Wishpond
Wishpond Technologies Ltd. specializes in providing digital marketing solutions for businesses across the United States, Canada, and internationally. The company offers a comprehensive suite of cloud-based software designed for lead generation, marketing automation, and analytics. Its services include the creation of landing pages, website pop-ups, online forms, and email marketing campaigns, as well as integrated marketing services such as campaign design, online advertising, and search engine optimization. Wishpond caters primarily to small-to-medium sized businesses in various sectors, including e-commerce, marketing agencies, beauty, fitness, and design, while also serving larger corporations. Headquartered in Vancouver, Canada, Wishpond aims to simplify the marketing process by allowing users to create, publish, and test marketing materials efficiently across multiple platforms and devices.
Top Stages
6 past transactions
Essential Studio Manager
Acquisition in 2023
Essential Studio Manager is a company that offers business management software specifically designed for small businesses in the services industry. Its solutions focus on customer relationship management and invoicing, helping businesses streamline their CRM-related processes, manage expenses, and enhance overall productivity. By providing these tools, Essential Studio Manager enables its clients to effectively drive their revenue and improve operational efficiency.
Viral Loops
Acquisition in 2022
Viral Loops Ltd., established in London in 2016, specializes in developing software for viral and referral marketing. Their platform enables businesses to create and manage referral programs, viral giveaways, and pre-launch campaigns using a template-based system. Companies like Airbnb and Dropbox have utilized Viral Loops' services to drive customer growth through word-of-mouth marketing channels.
Winback
Acquisition in 2021
Winback is a developer of an SMS marketing platform tailored for small and medium-sized businesses, focusing primarily on addressing cart abandonment issues. The company's solution allows businesses to create targeted marketing campaigns using straightforward segmentation technology. By sending timely messages to shoppers who browse online but do not complete their purchases, Winback helps businesses re-engage potential customers and improve conversion rates.
Brax
Acquisition in 2021
Brax is an advertising platform designed for efficient bulk management, unified reporting, and rule-based goal optimization across various advertising sources. The platform facilitates streamlined content syndication across multiple networks, such as Yahoo Gemini, Outbrain, Taboola, and Revcontent. By integrating campaign performance data with existing engagement, conversion, and sales metrics, Brax automates critical adjustments to budgets, bids, and publishers. This functionality allows businesses to connect multiple accounts, manage various brands, and assign user access permissions, enhancing the overall advertising strategy and operational efficiency.
PersistIQ
Acquisition in 2021
PersistIQ is a sales outreach platform that streamlines prospecting and enhances sales communication through automation. It enables sales teams to efficiently manage their outreach efforts by automating tasks such as email outreach, follow-ups, and calls. The platform allows users to find prospect emails and personalize their communication, which helps in booking more meetings. By unifying various sales workflows into a single, user-friendly interface, PersistIQ effectively reduces the sales cycle duration. Its software also syncs emails to eliminate duplicates, ensuring that marketing campaigns are more targeted and efficient. As a result, PersistIQ is utilized by numerous sales teams seeking to optimize their outbound sales efforts.
Invigo Media
Acquisition in 2020
Invigo Media is a SaaS company based in Blaine, Washington, specializing in technology and digital marketing services for medical and related businesses. The company focuses on helping medical practitioners grow their clinics by providing a comprehensive range of marketing and web services. Invigo Media assists businesses in the medical industry to enhance their online presence and improve sales through automated follow-up systems, requiring minimal effort from the clients. With over 12 years of experience in developing businesses, Invigo Media aims to empower its clients to significantly increase their sales annually, even for those without an existing website.
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