Publicis Groupe

Publicis Groupe, a French multinational, is the world's third-largest communications group. It specializes in healthcare communications, digital advertising, and marketing services. The company offers a wide range of solutions, including interactive communication services, social media expertise, e-commerce, and customer relationship management. With a strong presence in North America and Europe, Publicis Groupe drives business transformation through the integration of creativity and technology.

Seth Goldschlager JD

CFO

Loris Nold

Global CFO

Michel Alain Proch

Group CFO

Sorada Sonprasit

CEO

Past deals in Advertising

Adopt

Acquisition in 2025
Adopt is a minority-owned company that operates in the advertising industry. The company harnesses the power of sports, athletes, and culture to build brands. They believe in the power of sport, the potential of the athlete, and the future of holistic wellness. They also offer a range of products through their online shop. The company is committed to privacy and has a detailed privacy policy available on their website. They also have a return policy for their products, which can be viewed on their website.

Lotame

Acquisition in 2025
Lotame Solutions, Inc., established in 2006, is a global Software as a Service (SaaS) company headquartered in New York. It specializes in data management, offering a platform that helps marketers, agencies, and publishers make informed decisions by leveraging audience data. Lotame's key products include a data management platform, aiTV: Attribution & Insights for marketing reporting, and custom-built SmartTV Data Segments for targeted advertising. The company serves clients worldwide through offices in multiple continents, providing data enrichment solutions that enable businesses to build a comprehensive view of their customers and activate data across various digital environments, including the cookieless web, mobile apps, and OTT.

BR Media Group

Acquisition in 2025
BR Media Group is an influence marketing consultancy that specializes in connecting brands with influencers and content creators. The company operates a digital marketing platform that facilitates the management of marketing campaigns, enhancing brand visibility and engagement. By leveraging the power of influencer partnerships, BR Media Group assists businesses in expanding their marketing reach and effectively advertising their products or services.

Dysrupt

Acquisition in 2025
Dysrupt is a digital marketing agency offering comprehensive services including strategic consulting, influencer marketing, and creative development. They specialize in full-service ad management, incrementality testing, and helping businesses navigate the ever-changing digital landscape.

Leo Burnett

Acquisition in 2025
Leo Burnett is a global advertising agency offering comprehensive services including brand strategy, creative content development, digital media management, and impactful advertising campaigns across diverse platforms such as film, television, mobile, print, and outdoor.

CitrusAd

Acquisition in 2021
CitrusAd is a leading provider of retail media solutions, specializing in white-label, SaaS+ ad-serving technology for retailers. Founded in 2017 by Brad Moran and Nick Paech, the company developed a self-serve retail media platform that allows retailers to effectively monetize their on-site and off-site digital assets. By leveraging extensive shopper data, CitrusAd enhances the personalization of the shopping experience while delivering strong returns on investment for marketers through cost-effective digital advertising campaigns. The platform enables brands to manage and optimize advertising efforts seamlessly across the customer journey. CitrusAd has partnered with major retailers such as Ocado, Sainsbury’s, and Target, and has gained recognition for its superior capabilities in on-site search, display media, and reporting. In 2021, it was acknowledged as a leader in retail media solutions by Forrester and ranked as the second fastest-growing tech company by Deloitte. In 2022, CitrusAd was acquired by Publicis Groupe, enhancing its ability to offer a unified self-serve advertising platform.

boomerang

Acquisition in 2021
Boomerang is a creative agency that focuses on enhancing brand connections with people in both online and offline environments. The agency combines expertise in various creative disciplines, including filmmaking, copywriting, sound design, and influencer marketing, to foster authentic conversations between brands and their audiences. With a street-smart and social approach, Boomerang aims to understand consumer preferences and behaviors, enabling brands to communicate in a more human and relatable manner. By integrating diverse creative talents under one roof, Boomerang is dedicated to improving work environments and driving meaningful engagement for its clients.

Rauxa

Acquisition in 2019
Rauxa LLC is a marketing agency founded in 1999, headquartered in Costa Mesa, California, with additional offices in major cities including New York, San Francisco, Chicago, Atlanta, and Seattle. The agency specializes in a comprehensive range of services, including brand marketing, content management, customer relationship management, data strategy and analytics, direct response, media, mobile marketing, and web design and development. Rauxa emphasizes the integration of data-driven insights with creative solutions to enhance client marketing strategies across various platforms, including e-commerce and social media. As a certified woman-owned business, Rauxa is committed to delivering imaginative and effective marketing solutions tailored to the unique needs of its clients.

McCready Bale Media

Acquisition in 2019
McCready Bale Media Limited is an independent media agency based in Auckland, New Zealand, with additional offices in Wellington. Founded in 2010, the company specializes in delivering digital media strategies and solutions that encompass first and third party data strategy and implementation. It offers a range of services including mobile and video advertising solutions, programmatic media buying, digital measurement consulting, and content marketing. McCready Bale Media is recognized for its innovative communication solutions that leverage the power of media and technology, positioning itself as a key player in the media and technology sectors. Since August 2019, it has operated as a subsidiary of Publicis Groupe S.A.

Kindred

Acquisition in 2018
Kindred is an independent digital communications group based in the Czech Republic, recognized as the largest of its kind in the country by revenue. Founded by a collective of partners, it encompasses several specialized agencies, including digital firms Nydrle and Inspiro, as well as media agencies Red Media and Go.Direct. Kindred provides a range of services, including data management, software development, and marketing automation. The company collaborates with a diverse portfolio of clients, both international and local, such as Moneta Money Bank, Unilever, Vodafone, and Huawei, among others. Through its comprehensive offerings, Kindred aims to deliver effective digital communication solutions tailored to the needs of its clients.

Ecosys OOH

Acquisition in 2018
Ecosys OOH Advertising Pvt. Ltd, established in 2017 and headquartered in Mumbai, India, specializes in out-of-home advertising services. As a subsidiary of Publicis Groupe S.A., the company focuses on reinventing the OOH advertising landscape by offering innovative and proactive creative solutions. Ecosys employs advanced data analysis and market insights to help brands effectively engage with consumers through immersive outdoor experiences. By leveraging emerging technologies, Ecosys enables brands to optimize their advertising campaigns, ensuring they are more engaging and targeted to meet consumer needs.

Herd MSL

Acquisition in 2017
Herd MSL is a public relations agency based in Surry Hills, Australia, that specializes in delivering marketing and communication services. Established in 1996 and formerly known as The Herd Agency, it rebranded to Herd MSL in July 2017 and now operates as a subsidiary of Publicis Communication Pty Limited. The agency employs a team of 55 specialists who excel in various sectors, including consumer lifestyle, corporate, government, B2B, and technology. Herd MSL is recognized for its ability to address complex business challenges through innovative creative strategies and technically proficient execution. The agency's service offerings encompass creative management, communication services, social media management, content marketing, and paid media services, enabling clients to effectively promote their brands and enhance their marketing value through content-led, multi-channel campaigns.

Tiltsta

Convertible Note in 2016
Tiltsta is a software-as-a-service (SaaS) company that specializes in providing a cloud-based interactive platform for fashion brands. The platform allows these brands to create digital pop-up stores, enhancing the mobile shopping experience and integrating seamlessly with social media. Tiltsta's technology automatically imports product images and converts them into shoppable videos, facilitating advertising and marketing through various social media and messaging applications. This innovative approach helps fashion brands optimize their digital presence and potentially increase their revenue through improved customer engagement.

Jana

Series C in 2016
Jana Mobile Inc. is a Boston-based company that operates the mCent application, which allows users in emerging markets such as Asia, Latin America, and Africa to download and try applications without incurring data charges. Founded in 2008 and previously known as txteagle, Inc., Jana has established partnerships with over 300 mobile operators to provide free internet connectivity to its users. The mCent app has attracted more than 30 million users, facilitating the consumption of 4.0 billion megabytes of app usage. By leveraging mobile advertising, Jana offsets data costs for users, enabling clients such as Twitter, Amazon, and Tencent to engage effectively with consumers in these markets. The company's innovative approach helps make free apps truly accessible in regions where data costs can be a barrier.

Glickman Shamir Samsonov Advertising

Acquisition in 2015
Glickman Shamir Samsonov, previously Glickman Nettler Samsonov, was founded in 1987 by CEO Hanan Glickman and two partners. As one of the country's most highly respected ad agencies, Glickman Shamir Samsonov is now within the market’s top 5 biggest agencies with over 75 talents, and has offices located in the heart of Tel Aviv's financial district. GSS works with clients such as Coca Cola Company Israel, Tnuva Dairy, Orange, El Al, FIBI Bank, Mercedes, Hyundai, Direct Insurance, Israel Post, Psagot investments, Sano detergents, Yediot Achronot newspaper, and Newpan electronics.

August Media

Acquisition in 2015
August Media Limited is a London-based creative content agency founded in 2005. The company specializes in providing a wide range of digital and print solutions, which encompass account and project management, business strategy, user experience, technical development, web development, and social media campaign production. Additionally, August Media produces various publications, including B2C and B2B magazines, newsletters, brochures, annual reports, and brand books, serving clients both in the United Kingdom and internationally. The agency is noted for its expertise in content strategy and brand identity, as well as in-store marketing services. August Media operates as a subsidiary of Publicis Chemistry, which is part of the wider Publicis UK network.

Domani Studios

Acquisition in 2015
Domani Studios LLC is a digital creative agency based in New York, founded in 2001. The company specializes in helping brands, startups, and institutions connect with consumers through a comprehensive suite of services. These include branding and identity design, market and social media strategy, user research, search engine optimization, digital marketing, and full stack development. Domani Studios also provides advanced solutions such as ecommerce, systems integration, community management, and analytics. Additionally, the agency offers subscription and loyalty platforms, interactive kiosks, solutions architecture, and content management systems. As of June 2015, Domani Studios operates as a subsidiary of Bartle Bogle Hegarty Ltd.

Jana

Venture Round in 2014
Jana Mobile Inc. is a Boston-based company that operates the mCent application, which allows users in emerging markets such as Asia, Latin America, and Africa to download and try applications without incurring data charges. Founded in 2008 and previously known as txteagle, Inc., Jana has established partnerships with over 300 mobile operators to provide free internet connectivity to its users. The mCent app has attracted more than 30 million users, facilitating the consumption of 4.0 billion megabytes of app usage. By leveraging mobile advertising, Jana offsets data costs for users, enabling clients such as Twitter, Amazon, and Tencent to engage effectively with consumers in these markets. The company's innovative approach helps make free apps truly accessible in regions where data costs can be a barrier.

Machine

Acquisition in 2014
Publicis Machine is one of South Africa's largest communications agencies with over 150 passionate employees, offering a unique combination of award-winning creativity, compelling consumer insights and leading digital capabilities. The agency is represented in both Johannesburg and Cape Town, with specialist talent across four core pillars: Narrative (content marketing), Incentiv (loyalty and rewards), Answered (research), and Moon Walk (public relations).

Nurun

Acquisition in 2014
Founded in 1996, Nurun specializes in accelerating business transformation through innovative solutions that focus on meaningful human experiences. With a diverse team of experts across North America, they challenge industry norms and foster trust through collaboration. As part of Publicis Groupe Canada, they offer integrated services and end-to-end growth strategies.

OwenKessel

Acquisition in 2014
OwenKessel offers a full-service package of creative advertising and communications services, including consulting, creative, online marketing, social media and branded content.

Beehive Communications

Acquisition in 2013
Beehive Communications is an integrated communications company based in Mumbai, with additional offices in Delhi and Bangalore. The firm offers comprehensive marketing and communication solutions that encompass research, strategy, planning, media, creative services, and implementation. Beehive specializes in various advertising channels, including television, radio, print, and digital platforms, catering to a diverse range of clients. Its portfolio includes notable names such as Malaysia Tourism, Korea Tourism, and major brands like General Motors and Hard Rock Cafe. With a dedicated team of over 130 professionals, Beehive is committed to delivering effective communication strategies that enhance brand visibility and engagement.

Poke London

Acquisition in 2013
Poke London is a creative company specializing in digital advertising and media services. Driven by a passion for the potential of digital platforms, Poke focuses on thinking, designing, and creating innovative solutions that effectively connect businesses with their customers' social lives. The company fosters a unique culture that balances professionalism with informality, promoting collaboration across various disciplines to enhance creativity and problem-solving. By transforming good ideas into tangible outcomes, Poke aims to address the evolving challenges of the digital landscape while maintaining a strong focus on the interconnectedness of businesses and their audiences.

Engauge

Acquisition in 2013
Engauge is a total marketing solutions agency that specializes in delivering impactful ideas that drive consumer engagement and brand loyalty. The company focuses on uncovering genuine insights and developing strategies that yield measurable results. Engauge operates through three Centers of Excellence, integrating branding, digital, and direct marketing disciplines to provide comprehensive services. The agency partners with notable clients including Kraft Foods, Best Buy for Business, Chick-fil-A, The Home Depot, Sony, NGK, and Huntington Bank. Additionally, Engauge offers a range of services such as business analytics, consulting, marketing and sales strategy, database development, and management, allowing them to serve a global clientele. The company has established offices in major cities including Columbus, Austin, Atlanta, Pittsburgh, and Orlando.

Jana

Series B in 2013
Jana Mobile Inc. is a Boston-based company that operates the mCent application, which allows users in emerging markets such as Asia, Latin America, and Africa to download and try applications without incurring data charges. Founded in 2008 and previously known as txteagle, Inc., Jana has established partnerships with over 300 mobile operators to provide free internet connectivity to its users. The mCent app has attracted more than 30 million users, facilitating the consumption of 4.0 billion megabytes of app usage. By leveraging mobile advertising, Jana offsets data costs for users, enabling clients such as Twitter, Amazon, and Tencent to engage effectively with consumers in these markets. The company's innovative approach helps make free apps truly accessible in regions where data costs can be a barrier.

Rokkan

Acquisition in 2012
Rokkan is a digital marketing and technology service provider based in New York, with additional offices in Chicago and Los Angeles. Founded in 2000, the company has evolved from a small startup into a significant player within the Publicis Groupe. Rokkan specializes in web optimization, media, advertising, and market research, combining research and strategy to deliver data-driven storytelling, social engagement, customer experiences, and e-commerce solutions. The firm is known for its unique and agile approach, effectively integrating strategy, creativity, and technology to achieve impactful results for brands.

Outside Line

Acquisition in 2012
Outside Line is a leading independent social agency based in the UK, recognized as one of the top five agencies in the country. The company offers a comprehensive range of services in both online and offline marketing, focusing on brand content and social media strategies. It possesses expertise in digital design and development, effectively creating websites and mobile applications. Additionally, Outside Line specializes in content creation, customer relationship management, and experience-driven social media marketing, supported by a talented team of 68 professionals. Through its diverse capabilities, the agency aims to enhance brand visibility and engagement across multiple platforms.

AR New York

Acquisition in 2012
AR New York is a prominent advertising agency specializing in branding, marketing, and advertising services for the luxury goods, fashion, and beauty sectors. Based in New York, the agency has established itself as the agency-of-record for numerous prestigious brands, having played a significant role in the development of iconic global names such as Asprey, Brioni, Brooks Brothers, Dolce & Gabbana, and Valentino. Their portfolio also includes collaborations with high-profile clients like Jimmy Choo, Moët & Chandon, and Vogue Magazine. AR New York's expertise in luxury advertising positions it as a key player within its industry, helping brands to effectively communicate their identity and connect with discerning consumers.

Resultrix

Acquisition in 2012
Resultrix Media is a performance marketing agency based in Mumbai, India, specializing in search and interactive services. The company offers a range of services, including search engine marketing, search engine optimization, media strategy, and planning. Additionally, Resultrix provides analytics software consulting and design services, focusing on delivering measurable results for its clients. By operating on a pay-for-performance model, the agency emphasizes accountability and effectiveness in its marketing strategies.

Bartle Bogle Hegarty

Acquisition in 2012
Bartle Bogle Hegarty (BBH) is a global creative agency headquartered in London, United Kingdom, specializing in advertising and integrated marketing communications. The agency offers a comprehensive range of services, including brand strategy, film and digital video production, digital publishing, community management, and data analysis. BBH focuses on developing and monitoring integrated campaigns across various channels—digital, broadcast, print, and brand publishing—using optimization insights to enhance effectiveness. Its specialized units, such as BBH Social and BBH Build, provide targeted support for influencer outreach and community management, as well as user experience and digital services across multiple devices. Additionally, BBH Labs serves as the agency's marketing research and development unit, emphasizing innovation within the industry. Through its diverse offerings, BBH aims to help companies execute successful brand campaigns and create impactful digital experiences.

BBR

Acquisition in 2012
BBR Group is a network of boldly creative agencies offering a comprehensive range of advertising and communications services and also brand identity, media, digital services and design.

Indigo Consulting

Acquisition in 2012
Indigo iStrat is an interactive marketing agency that specializes in digital solutions. Recognizing the shift towards a fully digital and interactive media landscape, the agency focuses on creating engaging marketing strategies that leverage the latest technologies. By integrating innovative digital approaches, Indigo iStrat aims to enhance client visibility and customer engagement in an increasingly online environment.

Flip Media

Acquisition in 2012
Flip Media is an interactive media and marketing agency in the Middle East. Founded as a two person team in 2003 by Martin Diessner and Dinesh Lalvani, Flip was built on their shared passion and vision to develop a new approach to digital brand communication.

Publicis Pixelpark

Acquisition in 2012
Publicis pixels park is a trademark of Pixelpark AG and developed in eight locations creative and value-added communication and e-business solutions.

Mediagong

Acquisition in 2012
MediaGong is a digital agency specializing in the development of digital tools and interactive campaigns. Founded in 2002 by Guillaume de la Brosse, David Oks, and Olivier Zetlers, the company focuses on digital and community strategizing, social media management, brand content creation, advergaming, and mobile solutions. MediaGong serves various industries, including food, beauty, financial services, and retail. The agency was acquired by Publicis Groupe in January 2012.

Big Fuel Communications

Acquisition in 2011
Big Fuel Communications is a marketing and communications agency focused on helping large brands navigate the complexities of social media. The company specializes in creating strategies that drive consumer engagement by connecting content with commerce. By collaborating with various brands, agencies, publishers, and platforms, Big Fuel aims to enhance marketers' effectiveness in reaching their target audiences. Through its expertise in social media, Big Fuel provides tailored solutions that address the unique needs of its clients in today's digital landscape.

Razorfish Global

Acquisition in 2009
Razorfish Global is a leading digital marketing agency known for its innovative integration of technology, creativity, and media. The company specializes in a diverse array of services, including strategic consulting, experience design, brand development, technology platforms, data analytics, retail and commerce solutions, and media services. With a team of approximately 3,000 experts, Razorfish operates across 19 regions worldwide, serving prominent clients such as Delta Air Lines, McDonald's, Mercedes-Benz USA, Microsoft, Nike China, Unilever, and Uniqlo. The agency is committed to helping its clients navigate the complexities of the digital landscape, drive transformation, and achieve their business objectives. Razorfish is a part of Publicis Groupe, enhancing its capabilities in the ever-evolving marketing sector.

W&K Communications

Acquisition in 2008
W & K Communications was founded in 2004 and employs nearly 100 specialists in advertising, promotion, television production and media buying. It is present in Beijing and Guangzhou.

Tribal Agency

Acquisition in 2008
Tribal Agency is a company that was acquired by Publicis Groupe in 2008.

PBJS

Acquisition in 2008
PBJS is a digital marketing and strategic communications agency based in Seattle, United States. The agency focuses on delivering multi-channel communication solutions designed to cultivate and maintain strong relationships between brands and their audiences. Specializing in areas such as events, strategic communications, interactive media, and branded entertainment, PBJS provides a range of services that cater to the evolving needs of its clients. While it operates independently, PBJS is a member of the Publicis Events Worldwide network, which enhances its capabilities in the industry.

Performics Search Marketing Business

Acquisition in 2008
Performics Search Marketing Business in search marketing whose methods make online advertising campaigns substantially more effective and optimize advertisers' digital media buying.

Performics

Acquisition in 2008
Performics is a prominent provider of performance marketing services and technological solutions, specializing in search engine marketing (SEM). Headquartered in Chicago, Illinois, the company offers a range of internet-based marketing programs, including paid search, search engine optimization (SEO), and social and display marketing. Performics caters to advertising agencies, marketers, and web publishers, delivering effective marketing strategies for both online and offline merchants. Through its expertise, Performics enables clients to access high-quality marketing services that drive measurable results.

Hanmer & Partners

Acquisition in 2007
Hanmer & Partners offers a bouquet of services including strategic counseling, corporate image management, brand support, financial public relations, events and promotions, outreach, creative services, interactive services and crisis communications, apart from media relations.

Capital Advertising

Acquisition in 2007
Capital Advertising is the independent advertising agencies.

Communication Central Group

Acquisition in 2007
Communication Central Group is the independent interactive marketing agency.

Muraglia, Calzolari & Associati

Acquisition in 2007
Muraglia, Calzolari & Associati is the independent specialized media agency in Italy.

Business Interactif

Acquisition in 2007
Business Interactif is the independent digital and interactive communications group.

Digitas

Acquisition in 2006
Digitas is a global interactive agency network that specializes in creative marketing and media services tailored for the digital age. Established in 1980 and headquartered in Boston, Massachusetts, Digitas offers a comprehensive range of solutions, including digital media, advertising, branding, mobile app development, social media management, search engine optimization, and user experience design. The agency combines insights, creativity, and technology to transform businesses through its innovative marketing strategies. With a presence in North America and the UK, Digitas is dedicated to helping clients navigate the complexities of digital transformation and maximize their marketing potential.

Captiv8

Founded in 2014, Captiv8 is a leading influencer marketing platform that connects brands with influencers across various social media platforms. Its AI-driven marketplace helps brands discover, match, and collaborate with influencers based on real-time audience data, optimizing campaigns for maximum impact.
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