Microsoft

VipLink operates a digital platform that connects consumer brands with creators to amplify social awareness and achieve performance-based results. The service also enables fans to engage with celebrities through personalized and exclusive video messages, bringing artists closer to audiences and creating memorable experiences. The platform supports a large network of creators - more than 7,000 partners - and attracts over 100,000 visitors each month. In six months, VipLink reported roughly $250,000 in annualized revenue from brands including Booking.com and Johnson & Johnson. By combining scalable creator outreach with measurable engagement outcomes, the company targets brands seeking authentic creator-driven marketing and direct fan-celebrity interactions.

Tavolo is an AI-driven platform that creates content and automates marketing for restaurants. It enhances customer experience through features like bill splitting, contactless payment, food pre-order, reservation management, and payment processing.

Keeperz is a foodies platform founded in 2019 that connects a vibrant community of food enthusiasts in the UAE with local restaurants. The Keeperz app allows users to discover appealing dining experiences while offering discounts on dine-in and takeaway orders. Users can share their authentic dining experiences, inspire others, and earn cashback rewards, which can be redeemed at partner merchants. Simultaneously, Keeperz provides restaurants with comprehensive marketing solutions aimed at customer acquisition, loyalty enhancement, and maximizing profitability. The app's innovative recommendation feature enables satisfied customers to serve as brand ambassadors, driving organic growth by bringing new patrons to restaurants. Participating restaurants benefit from tailored promotional campaigns and pay a subscription fee along with a per-transaction charge based on the business generated by Keeperz. By bridging the gap between foodies and restaurants, Keeperz fosters a mutually beneficial ecosystem that enhances customer satisfaction and drives business success for its partners.

Xandr is an advertising company that operates a data-enabled technology platform aimed at creating a global marketplace for premium advertising. This platform focuses on optimizing return on investment for both advertisers and publishers, fostering an open marketplace that supports the open web worldwide. Xandr enables advertisers to effectively connect with their target audiences while providing publishers with tools to enhance their monetization efforts.

Keeperz is a foodies platform founded in 2019 that connects a vibrant community of food enthusiasts in the UAE with local restaurants. The Keeperz app allows users to discover appealing dining experiences while offering discounts on dine-in and takeaway orders. Users can share their authentic dining experiences, inspire others, and earn cashback rewards, which can be redeemed at partner merchants. Simultaneously, Keeperz provides restaurants with comprehensive marketing solutions aimed at customer acquisition, loyalty enhancement, and maximizing profitability. The app's innovative recommendation feature enables satisfied customers to serve as brand ambassadors, driving organic growth by bringing new patrons to restaurants. Participating restaurants benefit from tailored promotional campaigns and pay a subscription fee along with a per-transaction charge based on the business generated by Keeperz. By bridging the gap between foodies and restaurants, Keeperz fosters a mutually beneficial ecosystem that enhances customer satisfaction and drives business success for its partners.

MintM Inc. is a technology company that develops a cloud-based digital signage platform aimed at enhancing customer engagement. Founded in 2012 and headquartered in Palo Alto, California, MintM offers Magnet, an intelligent signage and kiosk software that supports various applications including digital signage, visual merchandising, brand activation, and omnichannel marketing. The company's solutions cater to a diverse range of sectors, including retail, health and beauty, food and beverages, and banking and finance. By leveraging computer vision technology, MintM provides tools for real-time measurement, analysis, and automation, enabling businesses to optimize their customer interactions and operational efficiency.

Lavector Technologies is a venture-backed AI startup focused on enhancing interactive marketing capabilities for business clients through advanced technology. The company offers a cloud-based marketing management system that utilizes real-time image recognition and predictive analytics to deliver actionable consumer insights. Its software facilitates the planning of automated social media campaigns and integrates predictive-based social CRM systems. Currently, Lavector serves over thirty enterprise clients across various sectors, including fast-moving consumer goods, retail, automotive, and entertainment. By leveraging AI for data processing and semantic analysis, Lavector enables brands to engage customers more effectively and create personalized advertising, thereby revolutionizing automated marketing strategies.

EasyRetailPro is a technology company based in Shanghai that specializes in developing a cloud-based social customer relationship management platform tailored for the retail industry. The company focuses on enhancing brand management and consumer interactions by leveraging big data analysis and flexible membership grouping. This platform enables retail customers to streamline their marketing efforts and improve consumer engagement, positioning them to better meet the demands of the evolving retail landscape. By integrating Internet technologies with traditional retail operations, EasyRetailPro aims to simplify the retail process and enhance the overall consumer experience, recognizing consumers as essential assets in brand and retail development. The company's expertise is rooted in nearly a decade of experience in e-commerce, traditional retail, and mobile Internet services, allowing it to effectively address the needs of the modern retail market.

Logosdata is the first company specialized in value service provision based on taxation big data (TBD),the company concentrates on the exploration of the information chain, supply chain and value chain through the data mining of TBD. The featured business model of the company is to construct the ecological system for realizing the potential value of TBD, characteristic of “symbiosis, win-win solution, self-consistence, and integration”. The company provides the following products and services: 1, to provide professional and highly accurate information service based on TBD: providing marketing of financial products, evidence submission of risk and miscellaneous information service for commercial banks, internet financial institutes and investment institutes; 2, to construct an evidence-based analysis platform: legitimately collecting TBD, mining the TBD value, and providing data support for realizable products using TBD; 3, to coordinate taxation channels and provide precision marketing for particular product demand, helping the clients to solve the issue of “last mile” for realizing the TBD products.

Versium is a data technology company based in Redmond, Washington, established in 2012. It specializes in predictive analytics through its LifeData™ scoring solution, which enhances organizations' ability to utilize data effectively. By integrating over 300 billion real-life behavioral attributes with clients' existing enterprise data, Versium provides actionable consumer intelligence and predictive scores tailored to specific business needs. The company's automated predictive analytics software enables faster business data intelligence, helping clients identify customers with the highest likelihood to purchase. This capability allows marketers to create customized, high-value audience segments for various advertising channels, including email, direct mail, display, mobile, and social media, ultimately optimizing consumer engagement and increasing marketing efficiency.

Grwo is a provider of customizable white-label software designed to enhance and strengthen the emotional connections between brands and their customers. The software employs proven methods of feedback and motivation to cultivate deeper engagement, allowing marketers to access actionable psychographic data. This data includes insights on demographics such as age, gender, and location, enabling brands to develop more effective marketing strategies. Grwo's solution is tailored to align seamlessly with an organization's brand identity, making it an integral part of their marketing efforts. Through its innovative approach, Grwo helps clients amplify customer relationships and foster brand loyalty.

Wemart is an international retail solution provider based in Shanghai, specializing in innovative e-commerce and retail strategies. The company utilizes a micro-cat electricity SaaS intelligent system and offers customized solutions to empower international brands across various dimensions, including strategy, channel distribution, data management, and marketing. Wemart's services encompass a B2B2C multi-store model, a supply chain multi-channel distribution system, and a B2C omnichannel e-commerce management platform. Additionally, the company provides innovative marketing tools for social media and physical retail support systems, aiming to facilitate rapid business development and sales growth for brands. By offering a comprehensive suite of services, Wemart positions itself as a key player in the evolving landscape of new retail, helping brands effectively navigate the complexities of modern commerce.

A marketing cloud that automates and personalizes marketing campaigns based on journeys of clients, and one that performs cross-channel management.

Affinio develops a marketing intelligence platform that leverages the interest graph to understand consumers. Its platform enables users to discover audience segments, analyze cultural fingerprints, and generate data-driven creative strategies. Serving brands, agencies, media companies, and publishers worldwide, Affinio's solution covers areas such as audience, influencers, content, advertising, research, and competitors.

Dartagnan is a software-as-a-service (SaaS) provider that specializes in optimizing digital marketing campaigns across various devices. The company offers a content development platform designed to create responsive emails, landing pages, and banners, enhancing the overall customer experience. By employing advanced web programming technologies, Dartagnan enables businesses to implement cross-channel and cross-platform digital strategies. This allows clients to design and develop tailored digital marketing solutions that meet the specific needs and requirements of their target audiences.

Neuroflash is an innovative company that specializes in AI-powered marketing copy creation software aimed at enhancing the efficiency of marketing teams. By leveraging advanced language models and deep learning, Neuroflash's platform generates high-quality German text suggestions, facilitating a user-friendly experience for copywriters. This technology not only supports human creativity but also includes performance prediction features that boost content effectiveness. With the ability to produce multiple suggestions and images quickly, Neuroflash empowers clients to refine their content and spark creative ideas, ultimately leading to improved content performance and increased confidence among copywriters.

Hipventory is a company that offers a platform designed for visual product reviews, catering specifically to brands and e-commerce businesses. This platform assists these businesses in enhancing their credibility and consumer trust by facilitating the integration of visual product reviews. By enabling the embedding of these reviews on their websites, Hipventory helps companies effectively demonstrate social proof, thereby influencing purchasing decisions and improving customer engagement.

Cogtu Technologies is an advertising company that specializes in embedding native advertisements within images. Utilizing advanced technologies such as deep learning-powered image recognition, semantic analysis, and cognitive analysis, Cogtu's innovative platform significantly enhances ad performance for businesses seeking improved returns on their advertising investments.

Zhichi Technologies is a prominent intelligent customer experience provider in Southeast Asia, established in 2014. The company offers a comprehensive suite of solutions, including AI chatbots, live chat, call center services, and ticketing systems, catering to over 5,000 brands and enterprises. Zhichi Technologies leverages natural language processing and artificial intelligence to enhance customer service applications, enabling clients to seamlessly integrate robotic functions with traditional service channels. The company is dedicated to delivering a stable, efficient, and secure platform that facilitates effective communication between enterprises and their end customers across various channels, including online chat, social media, and voice calls. Additionally, Zhichi Technologies is recognized as a Meta authorized business service provider, assisting enterprises in managing business accounts and executing marketing campaigns.

Cogtu Technologies is an advertising company that specializes in embedding native advertisements within images. Utilizing advanced technologies such as deep learning-powered image recognition, semantic analysis, and cognitive analysis, Cogtu's innovative platform significantly enhances ad performance for businesses seeking improved returns on their advertising investments.

Louli their members, will assist us in gift planning and system setup for marketing, sales, public relations, and employee benefits, etc.

Email Copilot is a developer of an automated delivery platform focused on enhancing email messaging for marketers. The company offers a solution that seamlessly integrates with existing marketing automation tools and performs behavior analysis to optimize message delivery. By analyzing user preferences, Email Copilot ensures that emails are sent at times when individual users are most likely to engage, delivering content that resonates with them. This automated approach requires minimal setup and has demonstrated significant improvements in engagement metrics, including increases in open and click rates ranging from 5% to 20%.

Slope is a software company that specializes in providing tools for collaboration, workflow management, and review and approval processes related to business content production. Founded in 2013 and based in Seattle, Washington, Slope's platform enables users to efficiently manage campaigns, client projects, and other initiatives by organizing deliverables, assigning tasks, and setting deadlines. The solution allows for file uploads, storage, and sharing, while facilitating feedback and approval collection from both internal and external collaborators. It accommodates various multimedia files and includes features such as time-coded comments and image annotations. Slope's offerings are particularly beneficial for marketing managers, content marketers, video producers, creative managers, graphic designers, and creative agencies, both domestically and internationally. The company was established out of the founders' desire to streamline the cumbersome processes they experienced while working in a creative agency, leading to the development of a comprehensive software solution designed to enhance the management of creative work.

Slope is a software company that specializes in providing tools for collaboration, workflow management, and review and approval processes related to business content production. Founded in 2013 and based in Seattle, Washington, Slope's platform enables users to efficiently manage campaigns, client projects, and other initiatives by organizing deliverables, assigning tasks, and setting deadlines. The solution allows for file uploads, storage, and sharing, while facilitating feedback and approval collection from both internal and external collaborators. It accommodates various multimedia files and includes features such as time-coded comments and image annotations. Slope's offerings are particularly beneficial for marketing managers, content marketers, video producers, creative managers, graphic designers, and creative agencies, both domestically and internationally. The company was established out of the founders' desire to streamline the cumbersome processes they experienced while working in a creative agency, leading to the development of a comprehensive software solution designed to enhance the management of creative work.

Jabmo SAS operates a specialized platform for account-based marketing (ABM) tailored for industrial manufacturers. Founded in 2013 and headquartered in Paris, France, the company utilizes advanced technology to enhance marketing strategies by delivering personalized content to anonymous buyers within target accounts. Jabmo's platform includes features such as account-based advertising, website personalization, retargeting, and comprehensive analytics, providing a holistic view of marketing efforts at the account level. By focusing on decision-makers and influencers during the buying cycle, Jabmo enables clients to significantly improve engagement and increase sales success rates. Their services are particularly valuable for global manufacturers, with established partnerships that illustrate their impact in the industry. As a leading vendor in the ABM space, Jabmo emphasizes localized support across EMEA and the USA, driving revenue growth through innovative marketing solutions.

Socedo is a Seattle-based provider of automated social media lead generation solutions. The company helps business-to-business marketers find and engage target prospects on social networks by leveraging real-time social intent data, with emphasis on Twitter, to identify in-market buyers and accelerate the sales funnel. Its platform discovers prospects that match custom criteria, qualifies them via predefined engagement workflows, and delivers insights into criteria and engagement with social leads. It enhances lead data with demographic and behavioral information and integrates with marketing automation platforms to sync leads, map social profiles, activities, and opportunities. The company supports monitoring prospects’ social activities and re-engaging dormant leads based on recent actions, enabling marketers to connect with new prospects through keywords and engagement. Clients include major brands such as Microsoft, F5, Extreme Networks, GoAnimate, and Heinz Marketing.

RotaryView Ltd. is an Israeli company that specializes in providing a platform for creating 360-degree online presentations of products and objects. The company offers a user-friendly solution that allows online retailers to effectively manage their visual content, transforming traditional product displays into interactive shopping experiences. RotaryView's platform supports various formats, including images, 360-degree views, 3D objects, interactive videos, and product tours. It streamlines the entire process of creating, editing, and embedding visual content, making it accessible and efficient for retailers. Additionally, RotaryView features a management layer that facilitates multi-variant testing for optimizing visual content displays, enhancing user engagement, and enabling personalized shopping experiences. With its focus on high-quality visual presentation, RotaryView provides a cost-effective alternative to expensive industry equipment, allowing users to produce professional-grade 360-degree views quickly and easily.

gazeMetrix is a provider of an image recognition and visual listening platform that empowers brands with insights into their social media presence. Utilizing proprietary computer vision and machine learning algorithms, the company analyzes user-generated photos on platforms like Instagram to identify when and where a brand is featured. This advanced technology enables brands to understand how their products are consumed and visualized by users in real-time, helping them identify image-based risks and opportunities. By offering a comprehensive view of brand visibility on social media, gazeMetrix assists companies in making informed marketing and strategic decisions.

Heroic.ly is an online marketing platform based in Seattle, Washington, that specializes in enhancing retail marketing through its advanced recommendation engine. The company analyzes various factors, including regions, consumer behavior, and product performance, to identify growth opportunities. By providing insights on the optimal combination of products, regions, and advertising networks, Heroic.ly helps marketing organizations maximize sales and address consumer demand effectively. Additionally, the platform offers valuable customer-centric insights, such as predicted revenue and cost per acquisition targets, facilitating a deeper understanding of the marketing funnel in real time.

AppsFlyer Ltd. is a mobile app measurement platform founded in 2011 and headquartered in Herzliya, Israel, with additional offices worldwide. The company specializes in helping mobile app developers, brands, and advertising agencies measure and optimize their customer acquisition strategies through a real-time analytics dashboard. Its platform integrates with numerous media partners, allowing advertisers to assess and enhance their mobile app promotional campaigns across various channels, including paid, organic, and social media. AppsFlyer offers several key solutions, such as Ad Revenue Attribution, which aids mobile publishers in evaluating user lifetime value by considering diverse revenue sources. The company also provides Agency Transparency for brands to gain insights into their campaigns and Protect360, a robust fraud protection service. With a focus on privacy and user experience, AppsFlyer supports a wide array of applications across platforms like the Apple App Store and Google Play, enabling clients to foster meaningful customer relationships through advanced data analytics and engagement tools.

Awesome web platforms, for awesome firms employees. Federate them by involving them in a nice internal photo or video contest.

Videopath is a video technology company that specializes in enhancing the content discovery experience for viewers and content marketers. Its platform allows users to connect web content to specific moments within their videos, fostering a more interactive and engaging viewing experience. By importing videos from existing platforms such as Vimeo, Wistia, and YouTube into its cloud-based project builder, users can easily create interactive projects. These projects can be published on blogs, websites, and shared across social media and email channels. Videopath also provides performance marketers with tools to track viewer behavior through its analytics dashboard, which can be integrated with Google Analytics. This innovative approach not only empowers viewers to explore content more deeply but also presents valuable conversion opportunities for marketers.

POWZY provides a full solution for loyalty programs and customer relationship management. The mobile marketing technology engages and entertains consumers by adding game mechanics to loyalty programs, providing a professional, easy-to-launch and affordable solution to even the next door flower shop. They provide customer acquisition, engagement, and cross-industry purchase behavior analytics to B2C Companies. POWZY real-time bidding platform enables the value exchange between advertisers (who pay only for accomplished branding actions) and developers (who monetize their mobile apps and games, profiting from the non-paying users). It delivers 30 seconds of consumer attention, guaranteed.

EverString, established in 2012 and headquartered in San Mateo, California, specializes in a predictive analytics platform designed for B2B companies. Its cloud-based SaaS solution identifies and engages customer prospects by tracking and analyzing user data patterns, developing custom predictive models, and monitoring prospect behaviors to reveal intent. The platform offers predictive scoring, demand generation, and targeted advertising, aiding clients in building new pipelines and enhancing conversion rates. As of November 2020, EverString operates as a subsidiary of ZoomInfo Technologies Inc.

Payever is a comprehensive commerce solution designed to support the entire sales cycle for small and medium-sized businesses. It offers an integrated platform that includes online shop creation, point of sale software, payment processing, customer relationship management, marketing tools, inventory management, and shipping solutions. This seamless integration allows over 5,000 merchants to manage their operations efficiently and adapt as their businesses grow. The platform provides various payment options, enabling merchants to accept payments through multiple channels, including websites, social media accounts, and local retail stores. By equipping small businesses with the tools to compete with larger companies, Payever enhances their ability to reach customers and streamline their sales processes.

KitLocate is a developer of location-based technology solutions that enable mobile applications to become location-aware on both iOS and Android platforms. The company's primary offering is a software development kit (SDK) that allows developers to integrate efficient and battery-friendly location tracking into their apps. This technology enables real-time user engagement, allowing brands to deliver relevant services and offers to users precisely when and where they need them. KitLocate's platform combines advanced location tracking capabilities with big data analytics and robust messaging tools, facilitating enhanced user experiences and driving brand loyalty. The SDK is designed to be easy to implement, ensuring accurate geo data and offering features such as geo-fencing. Overall, KitLocate provides a comprehensive solution for developers and marketers seeking to leverage consumer location intelligence for improved engagement and sales.

Videopath is a video technology company that specializes in enhancing the content discovery experience for viewers and content marketers. Its platform allows users to connect web content to specific moments within their videos, fostering a more interactive and engaging viewing experience. By importing videos from existing platforms such as Vimeo, Wistia, and YouTube into its cloud-based project builder, users can easily create interactive projects. These projects can be published on blogs, websites, and shared across social media and email channels. Videopath also provides performance marketers with tools to track viewer behavior through its analytics dashboard, which can be integrated with Google Analytics. This innovative approach not only empowers viewers to explore content more deeply but also presents valuable conversion opportunities for marketers.

Evolero Ltd. is a company that specializes in providing event management software solutions tailored for event organizers and meeting planners. Founded in 2011 and based in Herzliya, Israel, Evolero offers a comprehensive platform that streamlines the process of conference planning and organization. Its software encompasses a range of online services, enabling users to sell tickets, manage event ticketing and registration, and equip sponsors with advanced marketing tools. Additionally, the platform enhances attendee experience by incorporating powerful networking features. Evolero positions itself as a one-stop solution for those involved in event management, facilitating both the logistical and promotional aspects of organizing conferences.

Keebitz is a Seattle-based company that specializes in automating referral marketing programs specifically for dentists. Its online platform simplifies the process of referral marketing by allowing dentists to stay top-of-mind with their patients and facilitate referrals through mobile and online channels. The platform not only enables dentists to reward patients for successful referrals via email but also provides real-time tracking of these rewards. Additionally, Keebitz equips dentists with the tools to identify when their patients' friends and family are seeking dental services, giving them a competitive edge in attracting new customers. Overall, Keebitz enhances the referral process, helping dental professionals effectively manage and benefit from patient referrals.

Nifty Window is a distributed content marketing platform that helps brick & mortar businesses drive in-store sales across search, social media and mobile channels. It provides a suite of simple-to-use, rich content generation and distribution tools, via a single software-as-a-service (SaaS) platform, to assist business owners bridge the online-offline consumer experiences and to seamlessly integrate the physical and digital worlds.

EverString, established in 2012 and headquartered in San Mateo, California, specializes in a predictive analytics platform designed for B2B companies. Its cloud-based SaaS solution identifies and engages customer prospects by tracking and analyzing user data patterns, developing custom predictive models, and monitoring prospect behaviors to reveal intent. The platform offers predictive scoring, demand generation, and targeted advertising, aiding clients in building new pipelines and enhancing conversion rates. As of November 2020, EverString operates as a subsidiary of ZoomInfo Technologies Inc.

Personalics Ltd. is a New York-based company that specializes in developing a conversational engine designed for ecommerce platforms. This innovative technology enables brands to engage with customers through personalized and adaptive conversations across various channels, including email, social media, push notifications, and SMS. By leveraging demographic and behavioral analytics, Personalics helps businesses identify specific user segments and deliver targeted micro-content that effectively captures attention. The company's platform facilitates remarketing by utilizing data from multiple touchpoints to generate smart predictions about customer behavior. This allows for the automatic creation of personalized interactions that encourage shoppers to return, thereby enhancing customer engagement and driving sales for retailers and content brands. All advertising creative work is managed in-house, ensuring efficiency without additional costs.

Onboarding new users, providing effective support, and communicating product features and updates is a challenge faced by marketers, product managers, sales professionals, customer success managers, and training managers every day. This challenge results in lost leads and sales opportunities, slow or low feature and product adoption, and customer churn. Fortunately, there’s a solution. GuideMe.io allows companies to easily create on-screen, in-app guided paths that make onboarding, supporting, and communicating features to prospects, customers, and employees simpler. Guided paths are available on demand for your targeted users, or can be triggered by user activity within your site or app. Easily integrate your existing content into a guided path, or create an immersive training for a rich user experience. GuideMe.io helps companies sell faster, onboard quicker, and provide better support. Visit www.WAGmob.com to request a demo or get started on a free trial.

Heroic.ly is an online marketing platform based in Seattle, Washington, that specializes in enhancing retail marketing through its advanced recommendation engine. The company analyzes various factors, including regions, consumer behavior, and product performance, to identify growth opportunities. By providing insights on the optimal combination of products, regions, and advertising networks, Heroic.ly helps marketing organizations maximize sales and address consumer demand effectively. Additionally, the platform offers valuable customer-centric insights, such as predicted revenue and cost per acquisition targets, facilitating a deeper understanding of the marketing funnel in real time.

Udobu is a revenue management platform specifically designed for the sports and entertainment industry. The company utilizes fan and event data to generate precise predictions of fan behavior, facilitating improved targeting and monetization of events, whether in stadiums or at home. Udobu's platform enables sports clubs to monitor ticket availability in real-time, compare current sales rates to historical data, and initiate promotions for unsold tickets, thereby minimizing empty seats. This capability allows sports organizations, media outlets, and brands to assess the appeal of each event more accurately and effectively engage with fans to enhance revenue opportunities.

Selectable Media Inc. is a company specializing in video advertising solutions that connect brands with engaged audiences. The firm offers innovative services for advertisers, including Selectable Value Exchange, which allows audiences to access content in exchange for interacting with brands, and Selectable Sponsored Stories, which seamlessly integrate branded video content in relevant contexts. For publishers, Selectable Media provides tools like Content-Unlock and Value Exchange, enabling consumers to access content by engaging with advertisements or subscribing. The company's platform supports a diverse range of publisher partners, such as newspapers, magazines, and various online services, including social media, mobile games, and sports trivia applications. By facilitating consumer interactions with brand advertising, Selectable Media helps publishers effectively monetize their content while providing advertisers with targeted audience access. Founded in 2005 and based in New York, Selectable Media was previously known as Nabbr.com Corp. and rebranded in May 2007.

MarketingPilot provides Integrated Marketing Management solutions to better understand their customers, manage and streamline marketing operations and create automated and measurable multi-channel marketing campaigns. This acquisition is a very exciting step forward for us, and will accelerate their ability to better meet the needs of CMO's (chief marketing officers) through rich business intelligence, and better enable marketers to successfully plan, execute, monitor, and optimize customer interactions across digital, social and traditional channels, and measure ROI

Email Copilot is a developer of an automated delivery platform focused on enhancing email messaging for marketers. The company offers a solution that seamlessly integrates with existing marketing automation tools and performs behavior analysis to optimize message delivery. By analyzing user preferences, Email Copilot ensures that emails are sent at times when individual users are most likely to engage, delivering content that resonates with them. This automated approach requires minimal setup and has demonstrated significant improvements in engagement metrics, including increases in open and click rates ranging from 5% to 20%.

Socedo is a Seattle-based provider of automated social media lead generation solutions. The company helps business-to-business marketers find and engage target prospects on social networks by leveraging real-time social intent data, with emphasis on Twitter, to identify in-market buyers and accelerate the sales funnel. Its platform discovers prospects that match custom criteria, qualifies them via predefined engagement workflows, and delivers insights into criteria and engagement with social leads. It enhances lead data with demographic and behavioral information and integrates with marketing automation platforms to sync leads, map social profiles, activities, and opportunities. The company supports monitoring prospects’ social activities and re-engaging dormant leads based on recent actions, enabling marketers to connect with new prospects through keywords and engagement. Clients include major brands such as Microsoft, F5, Extreme Networks, GoAnimate, and Heinz Marketing.

Keebitz is a Seattle-based company that specializes in automating referral marketing programs specifically for dentists. Its online platform simplifies the process of referral marketing by allowing dentists to stay top-of-mind with their patients and facilitate referrals through mobile and online channels. The platform not only enables dentists to reward patients for successful referrals via email but also provides real-time tracking of these rewards. Additionally, Keebitz equips dentists with the tools to identify when their patients' friends and family are seeking dental services, giving them a competitive edge in attracting new customers. Overall, Keebitz enhances the referral process, helping dental professionals effectively manage and benefit from patient referrals.

Appetas is a provider of a restaurant marketing platform designed to establish a strong online presence for individual and small chain restaurants. The company offers a technology solution that enables restaurant owners to create visually appealing websites, mobile sites, and social media profiles featuring their actual menus, hours, and locations. Recognizing that many restaurant owners find existing online marketing options complex and costly, Appetas simplifies the process, allowing restaurants to go online almost instantly. The platform empowers owners to make updates independently or choose a full-service option, ensuring they can effectively market their establishments without significant time or financial investment. Appetas reaches its customers through established partner channels, making it a trusted resource for restaurant marketing needs.

Greenfield Global, Inc. is a prominent producer of alcohols, biofuels, and biochemicals utilized across various sectors, including industrial, medical, and beverage applications. Founded in 1989 and based in Toronto, Canada, the company offers a diverse range of products, such as fuel ethanol, industrial and beverage alcohols, and agricultural co-products like distillers' grains and corn oils. Greenfield operates multiple distilleries and specialty chemical manufacturing facilities, enhancing its ability to deliver high-value raw materials essential for a lower-carbon economy. The company serves a broad customer base both in Canada and internationally, focusing on transparency and quality control to meet the demands of industries such as healthcare, chemicals, and food. Through its integrated operations, Greenfield aims to support informed decision-making for consumers and provide valuable insights to marketers.

Navic Networks is a provider of interactive television technology and services that enhances viewer engagement and advertising effectiveness. The company offers a suite of solutions that leverage real-time audience measurement data to optimize the delivery and placement of targeted video advertisements. Its offerings include tools for interactive voting in reality shows, accessing advertised products, checking theater showtimes, and upgrading cable services. Additionally, Navic provides features such as polling, classifieds, overlays, interactive advertising, on-demand content navigation, and enhanced customer care solutions. By integrating these capabilities, Navic Networks aims to improve the overall television viewing experience while enabling networks to better connect with their audiences.

YaData was purchased by Microsoft on February 27, 2008. It offers analytic software for marketers in the United States, including segment discovery and ranking, which combines statistical techniques for segment discovery. It also offers segment relationship management, which performs segment related activities, including segment discovery, analysis and research, marketing decision support, and tracking to monitor segment evolution. The company serves telecom, banking, insurance, credit card, and Web ad industries. YaData, Ltd. was founded in 2005 and is based in Tel Aviv, Israel.

Meta is a social technology company that facilitates connections among individuals, communities, and businesses. Originally founded as Facebook in 2004 by Mark Zuckerberg in Menlo Park, California, the company rebranded to Meta on October 28, 2021, to reflect its broader focus beyond social networking. Meta operates various applications and services, positioning itself as a leader in the social media landscape, with over 1.32 billion monthly active users. The company has continuously evolved, integrating features that enhance user engagement and community building. Meta's strategic initiatives also include partnerships aimed at advancing marketing and commercial efforts in the digital and mobile sectors. As it explores new technologies, including virtual and augmented realities, Meta aims to redefine how people interact and share experiences online.

aQuantive is an advertising network that was acquired by Microsoft in May 2007. The company specialized in digital marketing solutions, focusing on delivering targeted advertising and analytics to enhance the effectiveness of online campaigns. Through this acquisition, Microsoft aimed to strengthen its position in the digital advertising space, leveraging aQuantive's technologies and expertise to improve its offerings and compete more effectively in the rapidly evolving online advertising market.

Massive operates a prominent in-game advertising network that allows advertisers to engage with a large, unified gaming audience in real time across various platforms. Founded to enhance the advertising experience within video games, Massive enables publishers to monetize their content while maintaining the integrity and enjoyment of the gaming experience. The company has established itself as a leader in the field of in-game advertising since its acquisition by Microsoft in 2006.

5th Finger, a subsidiary of Merkle, specializes in mobile solutions for retailers and healthcare providers in the U.S. They offer services such as SMS and mobile marketing campaigns, geofencing, and mobile couponing to enhance customer experiences for prominent clients like Safeway, Jos A Bank, Victoria's Secret, and Joann Fabric & Craft.

I1.com is an e-commerce solutions company that specializes in providing business-to-business back-end solutions for small and medium enterprises. The company operates a B2B e-commerce platform that offers a comprehensive network of applications designed to facilitate back-office support for businesses. By enabling companies to enhance their sales and distribution channels through an online presence, I1.com allows small and medium-sized businesses to transact efficiently and cost-effectively over the internet.

Firefly Network is a technology company headquartered in McLean, Virginia that creates intelligent agent solutions for the web. Its main product, Firefly Passport, anonymously gathers user preferences to deliver personalized content recommendations and targeted advertising. The company was acquired by Microsoft in 1998.