Omnicom Group

Omnicom Group is a global advertising and marketing communications company that provides a wide range of services, including advertising, branding, content and digital marketing, public relations, healthcare communications, data analytics, and other specialty services. Through its network of branded agencies and specialty firms, it delivers creative design, media planning and buying, digital and interactive marketing, experiential and field marketing, shopper and retail marketing, and investor relations and corporate communications for thousands of clients across more than 100 countries. The company combines traditional and digital capabilities to support brands across industries.

Mazen Abd Rabbo

Senior Vice President

Jez Frampton

Global CEO (Interbrand)

Jonathon Nelson

CEO, Omnicom Digital

Rita Rodriguez

Executive Vice President

Peter Swiecicki

Controller, Finance and Senior Vice President

John Wren

Chairman, President and CEO

Past deals in Advertising

Interpublic Group

Acquisition in 2024
The Interpublic Group of Companies, Inc. is a global leader in advertising and marketing services, operating through two main segments: Integrated Agency Networks and Constituency Management Group. The company offers a wide range of services, including consumer advertising, digital marketing, communications planning, media buying, public relations, and data management. Additionally, it provides specialized services such as meeting and event production, sports and entertainment marketing, corporate and brand identity, and strategic marketing consulting. Founded in 1902 and headquartered in New York, Interpublic Group employs approximately 43,000 professionals across major markets worldwide, delivering innovative solutions to meet the diverse needs of its clients. The company was previously known as McCann-Erickson Incorporated before adopting its current name in January 1961.

Coffee & TV

Acquisition in 2024
Founded in London in 2012, Coffee & TV is a creative studio offering visual effects, design, direction, and color grading services. They specialize in high-end brand commercials, broadcast projects, idents-design, music videos, and social campaigns.

Grabarz & Partners

Acquisition in 2023
Grabarz & Partners is a professional services firm specialising in advertising. They offer a range of marketing solutions tailored primarily for commercial vehicle manufacturers, food retailers, and e-commerce businesses. Their services encompass advertising campaigns, brand promotion strategies, and other related marketing initiatives to help clients enhance their visibility and reach target audiences effectively.

Antoni Holding

Acquisition in 2021
Antoni Holding is a Berlin-based creative communication, marketing, and advertising agency that specializes in developing advertising content and promotional campaigns, particularly for Mercedes-Benz. The agency focuses on generating innovative ideas that enhance brand image and engage audiences effectively. Through its expertise in creative advertising, Antoni aims to deliver impactful solutions that resonate with clients' marketing objectives.

Rabin Martin

Acquisition in 2016
Rabin Martin is a global health strategy firm based in New York, founded in 2002, that specializes in providing strategic consulting services aimed at improving health outcomes for underserved populations. The company collaborates with corporations, foundations, governments, and multi-lateral organizations to address complex health challenges and promote sustainable development. Its services encompass a wide range of initiatives, including mobilizing multi-sector partners, facilitating high-profile program announcements, and implementing program evaluations. Rabin Martin also develops strategies for treatment, prevention, and health systems, while exploring innovative business models and market access strategies. Additionally, the firm offers reputation management services, stakeholder mapping, and advocacy efforts, alongside program development capabilities that include needs analysis and partnership creation among various sectors. Rabin Martin operates as a subsidiary of Omnicom Public Relations Group, focusing on driving global health impact and advancing social well-being.

DDB Mudra Group

Acquisition in 2011
The DDB Mudra Group is an integrated marketing communications company that offers customized and collaborative approaches to help clients build enduring and profitable brands. With a deep understanding of consumers, brands, and media, the group delivers innovative brand solutions through its four agency networks. The company provides a range of services including advertising, media planning, marketing, retail design, and visual merchandising to both private and public clients.

Signature Graphics

Acquisition in 2007
Signature Graphics is a prominent provider of graphics and brand services in the United States, specializing in fleet media and a variety of graphic solutions. The company offers a comprehensive range of services, including award-winning design, custom manufacturing, warehousing, and nationwide installation and removal. Its expertise extends to retail graphics, out-of-home media, car wraps, large format printing, event marketing, and environmental graphics. With a strong focus on customer service and graphic program management, Signature Graphics is equipped to meet diverse program requirements, ensuring tailored solutions for its clients.

180 Amsterdam

Acquisition in 2006
180 Amsterdam is an independent marketing agency recognized for its extensive awards and expertise across various sectors, including luxury goods, fast-moving consumer goods, gaming, sports, and technology. The agency specializes in consumer, brand, and product strategy, offering integrated branding solutions through its proficiency in content creation, digital marketing, retail marketing, design, and advertising. By leveraging its diverse capabilities, 180 Amsterdam helps businesses enhance their market presence and connect effectively with their target audiences.

Rodgers Townsend

Acquisition in 2006
Rodgers Townsend provides advertising, direct marketing, strategic and media planning, interactive marketing, and design services to a wide range of clients both locally and nationally. Rodgers Townsend currently serves clients such as AT&T, Energizer, The Hartford, Maritz, Monsanto, Ameren, Pleats, the St. Louis Convention & Visitors Commission, St. Louis Children's Hospital and the St. Louis Rams.

Evb

Acquisition in 2006
EVB is a full-service advertising agency specializing in high-end interactive marketing. EVB continued to build on its reputation as a creator of strategic brand experiences that combine entertainment and interactivity.

Agency.com

Acquisition in 2003
Agency.com is a full-service interactive marketing agency that provides a range of services including marketing strategy, interactive advertising, media planning and buying, search engine marketing, email marketing, viral campaigns, and analytics. In addition to its marketing services, the agency offers web development solutions such as strategic planning, customer research, information architecture, web design and development, content management, and quality assurance. Agency.com caters to various sectors, including automotive, consumer-packaged goods, retail, energy, financial services, healthcare, manufacturing, non-profit, professional services, publishing, technology, telecommunications, travel, and entertainment. The agency operates multiple offices worldwide, including locations in San Francisco, Chicago, Dublin, London, Amsterdam, Shanghai, Rome, Milan, and Brussels.

Serino Coyne

Acquisition in 2003
Serino Coyne is a New York-based theatrical advertising agency that specializes in connecting creators with audiences. The company provides a range of services including brand development and strategy, user experience design, social media management, fan engagement, influencer marketing, content creation, media planning, and ticket sales insights. Serino Coyne has worked with prominent clients such as Walt Disney Theatrical Productions, The Shubert Organization, and Radio City Music Hall, and has been involved in promoting numerous Broadway productions including Aida, Hairspray, and The Lion King. As a subsidiary of Diversified Agency Services, part of Omnicom Group Inc., Serino Coyne continues to play a significant role in the theatrical advertising landscape.

Organic

Acquisition in 2002
Organic is a pioneering digital marketing agency known for creating the internet's first banner ads and serving as the original project host for the Apache server mailing list. Established in the early days of the internet, the company has earned a reputation for its innovative approach to online advertising. In 1996, Organic expanded its operations by spinning off a web analytics startup, further solidifying its position in the digital landscape. The company went public in 2000 but was re-privatized in 2001, subsequently becoming a subsidiary of Omnicom. Through its long history, Organic has played a significant role in shaping digital marketing strategies and continues to be a key player in the industry.

Aaron Walton Entertainment

Acquisition in 2002
Aaron Walton Entertainment (AWE), a Los Angeles-based entertainment marketing agency. Founded in 1988, AWE has established a leadership position in its field. Over the last decade, it has created strategic alliances between the corporate world and the entertainment industry for many of the larger consumer marketing initiatives in this area.

Arnell Group

Acquisition in 2001
Arnell Group LLC provides communications, design, and brand creation services. The company was founded in 1979 and is based in New York, New York. Arnell Group LLC operates as a subsidiary of Omnicom Group Inc.

IPnetwork

Series B in 2000
IPnetwork is a business specialising in international advertising services. It facilitates the delivery of promotional content across diverse platforms such as television, radio, and internet-based channels. The company's core offering revolves around providing comprehensive solutions for clients seeking global exposure through these mediums.

Tudhope Associates

Acquisition in 2000
Tudhope Associates is a company that was acquired by Omnicom Group in 2000.

Abbott Mead Vickers Group

Acquisition in 1999
Abbott Mead Vickers is the provider of marketing, advertising, and corporate communications services.

Fleishman-Hillard

Acquisition in 1997
Fleishman-Hillard is global agency that operates as a public relations, public affairs, and marketing communications company. Fleishman-Hillard was founded in 1946 and is based in St. Louis, Missouri with additional offices in North America, Europe, the Asia Pacific, the Middle East, South Africa, and Latin America. It is a subsidiary of Omnicom Group Inc.

TBWA Group

Acquisition in 1993
TBWA Worldwide Inc. offers advertising and brand marketing strategy services internationally. The company offers brand strategy development, account management and brand stewardship, advertising creative development, and connections planning that include holistic communications planning and integration; new product development, and regional and promotional advertising that include micro-marketing; and business to business communications, broadcast studio, and pre-press studio services. It also offers direct and relationship marketing strategy, interactive and digital strategy, and interactive and digital creative production services through its direct marketing and interactive agency. In addition, the company offers retail and shopper marketing, promotional marketing, field marketing, interactive marketing, and Web development, as well as emerging channels, which include digital indoor and outdoor displays, kiosks, iTV, and mobile phones; and planning and buying of interactive media, fame, a retail brand agency, consumer focused branding, retail strategy, in store merchandising and environmental, design, and promotion. Further, it offers building retail brands. The company is headquartered in New York, New York. TBWA Worldwide Inc. operates as a subsidiary of Omnicom Group Inc.
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