WPP

WPP, headquartered in the UK, is the world's largest advertising holding company, measured by annual revenue. It offers a broad range of services, including traditional and digital advertising, public relations, and consulting, to clients globally, with a significant portion of its revenue coming from developed regions like North America, the UK, and Western Europe. WPP's business model revolves around creating transformative ideas and outcomes for its clients through an integrated offer of communications, experience, commerce, and technology.

David Mayo

CEO, Bates CHI and Partners

Mark Read

CEO, Board Member and Member of the Executive Committee

Past deals in Public Relations

FGS Global

Acquisition in 2020
FGS Global is a public relations consultancy that provides a range of services aimed at enhancing communication and brand equity for its clients. The firm specializes in crisis and issues management, financial communication, corporate transformation, and digital strategy and design. Additionally, FGS Global offers research and insights to help clients navigate complex business challenges and seize strategic opportunities. The company serves a diverse clientele, including public and private companies, prestigious institutions, and non-profits, assisting boards, C-suites, and senior leaders in addressing reputational and operational challenges effectively in both domestic and international markets.

AQuest - Creative Production & Technology Company

Acquisition in 2019
AQuest S.r.l., founded in 1994 and based in San Giovanni Lupatoto, Italy, specializes in digital marketing and creative services. As a subsidiary of WPP plc, the company offers a diverse range of services that include visual design, projection mapping, animation, copywriting, digital public relations, information architecture, and digital outdoor advertising. Additionally, AQuest engages in multi-network design, site recovery, and game design, providing comprehensive solutions to meet the evolving needs of its clients in the digital landscape.

Thjnk

Acquisition in 2017
Thjnk AG is an independent creative agency group based in Hamburg, Germany, founded in 2012. The agency operates multiple offices in key cities, including Berlin, Munich, Düsseldorf, Zurich, and New York. Thjnk specializes in delivering comprehensive advertising services, focusing on strategic brand positioning and integrated communication concepts. Its client portfolio features notable brands such as McDonald’s, adidas, GlaxoSmithKline, Haribo, Paulaner, and Audi, highlighting its capacity to manage high-profile accounts. Recognized as one of the top three agencies in Germany, Thjnk aims to provide measurably effective communication strategies that foster sustainable growth for businesses.

Cerebra

Acquisition in 2013
Cerebra is a Johannesburg-based consulting firm specializing in public relations and marketing services. The company assists corporate clients in addressing the challenges and opportunities presented by the social era of business. Its offerings include community management, crisis management, social business strategy, and creative communication campaigns. Cerebra positions itself as Africa's social business authority, providing insights, advisory services, educational programs, and agency support to help organizations navigate the evolving landscape of social engagement.

VMLY&R

Acquisition in 2013
At VMLY&R, they are thinkers, dreamers, constructors and builders. They connect what they imagine with the means to get it done. VMLY&R brings a practical, grounded approach to everything they do, demonstrated through a can-do attitude, professional accountability and a collaborative approach to solving challenges. At VMLY&R they value hard work, the human spirit and the idea that if the solution doesn't currently exist, they can create it.

Scangroup

Acquisition in 2013
Scangroup is a marketing communication company based in Kenya that specializes in providing integrated marketing services. The company focuses on media planning and buying, advertising, branding, public relations, and digital advertising, among other areas. By consolidating various disciplines, Scangroup aims to deliver comprehensive communication solutions to its clients. The majority of its revenue is generated within the Kenyan market, reflecting its commitment to serving local businesses with tailored marketing strategies.

The Glover Park Group

Acquisition in 2011
The Glover Park Group is a strategic communications and government affairs firm based in Washington, D.C., founded in 2001. It operates at the intersection of business, government, media, culture, and technology, offering a comprehensive suite of services designed to address various communication needs. The firm assists clients, including non-profit organizations, initiative campaigns, and industry coalitions, in telling their stories, managing complex situations, and shaping policy environments. Its services encompass advocacy, image advertising, corporate communications, issues and crisis management, legislative affairs, media relations, public affairs, and research. The Glover Park Group is recognized for its ability to help clients market their products and transform their identities through effective communication strategies.

Commarco

Acquisition in 2011
Commarco is a holding company for communications and marketing agencies primarily operating in the German-speaking region. It encompasses approximately 25 agencies that collectively provide a comprehensive range of communication services, including traditional advertising, public relations, customer relationship management, digital marketing, 3D communication, and data management. With around 1,200 employees across its agencies in Europe, Commarco aims to deliver diverse marketing solutions to meet the needs of its clients.

The Jupiter Drawing Room

Venture Round in 2009
The Jupiter Drawing Room is a leading creative agency group based in South Africa, with offices in Johannesburg and Cape Town, as well as locations in Harare, Lusaka, Blantyre, and Mauritius. Recognized as Africa's largest independent advertising agency group, it specializes in a wide range of services, including advertising, marketing, public relations, digital strategy, consumer insights, and media planning. The agency has built a prestigious client portfolio featuring prominent names such as ABSA, Hyundai, and Old Mutual. The Jupiter Drawing Room has earned accolades for its creativity, having been named Joint Agency of the Decade by AdReview and recognized by Advertising Age as one of the Top 5 Most Creative Agencies in the World. With a dedicated team of approximately 200 staff, the agency is known for its world-class integrated communication strategies.

Dawson Integrated Marketing Communications

Acquisition in 2007
Dawson Integrated Marketing Communications is a marketing communications services group in China.

PBN Holdings

Corporate Round in 2007
PBN Holdings is a international integrated strategic communications consultancy, specializing in Russia, Ukraine and CIS countries. The PBN Company will maintain its independent positioning. Founded in 1983, The PBN Company has offices in Washington DC, London, Moscow, Kyiv and Riga and employs 115 people. The PBN Company serves major multinational companies such as BP, Bristol-Myers-Squibb, Enel, Merrill Lynch, Mittal Steel, Motorola, Telenor, Xerox and Western NIS Fund; and some of the region's top businesses, including Basic Element, Ferrexpo, Renaissance Group, Rolf Group of Companies, Sberbank, UkrEximbank and UMC.

Plano.Trio Comunicacao

Acquisition in 2007
Plano.Trio Comunicacao is a specialist in trade and channel marketing, events, promotions and design, in Brazil. Founded in 2003 and headquartered in São Paulo, with offices in Curitiba and Porto Alegre in a network spanning some of the major markets of Brazil, Plano.Trio employs 350 full time professionals and over 3800 field marketing representatives. Plano.Trio’s clients include Grendene, Nokia, Procter & Gamble, Vivo and Whirlpool.

Dewey Square Group

Acquisition in 2006
Dewey Square Group is a public relations and communications firm based in Boston, Massachusetts, established in 1992. The company specializes in public affairs strategy and offers a comprehensive suite of services, including public relations, community-based consumer marketing, and strategic crisis communication. Dewey Square Group assists businesses, nonprofits, campaigns, and causes in achieving their public affairs objectives, which may include favorable legislative outcomes, effective advocacy efforts, and high-profile awareness campaigns. By leveraging digital and new media solutions, the firm aims to enhance its clients' visibility and influence in their respective sectors.

Grey Group

Acquisition in 2005
Grey Group is a prominent global advertising and marketing organization, recognized as one of the top firms in the industry. Established in 1917, Grey serves a significant portion of the FORTUNE 500 across 96 countries, focusing on creating impactful brand experiences and fostering strong consumer connections. The company offers a comprehensive range of services, including advertising, public relations, digital strategy, and media planning, allowing clients to outsource their marketing and communication needs. As part of WPP, Grey continues to innovate and adapt to the evolving landscape of marketing, ensuring its strategies remain effective and relevant.

Quinn Gillespie & Associates

Acquisition in 2003
Quinn Gillespie & Associates is public affairs firm which specialises in strategic consulting, government advocacy and public relations.

Cordiant Communications Group

Acquisition in 2003
Cordiant Communications Group is a global creative communications organization that offers a diverse range of services including advertising, media, direct marketing, and public relations. With a workforce that exceeds 7,965 employees, the company operates through various affiliates, enabling it to deliver comprehensive marketing solutions to clients worldwide. Its focus on creative communication allows Cordiant to effectively engage audiences and drive brand success across multiple platforms and channels.

The Marketing & Communication Agency

Acquisition in 2001
The Marketing & Communication Agency is a internal communications consultancy. UK-based MCA, with offices in London, New York and Stockholm, specialises in providing multinational clients with the communications strategies, processes and tools necessary for employees to become ambassadors for their business and their brands. Its clients include British Airways, Cadbury Schweppes, Shell Chemicals, Sony, ntl, Ericsson and Thames Water. The company will merge with WPP’s internal communications specialists Banner McBride with immediate effect.

RLM Finsbury

Acquisition in 2001
RLM Finsbury is a trusted provider of strategic communications in crisis, financial, public affairs, reputation building and digital. Finsbury is a global leader in strategic communications. We are trusted advisers to boards, senior executives and legal counsel of many of the world’s most successful companies, institutions and organizations.

Marketing Perspectives Limited

Acquisition in 2000
Marketing Perspectives Limited is the UK marketing communications agency.

Young & Rubicam

Acquisition in 2000
Young & Rubicam is a prominent advertising agency known for its strategic and creative approaches to branding and promotion. The agency combines analytical insight with innovative concepts, leveraging its extensive BrandAsset® Valuator database to inform its strategies. Under the leadership of CEO David Sable and Global Chief Creative Officer Tony Granger, Young & Rubicam has cultivated a reputation for both intelligence and creativity in the advertising industry. The firm offers a wide range of integrated services, including advertising, database marketing, customer relationship management, public relations, and branding identity consultation. By fostering a collaborative environment that merges analytical and creative thinking, Young & Rubicam has successfully adapted to the evolving landscape of advertising, infusing its network with new talent and fully integrating digital solutions.

BWR PR

Acquisition in 1999
B|W|R has waged innovative campaigns aimed at consumer and business audiences for more than 33 years.

Shire Hall Group

Acquisition in 1999
Shire Hall Group is an independent healthcare communications consultancy.

The Performers Group

Acquisition in 1998
The Performers Group is a privately held healthcare agency that provides communications services for blue-chip clients including Astra, Eli Lilly, SmithKline Beecham and Solvay.
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