HSG, formerly known as Sequoia Capital China, is a prominent venture capital and private equity firm with a global focus on technology, healthcare, and consumer sectors. Established in 2005, HSG operates offices in key international cities including Hong Kong, Shanghai, Beijing, Shenzhen, London, Tokyo, and Singapore, managing over $55 billion in assets for leading institutional investors. The firm has supported over 1,500 companies, fostering innovation and entrepreneurship through investments in transformative technologies and high-growth business models. HSG has a track record of success, with more than 160 portfolio companies having gone public and over 140 achieving unicorn status. It has developed a comprehensive investment platform that encompasses seed, venture, growth, buyout, and infrastructure investing, as well as public equities. HSG is dedicated to empowering entrepreneurs and companies to create enduring enterprises while delivering strong returns to its limited partners. Through its extensive resources and industry expertise, HSG provides significant advantages to the companies it partners with.
2800 Sand Hill Road, Suite 101 Menlo Park, California 94025, USA
Room 3606 China Central Place Tower 3 77 Jianguo Road Chaoyang District Beijing 100025, China
6th Floor, East Wing, Block B, Divyasree Technopolis, Off HAL Airport Road, Yemalur, Kadubeesanahalli, Bengaluru, Karnataka 560037, India
Wang Chenyu
Vice President
Sakshi Chopra
Managing Director
Amit Jain
Managing Director
Cherry Lu
Partner
Ishaan Mittal
Managing Director
Enita Pu
Partner
Harshjit Sethi
Managing Director
Tejeshwi Sharma
Managing Director
Pavel Vyhnalek
Operating Partner
Fu Xin
Partner
Past deals in FMCG
The Whole Truth
Series C in 2025
The Whole Truth specializes in the production of protein bars that emphasize health and nutrition. The company focuses on creating snacks that are free from added sugars, artificial sweeteners, preservatives, and flavoring agents. Utilizing natural ingredients such as dry fruits, cocoa, and raw whey, The Whole Truth aims to offer a nutritionally balanced option for consumers seeking wholesome snacks. Their products can be conveniently purchased online, allowing customers across India to enjoy minimally processed and nutritious snacks delivered directly to their homes.
Wingreens Farms
Venture Round in 2023
Wingreens Farms, founded in 2011 and headquartered in Gurgaon, Haryana, specializes in producing a variety of food products, including fresh dips, pita chips, gourmet items, breakfast cereals, and pickles. The company is known for pioneering the fresh dips category in India and focuses on providing healthy snack alternatives. Its products are handmade by underprivileged women, supporting community empowerment. Wingreens Farms employs a unique sampling sales model, allowing customers to experience the products before purchase, and sells through both retail and online channels, ensuring accessibility to a wide consumer base.
The Whole Truth
Series B in 2022
The Whole Truth specializes in the production of protein bars that emphasize health and nutrition. The company focuses on creating snacks that are free from added sugars, artificial sweeteners, preservatives, and flavoring agents. Utilizing natural ingredients such as dry fruits, cocoa, and raw whey, The Whole Truth aims to offer a nutritionally balanced option for consumers seeking wholesome snacks. Their products can be conveniently purchased online, allowing customers across India to enjoy minimally processed and nutritious snacks delivered directly to their homes.
Sigmoid
Series B in 2022
Sigmoid is a data solutions company specializing in data engineering and data science. With a team of over 110 professionals, the company focuses on simplifying data complexities to deliver actionable insights that inform successful business strategies. Utilizing expertise in open-source and cloud technologies, Sigmoid develops innovative frameworks tailored to client needs. The company's impact is particularly notable in the sectors of Advertising Technology, Retail-CPG, and BFSI, where it collaborates with leading firms. Sigmoid is recognized for its innovative contributions to technology and has received multiple awards, including the TiE50 Winners and NASSCOM Emerge 50. Operating from locations in California, New Jersey, and Bengaluru, India, Sigmoid aims to enhance business performance for its clients through advanced data analytics and machine learning solutions.
Shein
Series F in 2022
Shein is an online marketplace focused on women's apparel, offering a wide range of clothing, shoes, jewelry, and accessories. Founded in 2008 and headquartered in Jiangsu, China, the company utilizes on-demand manufacturing technologies to connect suppliers with an agile supply chain, effectively reducing inventory waste. This approach allows Shein to provide affordable fast fashion products to customers in over 220 countries and regions worldwide. By emphasizing accessibility and efficiency, Shein aims to make contemporary fashion more attainable for consumers globally.
Mamaearth
Venture Round in 2021
Mamaearth is a personal care brand based in India, specializing in products for babies and toddlers. Founded in 2016 by Varun and Ghazal Alagh, the brand focuses on addressing common challenges faced by parents by developing high-quality, natural products. Mamaearth's offerings undergo rigorous testing, including clinical dermatology assessments in Europe, ensuring they meet global safety standards. The brand is committed to using natural ingredients such as Calendula Extract, Shea Butter, and Jojoba Oil, and all products are certified safe by the external agency MadeSafe. Mamaearth's product range extends beyond baby care to include skin care, hair care, and other personal care categories, primarily serving the Indian market while planning to expand its solutions for various parental concerns in the future.
Minimalist
Series A in 2021
Minimalist is a rapidly growing skincare brand known for its commitment to transparency and clean beauty. The company offers a diverse range of affordable products designed to cater to various skin types, including anti-acne treatments, toners, serums, and hair care solutions. By focusing on key ingredients such as niacinamide, salicylic acid, alpha arbutin, and AHA PHA BHA peels, Minimalist has established itself as a trusted name in skincare. The brand emphasizes the importance of honest labeling and ingredient clarity, ensuring customers are well-informed about the products they use.
The Whole Truth
Series A in 2021
The Whole Truth specializes in the production of protein bars that emphasize health and nutrition. The company focuses on creating snacks that are free from added sugars, artificial sweeteners, preservatives, and flavoring agents. Utilizing natural ingredients such as dry fruits, cocoa, and raw whey, The Whole Truth aims to offer a nutritionally balanced option for consumers seeking wholesome snacks. Their products can be conveniently purchased online, allowing customers across India to enjoy minimally processed and nutritious snacks delivered directly to their homes.
Mamaearth
Series C in 2021
Mamaearth is a personal care brand based in India, specializing in products for babies and toddlers. Founded in 2016 by Varun and Ghazal Alagh, the brand focuses on addressing common challenges faced by parents by developing high-quality, natural products. Mamaearth's offerings undergo rigorous testing, including clinical dermatology assessments in Europe, ensuring they meet global safety standards. The brand is committed to using natural ingredients such as Calendula Extract, Shea Butter, and Jojoba Oil, and all products are certified safe by the external agency MadeSafe. Mamaearth's product range extends beyond baby care to include skin care, hair care, and other personal care categories, primarily serving the Indian market while planning to expand its solutions for various parental concerns in the future.
GudangAda
Series B in 2021
GudangAda is a business-to-business marketplace focused on transforming and digitalizing Indonesia's distribution chain for fast-moving consumer goods. The platform connects key stakeholders, including principals, distributors, wholesalers, and retailers, by providing an end-to-end digital solution that facilitates online transactions. It enables users to conduct both small and bulk transactions, allowing them to operate as both sellers and buyers. Additionally, GudangAda offers logistics services, merchant solutions, and financial services, enhancing efficiency and accessibility within the supply chain. By streamlining interactions among traders, the platform aims to improve turnover rates, reduce costs, and expand customer reach.
Market Kurly
Series F in 2021
Market Kurly is an online grocery service based in Seoul, South Korea, that specializes in the delivery of fresh and premium food products. Founded in 2014, the platform allows users to order a wide range of items, including vegetables, fruits, meats, dairy, baked goods, and processed foods, all sourced directly from producers. Market Kurly focuses on providing high-quality ingredients and offers next-day delivery, ensuring that customers receive their orders promptly. The service also includes non-perishable items, enabling shoppers to conveniently access a variety of groceries. Through its innovative logistics and delivery system, Market Kurly aims to enhance the grocery shopping experience by transforming the way food is produced and distributed.
Weilong Foods
Series A in 2021
Weilong Foods is a snack food brand that produces and manufactures spicy noodles, dried seafood, and other series of snack foods. The company was founded in 1999 by Liu Weiping and Liu Fuping in Luohe, Henan Province.
Yonghui Fresh Food
Series B in 2020
Yonghui Fresh Food operates as a supply chain integration platform specializing in fresh food and agricultural products. The company focuses on delivering timely supply chain services to a diverse range of customers, addressing their various purchasing needs. By streamlining food management and supply chain processes, Yonghui Fresh Food supports enterprises within the food industry, ensuring efficient access to fresh products.
JD Logistics
Post in 2020
JD Logistics, a subsidiary of JD.com, operates as a technology-driven supply chain solutions and logistics service provider in China. Established in 2007, JD Logistics focuses on creating efficient and sustainable logistics solutions, encompassing a wide range of services from warehousing to distribution. The company serves various industries, including fast-moving consumer goods, apparel, home appliances, consumer electronics, automotive, and fresh produce. JD Logistics is committed to formulating and executing tailored supply chain strategies to meet the diverse needs of its clients. Its mission is to become the world's most reliable supply chain infrastructure service provider, leveraging technology to enhance operational efficiency.
GudangAda
Series A in 2020
GudangAda is a business-to-business marketplace focused on transforming and digitalizing Indonesia's distribution chain for fast-moving consumer goods. The platform connects key stakeholders, including principals, distributors, wholesalers, and retailers, by providing an end-to-end digital solution that facilitates online transactions. It enables users to conduct both small and bulk transactions, allowing them to operate as both sellers and buyers. Additionally, GudangAda offers logistics services, merchant solutions, and financial services, enhancing efficiency and accessibility within the supply chain. By streamlining interactions among traders, the platform aims to improve turnover rates, reduce costs, and expand customer reach.
Bira 91
Series B in 2020
Bira 91 is a craft beer brand established by B9 Beverages in 2015, initially producing its beers in Belgium before shifting production to India. The company operates five breweries across India, utilizing ingredients sourced from France, Belgium, the Himalayas, and Bavarian Farms to create a diverse range of beers. Bira 91 offers various styles, including low bitterness and high alcohol wheat beers, catering to consumers seeking unique and flavorful beverages. The brand has expanded its reach to over 600 towns and cities across 18 countries and has formed a partnership with Kirin Holdings, a Japanese beverage conglomerate. Bira 91 beers are available in multiple formats, including draft, 330ml bottles, 650ml bottles, and 500ml cans, appealing to a broad audience of beer enthusiasts.
Market Kurly
Series E in 2020
Market Kurly is an online grocery service based in Seoul, South Korea, that specializes in the delivery of fresh and premium food products. Founded in 2014, the platform allows users to order a wide range of items, including vegetables, fruits, meats, dairy, baked goods, and processed foods, all sourced directly from producers. Market Kurly focuses on providing high-quality ingredients and offers next-day delivery, ensuring that customers receive their orders promptly. The service also includes non-perishable items, enabling shoppers to conveniently access a variety of groceries. Through its innovative logistics and delivery system, Market Kurly aims to enhance the grocery shopping experience by transforming the way food is produced and distributed.
Samya.AI
Seed Round in 2020
Samya.AI, based in Northbrook, Illinois, develops an artificial intelligence and machine learning software-as-a-service (SaaS) platform aimed at helping consumer packaged goods (CPG) companies recapture their revenue growth potential. By integrating deep learning, probabilistic machine learning, and reinforcement learning with extensive industry expertise, Samya.AI offers a solution that drives significant value for its clients. The platform is designed to enhance operational efficiency and profitability, providing businesses with the tools needed to scale effectively and address market challenges.
Mamaearth
Series B in 2020
Mamaearth is a personal care brand based in India, specializing in products for babies and toddlers. Founded in 2016 by Varun and Ghazal Alagh, the brand focuses on addressing common challenges faced by parents by developing high-quality, natural products. Mamaearth's offerings undergo rigorous testing, including clinical dermatology assessments in Europe, ensuring they meet global safety standards. The brand is committed to using natural ingredients such as Calendula Extract, Shea Butter, and Jojoba Oil, and all products are certified safe by the external agency MadeSafe. Mamaearth's product range extends beyond baby care to include skin care, hair care, and other personal care categories, primarily serving the Indian market while planning to expand its solutions for various parental concerns in the future.
Telio.vn
Series A in 2019
Telio is a business-to-business commerce platform that provides a range of products for groceries and fast-moving consumer goods such as beverage and candies. It connects small, traditional retailers with brands and wholesalers on a centralized platform. Telio provides small retailers with more choice, better pricing, and more efficient logistics through economies of scale and it offers reduced costs and better end-customer level data. Telio was founded by SyPhong Bui and is based in Hanoi, Vietnam.
CARS24
Series D in 2019
CARS24 Services Pvt. Ltd. is a company based in Gurugram, India, that specializes in buying and selling used cars through a network of channel partners across various cities. Founded in 2015, the company aims to transform the used car market by providing a tech-enabled marketplace that ensures an efficient and reliable selling experience for car owners. CARS24 employs an AI-enabled pricing algorithm to offer accurate market and appraisal prices, enhancing transparency in transactions. Additionally, the company provides car inspection and valuation services, facilitating secure sales for customers. CARS24 also operates a financial services division that offers vehicle lending products to enhance customer financing options.
Market Kurly
Series D in 2019
Market Kurly is an online grocery service based in Seoul, South Korea, that specializes in the delivery of fresh and premium food products. Founded in 2014, the platform allows users to order a wide range of items, including vegetables, fruits, meats, dairy, baked goods, and processed foods, all sourced directly from producers. Market Kurly focuses on providing high-quality ingredients and offers next-day delivery, ensuring that customers receive their orders promptly. The service also includes non-perishable items, enabling shoppers to conveniently access a variety of groceries. Through its innovative logistics and delivery system, Market Kurly aims to enhance the grocery shopping experience by transforming the way food is produced and distributed.
Yonghui Fresh Food
Series A in 2018
Yonghui Fresh Food operates as a supply chain integration platform specializing in fresh food and agricultural products. The company focuses on delivering timely supply chain services to a diverse range of customers, addressing their various purchasing needs. By streamlining food management and supply chain processes, Yonghui Fresh Food supports enterprises within the food industry, ensuring efficient access to fresh products.
Cestbon
Series B in 2018
C'estbon Group specializes in the development, manufacturing, and retailing of beauty and personal care products. The company offers a diverse range of consumer products across several segments, including COCOVEL, MARTIN, Clearsoft, BARBER, Man Zhi Tang, HOF, Kangpai, Dr. Kawamoto, molimood, and White Essence. Their product lineup encompasses perfumes, hair care, skin care, beauty items, baby care, and other personal care essentials, catering to the varied needs of their customers. C'estbon is involved in all aspects of the business, from product research and development to sales and service.
JD Logistics
Corporate Round in 2018
JD Logistics, a subsidiary of JD.com, operates as a technology-driven supply chain solutions and logistics service provider in China. Established in 2007, JD Logistics focuses on creating efficient and sustainable logistics solutions, encompassing a wide range of services from warehousing to distribution. The company serves various industries, including fast-moving consumer goods, apparel, home appliances, consumer electronics, automotive, and fresh produce. JD Logistics is committed to formulating and executing tailored supply chain strategies to meet the diverse needs of its clients. Its mission is to become the world's most reliable supply chain infrastructure service provider, leveraging technology to enhance operational efficiency.
CARS24
Series C in 2018
CARS24 Services Pvt. Ltd. is a company based in Gurugram, India, that specializes in buying and selling used cars through a network of channel partners across various cities. Founded in 2015, the company aims to transform the used car market by providing a tech-enabled marketplace that ensures an efficient and reliable selling experience for car owners. CARS24 employs an AI-enabled pricing algorithm to offer accurate market and appraisal prices, enhancing transparency in transactions. Additionally, the company provides car inspection and valuation services, facilitating secure sales for customers. CARS24 also operates a financial services division that offers vehicle lending products to enhance customer financing options.
JollyChic
Series C in 2018
JollyChic is an e-commerce platform founded in 2012 by Aaron Li, headquartered in China. It specializes in the online retail of a diverse range of consumer products, including clothing, shoes, bags, babywear, home goods, electronics, and various accessories. The platform aims to provide quality and stylish products at competitive prices, catering to a broad customer base. JollyChic's offerings also extend to items such as toys, bedding, wedding supplies, and cleaning tools, making it a comprehensive destination for online shoppers seeking a variety of products.
Raw Pressery
Series C in 2018
RAW Pressery is a clean-label beverage brand that delivers cold-press juices, smoothies, soups, and nut milk to customers. RAW Pressery directly works with farmers to get the best quality fruits, vegetables, and nuts from across the world, pack the goodness in a bottle, and deliver it to the customers' doorstep. RAW Pressery was founded on 2014 and is headquartered in Mumbai, India.
Bianli24
Seed Round in 2018
Bianli24 is an unmanned retail service company, focuses on unmanned convenience stores.
JD Logistics
Venture Round in 2018
JD Logistics, a subsidiary of JD.com, operates as a technology-driven supply chain solutions and logistics service provider in China. Established in 2007, JD Logistics focuses on creating efficient and sustainable logistics solutions, encompassing a wide range of services from warehousing to distribution. The company serves various industries, including fast-moving consumer goods, apparel, home appliances, consumer electronics, automotive, and fresh produce. JD Logistics is committed to formulating and executing tailored supply chain strategies to meet the diverse needs of its clients. Its mission is to become the world's most reliable supply chain infrastructure service provider, leveraging technology to enhance operational efficiency.
Shein
Series C in 2018
Shein is an online marketplace focused on women's apparel, offering a wide range of clothing, shoes, jewelry, and accessories. Founded in 2008 and headquartered in Jiangsu, China, the company utilizes on-demand manufacturing technologies to connect suppliers with an agile supply chain, effectively reducing inventory waste. This approach allows Shein to provide affordable fast fashion products to customers in over 220 countries and regions worldwide. By emphasizing accessibility and efficiency, Shein aims to make contemporary fashion more attainable for consumers globally.
Letus Legend
Series A in 2017
Letus Legend operates a chain of supermarkets in Hefei, China, specializing in the sale of fresh food and a variety of kitchen supplies. Founded in 2015, the company offers an extensive range of products, including snack foods, grains, oils, health care items, cleaning supplies, household goods, and stationery. In addition to its physical stores, Letus Legend has developed a mobile application that facilitates online shopping and provides home delivery services to enhance customer convenience.
Xingbianli
Series A in 2017
Xingbianli operates checkout-free convenience stores and snack bars primarily located in office environments. The company focuses on offering a variety of snacks, including drinks, biscuits, and instant noodles, catering specifically to the needs of office workers. Customers can conveniently make purchases using mobile payment options such as WeChat Pay and Alipay, enhancing the overall shopping experience. By providing self-service snack stands and smart convenience stores, Xingbianli aims to facilitate quick and easy access to snacks for consumers in professional settings.
Raw Pressery
Series C in 2017
RAW Pressery is a clean-label beverage brand that delivers cold-press juices, smoothies, soups, and nut milk to customers. RAW Pressery directly works with farmers to get the best quality fruits, vegetables, and nuts from across the world, pack the goodness in a bottle, and deliver it to the customers' doorstep. RAW Pressery was founded on 2014 and is headquartered in Mumbai, India.
Vini Cosmetics
Secondary Market in 2017
Vini Cosmetic is a cosmetic company based in Ahmedabad, India, founded in 2009. The company specializes in personal care and over-the-counter products, primarily focusing on deodorants and face creams. Vini Cosmetic is known for its popular brands, including Fogg, 18+ deodorants, and White Tone Talc. The company manufactures and supplies a diverse range of products, such as deodorants, perfumes, roll-ons, and face powders, aimed at helping customers express their personalities and fulfill their aspirations.
Vini Cosmetics
Venture Round in 2017
Vini Cosmetic is a cosmetic company based in Ahmedabad, India, founded in 2009. The company specializes in personal care and over-the-counter products, primarily focusing on deodorants and face creams. Vini Cosmetic is known for its popular brands, including Fogg, 18+ deodorants, and White Tone Talc. The company manufactures and supplies a diverse range of products, such as deodorants, perfumes, roll-ons, and face powders, aimed at helping customers express their personalities and fulfill their aspirations.
FACES Cosmetics
Acquisition in 2017
FACES Cosmetics, with a proud Canadian heritage spanning over 40 years, offers an exclusive line of makeup, skincare products and personal care accessories. FACES offer unparalleled variety in its products, which are designed to suit every ethnicity, skin type and tone, complexion and texture. Not tested on animals, FACES products are hypoallergenic and conform to the most stringent quality and safety requirements. FACES products are globally acclaimed and are available at attractive price points in all its markets from North America to India. The wide assortment of shades, textures and designs helps the FACES consumers capture every look and style, right from casual to professional to glamorous.
Raw Pressery
Series B in 2016
RAW Pressery is a clean-label beverage brand that delivers cold-press juices, smoothies, soups, and nut milk to customers. RAW Pressery directly works with farmers to get the best quality fruits, vegetables, and nuts from across the world, pack the goodness in a bottle, and deliver it to the customers' doorstep. RAW Pressery was founded on 2014 and is headquartered in Mumbai, India.
Baheal Pharmaceutical Group
Angel Round in 2015
Baheal Pharmaceutical Group operates as a pharmaceutical commercialization platform, focusing on the marketing and distribution of healthcare products. The company offers a range of services, including health brand marketing promotion, pharmaceutical wholesale distribution, and retail services. Additionally, Baheal provides comprehensive marketing solutions tailored for pharmaceutical product manufacturers, enhancing their market presence and effectiveness. Through these services, the group aims to facilitate the successful introduction and promotion of pharmaceutical products in various markets.
Oriental House
Series B in 2015
Oriental House is a provider of traditional Chinese health food and beverages, specializing in products such as ginger tea, ejiao (donkey-hide gelatin), and various snacks recognized for their health benefits. The company has garnered substantial investment from various institutions, facilitating a period of rapid growth. Oriental House distributes its products through its official platform as well as major e-commerce platforms, ensuring that customers have access to a range of healthy snacks and beverages.
Ganyuan
Angel Round in 2015
Ganyuan is a bean and fruit snack manufacturer. Their products include crab roe-flavored melon seeds, garlic-flavored green peas, roe-flavored broad beans, sauce beef-flavored melon seeds, salt and pepper peanuts, and beans and fruit packages.
Wingreens Farms
Seed Round in 2015
Wingreens Farms, founded in 2011 and headquartered in Gurgaon, Haryana, specializes in producing a variety of food products, including fresh dips, pita chips, gourmet items, breakfast cereals, and pickles. The company is known for pioneering the fresh dips category in India and focuses on providing healthy snack alternatives. Its products are handmade by underprivileged women, supporting community empowerment. Wingreens Farms employs a unique sampling sales model, allowing customers to experience the products before purchase, and sells through both retail and online channels, ensuring accessibility to a wide consumer base.
Curatio Healthcare
Venture Round in 2014
Curatio Healthcare (I) Pvt. Ltd. is a specialty dermatology company focused on addressing therapy gaps in general and specialty dermatology. The company conducts extensive market research to identify the needs within the dermatology field and develops innovative solutions. Curatio's product range includes dermatology and cosmetology offerings such as skincare, baby care, and hair care products, specifically targeting issues like pigmentary disorders, acne therapy, and providing emollients and protectives. With a strong emphasis on research and development, Curatio collaborates with top research partners to create effective products that meet the daily challenges faced by dermatologists and cosmetologists.
PurCotton
Venture Round in 2014
PurCotton is an online marketplace for natural cotton products for families, children, women, and men. PurCotton cotton spunlace non-woven fabrics were used as raw materials for the PurCotton cotton series of daily necessities, which included pure cotton soft towels, Nasi Princess sanitary napkins, and Nasi baby cotton diapers, among others. It bridges the gap in the use of cotton materials for a variety of daily necessities.
Hey Juice
Series A in 2014
Hey Juice is a light juice fasting retail brand.
Vini Cosmetics
Venture Round in 2013
Vini Cosmetic is a cosmetic company based in Ahmedabad, India, founded in 2009. The company specializes in personal care and over-the-counter products, primarily focusing on deodorants and face creams. Vini Cosmetic is known for its popular brands, including Fogg, 18+ deodorants, and White Tone Talc. The company manufactures and supplies a diverse range of products, such as deodorants, perfumes, roll-ons, and face powders, aimed at helping customers express their personalities and fulfill their aspirations.
Stovekraft
Venture Round in 2013
Stovekraft Limited is a prominent manufacturer and retailer of kitchen and home appliances in India, primarily known for its flagship brands Pigeon and Gilma. Established in 1999 and based in Bengaluru, the company offers a diverse range of products, including pressure cookers, non-stick cookware, gas and induction cooktops, mixer grinders, and kitchen chimneys. It also provides additional items such as electric rice cookers, emergency lamps, and LED lighting solutions. Stovekraft markets its products through various channels, including distributors, dealers, e-commerce platforms, and its own franchise stores. In addition to serving the Indian market, the company exports its products to several countries, including the United Arab Emirates, the United Kingdom, and Sri Lanka, strengthening its international presence in the kitchen appliances industry.
Paras Pharmaceuticals
Venture Round in 2013
Paras Pharmaceuticals Limited is a fast-moving consumer goods company based in India that specializes in developing and manufacturing healthcare and personal care products. The company's diverse product range includes skin and hair care items, deodorants, prickly heat powders, absorbent dusting powders, pain-relieving ointments, and creams for cracked heels. It also offers various healthcare solutions such as itch relief products, treatments for ringworm, cold and cough medications, analgesic pills, hand sanitizers, skin defense talc, and contraceptive pills. Paras Pharmaceuticals serves a wide customer base both domestically and internationally, focusing on delivering quality products in the healthcare and personal care sectors.
Prataap Snacks Limited
Series A in 2011
Prataap Snacks has a diversified product portfolio including traditional and western snacks. Company manufacture and sell it's snacks under three major savory snack food categories: 1. Extruded Snacks: Processed, reconstituted and shaped potato or cereal based snacks. This includes Puffs, Rings, Pellets and Chulbule products. 2. Chips: Fried, sliced chips or crisps made from potatoes, hummus, lentils. 3. Namkeen: Traditional savoury Indian snack which includes products such as moong dal, masala or fried nuts, sev and bhujia.
Jumei
Series A in 2011
JuMei.com is a China-based online cosmetic shopping platform focused on make-up and skin-care brands. As a first vertical business-to-consumer website of cosmetics, it positions itself as a professional e-commerce website for women. It is focused on the potential cosmetics market, so that it can avoid conflicting with other business-to-consumer markets. Within three years, JuMei.com went from 100,000 Yuan in monthly sales to 500,000,000 Yuan. JuMei.com has raised venture funding from many investors, including angel investor Xu Xiaoping, Alibaba, and Sequoia Capital. Today, it has a product line-up that includes brands such as Calvin Klein, Estee Lauder, Avon, and Elizabeth Arden. The website currently has nearly four million registered users. JuMei.com was launched by Chen Ou, the creator of the gaming platform, Gerena. It is based in Beijing, China.
99times.cn
Series A in 2010
99times.cn operates as a healthcare shopping portal. The company was founded in 2005 and is based in Shanghai, China.
Stovekraft
Series B in 2010
Stovekraft Limited is a prominent manufacturer and retailer of kitchen and home appliances in India, primarily known for its flagship brands Pigeon and Gilma. Established in 1999 and based in Bengaluru, the company offers a diverse range of products, including pressure cookers, non-stick cookware, gas and induction cooktops, mixer grinders, and kitchen chimneys. It also provides additional items such as electric rice cookers, emergency lamps, and LED lighting solutions. Stovekraft markets its products through various channels, including distributors, dealers, e-commerce platforms, and its own franchise stores. In addition to serving the Indian market, the company exports its products to several countries, including the United Arab Emirates, the United Kingdom, and Sri Lanka, strengthening its international presence in the kitchen appliances industry.
Mecox Lane
Series C in 2008
Mecox Lane Limited is a retailer based in Shanghai, China, specializing in health, beauty, and lifestyle products. Established in 1996, the company offers a diverse range of items, including skincare beauty supplements, functional nutrition, weight management products, and personal care items under brands such as Maxicare, La Celler, and Skin Fairy. In addition to beauty products, Mecox Lane provides lifestyle goods, including mattresses, air purifiers, and home furnishings, as well as apparel and accessories. The company sells its products through its online store, WM18.com, and various e-commerce platforms, including mobile apps, WeChat, and social media networks. Mecox Lane also engages in telephonic sales and offers wholesale and retail services for garments and accessories. As of 2016, it operates as a subsidiary of Cnshangquan E-Commerce Co., Ltd.
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