MSA Novo

MSA Novo, established in 2019, is a venture capital firm based in Singapore that focuses on investing in technology-oriented startups in emerging markets. As an institutional fund, it systematically invests across various emerging technology markets (ETMs), building a diverse portfolio of over 50 companies across 14 countries, including regions in Latin America, Africa, the Middle East and North Africa (MENA), and India. MSA Novo targets startups at seed to growth stages, emphasizing innovation and scalability in its investment strategy. The firm has invested in notable companies such as NuBank, Palantir, Uber, and Klarna, among others, reflecting its commitment to fostering technological advancement in these dynamic markets.

Benjamin Harburg

Managing Partner

Prakhar Khanduja

Investor

59 past transactions

Kaso

Seed Round in 2023
Kaso operates a tech-enabled platform that connects restaurants with suppliers for efficient stock replenishment and last-minute orders. The platform streamlines order processing and enhances communication between restaurants and suppliers, allowing restaurant owners to manage their inventory more effectively. By centralizing communication and optimizing order management, Kaso enables businesses to organize, place, review, and approve orders, ultimately saving time and reducing costs in the supply chain.

Yellow Metal

Seed Round in 2023
Yellow Metal is a fintech company that specializes in providing gold loans, primarily aimed at transforming the financial landscape for households in rural India. The company's platform allows individuals to leverage their idle gold by securing loans at minimal interest rates, ensuring transparency with no hidden charges. Additionally, Yellow Metal offers customer support to assist clients throughout the loan process, facilitating easy access to financial resources at their doorstep. This approach not only empowers customers to utilize their household assets effectively but also enhances their financial well-being.

Zid زد

Series B in 2022
Zid is an e-commerce in a box - solution that any retailer can use to start their eRetail. Zid helps them to build their own eStores (with their own name and identity) and integrates them with the supply chain players to enable them to manage and with ease. The company aims to enable the retail sector to enter the world of electronic retail in an easy and professional. Zid was founded in 2017 and based in Riyadh, Ar Riyad, Saudi Arabia.

Tamatem

Venture Round in 2022
Tamatem Inc. is a mobile gaming studio and publishing company based in Amman, Jordan, with an additional office in Mountain View, California. Founded in 2013, Tamatem specializes in developing and localizing mobile games for Arabic-speaking smartphone users. The company collaborates with international studios to adapt games, ensuring they resonate culturally and linguistically with the Arabic audience. Tamatem's portfolio includes various genres, such as racing, RPG-MMO, strategy, puzzle, and trivia games. With a focus on user acquisition, distribution, and monetization, Tamatem has successfully published 40 games that have garnered over 50 million downloads. The company is recognized for its expertise in making games relevant to the regional market, enhancing their potential for success.

Zippi

Series A in 2022
Zippi provides financial services for microentrepreneurs in Latin America.

CreatorOS

Series A in 2022
CreatorOS is a platform designed to facilitate grant awarding to developers, enabling companies to establish small funds that support local talent and encourage investment in new projects. By utilizing a range of screening tools, including analysis of a developer's on-chain history and GitHub activity, CreatorOS ensures that clients can invest in developers with greater efficiency and transparency. Additionally, the platform promotes the creation of engaging, community-driven courses aimed at enhancing course completion rates, drawing inspiration from successful educational models like that of DuoLingo in language learning. Through its innovative approach, CreatorOS connects companies with developers while fostering skill development and project funding in the tech ecosystem.

Xepelin

Series B in 2022
Xepelin is a financial technology company focused on transforming business finance for small and medium-sized enterprises (SMEs) in Latin America. The company offers a range of digital financial services, including short-term and long-term loans, capital credits, and accounts payable financing through an online platform. Xepelin aims to provide SMEs with economic freedom in their financial decisions by allowing clients to personalize services to meet their specific needs. With a team of over 500 employees, Xepelin leverages advanced financial indicators and risk assessments to streamline decision-making processes within the business ecosystem. The company is supported by notable investors, positioning it as a leader in the region's evolving financial landscape.

Sri Mandir

Secondary Market in 2022
Sri Mandir is a spirituality-focused application developed by AppsForBharat, aimed at assisting millions of Indians in their spiritual and devotional journeys. Launched in November 2020, the app integrates spiritual offerings with engaging features to transition traditional offline behaviors into an online experience. Users can create personalized shrines, access a vast library of spiritual texts, scriptures, and videos, and connect with prayer groups. The app seeks to foster a sense of happiness and peace among its users, catering to their diverse devotional needs in a holistic manner.

Finblox

Seed Round in 2022
Finblox is a digital asset platform that offers users a gamified experience for managing their cryptocurrency investments. The platform allows users to trade, engage in gaming activities, and earn passive rewards on various digital assets, including USDC, BUSD, BTC, ETH, and AXS. Finblox's app features a high-yield savings option, made possible through partnerships with financial institutions that borrow cryptocurrency against posted collateral. This structure enables users to participate in investment activities with ease while benefiting from competitive returns on their assets.

Cayena

Series A in 2022
Cayena operates a B2B marketplace tailored for the wholesale food industry in Latin America, valued at over $200 billion. The platform connects restaurants, grocery stores, and other food outlets with multiple suppliers, facilitating inventory procurement with next-day delivery. By leveraging its software, Cayena empowers small restaurants and commercial kitchens to enhance profitability and streamline operations through direct procurement of essential food items. The company also offers a comprehensive suite of add-on services, enabling suppliers to experience increased demand without assuming credit risk. This innovative approach benefits both suppliers and food service establishments, fostering a more efficient supply chain in the food industry.

Sudo

Pre Seed Round in 2022
Sudo is an API platform that allows developers to issue physical and virtual cards at scale with greater control and flexibility. The company was founded in 2020 and is based in Barnawa, Kaduna.

NayaPay

Seed Round in 2022
NayaPay is a digital platform based in Pakistan that offers online transaction and banking services, enabling users to send and receive money, split bills, and make payments via their smartphones. Founded in 2016, NayaPay provides an online wallet that facilitates instant monetary transactions among friends, family, and businesses, both in-store and online. Users can quickly open digital accounts and enjoy hassle-free payment solutions. The platform also features NayaPay Arc, a tool designed for entrepreneurs to manage their finances and make digital payments effectively. With a user-centric approach and comprehensive support, NayaPay aims to empower small businesses and contribute to the transformation of the Pakistani economy through technology.

Jar

Series A in 2022
Jar is an investment technology startup founded in 2021 by Nishchay AG and Misbah Ashraf, based in Bangalore, Karnataka. The company offers a platform that enables users to save money by automatically investing spare change from online transactions into digital gold. This innovative approach not only facilitates daily savings but also encourages users to develop a habit of investing. Users can conveniently redeem their investments or withdraw funds through UPI at any time, making the process accessible and user-friendly.

Qashio

Pre Seed Round in 2022
Qashio is a spend management platform based in Dubai, founded in 2021. It provides businesses with a comprehensive solution for monitoring costs, making payments, and handling payables through the use of physical and virtual cards. Users can create customized cards, allocate budgets, control employee spending, and set approval layers, all while tracking card usage and analyzing expenditures in real time. By automating expense reporting and enhancing visibility and control over cash flows, Qashio aims to simplify company spending management and eliminate outdated manual processes, ultimately saving time and reducing petty cash leakage for organizations.

Nestcoin

Pre Seed Round in 2022
Nestcoin is a web3 application company that builds, operates, and invests in crypto-native products.

Baly

Seed Round in 2022
Baly is a super application designed to offer fast delivery and affordable transportation services. It functions as a taxi or car booking platform, providing users with various options for their transportation needs. In addition to its transportation services, Baly also facilitates food and grocery delivery, allowing users to access a wide range of restaurants and products. The platform supports electronic payments, ensuring a convenient and efficient experience for customers seeking reliable delivery and transportation solutions.

Flint

Seed Round in 2022
Flint is a global crypto investment app. Flint leverages the power of crypto to deliver incredibly high returns on idle money.

Goldfinch

Series A in 2022
Goldfinch is a credit platform that offers crypto loans without collateral. It also offers capital in a digital currency by expanding access to capital in emerging markets and offers a stable yield to the lenders, enabling the empowerment of financial inclusion in emerging markets. The company was founded in 2020 by Mike Sall and Blake West.

Sary

Series C in 2021
Sary is a digital B2B marketplace based in Riyadh, Saudi Arabia, that connects small businesses with merchant wholesalers of fast-moving consumer goods (FMCG). Launched in 2018, the platform allows small and medium-sized enterprises, including mini-market chains, hotels, restaurants, and convenience shops, to efficiently procure a wide range of products such as milk, tea, coffee, water, soft drinks, juices, oils, and chocolates. Sary's user-friendly mobile and web application enables customers to place orders for wholesale items, ranging from small boxes to large truckloads, with delivery options available as quickly as 24 hours. The company has expanded its services to 12 major cities and has served over 40,000 customers while collaborating with more than 1,700 brands and wholesalers. Sary aims to streamline the supply chain in the wholesale industry, providing businesses with immediate price quotations, product comparisons, and insights to help manage costs effectively.

Krave Mart

Pre Seed Round in 2021
Krave Mart is a quick-commerce startup offering the delivery of groceries and other products in 10 minutes.

Norma

Seed Round in 2021
“One-stop shop” banking and financial management platform for freelancers & micro-SMEs providing integrated products to save time and money. We are working hard to build a financial platform that will help small-business owners easily manage daily financial operations.

Finblox

Pre Seed Round in 2021
Finblox is a digital asset platform that offers users a gamified experience for managing their cryptocurrency investments. The platform allows users to trade, engage in gaming activities, and earn passive rewards on various digital assets, including USDC, BUSD, BTC, ETH, and AXS. Finblox's app features a high-yield savings option, made possible through partnerships with financial institutions that borrow cryptocurrency against posted collateral. This structure enables users to participate in investment activities with ease while benefiting from competitive returns on their assets.

TradeDepot

Series B in 2021
TradeDepot Inc. is a technology-driven distribution platform based in Lagos, Nigeria, founded in 2016. The company aims to revolutionize the fast-moving consumer goods (FMCG) sector in Africa by connecting top consumer goods companies directly with retailers. TradeDepot's SaaS platform offers features such as predictive trade intelligence, real-time stock level access, and the ability to place bulk orders online. It also enables the auto-generation of sales promotions, helping to enhance sales and streamline operations. By focusing on improving the distribution of food, beverages, and personal care products, TradeDepot seeks to build the largest retail distribution network in Africa and improve the livelihoods of retail store owners. The company also has an office in Wilmington, Delaware, reflecting its commitment to expanding its reach and impact.

PostEx

Seed Round in 2021
PostEx operates as a hybrid fintech and logistics platform that provides receivables factoring solutions alongside courier services tailored for e-commerce businesses. The company specializes in facilitating Cash on Delivery (COD) payments by offering upfront invoice payments to retailers. This arrangement enables online merchants to accept payments efficiently while maintaining the flexibility of COD as a payment option. The platform allows businesses to monitor delivery statuses and track shipments, ensuring a seamless experience for both retailers and customers. Through its innovative approach, PostEx supports the growth of online retail by enhancing payment acceptance and streamlining logistics.

Rabbit mart

Pre Seed Round in 2021
At Rabbit, we plan to change how the world shops. Retail has witnessed one revolution before with the introduction of E-Commerce that changed how customers order stuff and the second revolution is here! We are proud to be among the pioneers, a handful of global entrepreneurs that are leading and shaping the retail's second revolution We are funded by amazing VCs that are helping us build the next big thing You feel it is vague? that's intended as we are still building in stealth. but trust us, it is COOL!

Animoca Brands

Venture Round in 2021
Animoca Brands is a metaverse and gaming venture capital firm that focuses on driving digital property rights to gamers and internet users through NFTs. It utilizes gamification and blockchain to develop and market a portfolio of mobile applications, games, and additional products oriented to educational learning to ensure transparency, security, and new business models.

Gorillas

Series C in 2021
Gorillas is a grocery delivery provider founded in May 2020 and headquartered in Berlin, Germany. The company focuses on delivering a diverse range of products, including fresh fruits, dairy, vegan items, and beverages, directly to customers' doorsteps within a 10-minute timeframe. By aggregating supermarket product offerings alongside unique selections from local community partners, Gorillas aims to meet the immediate needs of consumers efficiently. The platform is designed to ensure that customers have quick access to both essential groceries and specialized items, enhancing their overall shopping experience.

Favo

Series A in 2021
Favo is a supermarket shopping community that connects local entrepreneurs and neighbors.

PostEx

Seed Round in 2021
PostEx operates as a hybrid fintech and logistics platform that provides receivables factoring solutions alongside courier services tailored for e-commerce businesses. The company specializes in facilitating Cash on Delivery (COD) payments by offering upfront invoice payments to retailers. This arrangement enables online merchants to accept payments efficiently while maintaining the flexibility of COD as a payment option. The platform allows businesses to monitor delivery statuses and track shipments, ensuring a seamless experience for both retailers and customers. Through its innovative approach, PostEx supports the growth of online retail by enhancing payment acceptance and streamlining logistics.

Project Z

Seed Round in 2021
Project Z, also known as the Z app, is a social application aimed at young individuals seeking to connect with friends and meet new people in a virtual environment. The platform facilitates interactions among users worldwide who share similar interests, allowing them to create personalized online identities and engage in various activities. Users can form interest circles, receive friend recommendations, and initiate or participate in event parties. Additionally, the app supports real-time voice chats, enhancing communication and fostering a vibrant global community focused on creativity and self-expression.

Cayena

Series A in 2021
Cayena operates a B2B marketplace tailored for the wholesale food industry in Latin America, valued at over $200 billion. The platform connects restaurants, grocery stores, and other food outlets with multiple suppliers, facilitating inventory procurement with next-day delivery. By leveraging its software, Cayena empowers small restaurants and commercial kitchens to enhance profitability and streamline operations through direct procurement of essential food items. The company also offers a comprehensive suite of add-on services, enabling suppliers to experience increased demand without assuming credit risk. This innovative approach benefits both suppliers and food service establishments, fostering a more efficient supply chain in the food industry.

Kaso

Pre Seed Round in 2021
Kaso operates a tech-enabled platform that connects restaurants with suppliers for efficient stock replenishment and last-minute orders. The platform streamlines order processing and enhances communication between restaurants and suppliers, allowing restaurant owners to manage their inventory more effectively. By centralizing communication and optimizing order management, Kaso enables businesses to organize, place, review, and approve orders, ultimately saving time and reducing costs in the supply chain.

Tabby

Series B in 2021
Tabby Inc. is a financial technology company based in the United Arab Emirates that offers payment solutions for online purchases. It operates a platform that provides customers in the UAE and Saudi Arabia with a buy now, pay later option, allowing them to make payments for their purchases either in a single deferred payment or through multiple installments. This service aims to enhance financial flexibility, enabling consumers to manage their spending more effectively while ensuring safe payment transactions. Through its innovative approach, Tabby seeks to reshape the relationship individuals have with their finances, promoting a more accessible shopping experience.

DigiKhata

Seed Round in 2021
DigiKhata is a usefull app for all shopkeepers and businesses to maintain the customer account on one click.

Jetstream Africa

Seed Round in 2021
Jetstream Africa Limited is a cloud-based logistics platform based in Accra, Ghana, founded in 2018. The company specializes in providing cross-border marine logistics services, facilitating freight forwarding and global exports for African suppliers. By offering tools for booking, tracking, and consolidating shipments, Jetstream enhances access to international trade for small and medium-sized enterprises (SMEs) across Africa. The platform aims to simplify the shipping process, making it more accessible for businesses to engage in global commerce.

Harvv

Seed Round in 2021
Harvv is at the forefront of the financial technology revolution, offering a robust B2B financing platform that empowers businesses to manage their cash flow more effectively. As a leader in invoice factoring and reverse factoring, Harvv provides small to medium enterprises (SMEs) with critical access to capital by extending flexible net terms of up to Net 90 days. Our platform seamlessly integrates with major accounting systems such as Odoo and QuickBooks, enhancing operational efficiencies and simplifying financial transactions. Founded by fintech veterans, Harvv leverages artificial intelligence and machine learning to offer real-time credit decisions, enabling businesses to instantly unlock the value of their receivables and pay their suppliers. This not only improves liquidity but also strengthens supply chain relationships. Harvv's innovative approach includes a dual-sided marketplace that facilitates both sellers and buyers, optimizing the entire invoice lifecycle and offering transparent, low-cost financing solutions. Investors looking for a high-growth potential startup will find Harvv's rapidly expanding user base and scalable business model particularly appealing. Positioned to disrupt traditional lending and factoring industries, Harvv is committed to supporting the growth of SMEs by providing them with the tools they need to thrive in a dynamic economic environment. Join us in reshaping the future of B2B finance.

Flextock

Pre Seed Round in 2021
Flextock is a provider of on-demand warehousing and logistics platforms to help businesses efficiently scale their operations.

Homzmart

Series A in 2021
Homzmart Ltd. is an e-commerce platform based in Cairo, Egypt, that specializes in selling home furniture, décor, lighting, and supplies. Founded in 2019, the company not only offers a diverse selection of home furnishings but also connects homeowners with home professionals. Users can browse various home designs, products, and accessories, as well as access reviews and advice from industry experts. This interactive community aspect enhances the home shopping experience, allowing customers to make informed decisions while finding quality products at competitive prices.

Sary

Series B in 2021
Sary is a digital B2B marketplace based in Riyadh, Saudi Arabia, that connects small businesses with merchant wholesalers of fast-moving consumer goods (FMCG). Launched in 2018, the platform allows small and medium-sized enterprises, including mini-market chains, hotels, restaurants, and convenience shops, to efficiently procure a wide range of products such as milk, tea, coffee, water, soft drinks, juices, oils, and chocolates. Sary's user-friendly mobile and web application enables customers to place orders for wholesale items, ranging from small boxes to large truckloads, with delivery options available as quickly as 24 hours. The company has expanded its services to 12 major cities and has served over 40,000 customers while collaborating with more than 1,700 brands and wholesalers. Sary aims to streamline the supply chain in the wholesale industry, providing businesses with immediate price quotations, product comparisons, and insights to help manage costs effectively.

OlaClick (YC W21)

Seed Round in 2021
OlaClick is the tool for 3M restaurants in Latin America to manage their business in a simple and economical way. It offers an all-in-one system that facilitates sales in person, online and via WhatsApp. Established in 2020, OlaClick was founded with a vision to drive businesses in Latin America towards unprecedented success. Recognizing the need for digital solutions tailored to the unique challenges of the restaurant industry, our founders set out to create a platform that would revolutionize the way restaurants operate and interact with their customers. OlaClick's suite of tools for restaurants offers a comprehensive range of features that enhance efficiency, improve customer satisfaction,and drive revenue growth. Some of our key offerings include: Digital Menu,Point of Sale (POS) System,WhatsApp Chatbot,Discount Coupons, Fidelity Program,Management Reports,Online Payments, Integration of Marketing Tools and others. OlaClick's impressive growth and success can be attributed to the strong financial backing from prominent investors. Partnerships with industry giants such as Google (Gradient Ventures),Meta and YCombinator have provided us with the resources needed to develop cutting-edge technology and expand our reach.Also investors: Delivery Hero, Tribe Capital, Arca Contal (Coca-Cola), Caffeinated Capital, Graph Ventures, Angel Ventures Mexico, Goodwater Capital, MSA Capital and Position Ventures. With over 6 million users visiting our platform every month, OlaClick has become a trusted choice for restaurants and customers alike.Our user base continues to grow rapidly, testament to the effectiveness of our solutions and the value they bring to businesses.

Klarna

Venture Round in 2021
Klarna Inc. is an e-commerce payment solutions platform that facilitates cashless transactions for both merchants and shoppers. Founded in 2005 and headquartered in Columbus, Ohio, with additional offices in New York City, Klarna operates as a subsidiary of Klarna Bank AB. The company provides a range of payment options, including direct payments, pay-after-delivery choices, and installment plans, enabling customers to select their preferred payment method. Known for its "buy now, pay later" model, Klarna offers interest-free financing for retail purchases, enhancing the shopping experience. Additionally, the Klarna app provides users with flexible payment options and cashback rewards, while the platform supports in-store, mobile, and online payments, along with services for deliveries and returns.

Cassbana

Pre Seed Round in 2021
Cassbana is a financial lending platform focused on creating financial identities for underserved communities in Egypt. The company employs artificial intelligence and machine learning to develop a behavior-based credit scoring system that assesses individuals and businesses' access to credit. By analyzing behavior patterns, Cassbana enables financial institutions to provide low-risk investment opportunities while facilitating access to monetary payments and micro-lending options. This approach assists small businesses and individuals in obtaining short-term financing more easily, thereby contributing to financial inclusion within the region.

Yellow Metal

Seed Round in 2021
Yellow Metal is a fintech company that specializes in providing gold loans, primarily aimed at transforming the financial landscape for households in rural India. The company's platform allows individuals to leverage their idle gold by securing loans at minimal interest rates, ensuring transparency with no hidden charges. Additionally, Yellow Metal offers customer support to assist clients throughout the loan process, facilitating easy access to financial resources at their doorstep. This approach not only empowers customers to utilize their household assets effectively but also enhances their financial well-being.

Tabby

Series A in 2020
Tabby Inc. is a financial technology company based in the United Arab Emirates that offers payment solutions for online purchases. It operates a platform that provides customers in the UAE and Saudi Arabia with a buy now, pay later option, allowing them to make payments for their purchases either in a single deferred payment or through multiple installments. This service aims to enhance financial flexibility, enabling consumers to manage their spending more effectively while ensuring safe payment transactions. Through its innovative approach, Tabby seeks to reshape the relationship individuals have with their finances, promoting a more accessible shopping experience.

Autochek

Pre Seed Round in 2020
Autochek is an automotive technology company that aims to build digital solutions.

Nowpay

Seed Round in 2020
NowPay, Inc. is a fintech company based in Cairo, Egypt, that aims to enhance the financial wellness of corporate employees. Established in 2018, it offers an online platform that enables employees to manage personal finances, including budgeting, spending, and borrowing. Through its mobile application, users can access detailed information about their salaries, account balances, and potential loan amounts. NowPay collaborates with employers to provide employees with the option to receive advance salary payments at any time during the month, allowing for repayment over multiple months without additional liabilities. This service not only aids employees in times of financial need but also helps corporations improve employee satisfaction, productivity, and loyalty.

TradeDepot

Series B in 2020
TradeDepot Inc. is a technology-driven distribution platform based in Lagos, Nigeria, founded in 2016. The company aims to revolutionize the fast-moving consumer goods (FMCG) sector in Africa by connecting top consumer goods companies directly with retailers. TradeDepot's SaaS platform offers features such as predictive trade intelligence, real-time stock level access, and the ability to place bulk orders online. It also enables the auto-generation of sales promotions, helping to enhance sales and streamline operations. By focusing on improving the distribution of food, beverages, and personal care products, TradeDepot seeks to build the largest retail distribution network in Africa and improve the livelihoods of retail store owners. The company also has an office in Wilmington, Delaware, reflecting its commitment to expanding its reach and impact.

Tabby

Seed Round in 2020
Tabby Inc. is a financial technology company based in the United Arab Emirates that offers payment solutions for online purchases. It operates a platform that provides customers in the UAE and Saudi Arabia with a buy now, pay later option, allowing them to make payments for their purchases either in a single deferred payment or through multiple installments. This service aims to enhance financial flexibility, enabling consumers to manage their spending more effectively while ensuring safe payment transactions. Through its innovative approach, Tabby seeks to reshape the relationship individuals have with their finances, promoting a more accessible shopping experience.

MedPiper (YC)

Seed Round in 2020
MedPiper is India's first Diagnostics-as-a-Service company - enable insurers, health plans, telehealth platforms and healthcare orgs deliver pan-India access to consumer grade health checks, at scale.

Mamo

Seed Round in 2020
Mamo is a fintech startup based in Dubai, UAE, specializing in payment and financial solutions for small and medium-sized enterprises (SMEs). It is the first fintech company licensed by the Dubai Financial Services Authority to provide money services, enabling it to offer a diverse range of financial services. Mamo's flagship product, Mamo Business, serves as an alternative to traditional business banking, functioning as a financial operating system tailored to the needs of SMEs. The platform incorporates essential components such as payments, spend management, and analytics, facilitating efficient financial operations. Mamo's application allows businesses to accept payments in multiple currencies, issue virtual cards, manage expenses, and integrate with e-commerce platforms. Its customer base includes a variety of sectors, including B2B service providers, tourism, healthcare, wellness, and retail, helping to streamline financial processes and enhance analysis of spending habits.

Sary

Series A in 2020
Sary is a digital B2B marketplace based in Riyadh, Saudi Arabia, that connects small businesses with merchant wholesalers of fast-moving consumer goods (FMCG). Launched in 2018, the platform allows small and medium-sized enterprises, including mini-market chains, hotels, restaurants, and convenience shops, to efficiently procure a wide range of products such as milk, tea, coffee, water, soft drinks, juices, oils, and chocolates. Sary's user-friendly mobile and web application enables customers to place orders for wholesale items, ranging from small boxes to large truckloads, with delivery options available as quickly as 24 hours. The company has expanded its services to 12 major cities and has served over 40,000 customers while collaborating with more than 1,700 brands and wholesalers. Sary aims to streamline the supply chain in the wholesale industry, providing businesses with immediate price quotations, product comparisons, and insights to help manage costs effectively.

Homzmart

Seed Round in 2020
Homzmart Ltd. is an e-commerce platform based in Cairo, Egypt, that specializes in selling home furniture, décor, lighting, and supplies. Founded in 2019, the company not only offers a diverse selection of home furnishings but also connects homeowners with home professionals. Users can browse various home designs, products, and accessories, as well as access reviews and advice from industry experts. This interactive community aspect enhances the home shopping experience, allowing customers to make informed decisions while finding quality products at competitive prices.

Thndr

Pre Seed Round in 2019
Thndr is a financial services company based in Cairo, Egypt, that operates an app-based investment platform designed to facilitate commission-free trading for investors. Established in 2020 by Seif Amr, Thndr offers features such as no account minimums, easy account setup, and streamlined funding processes. The platform provides users with access to real-time market data and the latest financial news, along with educational tools to enhance their investment experience. By eliminating traditional barriers to entry in investing, Thndr aims to empower individuals to make informed financial decisions.

Zippi

Seed Round in 2019
Zippi provides financial services for microentrepreneurs in Latin America.

Zid زد

Seed Round in 2019
Zid is an e-commerce in a box - solution that any retailer can use to start their eRetail. Zid helps them to build their own eStores (with their own name and identity) and integrates them with the supply chain players to enable them to manage and with ease. The company aims to enable the retail sector to enter the world of electronic retail in an easy and professional. Zid was founded in 2017 and based in Riyadh, Ar Riyad, Saudi Arabia.

Fordeal

Series C in 2019
Fordeal is an online cross-border e-commerce platform specifically designed to cater to the Middle East market. It offers a diverse range of over 800,000 stock keeping units (SKUs) across various consumer goods categories, enhancing the convenience of online shopping for users. The platform accommodates multiple languages, currencies, and payment methods, making it accessible to customers from different countries within the region. In addition to its shopping services, Fordeal provides overseas logistics, as well as customer and after-sales support, allowing sellers on the platform to concentrate on managing their online stores effectively.
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