Progress Ventures

Progress Ventures is an early-stage investment firm based in Boston, Massachusetts, founded in 2002 as the venture capital arm of Progress Partners. The firm specializes in investing in emerging platforms within the media and marketing technology sectors. Progress Ventures collaborates with experienced entrepreneurs, providing capital to promising start-ups that aim to become vital components of the digital marketing and content ecosystem. Its focus areas include B2B marketing, advertising, and media technology, positioning the firm as a key player in fostering innovation in these industries.

Brett Chatfield

Vice President

Nick MacShane

Founding Partner

Past deals in Media

Tenovos

Series B in 2022
Tenovos, Inc. operates an Active Story Management platform that enables brands to engage with customers through compelling narratives and data-driven insights. Founded in 2018 and based in New York City, the company offers several products, including Story Manager, which provides role-based capabilities for managing assets throughout their lifecycle; Story Streams, which aids in the orchestration and optimization of content; Story Insights, which delivers analytics on performance data; and Story Cloud, offering microservices and data integration for enterprise needs. Tenovos primarily serves consumer brands across various industries, including consumer packaged goods, retail, media and entertainment, and food and beverage, helping them to transform static assets into dynamic storytelling experiences.

Tenovos

Series A in 2021
Tenovos, Inc. operates an Active Story Management platform that enables brands to engage with customers through compelling narratives and data-driven insights. Founded in 2018 and based in New York City, the company offers several products, including Story Manager, which provides role-based capabilities for managing assets throughout their lifecycle; Story Streams, which aids in the orchestration and optimization of content; Story Insights, which delivers analytics on performance data; and Story Cloud, offering microservices and data integration for enterprise needs. Tenovos primarily serves consumer brands across various industries, including consumer packaged goods, retail, media and entertainment, and food and beverage, helping them to transform static assets into dynamic storytelling experiences.

Tenovos

Series A in 2020
Tenovos, Inc. operates an Active Story Management platform that enables brands to engage with customers through compelling narratives and data-driven insights. Founded in 2018 and based in New York City, the company offers several products, including Story Manager, which provides role-based capabilities for managing assets throughout their lifecycle; Story Streams, which aids in the orchestration and optimization of content; Story Insights, which delivers analytics on performance data; and Story Cloud, offering microservices and data integration for enterprise needs. Tenovos primarily serves consumer brands across various industries, including consumer packaged goods, retail, media and entertainment, and food and beverage, helping them to transform static assets into dynamic storytelling experiences.

Trust Metrics

Angel Round in 2011
Trust Metrics is a brand safety planning tool and management platform focused on enhancing campaign performance and addressing misinformation crises. Founded in 2009 and based in New York, the company offers a comprehensive Trust Management Platform that integrates various forms of data, including publisher reputation, transparency, source quality, brand safety, and indicators of misinformation. By utilizing statistical and machine learning techniques, Trust Metrics analyzes content quality features such as page design and user experience, allowing businesses to receive valuable feedback and strategize effectively. The platform aims to improve transparency and effectiveness in media, helping the industry combat the challenges posed by misinformation and disinformation.

Gather

Series E in 2010
Gather is a demand-driven media company. The company is a wholly-owned subsidiary of Skyword, the leader in Search-Driven Media (SDM). The site is powered by content created by Skywriters, who create more than 8,000 pieces of content that reach more than 9M people worldwide. Gather is the place where millions and millions of people come for fresh perspective on what's happening now. Gather members can share their own views and join in conversation with others who share their interests. The Gather site offers thousands of pieces of content in the following categories: Entertainment, Sports, Politics, Celebs, Business and Technology.

Integral Ad Science

Seed Round in 2009
Integral Ad Science operates as a media valuation platform that helps digital buyers and sellers evaluate the quality and effectiveness of their advertising opportunities across various channels and devices. The company provides a range of solutions designed to enhance the digital advertising ecosystem, including customizable verification tools that help advertisers block unwanted impressions and assess return on investment. Its offerings include dynamic data solutions for programmatic buying and API integration tools for inventory quality insights. Integral Ad Science also focuses on ensuring brand safety, viewability, and fraud prevention in digital advertising placements. By delivering independent measurement and verification across all media formats, the company aims to establish trust and transparency in digital media quality for brands, publishers, and advertising platforms worldwide. Founded in 2008 and headquartered in New York City, Integral Ad Science has expanded its presence globally with offices in multiple countries.

MediaMath

Pre Seed Round in 2008
MediaMath, Inc. is a digital advertising technology company that specializes in providing solutions for advertisers globally. Founded in 2007 and headquartered in New York, the company offers its TerminalOne platform, which facilitates data activation, automated execution, and optimization of advertising interactions across various media channels. MediaMath's programmatic marketing platform enhances customer engagement by utilizing predictive audience targeting and machine learning to ensure relevant messaging. In addition to its technology offerings, the company provides professional services that include programmatic strategy, analytics, technology support, and advertising operations, as well as training and certification programs in digital marketing. MediaMath operates additional offices in several cities across the United States and internationally, including London, Madrid, Berlin, Singapore, Tokyo, Sao Paulo, Sydney, Melbourne, and Bengaluru.
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