Portage

Portage Ventures is a venture capital firm based in Toronto, Canada, established in 2016 as the corporate venture capital arm of Sagard Holdings. The firm specializes in investing in early-stage, growth-stage, and later-stage companies within the financial technology sector. Portage Ventures is dedicated to identifying and supporting promising Canadian fintech companies that have the potential to achieve significant global impact. Through its strategic investments, the firm aims to foster innovation and development in the financial services industry.

Jake Bodanis

Partner, Portage Ventures

Adam Felesky

Co-Founder and CEO

Ricky Lai

Partner

Victoire Lavigne

Principal, Portage Ventures

Leo Liu

Senior Associate

Gabi Makari

Associate

Juliette Souliman

Principal

Alex Tung

Associate

Jonathan Tétrault

Managing Partner and Member of the Management Committee

Past deals in Motor Insurance

Marshmallow

Series C in 2025
Marshmallow Financial Services Limited, known as Marshmallow, is an insurtech company based in London, United Kingdom, founded in 2017. It specializes in motor vehicle insurance, specifically catering to residents who are moving to the UK. Marshmallow offers a comprehensive insurance platform that emphasizes affordability and inclusivity, providing features such as instant policy management, personal support, and streamlined detail verification without administrative fees. By controlling the entire value chain—from sign-up and pricing to claims—Marshmallow aims to enhance the customer experience in an industry traditionally known for its inefficiencies. The company plans to expand its offerings beyond car insurance to include multiple insurance products across various geographies, all driven by technology.

Hellas Direct

Venture Round in 2021
Hellas Direct is a Cyprus-based digital-first insurance company that leverages advanced technology and artificial intelligence to transform the insurance industry. The company offers a range of insurance products, including car, motorcycle, and home insurance, by utilizing algorithms and advanced analytics to provide competitive pricing. By focusing on operational excellence, Hellas Direct aims to streamline the insurance process, making it simpler and more accessible for clients. With a mission to disrupt the traditional insurance value chain, Hellas Direct adopts a customer-centric approach, ensuring that clients receive the best possible offers tailored to their needs.

Acheel

Venture Round in 2021
Acheel is an insurance technology company focused on simplifying access to online insurance products, which include automotive, housing, healthcare, pet, and personal non-occupational insurance. The company is dedicated to modernizing the insurance experience, aiming to enhance customer satisfaction by providing a user-friendly platform. This platform enables users to manage contracts, personalize their insurance guarantees, and track refunds, thereby facilitating a straightforward and accessible approach to securing insurance. Through its innovative solutions, Acheel seeks to deliver high-quality insurance options at an affordable price.

Hellas Direct

Series C in 2019
Hellas Direct is a Cyprus-based digital-first insurance company that leverages advanced technology and artificial intelligence to transform the insurance industry. The company offers a range of insurance products, including car, motorcycle, and home insurance, by utilizing algorithms and advanced analytics to provide competitive pricing. By focusing on operational excellence, Hellas Direct aims to streamline the insurance process, making it simpler and more accessible for clients. With a mission to disrupt the traditional insurance value chain, Hellas Direct adopts a customer-centric approach, ensuring that clients receive the best possible offers tailored to their needs.

Hellas Direct

Series B in 2018
Hellas Direct is a Cyprus-based digital-first insurance company that leverages advanced technology and artificial intelligence to transform the insurance industry. The company offers a range of insurance products, including car, motorcycle, and home insurance, by utilizing algorithms and advanced analytics to provide competitive pricing. By focusing on operational excellence, Hellas Direct aims to streamline the insurance process, making it simpler and more accessible for clients. With a mission to disrupt the traditional insurance value chain, Hellas Direct adopts a customer-centric approach, ensuring that clients receive the best possible offers tailored to their needs.
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