Shorooq Partners
Founded in 2017 and based in Abu Dhabi, Shorooq Partners is a prominent investment firm specializing in venture capital and private credit across the Middle East and North Africa regions. With additional offices in Riyadh, Manama, Cairo, and Dubai, the firm focuses on investing in innovative technology companies, particularly in sectors such as fintech, gaming, climate, cleantech, and Web 3.0. Shorooq Partners emphasizes building partnerships with founders, supporting company development, and acting as value investors. The firm has established a strong portfolio, backing several market-leading disruptors including Pure Harvest Smart Farms and Tamara. Operating under a cohesive business name, Shorooq Partners comprises a group of affiliated companies, with its principal entity regulated by the Abu Dhabi Global Market Financial Services Regulatory Authority.
The Box Self Storage Services
Debt Financing in 2025
The Box Self Storage Services offer complete protection for your goods both for domestic and commercial purposes. As an added advantage, They offer you the flexibility of accessing the stored items at any time through Their 24-hour access control log. Moreover, They provide insurance for your goods should there be any unexpected damage during calamities. They provide the best moving and relocation services in Dubai and UAE. They design a customized relocation plan for you based on your requirements and budget. One of Their relocation experts will always be around keeping an eye on the loading and unloading process and making sure that your items stay safe and undamaged.
MUNCH:ON is a food tech startup that has cracked the subscription space in the UAE & KSA, focusing on offering meals from the best restaurants at a significant discount and with free delivery. The company has invested heavily in its scheduling, bundling and order prediction software which has enabled it to achieve massive cost savings for its restaurant partners that they then pass on to their users, often offering up to a 55% discount vs. restaurants' regular price. Whether it's employees ordering from their company's curated menu or users ordering for their families at home, the platform takes the usual hassle and cost out of food delivery in a financially (and environmentally) sustainable manner for all stakeholders
Pure Harvest Smart Farms
Debt Financing in 2021
Pure Harvest Smart Farms is a Dubai-based company specializing in the production and sale of organic tomatoes and other premium fruits and vegetables. It operates in the challenging climates of the Arab Gulf region by utilizing advanced controlled-environment agriculture technologies. The company focuses on sustainable agricultural practices to ensure year-round availability of fresh produce while maintaining high quality at affordable prices. Pure Harvest employs a proprietary semi-closed climate-controlled growing system that optimizes temperature and moisture, supporting the growth of its crops in modern glasshouses. The firm aims to meet the increasing demand for healthy food options in the region through innovative cultivation methods.
TruKKer is a technology-enabled truck aggregator founded in 2016 and based in Abu Dhabi, UAE. The company operates a logistics and fleet management platform that simplifies road freight and logistics operations by connecting shippers with available trucks in real-time. This integration of supply and demand enhances asset utilization, reduces transportation costs, and provides reliable cross-border services. TruKKer's cloud-based freight solutions offer comprehensive coverage and a full-service portfolio for shippers, carriers, and businesses, leveraging real-time data analytics to ensure transparency and efficiency. The company’s rapid growth has opened up opportunities for data monetization and consolidated procurement, further solidifying its position in the logistics market.
TruKKer
Secondary Market in 2021
TruKKer is a technology-enabled truck aggregator founded in 2016 and based in Abu Dhabi, UAE. The company operates a logistics and fleet management platform that simplifies road freight and logistics operations by connecting shippers with available trucks in real-time. This integration of supply and demand enhances asset utilization, reduces transportation costs, and provides reliable cross-border services. TruKKer's cloud-based freight solutions offer comprehensive coverage and a full-service portfolio for shippers, carriers, and businesses, leveraging real-time data analytics to ensure transparency and efficiency. The company’s rapid growth has opened up opportunities for data monetization and consolidated procurement, further solidifying its position in the logistics market.
TruKKer is a technology-enabled truck aggregator founded in 2016 and based in Abu Dhabi, UAE. The company operates a logistics and fleet management platform that simplifies road freight and logistics operations by connecting shippers with available trucks in real-time. This integration of supply and demand enhances asset utilization, reduces transportation costs, and provides reliable cross-border services. TruKKer's cloud-based freight solutions offer comprehensive coverage and a full-service portfolio for shippers, carriers, and businesses, leveraging real-time data analytics to ensure transparency and efficiency. The company’s rapid growth has opened up opportunities for data monetization and consolidated procurement, further solidifying its position in the logistics market.
Pure Harvest Smart Farms
Seed Round in 2019
Pure Harvest Smart Farms is a Dubai-based company specializing in the production and sale of organic tomatoes and other premium fruits and vegetables. It operates in the challenging climates of the Arab Gulf region by utilizing advanced controlled-environment agriculture technologies. The company focuses on sustainable agricultural practices to ensure year-round availability of fresh produce while maintaining high quality at affordable prices. Pure Harvest employs a proprietary semi-closed climate-controlled growing system that optimizes temperature and moisture, supporting the growth of its crops in modern glasshouses. The firm aims to meet the increasing demand for healthy food options in the region through innovative cultivation methods.
MUNCH:ON is a food tech startup that has cracked the subscription space in the UAE & KSA, focusing on offering meals from the best restaurants at a significant discount and with free delivery. The company has invested heavily in its scheduling, bundling and order prediction software which has enabled it to achieve massive cost savings for its restaurant partners that they then pass on to their users, often offering up to a 55% discount vs. restaurants' regular price. Whether it's employees ordering from their company's curated menu or users ordering for their families at home, the platform takes the usual hassle and cost out of food delivery in a financially (and environmentally) sustainable manner for all stakeholders
MUNCH:ON is a food tech startup that has cracked the subscription space in the UAE & KSA, focusing on offering meals from the best restaurants at a significant discount and with free delivery. The company has invested heavily in its scheduling, bundling and order prediction software which has enabled it to achieve massive cost savings for its restaurant partners that they then pass on to their users, often offering up to a 55% discount vs. restaurants' regular price. Whether it's employees ordering from their company's curated menu or users ordering for their families at home, the platform takes the usual hassle and cost out of food delivery in a financially (and environmentally) sustainable manner for all stakeholders
SmartCrowd
Seed Round in 2018
SmartCrowd is a real estate investment platform that facilitates access to the UAE real estate market through a user-friendly online portal, allowing investors to participate with a low minimum investment. By offering the ability to buy and sell fractional shares in properties, SmartCrowd reduces the barriers to entry for individuals looking to build their financial and real estate assets. This innovative approach enables investors to manage their portfolios similarly to stock investments, focusing on asset allocation without the complexities of purchasing and managing individual properties. As a result, investors can create a diversified property portfolio while minimizing risk and leveraging costs. SmartCrowd operates under the regulation of the Dubai Financial Services Authority, ensuring compliance and security for its users.
TruKKer
Seed Round in 2018
TruKKer is a technology-enabled truck aggregator founded in 2016 and based in Abu Dhabi, UAE. The company operates a logistics and fleet management platform that simplifies road freight and logistics operations by connecting shippers with available trucks in real-time. This integration of supply and demand enhances asset utilization, reduces transportation costs, and provides reliable cross-border services. TruKKer's cloud-based freight solutions offer comprehensive coverage and a full-service portfolio for shippers, carriers, and businesses, leveraging real-time data analytics to ensure transparency and efficiency. The company’s rapid growth has opened up opportunities for data monetization and consolidated procurement, further solidifying its position in the logistics market.
Joi Gifts
Seed Round in 2018
Joi Gifts is an online retail platform specializing in a diverse range of gift items suitable for various occasions, including Christmas, birthdays, anniversaries, and corporate events. Founded in 2015 and based in the United Arab Emirates, the company offers an extensive selection of products such as flowers, cakes, gourmet gift baskets, balloons, personalized items, and experience gifts like amusement park visits and salon services. Known for its commitment to quality and customer satisfaction, Joi Gifts provides same-day delivery in major metropolitan areas, ensuring a seamless and memorable gift-giving experience.
Pure Harvest Smart Farms
Seed Round in 2017
Pure Harvest Smart Farms is a Dubai-based company specializing in the production and sale of organic tomatoes and other premium fruits and vegetables. It operates in the challenging climates of the Arab Gulf region by utilizing advanced controlled-environment agriculture technologies. The company focuses on sustainable agricultural practices to ensure year-round availability of fresh produce while maintaining high quality at affordable prices. Pure Harvest employs a proprietary semi-closed climate-controlled growing system that optimizes temperature and moisture, supporting the growth of its crops in modern glasshouses. The firm aims to meet the increasing demand for healthy food options in the region through innovative cultivation methods.
Souqalmal
Series B in 2017
Souqalmal.com is the leading financial comparison site in the Middle East with operations in Saudi Arabia, Bahrain and the UAE. The company has empowers customers to make decisions on their best deal on credit cards, mortgages, personal loans and insurance products. The company has raised 3 rounds of fundraise and over USD 12M to date. Shareholders include major comparison site GoCompare from the UK, Hummingbird Ventures, Riyadh Taqnia Fund, 500 Start up amongst others. Multiple awards from the Best Online Business of the Year by Gulf Capital to The UAE start up of the Year by Forbes, the company has thrived and grown its insurance business 7X in 3 years.
Pure Harvest Smart Farms
Seed Round in 2016
Pure Harvest Smart Farms is a Dubai-based company specializing in the production and sale of organic tomatoes and other premium fruits and vegetables. It operates in the challenging climates of the Arab Gulf region by utilizing advanced controlled-environment agriculture technologies. The company focuses on sustainable agricultural practices to ensure year-round availability of fresh produce while maintaining high quality at affordable prices. Pure Harvest employs a proprietary semi-closed climate-controlled growing system that optimizes temperature and moisture, supporting the growth of its crops in modern glasshouses. The firm aims to meet the increasing demand for healthy food options in the region through innovative cultivation methods.
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