New Commercial Arts.
Acquisition in 2024
New Commercial Arts is a London-based creative agency that specializes in uniting brand and customer experience creativity. It offers advertising services to make brands more desirable and easier to buy.
Majority
Corporate Round in 2023
Majority is a marketing and consulting agency based in Atlanta, Georgia, focused on leveraging diversity as a competitive advantage to drive disruptive creativity. The agency aims to normalize diverse representation in creative industries, recognizing that this diversity not only fosters innovation but also moves culture and products. Majority emphasizes its roots in Atlanta, a city where local culture significantly influences global trends, particularly within Black culture. The agency provides a range of services including advertising, strategic planning, digital solutions, branded entertainment, design, product innovation, and experiences that resonate with diverse lived experiences. Majority's mission transcends traditional advertising, seeking to ignite cultural disruption and ensure that the best ideas prevail, regardless of the medium.
Passport Brand Design
Acquisition in 2022
Passport Brand Design is a professional services firm that assists businesses of varying sizes with their branding needs. They specialize in retail marketing, digital marketing, brand planning, digital campaign management, and asset development.
FGS Global
Acquisition in 2020
FGS Global is a public relations consultancy that provides a range of services aimed at enhancing communication and brand equity for its clients. The firm specializes in crisis and issues management, financial communication, corporate transformation, and digital strategy and design. Additionally, FGS Global offers research and insights to help clients navigate complex business challenges and seize strategic opportunities. The company serves a diverse clientele, including public and private companies, prestigious institutions, and non-profits, assisting boards, C-suites, and senior leaders in addressing reputational and operational challenges effectively in both domestic and international markets.
AQuest - Creative Production & Technology Company
Acquisition in 2019
AQuest S.r.l., founded in 1994 and based in San Giovanni Lupatoto, Italy, specializes in digital marketing and creative services. As a subsidiary of WPP plc, the company offers a diverse range of services that include visual design, projection mapping, animation, copywriting, digital public relations, information architecture, and digital outdoor advertising. Additionally, AQuest engages in multi-network design, site recovery, and game design, providing comprehensive solutions to meet the evolving needs of its clients in the digital landscape.
mitú connect brands, content buyers, and creators to Latino youth in America. It is a home away from home for Latinos in the U.S. They are young, edgy, smart, loud, funny, relevant, proud, and united.They are what it means to be Latino.
Bomtempo, Anahory e Ralha
Acquisition in 2018
BAR, an independent creative agency.
Design Bridge
Acquisition in 2017
Design Bridge is an award-winning brand design agency that offers services such as brand positioning, storytelling, and marketing strategy. Its diverse client portfolio includes prominent brands like Hellmann’s, Guinness, Fortnum & Mason, and Save the Children. Established in London in 1986, Design Bridge has expanded globally with offices in Amsterdam, Singapore, and New York.
Thjnk AG is an independent creative agency group based in Hamburg, Germany, founded in 2012. The agency operates multiple offices in key cities, including Berlin, Munich, Düsseldorf, Zurich, and New York. Thjnk specializes in delivering comprehensive advertising services, focusing on strategic brand positioning and integrated communication concepts. Its client portfolio features notable brands such as McDonald’s, adidas, GlaxoSmithKline, Haribo, Paulaner, and Audi, highlighting its capacity to manage high-profile accounts. Recognized as one of the top three agencies in Germany, Thjnk aims to provide measurably effective communication strategies that foster sustainable growth for businesses.
Celtra Inc. is a provider of a creative management platform that offers cloud-based, self-service software for managing the lifecycle of digital advertising. Founded in 2006 and headquartered in Boston, Massachusetts, the company has additional locations in New York, San Francisco, London, Ljubljana, and Singapore. Celtra serves a diverse clientele that includes advertisers, publishers, and branding agencies, empowering them with technology to create, distribute, and optimize data-driven ads across various screens, such as mobile devices, tablets, and desktops. Its flagship product, AdCreator 4, facilitates the execution of large-scale and complex advertising campaigns through a streamlined platform that integrates ad creation, performance optimization, and consolidated reporting, allowing users to access common metrics across all channels. Celtra operates as a subsidiary of The Unilever Group.
Ingage
Funding Round in 2016
Ingage, developed by ScrollMotion, Inc., is a software platform that allows businesses to create and share interactive touchscreen content without the need for extensive design or development resources. This software as a service (SaaS) solution provides sales teams with tools to create, customize, and deliver branded content that enhances engagement throughout the sales process. Users can easily create new presentations or import existing PowerPoint files, share content from mobile devices, and utilize interactive elements such as images, videos, and product specifications. Ingage also offers analytics features that track content engagement, enabling teams to understand viewer interactions and adapt their materials for improved effectiveness. The platform serves a diverse range of industries, including pharmaceuticals, healthcare, finance, and retail, and is supported by Scrollmotion Blue, a creative agency that collaborates with clients to develop tailored interactive solutions. Founded in 2008, ScrollMotion is headquartered in New York, with an additional office in La Jolla, California.
CONEXANCE MD
Acquisition in 2016
CONEXANCE MD is a company that specializes in direct marketing and shared databases. It is recognized for developing the first shared database specifically tailored for distance selling and electronic commerce. By focusing on these areas, CONEXANCE MD aims to enhance marketing effectiveness and efficiency for businesses engaged in direct sales practices. The company's innovative approach to database sharing provides valuable resources for clients looking to optimize their marketing strategies in a digital landscape.
All Def Digital, Inc., established in 2013 and headquartered in Los Angeles, is a multi-platform media company specializing in the curation, development, and distribution of content centered around hip-hop culture and related art forms. It manages and supports a diverse range of talent, including social video stars, writers, actors, and hip-hop artists, providing them with platforms for expression and growth. All Def produces and distributes original content across various media, including its own properties, social channels, television, movies, live events, and brand partnerships. As of December 19, 2019, the company operates as a subsidiary of Culture Genesis Inc.
CMI Media
Acquisition in 2016
About CMI/Compas: Well-known as a media planning and buying organization for healthcare clients, sister agencies CMI Media, LLC (CMI) and Compas, Inc. together form the indispensable strategic marketing partner to the world’s game-changers in health, offering guidance at every level of marketing. CMI/Compas focuses on core service offerings of Media, Innovation, Customer Insights, Technology, and Buying. CMI/Compas is laser-focused on helping clients move the promotional needle. CMI/Compas has offices in Philadelphia; King of Prussia, PA; Pennsauken, NJ; and New York.
Essence
Acquisition in 2015
Essence is a global data and measurement-driven media agency, operating as part of GroupM. The agency focuses on enhancing the value of advertising for its clients, which include notable names such as Google, FrieslandCampina, Flipkart, and the Financial Times. With a workforce of over 1,400 employees, Essence manages more than $3.6 billion in media spend and executes campaigns across 71 markets. The agency has established offices in major cities worldwide, including Bengaluru, Chicago, Delhi, Düsseldorf, Jakarta, London, Los Angeles, Melbourne, Minneapolis, Mumbai, New York, San Francisco, Seattle, Seoul, Singapore, Sydney, Tokyo, and Toronto.
Two Circles
Acquisition in 2015
Two Circles is a London-based sports marketing agency that uses data and technology to grow direct relationships between sports brands and fans. It provides services including customer relationship management, marketing strategy, digital marketing, sponsorship, data management, and insights to deliver tailored messages and experiences at the right time and through the right channels. The company works with major rights owners across sports, such as organizations, clubs, leagues, federations, events, charities, bidding cities, and media networks, to enhance audience engagement and drive commercial growth. Founded in 2011, Two Circles operates with a data-driven, service-led approach to improve customer experience, revenue, and sponsorship propositions for its clients.
Ootworld
Acquisition in 2015
Digital Agency
Clarus Digital
Acquisition in 2014
Clarus Digital S.A. de C.V. is a digital marketing agency that specializes in enhancing the visibility and brand value of its clients. The company offers a comprehensive range of services, including digital marketing, media buying, sales marketing, customer relationship management, and marketing strategy. By leveraging these capabilities, Clarus Digital aims to facilitate its clients in effectively reaching their target audiences and improving their overall market presence.
Twist Image
Acquisition in 2014
Twist Image is a digital marketing agency with over a decade of experience in the industry, recognized for aiding major brands in capitalizing on significant opportunities. The agency specializes in creating fully integrated digital marketing platforms and campaigns that encompass a wide range of services, including social media, mobile marketing, interactive experiences, and content creation. Twist Image has established itself as a world-class provider, capable of addressing the needs of even the most sophisticated marketers with its comprehensive digital marketing solutions.
XMKT Group
Acquisition in 2014
XMKT Group is a marketing services agency specialising in customer experience management.
Cognifide
Acquisition in 2014
Cognifide Limited is a digital technology consultancy that specializes in enhancing customer experiences for leading businesses worldwide. Founded in 2005 and headquartered in London, the company has additional offices in New York and Johannesburg, as well as a development center in Poznan, Poland. Cognifide provides a range of services, including digital marketing acceleration, marketing execution improvement, and operational cost reduction. The firm is known for its technical expertise, offering tools such as Zen Garden, an accelerator for Adobe Experience Manager, and Zengage, which consolidates content from centralized content management systems onto mobile devices. With a focus on simplifying the complexities of customer experience management, Cognifide empowers marketers to innovate and reach the market more efficiently. The company employs over 300 staff globally, leveraging a global hub of technical talent in Poznan to drive its initiatives.
Percolate
Series B in 2014
Percolate is a provider of a content marketing platform that enhances global marketing visibility and collaboration. The company's software integrates various marketing functions, including governance, planning, content creation, audience acquisition, customer management, and analytics. By uniting brand narratives, data, and customer interactions, Percolate empowers marketers to effectively build and manage complex marketing programs. This enables brands to efficiently organize integrated campaigns and deliver personalized content, ensuring that marketing efforts are aligned with customer engagement across all platforms and locations. With a focus on increasing productivity and driving sales, Percolate facilitates comprehensive control and agility for marketing teams.
TMARC is a digital consumer engagement company that facilitates connections among consumers, shoppers, brands, and retailers. The company specializes in providing services that enhance the ability of brands to engage with their target audiences effectively. TMARC offers innovative solutions, including mobile airtime and lifestyle rewards, supported by its proprietary in-house pin encryption technology. This unique approach allows brands to connect with consumers and retailers in meaningful ways, fostering stronger relationships and enhancing overall engagement within the marketplace.
Marketeers Vietnam Company
Acquisition in 2014
Marketeers Vietnam Company is a privately held, full-service integrated marketing firm that specializes in delivering a comprehensive range of marketing services. The company offers promotional campaigns, marketing consulting, market planning, branding, and field marketing services, catering to various client needs. By combining these services, Marketeers Vietnam aims to create effective marketing strategies that enhance brand visibility and drive engagement in the competitive marketplace.
Cerebra
Acquisition in 2013
Cerebra is a Johannesburg-based consulting firm specializing in public relations and marketing services. The company assists corporate clients in addressing the challenges and opportunities presented by the social era of business. Its offerings include community management, crisis management, social business strategy, and creative communication campaigns. Cerebra positions itself as Africa's social business authority, providing insights, advisory services, educational programs, and agency support to help organizations navigate the evolving landscape of social engagement.
VMLY&R
Acquisition in 2013
At VMLY&R, they are thinkers, dreamers, constructors and builders. They connect what they imagine with the means to get it done. VMLY&R brings a practical, grounded approach to everything they do, demonstrated through a can-do attitude, professional accountability and a collaborative approach to solving challenges. At VMLY&R they value hard work, the human spirit and the idea that if the solution doesn't currently exist, they can create it.
Candyspace Media
Corporate Round in 2013
Candyspace Media is a digital marketing service provider specializing in enhancing customer value through effective business strategies. The company offers a comprehensive range of services that include user experience design, front-end web development, and mobile application development across various platforms such as iOS, Android, and Roku. Additionally, Candyspace Media focuses on quality assurance, graphic design, and the execution of display and social media campaigns. Their expertise extends to analytics, data insights, and campaign optimization, ensuring that clients achieve measurable results. By integrating strategy and planning with design and development, Candyspace Media aims to deliver tailored solutions that drive business growth.
Scangroup
Acquisition in 2013
Scangroup is a marketing communication company based in Kenya that specializes in providing integrated marketing services. The company focuses on media planning and buying, advertising, branding, public relations, and digital advertising, among other areas. By consolidating various disciplines, Scangroup aims to deliver comprehensive communication solutions to its clients. The majority of its revenue is generated within the Kenyan market, reflecting its commitment to serving local businesses with tailored marketing strategies.
Fullscreen
Series A in 2013
Fullscreen Media is a media company based in Culver City, California, that specializes in social-first entertainment experiences. Founded in 2011, Fullscreen provides technology and services that facilitate the creation and sharing of video content, catering to a connected generation. Its offerings include marketing services designed to help companies engage and monetize their social audiences, as well as creative strategies that enhance brand awareness. Additionally, Fullscreen provides merchandise for men, women, and children, along with various accessories available online. The company operates as a subsidiary of Otter Media, focusing on empowering artists, creators, brands, and agencies to effectively connect with and entertain their audiences.
John Street
Acquisition in 2013
John Street, Inc is one of Canada’s top creative agencies.
Founded in 2001 and based in Toronto, john st. employs approximately 100 people and has unaudited revenues for the year ended 31 December 2012 of approximately $14.0 million, with gross assets at the same date of $5.5 million. Clients include AstraZeneca, Kruger, ING Direct, Maple Leaf Foods and Tata.
Acceleration
Acquisition in 2012
Acceleration is a digital advertising agency established in 1999, with offices located in major cities including Buenos Aires, Cape Town, Dubai, Johannesburg, London, and New York. The company employs 148 marketing technologists who specialize in integrating technology into marketing campaigns to optimize media performance. Acceleration offers technology and data consulting services that include the architecture, implementation, and orchestration of digital marketing and publishing technologies. These services are designed to help clients enhance their digital business initiatives and drive growth in their operations.
Say Media
Venture Round in 2012
Say Media, Inc. is a digital publishing company that specializes in creating, distributing, and monetizing digital content. The company operates the Tempest publishing platform, which empowers independent content creators to develop engaged communities across various consumer interest areas, including Style, Living, Food, and Tech. Say Media offers innovative advertising solutions such as AdFrames, an expandable media ad unit designed to enhance reader engagement, and Portable Creative, which allows advertisers to utilize AdFrames on any trading desk. With a global reach exceeding 400 million people, Say Media provides brands with effective and accountable ways to connect with target audiences. Founded in 2004 and originally known as VideoEgg, Say Media is headquartered in San Francisco, with additional offices in New York, Chicago, London, Toronto, and Portland. The company operates as a subsidiary of TheMaven, Inc.
Jumptap
Venture Round in 2012
Jumptap is a prominent mobile advertising network that specializes in targeted mobile advertising. It connects with 107 million mobile users in the U.S. and 156 million globally, leveraging an extensive portfolio of technology and strategic partnerships with third-party data providers to gain deep insights into mobile audiences. This enables Jumptap to deliver precise targeting at scale. The company maintains a large network of premium publishers and applications, ensuring continuous campaign optimization to maximize return on investment for advertisers while providing high yields for publishers and developers. Jumptap is also recognized for its commitment to mobile advertising privacy standards and actively engages in industry research, including its Understanding Mobile Audience series and monthly MobileSTAT reports, to enhance mobile opportunities for all stakeholders involved.
AKQA is a global digital agency that blends art and science to design adaptive digital services, products, and experiences for major brands. The firm operates across more than 2,000 employees in 16 offices worldwide, delivering interactive advertising, web development, technology and emerging media services to clients such as Nike, Audi, Delta, Starbucks, Rolls-Royce and Verizon. Founded in 1994 and headquartered in San Francisco, AKQA has produced notable projects including Nike Rise House of Mamba, Eco:Drive, Heineken Star Player, Nike+ Kinect Training, and Nissan IDx for Oculus Rift.
Barrows Global
Funding Round in 2012
Barrows is a specialist in retail marketing, providing a comprehensive suite of services designed to enhance shopper engagement and drive sales. With over 20 years of experience across various consumer goods sectors, the company leverages insights and methodical planning to develop effective shopper marketing strategies. Barrows focuses on fostering collaboration among key stakeholders to produce precise briefs that guide their design, engineering, testing, and implementation processes. Their offerings include retail strategy, shopper marketing, rapid prototyping, display design, category transformation, and product development, all aimed at creating transformative retail experiences. By partnering with other organizations when necessary, Barrows ensures that its clients benefit from expert capabilities in the marketing landscape.
41?29!
Acquisition in 2012
41?29! is a creative media agency that designs and offers online social media campaigns. The agency employs 48 people and clients include Diageo, Garanti Bank, Kraft, Microsoft, Nokia, Renault, Ulker, and Unilever.
The Glover Park Group
Acquisition in 2011
The Glover Park Group is a strategic communications and government affairs firm based in Washington, D.C., founded in 2001. It operates at the intersection of business, government, media, culture, and technology, offering a comprehensive suite of services designed to address various communication needs. The firm assists clients, including non-profit organizations, initiative campaigns, and industry coalitions, in telling their stories, managing complex situations, and shaping policy environments. Its services encompass advocacy, image advertising, corporate communications, issues and crisis management, legislative affairs, media relations, public affairs, and research. The Glover Park Group is recognized for its ability to help clients market their products and transform their identities through effective communication strategies.
F.biz Ltda. is a digital advertising agency based in São Paulo, Brazil, established in 1999. The company has experienced significant growth, achieving an annual growth rate of nearly 50%. With a team of approximately 200 employees, F.biz provides a range of digital marketing services to a diverse clientele, including notable brands such as Unilever, Campari, Itaú, Vivo, and NetShoes. The agency's focus on innovative advertising solutions has positioned it as a key player in the Brazilian digital marketing landscape.
Commarco
Acquisition in 2011
Commarco is a holding company for communications and marketing agencies primarily operating in the German-speaking region. It encompasses approximately 25 agencies that collectively provide a comprehensive range of communication services, including traditional advertising, public relations, customer relationship management, digital marketing, 3D communication, and data management. With around 1,200 employees across its agencies in Europe, Commarco aims to deliver diverse marketing solutions to meet the needs of its clients.
Jumptap
Venture Round in 2011
Jumptap is a prominent mobile advertising network that specializes in targeted mobile advertising. It connects with 107 million mobile users in the U.S. and 156 million globally, leveraging an extensive portfolio of technology and strategic partnerships with third-party data providers to gain deep insights into mobile audiences. This enables Jumptap to deliver precise targeting at scale. The company maintains a large network of premium publishers and applications, ensuring continuous campaign optimization to maximize return on investment for advertisers while providing high yields for publishers and developers. Jumptap is also recognized for its commitment to mobile advertising privacy standards and actively engages in industry research, including its Understanding Mobile Audience series and monthly MobileSTAT reports, to enhance mobile opportunities for all stakeholders involved.
Who Digital
Acquisition in 2011
Who Digital is a Customer Experience (CX) systems integration company specializing in highly strategic, creative and innovative digital solutions that co-exist in a world beyond the browser; multi-channel, VR + AR and mobile enabled.
Our mantra is delivering software solutions built on Insight, Innovation and Integration. Continuously seeking out to construct better, more intimate Brand and Consumer relationships through experience driven and contextually delightful digital platforms.
Ecommera
Acquisition in 2010
eCommera, Linked by Isobar, is a commerce specialist that combines strategic, technology and operational support to deliver rapid growth for global brands and retailers. They are passionate about retail and that permeates everything that they do - whether they are helping clients like Jimmy Choo develop an international strategy, working with Clarins to launch sites in over 25 markets, or putting their heads together with the team at Asda-Walmart to realise their next innovation.
They have over eight years of experience, during which they’ve launched more than 170 sites for 25 brands across 30+ markets, logged over 2 million hours of development experience, and chalked up over 50,000 hours of analysis.
They provide system integration services, retail consultancy and in-life technology management. They have the expertise, the experience and the drive to help you take your commerce operation to the next level.
Part of the Dentsu Aegis Network, eCommera is at the forefront of Brand Commerce – creating effortless, borderless consumer journeys from the point of engagement to the point of purchase.
H-ART is a provider of interactive marketing and technology services that specializes in developing marketing and communication strategies for brands. The company aims to enhance brand engagement through innovative digital experiences, utilizing online channels such as websites, mobile devices, and emerging media while integrating these with offline touchpoints like retail and events. H-ART's clientele includes prominent brands such as Diesel, Dainese, Illycaffe, Nike, Toyota, Heineken, and Telecom Italia, demonstrating its capability to deliver impactful marketing solutions tailored to diverse industries.
Omniture offers a suite of web analytics tools designed to enhance business performance. Their services include advanced analytics, segmentation, search marketing, optimization, and integration platforms.
The Jupiter Drawing Room
Venture Round in 2009
The Jupiter Drawing Room is a leading creative agency group based in South Africa, with offices in Johannesburg and Cape Town, as well as locations in Harare, Lusaka, Blantyre, and Mauritius. Recognized as Africa's largest independent advertising agency group, it specializes in a wide range of services, including advertising, marketing, public relations, digital strategy, consumer insights, and media planning. The agency has built a prestigious client portfolio featuring prominent names such as ABSA, Hyundai, and Old Mutual. The Jupiter Drawing Room has earned accolades for its creativity, having been named Joint Agency of the Decade by AdReview and recognized by Advertising Age as one of the Top 5 Most Creative Agencies in the World. With a dedicated team of approximately 200 staff, the agency is known for its world-class integrated communication strategies.
Smart Media Joint Stock Company
Venture Round in 2009
Smart Media Joint Stock Company is a marketing and communications company in Vietnam.
SMJ has operations in Hanoi and Ho Chi Minh City and employs 30 people. SMJ's key clients include Mobifone, Vietnam Mobile, Vinaphone, VNPost and VNPT.
Proclivity
Series B in 2008
Proclivity Systems is a developer of a predictive analytics platform that offers insights into consumer shopping and purchasing behavior. The company's central revenue optimization platform, known as Proclivity, serves as a valuable resource for clients by creating a consumer behavior bank. This bank equips businesses with in-depth knowledge about their customers' shopping interests, likelihood of purchase, and potential spending for various offers. By leveraging this information, companies can make informed business decisions and effectively target their marketing efforts across multiple channels. Proclivity's flagship product, Proclivity Mail, utilizes the insights from the consumer behavior bank to enhance the accuracy of forecasting consumer purchasing behavior related to targeted email campaigns, thereby maximizing revenue opportunities for clients.
Jumptap is a prominent mobile advertising network that specializes in targeted mobile advertising. It connects with 107 million mobile users in the U.S. and 156 million globally, leveraging an extensive portfolio of technology and strategic partnerships with third-party data providers to gain deep insights into mobile audiences. This enables Jumptap to deliver precise targeting at scale. The company maintains a large network of premium publishers and applications, ensuring continuous campaign optimization to maximize return on investment for advertisers while providing high yields for publishers and developers. Jumptap is also recognized for its commitment to mobile advertising privacy standards and actively engages in industry research, including its Understanding Mobile Audience series and monthly MobileSTAT reports, to enhance mobile opportunities for all stakeholders involved.
Yield Software
Series B in 2008
Yield Software is a provider of Internet marketing software designed for advertisers and digital media agencies. The company specializes in delivering a comprehensive suite of web marketing solutions that automate, simplify, and optimize online marketing processes. Its offerings include search engine optimization, which enhances web pages for better visibility, and search engine marketing, which involves evaluating keywords, ads, and bids to maximize effectiveness. Additionally, Yield Software provides pay-per-click campaign management and landing page optimization solutions. By integrating various marketing tools into a single web-based system, the company aims to help users save time, reduce costs, drive increased website traffic, and improve conversion rates, ultimately leading to higher revenues.
Spot Runner AI
Series C in 2008
Spot Runner AI, established in 2003, specializes in television advertising services for businesses. Leveraging advanced technology, the company offers a range of services including commercial production, media planning and buying, along with innovative solutions like contextual video advertising, machine learning, and data analysis. Their platform empowers advertisers and publishers with cutting-edge tools for effective and efficient advertising campaigns.
NuConomy is a web analytics and optimization platform that assists companies in evaluating and enhancing their website and social marketing performance. Founded in 2006 in Tel Aviv and currently headquartered in San Francisco, NuConomy provides a solution that goes beyond traditional metrics, focusing on the nuanced interactions and social features of websites. Its unique engagement module enables organizations to comprehend individual user behaviors and interactions with content, brands, and site features. By leveraging these insights, NuConomy empowers businesses to dynamically optimize their online presence and create personalized marketing opportunities. The company was established by a team with extensive experience from Microsoft and Google and underwent a successful financing round in 2008, later being acquired by LivePerson in 2010.
Quasar Media
Acquisition in 2007
Quasar Media Private Limited, established in 2005, is a digital agency headquartered in Gurgaon, India, with additional offices in New Delhi, Mumbai, and Bangalore. The company specializes in comprehensive digital marketing solutions, including digital advertising, media planning and buying, social media management, mobile marketing, e-commerce, search engine optimization, and eCRM. Quasar serves a diverse range of clients, such as LG Electronics, MakeMyTrip.com, Microsoft, and Airtel, employing a team of 73 professionals. It operates as a subsidiary of Hogarth Worldwide Ltd.
Dawson Integrated Marketing Communications
Acquisition in 2007
Dawson Integrated Marketing Communications is a marketing communications services group in China.
Ootworld
Corporate Round in 2007
Digital Agency
PBN Holdings
Corporate Round in 2007
PBN Holdings is a international integrated strategic communications consultancy, specializing in Russia, Ukraine and CIS countries. The PBN Company will maintain its independent positioning.
Founded in 1983, The PBN Company has offices in Washington DC, London, Moscow, Kyiv and Riga and employs 115 people. The PBN Company serves major multinational companies such as BP, Bristol-Myers-Squibb, Enel, Merrill Lynch, Mittal Steel, Motorola, Telenor, Xerox and Western NIS Fund; and some of the region's top businesses, including Basic Element, Ferrexpo, Renaissance Group, Rolf Group of Companies, Sberbank, UkrEximbank and UMC.
Plano.Trio Comunicacao
Acquisition in 2007
Plano.Trio Comunicacao is a specialist in trade and channel marketing, events, promotions and design, in Brazil.
Founded in 2003 and headquartered in São Paulo, with offices in Curitiba and Porto Alegre in a network spanning some of the major markets of Brazil, Plano.Trio employs 350 full time professionals and over 3800 field marketing representatives. Plano.Trio’s clients include Grendene, Nokia, Procter & Gamble, Vivo and Whirlpool.
Say Media
Series D in 2007
Say Media, Inc. is a digital publishing company that specializes in creating, distributing, and monetizing digital content. The company operates the Tempest publishing platform, which empowers independent content creators to develop engaged communities across various consumer interest areas, including Style, Living, Food, and Tech. Say Media offers innovative advertising solutions such as AdFrames, an expandable media ad unit designed to enhance reader engagement, and Portable Creative, which allows advertisers to utilize AdFrames on any trading desk. With a global reach exceeding 400 million people, Say Media provides brands with effective and accountable ways to connect with target audiences. Founded in 2004 and originally known as VideoEgg, Say Media is headquartered in San Francisco, with additional offices in New York, Chicago, London, Toronto, and Portland. The company operates as a subsidiary of TheMaven, Inc.
Real Media
Acquisition in 2007
24/7 Real Media, Inc., a WPP company, provides digital display marketing solutions for advertisers, agencies and publishers globally. Behind every insight, there's the experience of 18 offices in 12 countries, billions of global advertising impressions served every month and a stellar reputation as a leader in the digital marketing industry.
24/7 Real Media continues to empower advertisers and publishers to engage their audiences. With its award winning Open AdStream® ad management platform that powers its Global Web Alliance media network, 24/7 Real Media takes targeting, tracking, and analytics to the next level across digital media. The 24/7 Real Media Global Web Alliance reaches hundreds of millions of unique users every month. The media network the most advanced targeting capabilities, which include behavioral targeting, demographic targeting, daypart targeting, retargeting, geodemographic, and psychographic targeting. The Global Web Alliance also delivers advertising in any format, including the most advanced rich media and video formats.
24/7 Real Media introduced Open AdStream technology in 1995 and offered ad serving into applications in 1999. By 2000, 24/7 Real Media was serving ads into games and first implemented two-screen integrated ad delivery into DTV and Web. In September 2004, 24/7 Real Media developed Behavioral Targeting applications and a Behavioral Targeting Network. Advanced developments in prioritization and yield management, as well as automated yield management in Open AdStream were introduced in March 2005. On July 12th, 2007, WPP, the largest global communications groups, completed its acquisition of 24/7 Real Media. Regularly scheduling updates to its technology, 24/7 Real Media announced Open AdStream 11 for seamless online revenue optimization in 2011.
Say Media
Series C in 2007
Say Media, Inc. is a digital publishing company that specializes in creating, distributing, and monetizing digital content. The company operates the Tempest publishing platform, which empowers independent content creators to develop engaged communities across various consumer interest areas, including Style, Living, Food, and Tech. Say Media offers innovative advertising solutions such as AdFrames, an expandable media ad unit designed to enhance reader engagement, and Portable Creative, which allows advertisers to utilize AdFrames on any trading desk. With a global reach exceeding 400 million people, Say Media provides brands with effective and accountable ways to connect with target audiences. Founded in 2004 and originally known as VideoEgg, Say Media is headquartered in San Francisco, with additional offices in New York, Chicago, London, Toronto, and Portland. The company operates as a subsidiary of TheMaven, Inc.
Say Media
Corporate Round in 2007
Say Media, Inc. is a digital publishing company that specializes in creating, distributing, and monetizing digital content. The company operates the Tempest publishing platform, which empowers independent content creators to develop engaged communities across various consumer interest areas, including Style, Living, Food, and Tech. Say Media offers innovative advertising solutions such as AdFrames, an expandable media ad unit designed to enhance reader engagement, and Portable Creative, which allows advertisers to utilize AdFrames on any trading desk. With a global reach exceeding 400 million people, Say Media provides brands with effective and accountable ways to connect with target audiences. Founded in 2004 and originally known as VideoEgg, Say Media is headquartered in San Francisco, with additional offices in New York, Chicago, London, Toronto, and Portland. The company operates as a subsidiary of TheMaven, Inc.
Iconmobile
Corporate Round in 2007
Iconmobile GmbH is a global leader in mobile business solutions and marketing, founded in 2003 and headquartered in Berlin, Germany. With over 150 employees across offices in major cities worldwide, the company offers a comprehensive range of services tailored to help brands expand into the mobile channel effectively. Iconmobile's expertise spans consultation, concept development, design, implementation, hosting, marketing, and media planning/buying. They provide software development, their own service platform (icmsp), and end-to-end solutions. Their client portfolio includes international telecom providers, phone manufacturers, publishers, consumer goods companies, and automotive brands like Audi, BMW, Microsoft, Samsung, Telefónica, and Vodafone. Iconmobile's offerings include mobile marketing services, augmented reality experiences for products, UX/UI design for mobile devices, app development, and virtual reality solutions.
Jumptap
Venture Round in 2007
Jumptap is a prominent mobile advertising network that specializes in targeted mobile advertising. It connects with 107 million mobile users in the U.S. and 156 million globally, leveraging an extensive portfolio of technology and strategic partnerships with third-party data providers to gain deep insights into mobile audiences. This enables Jumptap to deliver precise targeting at scale. The company maintains a large network of premium publishers and applications, ensuring continuous campaign optimization to maximize return on investment for advertisers while providing high yields for publishers and developers. Jumptap is also recognized for its commitment to mobile advertising privacy standards and actively engages in industry research, including its Understanding Mobile Audience series and monthly MobileSTAT reports, to enhance mobile opportunities for all stakeholders involved.
Spot Runner AI
Series B in 2006
Spot Runner AI, established in 2003, specializes in television advertising services for businesses. Leveraging advanced technology, the company offers a range of services including commercial production, media planning and buying, along with innovative solutions like contextual video advertising, machine learning, and data analysis. Their platform empowers advertisers and publishers with cutting-edge tools for effective and efficient advertising campaigns.
Dewey Square Group
Acquisition in 2006
Dewey Square Group is a public relations and communications firm based in Boston, Massachusetts, established in 1992. The company specializes in public affairs strategy and offers a comprehensive suite of services, including public relations, community-based consumer marketing, and strategic crisis communication. Dewey Square Group assists businesses, nonprofits, campaigns, and causes in achieving their public affairs objectives, which may include favorable legislative outcomes, effective advocacy efforts, and high-profile awareness campaigns. By leveraging digital and new media solutions, the firm aims to enhance its clients' visibility and influence in their respective sectors.
M:Metrics
Series B in 2005
M:Metrics is a provider of marketing and media intelligence solutions specifically designed for the mobile medium. The company offers a suite of products that analyze mobile consumer behavior, content merchandising, and device capabilities, delivering comprehensive insights into the mobile market. Among its key offerings is M:Ad, a tracking service that monitors clickable display advertising across various mobile web destinations. This service helps identify leading advertisers within different market segments, enhancing the understanding of mobile advertising dynamics. Through its innovative solutions, M:Metrics aims to equip businesses with the necessary intelligence to navigate and succeed in the evolving mobile landscape.
Grey Group
Acquisition in 2005
Grey Group is a prominent global advertising and marketing organization, recognized as one of the top firms in the industry. Established in 1917, Grey serves a significant portion of the FORTUNE 500 across 96 countries, focusing on creating impactful brand experiences and fostering strong consumer connections. The company offers a comprehensive range of services, including advertising, public relations, digital strategy, and media planning, allowing clients to outsource their marketing and communication needs. As part of WPP, Grey continues to innovate and adapt to the evolving landscape of marketing, ensuring its strategies remain effective and relevant.
Cordiant Communications Group
Acquisition in 2003
Cordiant Communications Group is a global creative communications organization that offers a diverse range of services including advertising, media, direct marketing, and public relations. With a workforce that exceeds 7,965 employees, the company operates through various affiliates, enabling it to deliver comprehensive marketing solutions to clients worldwide. Its focus on creative communication allows Cordiant to effectively engage audiences and drive brand success across multiple platforms and channels.
Media Club SpA
Acquisition in 2002
Media Club SpA is the Italy's independent media agency.
Shanghai Advertising
Corporate Round in 2002
Shanghai Advertising Co Ltd is a major full-service advertising agency based in Shanghai, China.
Forward Limited
Acquisition in 2001
Forward Limited is the UK contract publishing company which specialises in direct customer communications programmes.
The Marketing & Communication Agency
Acquisition in 2001
The Marketing & Communication Agency is a internal communications consultancy.
UK-based MCA, with offices in London, New York and Stockholm, specialises in providing multinational clients with the communications strategies, processes and tools necessary for employees to become ambassadors for their business and their brands. Its clients include British Airways, Cadbury Schweppes, Shell Chemicals, Sony, ntl, Ericsson and Thames Water. The company will merge with WPP’s internal communications specialists Banner McBride with immediate effect.
Glendinning Management Consultants
Acquisition in 2001
Glendinning Management Consultants is a sales and marketing management consultancy.
AD Venture Worldwide
Acquisition in 2001
AD Venture Worldwide Inc is a top ten ranking advertising agency in Korea.
RLM Finsbury
Acquisition in 2001
RLM Finsbury is a trusted provider of strategic communications in crisis, financial, public affairs, reputation building and digital.
Finsbury is a global leader in strategic communications. We are trusted advisers to boards, senior executives and legal counsel of many of the world’s most successful companies, institutions and organizations.
Première Group Holdings Limited
Acquisition in 2000
Première Group Holdings Limited is a sports marketing and sponsorship consultancy.
Marketing Perspectives Limited
Acquisition in 2000
Marketing Perspectives Limited is the UK marketing communications agency.
Advertising.com
Venture Round in 2000
ADTECH, now a part of ONE by AOL, offers an integrated ad serving platform, enabling advertisers to measure, manage and serve campaigns. AOL Platforms enables the world's top marketers and media brands to reach consumers across desktop, mobile and TV through premium experiences, programmatic buying and performance-driven campaigns. It is the global partner of choice for leading publishers, advertisers and agencies seeking to maximize the value of their brands online.
For more information, please visit www.onebyaol.com, or follow AOL Platforms on Twitter @AOLPlatforms, Facebook at facebook.com/aolplatforms and LinkedIn at linkedin.com/organization/aolplatforms.
Spydre Labs
Venture Round in 2000
Spydre Labs ("Spydre") is a leading e-business accelerator targeting Latin America and the US Hispanic market. The company takes stakes in a variety of companies -- mostly infrastructure and B2B -- and speeds their development. Investments already made by Spydre include Lineabox.com, the leading unified messaging provider for Latin America; Todobebe.com, the leading baby and parenting site for Latin America; DoUWantit.com, simplifying international e-commerce; and Agrozona, Latin America's agricultural B2B exchange. As part of this investment, WPP has become the preferred marketing advisor to Spydre Labs companies and will have first option on providing marketing services on a commercial basis.
Young & Rubicam
Acquisition in 2000
Young & Rubicam is a prominent advertising agency known for its strategic and creative approaches to branding and promotion. The agency combines analytical insight with innovative concepts, leveraging its extensive BrandAsset® Valuator database to inform its strategies. Under the leadership of CEO David Sable and Global Chief Creative Officer Tony Granger, Young & Rubicam has cultivated a reputation for both intelligence and creativity in the advertising industry. The firm offers a wide range of integrated services, including advertising, database marketing, customer relationship management, public relations, and branding identity consultation. By fostering a collaborative environment that merges analytical and creative thinking, Young & Rubicam has successfully adapted to the evolving landscape of advertising, infusing its network with new talent and fully integrating digital solutions.
Advertising.com
Venture Round in 2000
Advertising.com, now integrated into ONE by AOL, specializes in technology-driven solutions for marketers seeking to enhance their reach through programmatic buying and performance-driven campaigns. The company provides a range of tools that support display advertising, behavioral marketing, promotional marketing, managed affiliate placements, and video advertising, catering to the needs of direct marketers across various interactive media. As a global partner for prominent publishers, advertisers, and agencies, Advertising.com focuses on maximizing brand value online by facilitating connections with consumers across desktop, mobile, tablet, and television platforms.
BWR PR
Acquisition in 1999
B|W|R has waged innovative campaigns aimed at consumer and business audiences for more than 33 years.
The Brand Union
Acquisition in 1999
The Brand Union is a company that specializes in developing strategies to enhance brand recognition. They are dedicated to creating beautifully designed and connected brands that simplify choice, organize effort, create value, and inspire. With a focus on the power of brands to galvanize and inspire, The Brand Union is committed to helping businesses establish a strong brand presence in the market.
P Four Consultancy
Acquisition in 1999
P Four Consultancy is a specialist strategic marketing consultancy focused on the financial services sector. Established to help businesses navigate complex market landscapes, they offer comprehensive services including marketing strategy development, promotional campaigns, brand management, and sales support. Their expertise lies in understanding and addressing the unique challenges faced by financial institutions, enabling them to deliver tailored solutions that drive growth and enhance market presence.
Brierley+Partners
Venture Round in 1999
Brierley+Partners, founded in 1985 by Hal Brierley, is a leader in the development and management of customer loyalty programs. As an early pioneer in customer relationship management, the firm trademarked the term long before it gained widespread use. Brierley+Partners has designed, managed, and supported numerous successful loyalty programs for prominent brands, including Hilton HHonors, Hertz #1 Club Gold, My Sony, BLOCKBUSTER Rewards, United Airlines' Mileage Plus, and the UPS Preferred Customer Program. With decades of experience, the company focuses on creating effective strategies that enhance customer engagement and retention across various industries.