Meltwater is a global provider of media intelligence and online data analytics tools, specializing in PR analytics and media monitoring. The company assists organizations in making informed decisions by analyzing vast amounts of online data, including social media posts, blogs, and news articles. With a client base exceeding 25,000 companies, Meltwater enables businesses to stay informed about relevant conversations and insights, allowing them to strategically manage their brand and maintain a competitive edge. Headquartered in Norway, Meltwater operates over 50 offices across six continents, emphasizing personalized service and local expertise. Additionally, Meltwater supports entrepreneurial development through its nonprofit initiative, the Meltwater Entrepreneurial School of Technology (MEST), which focuses on nurturing future generations of entrepreneurs.
BuzzGain specializes in empowering individuals and organizations to manage their own public relations efforts. By providing a fee-based service, BuzzGain significantly reduces PR costs, offering savings of at least 80%. The platform facilitates meaningful engagement with digital influencers across both mainstream and social media, utilizing advanced cataloging and indexing technology. BuzzGain's extensive media database includes over 100 million blogs, 250,000 video bloggers, 3.5 million micro-bloggers, and 30,000 media properties such as newspapers, magazines, and broadcast outlets. The company combines this technology with a knowledgeable editorial team that actively researches and organizes this vast array of information, enabling users to effectively listen, learn, analyze, and connect with key influencers without resorting to spam tactics.
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