VIA equity

VIA equity, founded in 2006 and based in Hellerup, Denmark, is a prominent private equity firm in Northern Europe. The firm specializes in multi-stage investments, focusing primarily on the technology, media, and telecommunications (TMT) sectors, along with information technology, software, and various service industries. VIA equity has a strong track record of successfully transforming its investments into leading companies both nationally and internationally. While it emphasizes TMT and ICT segments, the firm remains open to opportunities across a diverse range of sectors, showcasing its adaptability and commitment to fostering growth in various industries.

Peter Thorlund Haahr

Partner

Past deals in Denmark

CEGO

Private Equity Round in 2019
Cego A/S is a Danish company based in Aalborg that develops and operates video games and online gambling services. Founded in 2000, Cego specializes in casual games and slot machines, offering a diverse range of games in multiple languages. Its portfolio includes titles such as Farm Empire, Bingo, Ruby Express, and Mystery Hotel, among others. The company also provides a social environment for players to engage with these games, enhancing the entertainment experience. Cego A/S was previously known as CEGO ApS before rebranding in September 2015.

EnviDan

Acquisition in 2015
EnviDan, founded in 1995 by pioneers in the Danish sewage industry, is a full-service environmental engineering consultancy specializing in the water and wastewater sectors. With a strong commitment to a holistic approach, EnviDan offers professional solutions that encompass groundwater studies, water distribution, advanced wastewater treatment processes, energy optimization, and biogas management. The company operates from four offices in Denmark and has subsidiaries in Sweden and Norway, enabling it to serve clients effectively across the Scandinavian region. EnviDan combines its in-house expertise with financial consultancy and a range of software solutions to promote sustainable water resource management for utility sectors. Its focus on innovation and flexibility has established it as a leader in improving the handling and structuring of water and wastewater, both domestically and internationally.

Adform

Series B in 2014
Adform is an independent ad-tech platform that provides a comprehensive suite of solutions for creativity, data, and trading, serving media agencies, trading desks, brands, and publishers around the world. Founded in Denmark in 2002, the company has grown to become one of the largest private advertising technology firms, employing over 900 people across 18 countries in Europe, North America, and the Asia-Pacific region. Adform's platform is designed to automate the advertising process through a modular and open architecture, allowing for seamless integration with existing technologies in the digital advertising ecosystem. This enables clients to manage their campaigns effectively while maintaining improved control and transparency in their advertising operations.

Nets

Venture Round in 2014
Nets is a provider of payment solutions, information services, and digital security based in Ballerup, Denmark. Established in 2003, the company focuses on simplifying complex payment processes for financial institutions, businesses, and merchants. Its offerings include payment terminals, corporate and recreational cards, lunch cards, vouchers for meal payments, and a range of ePayment services. Nets also provides solutions for in-store, online, and mobile payment acceptance, along with processing services for payment card issuers. The company emphasizes security and stability, aiming to deliver intuitive, customer-oriented solutions while supporting leisure activities through recreational vouchers for sports and cultural events.

Hostnordic

Acquisition in 2012
Hostnordic is an information technology services provider based in Aarhus, Denmark, specializing in IT outsourcing and web hosting for business-critical platforms. The company serves a diverse clientele, including both Danish and international businesses, by offering a comprehensive range of services that encompass advanced cloud solutions and user-level support. Hostnordic aims to minimize the time clients spend on IT operations by providing essential resources, advice, and training. This enables organizations to focus on their core activities while enhancing growth, agility, and security.

Adform

Venture Round in 2010
Adform is an independent ad-tech platform that provides a comprehensive suite of solutions for creativity, data, and trading, serving media agencies, trading desks, brands, and publishers around the world. Founded in Denmark in 2002, the company has grown to become one of the largest private advertising technology firms, employing over 900 people across 18 countries in Europe, North America, and the Asia-Pacific region. Adform's platform is designed to automate the advertising process through a modular and open architecture, allowing for seamless integration with existing technologies in the digital advertising ecosystem. This enables clients to manage their campaigns effectively while maintaining improved control and transparency in their advertising operations.

DdD retail

Venture Round in 2008
DdD Retail A/S specializes in IT solutions tailored for the fashion and retail sectors. The company offers a comprehensive solution known as DdD Retail in a Box, which includes a fast point-of-sale (POS) PC, cash register functionalities, inventory control, business intelligence reporting, and centralized administration tools. Designed to be versatile, these solutions are compatible with various operating systems, browsers, and hardware, and can operate offline. Founded in 1989 and based in Køge, Denmark, DdD Retail also has a presence in Germany, Sweden, and Norway. The company was previously known as Detail Data Danmark A/S and currently functions as a subsidiary of K3 Retail and Business Solutions Limited.

Zoomio Holding

Venture Round in 2007
Zoomio Holding A/S provides software solutions for digital direct marketing. It offers Zoomio Campaigner, which helps to plan, build, execute, and follow up on direct marketing campaigns, including postal campaigns, email marketing, telemarketing, SMS marketing, and inbound marketing; Wizard based Campaigner, an online marketing tool for beginners and e-marketers; Zoomio Analytics, which offers a visual tool that shows results online; Security Plus, an add on product that offers a layer of security when a user logs on to Zoomio Campaigner; and Zoomio Connector, which enables live synchronization between Zoomio Campaign data and CRM system. The company has operations in Sweden, the United Kingdom, and Russia; and a development center in Pakistan. Zoomio Holding A/S was founded in 2002 and is based in Copenhagen, Denmark with sales offices in the United States, Denmark, Germany, and Holland.

GoHello

Venture Round in 2007
Speakanet A/S is the Award winning technology company behind GoHello. The company was founded in 2001 in Copenhagen, Denmark, by two Telecoms specialists who realised that the mobile telecommunications sector was both stagnant yet ready for massive disruption. The company is headquartered in Copenhagen, Denmark, with staff in London, UK and Prague, Czech Republic. The company was hailed best Start-up in Ernst & Young's prestigious Entrepreneur Of The Year (2005) competition.
Spot something off? Help us improve by flagging any incorrect or outdated information. Just email us at support@teaserclub.com. Your feedback is most welcome.