Omnicom Group

Omnicom Group Inc. is a prominent global advertising and marketing communications company headquartered in New York, New York. It offers a comprehensive array of services through its various branded networks and specialty firms, including advertising, public relations, customer relationship management, and digital marketing. The company's capabilities encompass creative design, strategic media planning and buying, market research, data analytics, crisis communications, and experiential marketing. Omnicom serves over 5,000 clients across more than 100 countries, with a significant portion of its revenue generated in North America and Europe. Its extensive service offerings also include healthcare marketing, corporate social responsibility consulting, promotional marketing, and social media strategies, making it a versatile leader in the advertising industry.

Jonathon Nelson

CEO, Omnicom Digital

Mazen Abd Rabbo

Senior Vice President

Rita Rodriguez

Executive Vice President

Peter Swiecicki

Controller, Finance and Senior Vice President

John Wren

Chairman, President and CEO

Past deals in Advertising

Interpublic Group

Acquisition in 2024
The Interpublic Group of Companies, Inc. is a global provider of advertising and marketing services, headquartered in New York. Founded in 1902 and formerly known as McCann-Erickson Incorporated, the company operates through two main segments: Integrated Agency Networks and Constituency Management Group. It offers a wide array of services, including consumer advertising, digital marketing, communications planning, media buying, public relations, and data management. Additionally, Interpublic provides specialized services such as event production, sports and entertainment marketing, corporate identity, and strategic marketing consulting. With a workforce of approximately 43,000 employees, the company serves clients in major markets worldwide.

Coffee & TV

Acquisition in 2024
Coffee & TV is an independent creative studio that focuses on advertising, film, and television projects. The studio offers a range of services including conception, direction, production, visual effects, design, and color grading. By merging creativity with structured processes, Coffee & TV aims to produce high-quality and impactful work. Their expertise extends to title sequences, commercials, music videos, and social campaigns, assisting companies in promoting their brands on a global scale.

Antoni Holding

Acquisition in 2021
Antoni is a Berlin-based creative communication and advertising agency that specializes in developing marketing campaigns and promotional content, primarily for Mercedes-Benz. The agency focuses on crafting innovative advertising ideas that enhance brand image and engage target audiences. With a commitment to creativity, Antoni plays a vital role in shaping the promotional strategies of its clients, helping them effectively communicate their brand values and connect with consumers.

Rabin Martin

Acquisition in 2016
Rabin Martin is a global health strategy firm based in New York, specializing in consulting services aimed at improving health outcomes for underserved populations. The company works with corporations, foundations, governments, and multi-lateral organizations, offering a range of services that include strategy development for treatment and prevention, health systems, and market access. It mobilizes multisectoral partnerships and facilitates high-profile program announcements while providing program evaluation and monitoring. In addition, Rabin Martin conducts stakeholder consultations, develops multi-sector solutions, and creates platforms for reputation management and thought leadership. The firm also focuses on program development by conducting needs analyses, designing programs, and implementing projects in collaboration with private sector and philanthropic partners. Founded in 2002, Rabin Martin operates as a subsidiary of Omnicom Public Relations Group.

DDB Mudra Group

Acquisition in 2011
DDB Mudra Group is an integrated marketing communications group that specializes in providing advertising services to both private and public clients. The company offers a range of services including advertising, media planning, marketing, retail design, and visual merchandising. By employing a customized and collaborative approach, DDB Mudra Group aims to help clients build strong and profitable brands. The organization leverages its extensive knowledge of consumers, brands, and media to deliver innovative brand solutions through its various agency networks.

Signature Graphics

Acquisition in 2007
Signature Graphics is a prominent provider of graphics and brand services in the United States, recognized for its expertise in fleet media. The company offers a comprehensive range of solutions, including award-winning design, custom manufacturing, and large format printing. Its services extend to retail graphics, car wraps, out of home media, event marketing, and environmental graphics. Additionally, Signature Graphics excels in graphic program management, ensuring effective execution of branding initiatives. The company also provides warehousing and nationwide installation and removal services, supported by a knowledgeable customer service team to meet diverse client needs.

180 Amsterdam

Acquisition in 2006
180 Amsterdam is an independent marketing agency known for its award-winning approach in the industry. The agency specializes in providing strategic marketing services to various sectors, including luxury goods, fast-moving consumer goods, gaming, sports, and technology. It leverages its expertise in content creation, digital marketing, retail marketing, design, and advertising to deliver integrated branding solutions that cater to the unique needs of its clients. Through a combination of innovative strategies and creative execution, 180 Amsterdam helps businesses effectively connect with their target audiences and enhance their brand presence.

Rodgers Townsend

Acquisition in 2006
Rodgers Townsend provides advertising, direct marketing, strategic and media planning, interactive marketing, and design services to a wide range of clients both locally and nationally. Rodgers Townsend currently serves clients such as AT&T, Energizer, The Hartford, Maritz, Monsanto, Ameren, Pleats, the St. Louis Convention & Visitors Commission, St. Louis Children's Hospital and the St. Louis Rams.

Evb

Acquisition in 2006
EVB is a full-service advertising agency specializing in high-end interactive marketing. EVB continued to build on its reputation as a creator of strategic brand experiences that combine entertainment and interactivity.

Agency.com

Acquisition in 2003
Agency.com is a full-service interactive marketing agency. Its interactive marketing services include marketing strategy, interactive advertising, media planning and buying, search engine marketing, e-mail marketing, viral campaigns and promotion, and analytics and optimization services. The company’s web development services comprise of strategic planning, analytics and customer research, information architecture, web design and development, content management and technology solutions, intranets and portals, and quality assurance services. Agency.com serves the automotive, consumer-packaged goods and retail, energy and utilities, financial services, healthcare, manufacturing, non-profit, professional services, publishing and media, technology, telecommunications, travel, and entertainment sectors. Agency.com has additional offices in San Francisco, California; Chicago, Illinois; Dublin, Ireland; London, United Kingdom; Amsterdam, the Netherlands; Shanghai, China; Rome and Milan, Italy; and Brussels, Belgium.

Serino Coyne

Acquisition in 2003
Serino Coyne is a theatrical advertising agency. The company's clients include Walt Disney Theatrical Productions, The Shubert Organization, Cameron Mackintosh, Andrew Lloyd Webber, Radio City Music Hall, Madison Square Garden, AT&T's Corporate Arts Underwriting, American Express Gold Card Events, and Clear Channel Entertainment and Bloomberg News Radio. Serino Coyne has conducted Aida, Hairspray, Mamma Mia!, The Graduate, Flower Drum Song, The Metamorphoses, Oklahoma, The Producers, Beauty and the Beast, Les Miserables, The Phantom of the Opera, and The Lion King broadway shows. The company is headquartered in New York. As of 2003, Serino Coyne, Inc. was a subsidiaryof Omnicom Group Inc. Serino Coyne, Inc. now operates as a subsidiary of Diversified Agency Services, which is a part of Omnicom Group Inc.

Organic

Acquisition in 2002
Organic is one of the first digital marketing agencies, creator of the internet's first banner ads (on HotWired) and original project host for the Apache server mailing list. In 1996, Organic spun off the web analytics startup Accrue. Organic IPO'd in February of 2000 but was later re-privatized in 2001, becoming a subsidiary company of [Omnicom](http://en.wikipedia.org/wiki/Omnicom_Group).

Aaron Walton Entertainment

Acquisition in 2002
Aaron Walton Entertainment (AWE), a Los Angeles-based entertainment marketing agency. Founded in 1988, AWE has established a leadership position in its field. Over the last decade, it has created strategic alliances between the corporate world and the entertainment industry for many of the larger consumer marketing initiatives in this area.

Arnell Group

Acquisition in 2001
Arnell Group LLC provides communications, design, and brand creation services. The company was founded in 1979 and is based in New York, New York. Arnell Group LLC operates as a subsidiary of Omnicom Group Inc.

IPnetwork

Series B in 2000
IPnetwork provides foreign advertising solutions via TV, radio, and internet delivery platforms.

TBWA Group

Acquisition in 1993
TBWA Worldwide Inc. offers advertising and brand marketing strategy services internationally. The company offers brand strategy development, account management and brand stewardship, advertising creative development, and connections planning that include holistic communications planning and integration; new product development, and regional and promotional advertising that include micro-marketing; and business to business communications, broadcast studio, and pre-press studio services. It also offers direct and relationship marketing strategy, interactive and digital strategy, and interactive and digital creative production services through its direct marketing and interactive agency. In addition, the company offers retail and shopper marketing, promotional marketing, field marketing, interactive marketing, and Web development, as well as emerging channels, which include digital indoor and outdoor displays, kiosks, iTV, and mobile phones; and planning and buying of interactive media, fame, a retail brand agency, consumer focused branding, retail strategy, in store merchandising and environmental, design, and promotion. Further, it offers building retail brands. The company is headquartered in New York, New York. TBWA Worldwide Inc. operates as a subsidiary of Omnicom Group Inc.
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