Roots Ventures
Roots Ventures is a venture capital firm based in Mumbai, India, founded in 2018. The firm focuses on investments in the consumer non-durables and wellness sectors, specifically targeting companies that align with the principles of a sustainable lifestyle. It aims to support businesses that prioritize health and well-being, seeking to drive growth in these sectors within the Indian market. Roots Ventures typically invests between INR 100 to 300 million in each company, reflecting its commitment to nurturing innovative enterprises that contribute positively to consumer health and sustainability.
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Past deals in Personal Accessories
DailyObjects
Series B in 2024
DailyObjects is an Indian e-commerce platform established in 2012, focused on providing a wide range of stylish and functional gadget accessories. The platform serves as a virtual marketplace, featuring over 150 renowned international brands that offer various products, including mobile cases, screen guards, tote bags, camera accessories, and cable organizers. DailyObjects emphasizes product design and originality, allowing customers to find accessories that not only enhance their devices but also improve their daily lives. With its diverse catalog, the company aims to simplify the shopping experience for consumers seeking high-quality technology-related accessories.
DailyObjects
Venture Round in 2022
DailyObjects is an Indian e-commerce platform established in 2012, focused on providing a wide range of stylish and functional gadget accessories. The platform serves as a virtual marketplace, featuring over 150 renowned international brands that offer various products, including mobile cases, screen guards, tote bags, camera accessories, and cable organizers. DailyObjects emphasizes product design and originality, allowing customers to find accessories that not only enhance their devices but also improve their daily lives. With its diverse catalog, the company aims to simplify the shopping experience for consumers seeking high-quality technology-related accessories.
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