Stage 2 Capital

Stage 2 Capital is a New York-based venture capital firm that backs early-stage B2B software startups, providing capital and go-to-market guidance from a team of experienced GTM professionals. The firm leverages deep sales expertise to help entrepreneurs scale and focuses on software companies across fintech, developer tools, video, creator economy, healthcare IT, marketplaces, software as a service, and vertical software sectors.

Liz Christo

General Partner

Mandy Cole

Partner

Sakib Dadi

Partner

Daniel Heck

Partner

Daniel Heck

Partner

Eric Larson

Limited Partner

Anu Maheshwari

Partner

Anubhav Maheshwari

Principal

Mark Roberge

Managing Director

Kevin Swain

Associate

Past deals in CRM

Tofu

Series A in 2025
Tofu is a company that specializes in providing a marketing tool designed to create hyper-personalized, multichannel campaigns for B2B marketing teams. The platform enables users to generate on-brand content that can be scaled across various marketing initiatives. Tofu's marketing playbook automatically ingests and updates critical information about a company's brand, messaging, target personas, and industries, facilitating strategic initiatives and enhancing content scalability. This comprehensive approach not only streamlines the campaign creation process but also aims to improve conversion rates for businesses.

Momentum

Series A in 2024
Momentum is an AI-powered platform that analyzes sales conversations and customer interactions to generate real-time summaries, insights, and actionable feedback, while automating data capture. It integrates with tools such as Salesforce, Slack, Gong, Outreach, and Stripe to centralize information and streamline workflows. By supporting revenue orchestration for go-to-market teams, Momentum helps mid-market and enterprise organizations reduce manual tasks, maintain consistent execution, and accelerate outcomes. The solution aims to improve efficiency and decision-making in sales operations by providing timely guidance, enabling teams to act on insights with confidence.

Rally UXR

Seed Round in 2024
Rally is a User Research CRM that makes it easy for teams to do research with their users. By automating outreach, scheduling, incentives, and participant management Rally replaces messy spreadsheets and disjointed tooling, saving teams hours each week.

Tofu

Seed Round in 2023
Tofu is a company that specializes in providing a marketing tool designed to create hyper-personalized, multichannel campaigns for B2B marketing teams. The platform enables users to generate on-brand content that can be scaled across various marketing initiatives. Tofu's marketing playbook automatically ingests and updates critical information about a company's brand, messaging, target personas, and industries, facilitating strategic initiatives and enhancing content scalability. This comprehensive approach not only streamlines the campaign creation process but also aims to improve conversion rates for businesses.

Slang

Series A in 2023
Slang is a developer of a conversational AI platform specifically designed for the restaurant industry. The platform functions as a virtual phone agent, providing quick responses and tailored service to enhance customer interactions. By utilizing AI technology, Slang enables restaurant operators to improve their customer service operations, ensuring that each guest receives prompt and accurate responses. This optimization of performance not only boosts staff efficiency but also streamlines overall operations, ultimately leading to increased customer satisfaction. Additionally, the platform includes features such as voice and background sounds, along with an onboarding team guide, to further support restaurant staff in delivering exceptional service.

Taclia

Venture Round in 2023
Taclia is a company that specializes in providing digital solutions for small and medium-sized enterprises (SMEs) to streamline their operations. It develops an internal tool that facilitates the management of daily business activities, encompassing a wide range of functions such as service and task creation, employee timekeeping, customer relationship management, estimates and billing, inventory management, cost control, and geolocation. Additionally, Taclia offers a facilities management platform that enables service companies to centralize their operations, allowing them to efficiently hire, manage, and track maintenance and repair tasks and associated expenses in real-time. This comprehensive suite of tools is designed to enhance productivity and optimize service delivery for its clients.

Vouch

Seed Round in 2022
Vouch is a browser-based platform designed for B2B companies to efficiently capture, edit, and share video testimonials and case studies from their customers. Based in Sydney, Australia, the platform enables businesses to remotely record customer feedback and reviews, making it easier to curate and distribute this content. By facilitating the collection of testimonials, Vouch helps sales teams and marketers improve their marketing-qualified leads, increase sales conversions, and ultimately drive revenue growth.

Slang

Venture Round in 2022
Slang is a developer of a conversational AI platform specifically designed for the restaurant industry. The platform functions as a virtual phone agent, providing quick responses and tailored service to enhance customer interactions. By utilizing AI technology, Slang enables restaurant operators to improve their customer service operations, ensuring that each guest receives prompt and accurate responses. This optimization of performance not only boosts staff efficiency but also streamlines overall operations, ultimately leading to increased customer satisfaction. Additionally, the platform includes features such as voice and background sounds, along with an onboarding team guide, to further support restaurant staff in delivering exceptional service.

Sendoso

Series C in 2021
Founded in 2016, Sendoso is a global platform that enhances customer engagement by integrating digital and physical sending strategies. It enables businesses to stand out with new ways to engage customers throughout the buyer's journey, improving relationships and increasing effectiveness of go-to-market programs.

Vouch

Pre Seed Round in 2020
Vouch is a browser-based platform designed for B2B companies to efficiently capture, edit, and share video testimonials and case studies from their customers. Based in Sydney, Australia, the platform enables businesses to remotely record customer feedback and reviews, making it easier to curate and distribute this content. By facilitating the collection of testimonials, Vouch helps sales teams and marketers improve their marketing-qualified leads, increase sales conversions, and ultimately drive revenue growth.

Klara

Series A in 2020
Klara operates an end-to-end patient engagement platform tailored for healthcare organizations, facilitating efficient communication between practitioners and patients. The platform allows healthcare teams to provide virtual care, collaborate internally, and automate various front-desk tasks, streamlining workflows and enhancing the patient experience throughout the care journey. Used by thousands of healthcare teams across over 40 specialties, Klara aims to improve operational efficiency and support the growth of patient volume while ensuring easy access to practices and centralized management of administrative responsibilities.

Sendoso

Series B in 2020
Founded in 2016, Sendoso is a global platform that enhances customer engagement by integrating digital and physical sending strategies. It enables businesses to stand out with new ways to engage customers throughout the buyer's journey, improving relationships and increasing effectiveness of go-to-market programs.

Sendoso

Corporate Round in 2019
Founded in 2016, Sendoso is a global platform that enhances customer engagement by integrating digital and physical sending strategies. It enables businesses to stand out with new ways to engage customers throughout the buyer's journey, improving relationships and increasing effectiveness of go-to-market programs.

Klara

Venture Round in 2019
Klara operates an end-to-end patient engagement platform tailored for healthcare organizations, facilitating efficient communication between practitioners and patients. The platform allows healthcare teams to provide virtual care, collaborate internally, and automate various front-desk tasks, streamlining workflows and enhancing the patient experience throughout the care journey. Used by thousands of healthcare teams across over 40 specialties, Klara aims to improve operational efficiency and support the growth of patient volume while ensuring easy access to practices and centralized management of administrative responsibilities.
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