Partners for Growth

Comfi is a UAE-based embedded finance platform that focuses on transforming the financing of B2B trade across the MENA region. The platform supports suppliers, manufacturers, and distributors by allowing them to offer flexible payment terms of 30 to 90 days to their clients while securing upfront payments. Comfi manages the credit risk and collection process, enabling suppliers to unlock working capital, increase order volumes, and grow without experiencing cash flow issues. By integrating seamlessly with existing invoicing and accounting tools, Comfi provides a streamlined financial service that enhances the B2B workflow. Utilizing an AI-powered underwriting engine, the platform assesses buyer risk in real time using various data points, including transaction history and payment behavior. Since its inception, Comfi has facilitated over $25 million in B2B transactions and has onboarded more than 300 suppliers, servicing over 1,000 SMEs in the UAE. With plans to expand into Saudi Arabia in 2026, Comfi aims to establish itself as a foundational financial infrastructure for B2B trade in emerging markets.

Syarah Ltd., established in 2015 and headquartered in Riyadh, Saudi Arabia, operates an online marketplace dedicated to the sale of new and used cars. The company facilitates easy and quick vehicle purchases for both businesses and individuals by providing a platform where users can browse listings, view daily updates on prices and specifications, and directly contact stakeholders without intermediaries. Additionally, Syarah offers car financing options, partnering with various banks and financial institutions to help customers purchase vehicles in installments across Saudi Arabia and the broader region. The company aims to deliver high-quality services that surpass customer expectations.

Tabby Inc. is a financial technology company based in the United Arab Emirates that offers innovative payment solutions for online and offline shopping. The company specializes in a buy now, pay later service, providing consumers in the UAE and Saudi Arabia with flexible payment options. Customers can choose to pay for their purchases either in a single deferred payment or in multiple installments, allowing them to manage their spending and enhance their shopping experience. Through its platform, Tabby aims to reshape the relationship between consumers and money, promoting financial freedom and responsible spending.

Tabby Inc. is a financial technology company based in the United Arab Emirates that offers innovative payment solutions for online and offline shopping. The company specializes in a buy now, pay later service, providing consumers in the UAE and Saudi Arabia with flexible payment options. Customers can choose to pay for their purchases either in a single deferred payment or in multiple installments, allowing them to manage their spending and enhance their shopping experience. Through its platform, Tabby aims to reshape the relationship between consumers and money, promoting financial freedom and responsible spending.

Tabby Inc. is a financial technology company based in the United Arab Emirates that offers innovative payment solutions for online and offline shopping. The company specializes in a buy now, pay later service, providing consumers in the UAE and Saudi Arabia with flexible payment options. Customers can choose to pay for their purchases either in a single deferred payment or in multiple installments, allowing them to manage their spending and enhance their shopping experience. Through its platform, Tabby aims to reshape the relationship between consumers and money, promoting financial freedom and responsible spending.