Wayra

Wayra UK Limited is an accelerator focused on early-stage technology startups, primarily in sectors such as healthcare, information technology, cybersecurity, and smart transport. Founded in 2012 and headquartered in London, it operates as a subsidiary of Wayra Investigación y Desarrollo, S.L.U. Wayra UK provides various acceleration programs that include direct cash investments, such as up to €0.25 million for its Wayra Call and £34,000 for the Velocity Health program, which also offers an additional cash prize. Other initiatives include the Wayra Fair By Design program and the GCHQ Cyber Accelerator, which supports cybersecurity startups with grants. The firm aims to connect innovative entrepreneurs with resources, mentorship, and a network of partners to foster business growth, leveraging its affiliation with Telefónica to enhance its reach within the global entrepreneurial ecosystem.

Kyle Tsai

Investor

Past deals in Marketing

Ativa Propaganda

Seed Round in 2019
Ativa Propaganda offers creative solutions in communication, corporate events, promotional actions, and social media. The experience and the innovative spirit make the company an agency that is always ready for new challenges, offering the best creative solutions for business of segments. It is founded on 2000 and is headquartered in Feira de Santana, Brazil.

RankMyApp

Funding Round in 2018
RankMyApp is a company that specializes in app store optimization, providing a tool that enhances the visibility and organic downloads of applications in app stores. Founded in 2015 by Leandro Scalise, the company is headquartered in São Paulo, Brazil, with an additional office in San Francisco, California. Its sophisticated algorithm helps users optimize various aspects of their applications, including titles, descriptions, icons, screenshots, categories, keywords, and competitor analysis. By focusing on strategic keywords, RankMyApp enables clients to improve their app rankings and attract new users while retaining existing ones.

Popertee

Funding Round in 2018
Popertee was founded in 2016 in Dublin by their CEO, Lucinda Kelly. It was born as a basic marketplace connecting brands with spaces for short-term marketing and retail campaigns. What became evident very early on was the requirement from brands and marketing agencies for data to help drive better decisions for planning and measuring physical campaigns. A lack of data compared to other marketing channels to ultimately drive ROI meant an updated business direction for Popertee with a singular focus of bringing data to marketers and retailers and becoming global leaders in this space.

Vensy

Venture Round in 2018
Vensy Limited operates a sports marketing platform that connects brands with sports influencers, facilitating sponsorship opportunities and marketing campaigns. The platform leverages machine learning and artificial intelligence to enhance the discovery of athletes for brand sponsorships. Established in 2016 and based in London, Vensy focuses on providing a streamlined and objective approach for brands to identify suitable athletes, while also assisting athletes in building and monetizing their marketability. By using data-driven technology, Vensy aims to enhance visibility and accessibility for both brands and sports talent, ultimately fostering strong connections between athletes and their engaged fanbases.

Decidata

Seed Round in 2017
Decidata develops solutions to help companies bridge the gap between their online and offline marketing strategy. Decidata's proprietary technology detects, monitors and analyzes every TV commercial, allowing our clients to synchronize them in real time with their digital marketing campaigns. This solution is a first step towards a full digital integration of marketing campaign purchase and monitoring, based on Programmatic TV and Digital Billboards.

Datagran

Venture Round in 2017
Datagran, Inc. is a company that specializes in developing an artificial intelligence suite tailored for digital marketing strategy. Founded in 2017 and headquartered in New York, with additional offices in multiple international locations, Datagran provides tools that enhance digital campaign performance. Its flagship product, adOptimizer, integrates various functionalities to optimize campaigns, create and analyze digital assets in real time, and forecast future outcomes. Other offerings include adAnalyzer, which provides audience-based insights; adCreator, which automates creative content generation; and bigdataAnalysis, which delivers trend analysis and insights to improve return on investment. Datagran's clients include well-known brands such as Coors Light, Subway, Audi, Bic, and Honda, positioning the company as a significant player in the marketing technology sector.

lyra. | Digital Agency

Seed Round in 2017
lyra. is a digital agency specialized in strategy, design and development. Our goal is to improve your customer's experience and optimize your business channels. We cover the full cycle of any digital business, working hand by hand with our clients in the areas of Strategy, Design, Development, UI/UX, Analytics, Marketing and Operations.

Hexagon Data

Pre Seed Round in 2017
We are a service company that leverages technology to analyze and activate data with the aim of improving the multi-channel communication experience between brand and consumer.

Store Level

Grant in 2016
StoreLevel offers next-generation omni-channel solutions. Audit, panels and field surveys to ensure the effectiveness of your marketing strategies in a precise manner, on a large scale and at a national level.

OrbitalAds

Venture Round in 2016
Orbital Advertising, S.L. operates a platform designed to assist companies and agencies in creating, managing, and optimizing advertisements across various platforms and languages. Established in 2016 and based in Madrid, Spain, the company offers tools for automatic real-time campaign management, which helps identify opportunities to reduce costs and enhance results. Its platform includes a campaign monitoring dashboard that enables users to analyze online campaign performance and refine strategies as needed. Additionally, OrbitalAds provides a language-agnostic solution that streamlines keyword management for Google Search campaigns, facilitating more effective decision-making and improving visibility in search results.

Brandtrack

Pre Seed Round in 2016
Brandtrack, Inc. is a Buenos Aires-based company that offers a software solution for commercial music reproduction in various businesses. Founded in 2014, it provides a platform that curates music playlists tailored to brand characteristics and customer profiles, ensuring a seamless background music experience for establishments such as restaurants, retail stores, and hotels. The software operates offline, allowing businesses to play music without an Internet connection, and includes features for integrating commercial advertisements and promotional voiceovers. Brandtrack's service also offers a web control panel for users to monitor music playback in their locations, ensuring compliance with curated selections. Additionally, the company provides legal music licenses, simplifying the process for businesses while enhancing the overall customer experience.

OhmyFi

Venture Round in 2016
OhmyFi is a web platform for marketing, entertainment, communications, loyalty and studies in real-time through WiFi. The platform converts WiFi into a free software that allows users to customize, communicate and engage with clients, mediate the implementation of experiences with the highest quality content, interests, tastes and motivations. They using cloud technology and Wi-Fi connections builds user profiles for companies to create advertising and marketing strategies. OhmyFi was founded in 2014 and is headquartered in Bogota, Colombia.

Inkpact

Seed Round in 2016
Inkpact is a UK-based company that specializes in personalized handwritten communication on branded stationery for businesses. Through its secure online platform, companies can integrate their CRM systems to design and execute handwritten mail marketing campaigns. Inkpact employs a community of writers who create tailored notes in various formats, including A4 letters, A5 notecards, A6 notecards, and wax seals. This service aims to help businesses cut through digital clutter by fostering personal connections with their customers, ultimately enhancing customer engagement throughout the journey. By combining technology with the personal touch of handwritten notes, Inkpact provides an effective means for companies to stand out and strengthen their customer relationships.

Marketeer

Convertible Note in 2015
Marketeer Lab, SL engages in the development of chatbots. Its solutions include automated customer service, enterprise chatbots for e-commerce, Doctorbot, and Eventbot. The company was founded in 2015 and is headquartered in Barcelona, Spain.

Socialgest

Venture Round in 2015
SocialGest is a marketing and advertising company that specializes in social media management. It offers a platform designed to improve online presence and generate leads for businesses. The application allows users to schedule and automatically post content across multiple social media channels without the need for push notifications. Additionally, SocialGest provides social media analysis tools that help clients assess their performance and optimize their strategies. By leveraging technology, SocialGest aims to enhance its clients' revenues and overall social media presence.

VORketing

Convertible Note in 2015
VOR marketing is reinventing the way they communicate. Currently they have tens of apps that allow us to communicate, no matter where they are, they are always reachable. This is so true, that they start freaking out when they see a blue double check mark on a message and they don’t receive an immediate response.

Matchinguu

Seed Round in 2015
Matchinguu is a mobile ad-tech company that focuses on enhancing the interaction between app publishers and advertisers through its innovative proximity-marketing platform. The platform utilizes geo-location data to enable targeted advertising, allowing apps, advertisers, and brands to send contextual mobile notifications that effectively engage audiences. By optimizing audience sizes for relevance, Matchinguu aims to improve customer satisfaction and conversion rates. The company connects various apps within its network, offering new opportunities for traffic growth and innovative monetization strategies while ensuring a non-intrusive user experience. Ultimately, Matchinguu facilitates a seamless integration of the physical and digital realms, maximizing return on investment for app publishers.

Regional Markt

Convertible Note in 2015
Regional Markt is an online marketplace that offers locally-grown, fresh produce. It supports local suppliers and provides them with new ways of distribution to make healthy food accessible to everyone. Regional Markt was launched in 2014 and is based in Munich, Germany.

VORketing

Seed Round in 2015
VOR marketing is reinventing the way they communicate. Currently they have tens of apps that allow us to communicate, no matter where they are, they are always reachable. This is so true, that they start freaking out when they see a blue double check mark on a message and they don’t receive an immediate response.

Localistico

Grant in 2015
Localistico Ltd. operates an online platform that assists businesses in enhancing their visibility across local and mapping services. Founded in 2014 and headquartered in London, the company offers tools that enable users to manage their business profiles, safeguard key location data, and monitor listings for accuracy, such as opening hours and services provided. Localistico’s services are beneficial for a diverse range of industries, including retail, hospitality, and real estate, allowing them to optimize their presence on platforms like Google and Apple Maps. The platform also provides analytics to track online-to-offline interactions, helping businesses evaluate their marketing effectiveness. With customer support teams located in London and Madrid, Localistico serves a growing B2B clientele, which includes notable brands such as Starbucks and Morrisons.

Usheru

Venture Round in 2015
usheru powers direct ticketing and marketing data insights for film distributors. usheru's technology uniquely connects a film website to the existing point-of-sale systems of cinemas and allows a consumer to book tickets really simply. For film distributors, they provide a way to connect marketing spend to cinema ticket purchase (conversion tracking), and also provide an insights platform (usheru Analytics) to allow film marketeers have visibility in real time into the sales success of marketing campaigns. The software offers a 'direct-to-consumer' framework for film distributors and allows them to build a database of film fans. This innovative approach tackles the largest problem in the film industry globally, which is rising marketing costs (often 2X the production cost of a film) by giving data insights and a platform which provides a direct response advertising option to film distributors, and addresses the need to understand and get closer to consumers.

Regional Markt

Seed Round in 2015
Regional Markt is an online marketplace that offers locally-grown, fresh produce. It supports local suppliers and provides them with new ways of distribution to make healthy food accessible to everyone. Regional Markt was launched in 2014 and is based in Munich, Germany.

Geenapp

Seed Round in 2015
Geenapp Internet, S.L. is a Barcelona-based company established in 2013 that specializes in mobile application promotion. It has developed an intelligent platform designed to enhance user acquisition for app developers and provide effective advertising solutions for marketers. The platform streamlines the promotion process by utilizing smart algorithms and data analytics to match mobile applications with appropriate advertising slots. It enables advertisers to track and optimize campaigns based on various metrics such as downloads, user demographics, and engagement levels. By automating and simplifying the app promotion process, Geenapp aims to make it more accessible and profitable for all stakeholders involved, including advertisers and publishers.

Master Kiwi

Seed Round in 2014
Master Kiwi is an innovative platform that simplifies the video games creation to designers and publicists to potentiate marketing campaigns. We offer a platform with a wide catalog of pre-designed games where, through a visual, simple, and intuitive interface, it is possible to generate games in minutes aligned to the branding and image of a company potentiating the marketing campaigns. The games are supported for the main mobile platforms: Android and Apple, and touchscreens.

Tappx

Seed Round in 2014
Tappx operates an online cross-promotion advertising platform tailored for mobile app developers. It allows these developers to promote their applications at no cost by exchanging advertisements with one another. Through this system, developers earn credits by displaying ads from other apps, which are then used to promote their own applications. This model is particularly beneficial for developers seeking to enhance their app's visibility during its initial launch phase in the competitive app market. Tappx hosts a diverse array of apps from users worldwide, fostering a community where developers can collaborate and support each other's growth in app monetization and user acquisition.

Tappx

Debt Financing in 2014
Tappx operates an online cross-promotion advertising platform tailored for mobile app developers. It allows these developers to promote their applications at no cost by exchanging advertisements with one another. Through this system, developers earn credits by displaying ads from other apps, which are then used to promote their own applications. This model is particularly beneficial for developers seeking to enhance their app's visibility during its initial launch phase in the competitive app market. Tappx hosts a diverse array of apps from users worldwide, fostering a community where developers can collaborate and support each other's growth in app monetization and user acquisition.
DINO - Divulgador de Notícias is a web-based platform for online content distribution. It also distributes and publishes the content in more than 150 websites, news portals, and blogs. The platform helps companies, PR agencies, and marketing professionals to distribute and automatically publish their contents on our network with more than 150 news portals, websites, and blogs. Additionally, Din sends content to journalist database with more than 25,000 professionals. By using DINO, any business is able to distribute its contents easily. The company writes and send themselves their content cutting the costs related to PR Agencies. Using our intuitive online platform, the company can add and send contents with photos, videos, and attachments. In a few minutes, we guarantee the content will be published in at least 40 websites, blogs, and news portals. DINO was founded in 2013 and is headquartered in Sao Paulo, Brazil.

FLUVIP

Convertible Note in 2014
Fluvip is an influencer marketing company operating in Latin America and the United States, specializing in connecting brands with social content influencers across various platforms, including Twitter, Instagram, Facebook, and blogs. Founded in 2013 by Sebastian Jasminoy, the company utilizes an advanced technology platform powered by artificial intelligence to help advertisers identify suitable influencers for their marketing campaigns. Fluvip's approach includes measuring user reactions and behaviors on social networks to generate segmentation results, enabling the execution of more effective marketing campaigns. The company is headquartered in Bogotá, Colombia, and has expanded its presence to Redwood City, California.

Ocapi

Venture Round in 2014
Ocapi is a demand-side platform focused on the display advertising industry. The company’s flagship product, Smart Displays, indexes e-commerce offers and displays a dynamic ad unit to its users with a high conversion potential. The platform is designed to serve billions of impressions per month and is suitable for online stores, content portals, and ad networks. Founded in 2010, Ocapi is based in Sao Paulo, Brazil.

Makelight

Convertible Note in 2014
Makelight Interactive Limited, founded in 2012 and based in London, United Kingdom, specializes in interactive solutions for smartphones that enhance live events. The company enables audience engagement by transforming mobile phones into tools for crowd-wide interactions, including synchronized light and video displays, as well as voting mechanisms using colored pixels generated by smartphones. Makelight Interactive is committed to innovation, continually developing new smart special effects based on its proprietary technology and unique intellectual property. Through its offerings, the company aims to enrich the experience of live events and create value for both organizers and attendees.

PropelAd

Venture Round in 2014
PropelAd is an e-commerce marketing automation solution that shows how shoppers behave and convert that knowledge into increased sales. It uses web and emails first-party data to power lifecycle remarketing campaigns for brands and online retailers. Target browsers who abandoned carts, engaged visitors, unengaged visitors, specific product viewers or nurture your current customers with ease. It was founded in 2012 and is headquartered in Palo Alto, California.

Wayin

Series C in 2014
Wayin, the Digital Campaign CMS platform enables marketers and agencies to ideate, create and reuse interactive experiences that can be published across all digital channels. Wayin services more than 300 brands across 80 countries and 10 industries including leaders like CNN, Coca Cola, MLB, AOL, Discovery and Vodafone.

Mobiliz

Seed Round in 2014
Mobiliz offers a service that integrates payments and location and time based targeted marketing from the convenience of the mobile phone. Payments can be made to businesses or to other people, both national and internationally – directly from any mobile phone or wireless device , regardless of the carrier or type of plan, and is not tied to a bank or financial institution. Therefore customers include the banked and unbanked. All transactions are secure and no information is stored on the phone, so funds are safe in case the device is stolen Mobiliz provides an alternative to cash for local and remote payments that eliminates high initial and maintenance costs – no POS hardware required. All that is required to send/receive funds is a mobile phone (IVR, SMS, web app) or a web browser. Transactions are immediate and users have access to their funds from their mobile device. The service targets both the banked and unbanked, since no bank account is needed. Last, it provides multiple funding modes including credit card and cash.

Social & Beyond

Convertible Note in 2014
Social & Beyond S.L., founded in 2012 and based in Barcelona, Spain, specializes in online marketing solutions that leverage Wi-Fi to enhance business visibility. The company offers a software platform that converts free Wi-Fi access at points of sale into an effective social media marketing tool. This innovative approach enables businesses to engage with customers and their networks by facilitating campaigns that increase social media following, promote mobile app downloads, and disseminate promotions and coupons. By bridging the gap between offline and online interactions, Social & Beyond effectively links brands with their customers at crucial moments, thereby enhancing customer engagement and marketing reach.

Regional Markt

Convertible Note in 2014
Regional Markt is an online marketplace that offers locally-grown, fresh produce. It supports local suppliers and provides them with new ways of distribution to make healthy food accessible to everyone. Regional Markt was launched in 2014 and is based in Munich, Germany.

Venddo

Seed Round in 2014
Venddo is a Brazilian company that provides a social media management platform designed to enhance marketing services for its clients. The platform utilizes advanced technology and proprietary algorithms to aggregate data from social networks, allowing businesses to identify customer profiles and detect buying intentions. This approach enables clients to connect with potential customers, monitor their brand and competition, and establish quality relationships with their audience. Additionally, Venddo offers rapid technical support and insights into opinion leaders within specific niches, ultimately helping clients to increase their revenues and streamline their sales processes.

Popdeem

Seed Round in 2014
Popdeem is a social rewards system that combines social media and loyalty into one powerful marketing force. It is packaged as a Software Development Kit (SDK) that plugs into existing loyalty solutions. Once installed, it makes it easy to reward loyal customers for sharing their experiences with your brand on social media. For example, Kung Fu Tea customers can earn additional loyalty points for sharing #KungFuTea photos on Instagram. Popdeem’s software kit can be effortlessly added to existing loyalty solutions and unlocks new Social Insights about your loyalty members. For example, it helps you identify social media influencers hidden in your loyalty program. Popdeem increases customer monthly spend, visit frequency, and amplifies authentic word-of-mouth marketing on social media. The company has raised over €1.1m in funding to-date from venture capital firm Delta Partners, Enterprise Ireland and angel investors. Visit https://popdeem.com/ to discover more.

FLUVIP

Convertible Note in 2014
Fluvip is an influencer marketing company operating in Latin America and the United States, specializing in connecting brands with social content influencers across various platforms, including Twitter, Instagram, Facebook, and blogs. Founded in 2013 by Sebastian Jasminoy, the company utilizes an advanced technology platform powered by artificial intelligence to help advertisers identify suitable influencers for their marketing campaigns. Fluvip's approach includes measuring user reactions and behaviors on social networks to generate segmentation results, enabling the execution of more effective marketing campaigns. The company is headquartered in Bogotá, Colombia, and has expanded its presence to Redwood City, California.

VORketing

Convertible Note in 2014
VOR marketing is reinventing the way they communicate. Currently they have tens of apps that allow us to communicate, no matter where they are, they are always reachable. This is so true, that they start freaking out when they see a blue double check mark on a message and they don’t receive an immediate response.

MusicAll

Grant in 2014
MUSICALL (www.musicall.co) connects HAVE to quality music (Artists, Composers, Music Producers) with whom LOOKING music (Advertising agencies, audiovisual producers, music producers, etc.) for your projects (advertising campaigns, films, TV shows, music projects by other artists, video, and more) via a technology platform. Through MusiCall who seek find music music content they need much faster and easier, from anywhere in the world. MusiCall seeks to connect with new musicians music marketing opportunities as well as new trends in marketing and monetization of content.

AWR Ideas

Seed Round in 2014
AWR Ideas is taking contextual advertising outside the internet to the physical world. Imagine doing what Google does on the internet with adwords but in the physical word. According to the place a person visits, the time, the context, to have the possibility to send an ad. To have real statistic feedback on this ads, not just mere estimations. The empathy of an ad is higher if it cares, thus the possibility to become a call to action, if it´s in context the odds are higher to care for it. We develop hardware/software solutions for contextual communication for the real world.

Tappx

Seed Round in 2014
Tappx operates an online cross-promotion advertising platform tailored for mobile app developers. It allows these developers to promote their applications at no cost by exchanging advertisements with one another. Through this system, developers earn credits by displaying ads from other apps, which are then used to promote their own applications. This model is particularly beneficial for developers seeking to enhance their app's visibility during its initial launch phase in the competitive app market. Tappx hosts a diverse array of apps from users worldwide, fostering a community where developers can collaborate and support each other's growth in app monetization and user acquisition.

FoneSense

Seed Round in 2014
FoneSense Ltd. is a mobile marketing company based in Carriganore, Ireland, that specializes in enhancing brand recognition through innovative advertising strategies. The company's application leverages advertising jingles, rewarding smartphone users when their phones ring and the jingle is played. This unique approach not only engages users but also provides valuable statistics for advertising and marketing agencies to assess campaign effectiveness. FoneSense's platform ensures high engagement rates by delivering targeted messages at optimal times, maximizing user impressions for advertisers. Founded in 2009, FoneSense continues to develop new marketing channels, promoting effective mobile app advertising solutions.

V2contact

Seed Round in 2014
V2Contact is a leading multi-channel communication platform designed to automate digital marketing campaigns and enhance sales processes. By facilitating communication through various channels such as SMS, voice calls, email, social networks, and chat, the platform enables businesses to deliver messages efficiently and directly. This automation increases revenues by approximately 30% for users, as it allows for seamless communication without human intervention. V2Contact continuously expands its range of communication channels, ensuring that it remains a comprehensive solution for small and medium-sized enterprises looking to improve the planning, implementation, and evaluation of their digital marketing efforts.

Wayin

Venture Round in 2014
Wayin, the Digital Campaign CMS platform enables marketers and agencies to ideate, create and reuse interactive experiences that can be published across all digital channels. Wayin services more than 300 brands across 80 countries and 10 industries including leaders like CNN, Coca Cola, MLB, AOL, Discovery and Vodafone.

SocialTools

Convertible Note in 2013
Social Tools is a Social Marketing Suite, that enables Agencies and Marketers to run low-cost promotions and contests on Facebook. Social Tools allows brands to build and Run any kind of promotion such as sweepstakes, image contest, coupons, giveaways, and much more, on any Facebook page, website or mobile device, on a very easy way. Social Tools enables brands grow their social audience, engage consumers, and drive sales reducing the CPA and increasing the ROI in Social Media.

Popdeem

Grant in 2013
Popdeem is a social rewards system that combines social media and loyalty into one powerful marketing force. It is packaged as a Software Development Kit (SDK) that plugs into existing loyalty solutions. Once installed, it makes it easy to reward loyal customers for sharing their experiences with your brand on social media. For example, Kung Fu Tea customers can earn additional loyalty points for sharing #KungFuTea photos on Instagram. Popdeem’s software kit can be effortlessly added to existing loyalty solutions and unlocks new Social Insights about your loyalty members. For example, it helps you identify social media influencers hidden in your loyalty program. Popdeem increases customer monthly spend, visit frequency, and amplifies authentic word-of-mouth marketing on social media. The company has raised over €1.1m in funding to-date from venture capital firm Delta Partners, Enterprise Ireland and angel investors. Visit https://popdeem.com/ to discover more.

PropelAd

Seed Round in 2013
PropelAd is an e-commerce marketing automation solution that shows how shoppers behave and convert that knowledge into increased sales. It uses web and emails first-party data to power lifecycle remarketing campaigns for brands and online retailers. Target browsers who abandoned carts, engaged visitors, unengaged visitors, specific product viewers or nurture your current customers with ease. It was founded in 2012 and is headquartered in Palo Alto, California.

SuperLikers

Grant in 2013
SuperLikers is a company based in Colombia that offers a social and gamified loyalty platform aimed at enhancing social media marketing strategies for agencies, brands, and small businesses. The platform provides an online, self-service tool that enables clients to create and manage comprehensive loyalty programs and gamified campaigns. By leveraging the communities of customers, distributors, and employees, SuperLikers helps businesses boost customer engagement and drive consumption through innovative loyalty initiatives.

Ocapi

Seed Round in 2013
Ocapi is a demand-side platform focused on the display advertising industry. The company’s flagship product, Smart Displays, indexes e-commerce offers and displays a dynamic ad unit to its users with a high conversion potential. The platform is designed to serve billions of impressions per month and is suitable for online stores, content portals, and ad networks. Founded in 2010, Ocapi is based in Sao Paulo, Brazil.

Omnigy

Seed Round in 2013
Omnigy is a company based in Peru that offers an online platform designed to help businesses develop effective digital strategies. The platform provides tools and resources that enable organizations to enhance their digital presence and optimize their marketing efforts in the online space. By focusing on digital strategy development, Omnigy aims to support businesses in navigating the complexities of the digital landscape and achieving their marketing goals.

V2contact

Grant in 2013
V2Contact is a leading multi-channel communication platform designed to automate digital marketing campaigns and enhance sales processes. By facilitating communication through various channels such as SMS, voice calls, email, social networks, and chat, the platform enables businesses to deliver messages efficiently and directly. This automation increases revenues by approximately 30% for users, as it allows for seamless communication without human intervention. V2Contact continuously expands its range of communication channels, ensuring that it remains a comprehensive solution for small and medium-sized enterprises looking to improve the planning, implementation, and evaluation of their digital marketing efforts.

Wayin

Series B in 2013
Wayin, the Digital Campaign CMS platform enables marketers and agencies to ideate, create and reuse interactive experiences that can be published across all digital channels. Wayin services more than 300 brands across 80 countries and 10 industries including leaders like CNN, Coca Cola, MLB, AOL, Discovery and Vodafone.

Ocapi

Grant in 2013
Ocapi is a demand-side platform focused on the display advertising industry. The company’s flagship product, Smart Displays, indexes e-commerce offers and displays a dynamic ad unit to its users with a high conversion potential. The platform is designed to serve billions of impressions per month and is suitable for online stores, content portals, and ad networks. Founded in 2010, Ocapi is based in Sao Paulo, Brazil.

AWR Ideas

Grant in 2013
AWR Ideas is taking contextual advertising outside the internet to the physical world. Imagine doing what Google does on the internet with adwords but in the physical word. According to the place a person visits, the time, the context, to have the possibility to send an ad. To have real statistic feedback on this ads, not just mere estimations. The empathy of an ad is higher if it cares, thus the possibility to become a call to action, if it´s in context the odds are higher to care for it. We develop hardware/software solutions for contextual communication for the real world.

BrandMe

Seed Round in 2013
Nuestra empresa crea herramientas y tecnología innovadora para marcas líderes a nivel global con Creadores de Contenido influyente ayudando a una correcta colaboración recompensada por generar y distribuir contenido patrocinado. Desde el 2013 hemos completado más de 2 millones de transacciones para nuestros clientes que van desde pequeñas empresas y startups hasta organizaciones Fortune 500. Democratizamos los medios La manera de crear, consumir y compartir contenido ha cambiado, por ello logramos que cualquier persona como estudiantes universitarios y amas de casa o celebridades, periodistas y bloggers tengan la oportunidad de monetizar sus redes sociales vía piezas de contenido creativas e influyentes.

MusicAll

Seed Round in 2013
MUSICALL (www.musicall.co) connects HAVE to quality music (Artists, Composers, Music Producers) with whom LOOKING music (Advertising agencies, audiovisual producers, music producers, etc.) for your projects (advertising campaigns, films, TV shows, music projects by other artists, video, and more) via a technology platform. Through MusiCall who seek find music music content they need much faster and easier, from anywhere in the world. MusiCall seeks to connect with new musicians music marketing opportunities as well as new trends in marketing and monetization of content.

Merfac

Convertible Note in 2013
Merfac is a company based in Las Condes, Chile, that operates a trading platform designed to connect sellers and buyers. To participate in transactions on the platform, both parties are required to register and submit legal and financial documentation. This process ensures compliance and facilitates secure trading activities within the marketplace.

Social & Beyond

Seed Round in 2013
Social & Beyond S.L., founded in 2012 and based in Barcelona, Spain, specializes in online marketing solutions that leverage Wi-Fi to enhance business visibility. The company offers a software platform that converts free Wi-Fi access at points of sale into an effective social media marketing tool. This innovative approach enables businesses to engage with customers and their networks by facilitating campaigns that increase social media following, promote mobile app downloads, and disseminate promotions and coupons. By bridging the gap between offline and online interactions, Social & Beyond effectively links brands with their customers at crucial moments, thereby enhancing customer engagement and marketing reach.

Marfeel

Series A in 2013
Marfeel Solutions, S.L. is a Barcelona-based company founded in 2011 that offers an ad-optimized mobile design solution for publishers and professional bloggers. The company specializes in helping clients monetize mobile traffic by creating and optimizing mobile websites tailored to user habits and behavior. Marfeel's proprietary technology dynamically adjusts site layouts to enhance readership, engagement, and page views, ultimately driving ad revenue. Its platform ensures consistency between mobile and desktop content without the need for extensive IT support, as all updates are managed through the cloud. With partnerships involving over 20,000 global ad networks, Marfeel provides access to premium advertisers, reaching more than 500 million readers monthly. Recognized by Google and named a Top 100 European Startup by WIRED Magazine, Marfeel has also received accolades from Gartner and Forrester, solidifying its position in the mobile marketing sector. The company is backed by notable investors, including Nauta Capital and BDMI.

Makelight

Seed Round in 2013
Makelight Interactive Limited, founded in 2012 and based in London, United Kingdom, specializes in interactive solutions for smartphones that enhance live events. The company enables audience engagement by transforming mobile phones into tools for crowd-wide interactions, including synchronized light and video displays, as well as voting mechanisms using colored pixels generated by smartphones. Makelight Interactive is committed to innovation, continually developing new smart special effects based on its proprietary technology and unique intellectual property. Through its offerings, the company aims to enrich the experience of live events and create value for both organizers and attendees.

EventsTag

Seed Round in 2013
We are EventsTag, a rapidly growing start-up: passionate about connecting brands and customers through original, innovative and irresistibly shareable social media content, powered by our own advanced experiential tech platform.

Viralica

Grant in 2012
AdWords is a great tool to drive new customers to E-commerce stores, but setting up campaigns can be really overwhelming. Viralica makes AdWords easy and fast. With Viralica creating effective AdWords campaigns takes only minutes, and tracking results is easy and effortless. Viralica lets stores see which ads are driving traffic, how many sales their campaigns have produced, and provides advice on how to optimize campaigns and increase sales. Viralica integrates with Shopify, Big Commerce, Magento Go and the largest E-commerce platforms worldwide.

SocialTools

Seed Round in 2012
Social Tools is a Social Marketing Suite, that enables Agencies and Marketers to run low-cost promotions and contests on Facebook. Social Tools allows brands to build and Run any kind of promotion such as sweepstakes, image contest, coupons, giveaways, and much more, on any Facebook page, website or mobile device, on a very easy way. Social Tools enables brands grow their social audience, engage consumers, and drive sales reducing the CPA and increasing the ROI in Social Media.

AWR Ideas

Seed Round in 2012
AWR Ideas is taking contextual advertising outside the internet to the physical world. Imagine doing what Google does on the internet with adwords but in the physical word. According to the place a person visits, the time, the context, to have the possibility to send an ad. To have real statistic feedback on this ads, not just mere estimations. The empathy of an ad is higher if it cares, thus the possibility to become a call to action, if it´s in context the odds are higher to care for it. We develop hardware/software solutions for contextual communication for the real world.

Mobiliz

Seed Round in 2012
Mobiliz offers a service that integrates payments and location and time based targeted marketing from the convenience of the mobile phone. Payments can be made to businesses or to other people, both national and internationally – directly from any mobile phone or wireless device , regardless of the carrier or type of plan, and is not tied to a bank or financial institution. Therefore customers include the banked and unbanked. All transactions are secure and no information is stored on the phone, so funds are safe in case the device is stolen Mobiliz provides an alternative to cash for local and remote payments that eliminates high initial and maintenance costs – no POS hardware required. All that is required to send/receive funds is a mobile phone (IVR, SMS, web app) or a web browser. Transactions are immediate and users have access to their funds from their mobile device. The service targets both the banked and unbanked, since no bank account is needed. Last, it provides multiple funding modes including credit card and cash.

Torneo de Ideas

Seed Round in 2012
Torneo de Ideas is a crowdsourcing platform that facilitates the exchange of creative design work between designers and small businesses in Latin America, notably serving as the first crowd creativity website in Mexico. The platform allows businesses to launch design contests, soliciting creative proposals for various projects, including logo and t-shirt designs. By offering the ability to specify awards for creatives, Torneo de Ideas attracts a diverse pool of designers who can submit their work in response to business needs. This model enables small and medium-sized enterprises to access a wide range of design options quickly, streamlining the creative process and reducing the complexities typically associated with hiring design agencies.

Social & Beyond

Grant in 2012
Social & Beyond S.L., founded in 2012 and based in Barcelona, Spain, specializes in online marketing solutions that leverage Wi-Fi to enhance business visibility. The company offers a software platform that converts free Wi-Fi access at points of sale into an effective social media marketing tool. This innovative approach enables businesses to engage with customers and their networks by facilitating campaigns that increase social media following, promote mobile app downloads, and disseminate promotions and coupons. By bridging the gap between offline and online interactions, Social & Beyond effectively links brands with their customers at crucial moments, thereby enhancing customer engagement and marketing reach.

PropelAd

Angel Round in 2012
PropelAd is an e-commerce marketing automation solution that shows how shoppers behave and convert that knowledge into increased sales. It uses web and emails first-party data to power lifecycle remarketing campaigns for brands and online retailers. Target browsers who abandoned carts, engaged visitors, unengaged visitors, specific product viewers or nurture your current customers with ease. It was founded in 2012 and is headquartered in Palo Alto, California.

Marfeel

Series A in 2012
Marfeel Solutions, S.L. is a Barcelona-based company founded in 2011 that offers an ad-optimized mobile design solution for publishers and professional bloggers. The company specializes in helping clients monetize mobile traffic by creating and optimizing mobile websites tailored to user habits and behavior. Marfeel's proprietary technology dynamically adjusts site layouts to enhance readership, engagement, and page views, ultimately driving ad revenue. Its platform ensures consistency between mobile and desktop content without the need for extensive IT support, as all updates are managed through the cloud. With partnerships involving over 20,000 global ad networks, Marfeel provides access to premium advertisers, reaching more than 500 million readers monthly. Recognized by Google and named a Top 100 European Startup by WIRED Magazine, Marfeel has also received accolades from Gartner and Forrester, solidifying its position in the mobile marketing sector. The company is backed by notable investors, including Nauta Capital and BDMI.

Popdeem

Seed Round in 2012
Popdeem is a social rewards system that combines social media and loyalty into one powerful marketing force. It is packaged as a Software Development Kit (SDK) that plugs into existing loyalty solutions. Once installed, it makes it easy to reward loyal customers for sharing their experiences with your brand on social media. For example, Kung Fu Tea customers can earn additional loyalty points for sharing #KungFuTea photos on Instagram. Popdeem’s software kit can be effortlessly added to existing loyalty solutions and unlocks new Social Insights about your loyalty members. For example, it helps you identify social media influencers hidden in your loyalty program. Popdeem increases customer monthly spend, visit frequency, and amplifies authentic word-of-mouth marketing on social media. The company has raised over €1.1m in funding to-date from venture capital firm Delta Partners, Enterprise Ireland and angel investors. Visit https://popdeem.com/ to discover more.

Viralica

Seed Round in 2012
AdWords is a great tool to drive new customers to E-commerce stores, but setting up campaigns can be really overwhelming. Viralica makes AdWords easy and fast. With Viralica creating effective AdWords campaigns takes only minutes, and tracking results is easy and effortless. Viralica lets stores see which ads are driving traffic, how many sales their campaigns have produced, and provides advice on how to optimize campaigns and increase sales. Viralica integrates with Shopify, Big Commerce, Magento Go and the largest E-commerce platforms worldwide.

Venddo

Seed Round in 2012
Venddo is a Brazilian company that provides a social media management platform designed to enhance marketing services for its clients. The platform utilizes advanced technology and proprietary algorithms to aggregate data from social networks, allowing businesses to identify customer profiles and detect buying intentions. This approach enables clients to connect with potential customers, monitor their brand and competition, and establish quality relationships with their audience. Additionally, Venddo offers rapid technical support and insights into opinion leaders within specific niches, ultimately helping clients to increase their revenues and streamline their sales processes.

Wayin

Venture Round in 2012
Wayin, the Digital Campaign CMS platform enables marketers and agencies to ideate, create and reuse interactive experiences that can be published across all digital channels. Wayin services more than 300 brands across 80 countries and 10 industries including leaders like CNN, Coca Cola, MLB, AOL, Discovery and Vodafone.

Fanchimp

Seed Round in 2012
Fanchimp Spa, based in Santiago, Chile, offers a social media marketing tool designed for small businesses and online shop owners. The application integrates users' blogs and recommends content for sharing with their followers, streamlining the process of creating effective social media campaigns. It allows users to manage their Facebook and Twitter accounts by scheduling posts, reviewing publishing queues, and accessing performance statistics. By simplifying social media marketing, Fanchimp enables users to enhance their online presence and increase sales without the high costs typically associated with social media agencies.

Makelight

Seed Round in 2012
Makelight Interactive Limited, founded in 2012 and based in London, United Kingdom, specializes in interactive solutions for smartphones that enhance live events. The company enables audience engagement by transforming mobile phones into tools for crowd-wide interactions, including synchronized light and video displays, as well as voting mechanisms using colored pixels generated by smartphones. Makelight Interactive is committed to innovation, continually developing new smart special effects based on its proprietary technology and unique intellectual property. Through its offerings, the company aims to enrich the experience of live events and create value for both organizers and attendees.

Blue Butterfly

Convertible Note in 2012
Blue Butterfly is a direct and web marketing company focused on mailing, business mailing, copywriting, and press campaigns. The company is based in Switzerland.

Blue Butterfly

Seed Round in 2012
Blue Butterfly is a direct and web marketing company focused on mailing, business mailing, copywriting, and press campaigns. The company is based in Switzerland.

Proxly

Pre Seed Round in 2012
Proxly Ltd. is a mobile proximity marketing platform that assists businesses in creating engaging mobile experiences by integrating proximity technology with contextual relevance. Founded in 2012 and based in Royston, United Kingdom, the company offers a platform that facilitates personalized interactions between consumers and brands, effectively bridging the gap between the physical and digital realms. Proxly's solutions include cloud tag management and real-world analytics, enabling mobile access and tailored experiences within commercial environments and workplaces. Through its innovative approach, Proxly enhances consumer engagement and accessibility, positioning itself as a valuable resource for businesses seeking to optimize their mobile strategies.

Venddo

Seed Round in 2012
Venddo is a Brazilian company that provides a social media management platform designed to enhance marketing services for its clients. The platform utilizes advanced technology and proprietary algorithms to aggregate data from social networks, allowing businesses to identify customer profiles and detect buying intentions. This approach enables clients to connect with potential customers, monitor their brand and competition, and establish quality relationships with their audience. Additionally, Venddo offers rapid technical support and insights into opinion leaders within specific niches, ultimately helping clients to increase their revenues and streamline their sales processes.

Fanchimp

Grant in 2012
Fanchimp Spa, based in Santiago, Chile, offers a social media marketing tool designed for small businesses and online shop owners. The application integrates users' blogs and recommends content for sharing with their followers, streamlining the process of creating effective social media campaigns. It allows users to manage their Facebook and Twitter accounts by scheduling posts, reviewing publishing queues, and accessing performance statistics. By simplifying social media marketing, Fanchimp enables users to enhance their online presence and increase sales without the high costs typically associated with social media agencies.

Logueria

Convertible Note in 2012
Logueria is a major platform for branding, logo and visual identity for Small and Medium Business, we were selected by Wayra in 2012. The Logueria now has a large network of partners in all market segments and seeks partners to expand their business to the countries of Latin America.

SuperLikers

Seed Round in 2012
SuperLikers is a company based in Colombia that offers a social and gamified loyalty platform aimed at enhancing social media marketing strategies for agencies, brands, and small businesses. The platform provides an online, self-service tool that enables clients to create and manage comprehensive loyalty programs and gamified campaigns. By leveraging the communities of customers, distributors, and employees, SuperLikers helps businesses boost customer engagement and drive consumption through innovative loyalty initiatives.

Lindexa

Seed Round in 2012
Lindexa

Valioo

Grant in 2012
Valioo is a Madrid-based company that has developed a web and mobile platform allowing consumers to trade their personal information with businesses. The platform aims to redirect a portion of corporate marketing budgets into funding for non-governmental organizations (NGOs). It features a mobile application that automates micropayments, providing personalized recommendations for financing NGO projects. Users can gather information, visualize their funding goals, and advertise these objectives, facilitating the connection between businesses and NGO funding initiatives. Through this innovative approach, Valioo seeks to create a sustainable model that benefits both consumers and charitable organizations.

Valioo

Seed Round in 2011
Valioo is a Madrid-based company that has developed a web and mobile platform allowing consumers to trade their personal information with businesses. The platform aims to redirect a portion of corporate marketing budgets into funding for non-governmental organizations (NGOs). It features a mobile application that automates micropayments, providing personalized recommendations for financing NGO projects. Users can gather information, visualize their funding goals, and advertise these objectives, facilitating the connection between businesses and NGO funding initiatives. Through this innovative approach, Valioo seeks to create a sustainable model that benefits both consumers and charitable organizations.

Market Over Video

Seed Round in 2011
Market Over Video was founded by Camilo Triana.

Qinaya

Seed Round in 2011
Qinaya offers a range of web design and development, SEO, print advertising, and corporate graphic line services.
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