LeadX Capital Partners

LeadX Capital Partners is the growth equity arm of Metro AG, based in Munich with offices in Düsseldorf and Paris. It invests in growth-stage technology and consumer-oriented companies across Europe, focusing on sectors such as retail, hospitality, food, and other consumer-facing digital solutions. The firm targets mature European businesses generating more than €10 million in revenue and pursuing rapid growth, typically committing around €25 million in equity. LeadX emphasizes leveraging its industry expertise and networks to help portfolio companies scale efficiently, aiming to be a preferred partner for entrepreneurs digitising consumer industries and related sectors such as industrial and health technology.

Sabine Flechet

Director

James Hook

Partner

Hansjörg Sage Ph.D

Partner

Past deals in Hospitality

Gofer

Pre Seed Round in 2019
Gofer is a staffing platform that focuses on streamlining the hiring process for temporary staff in the construction and hospitality industries. It operates as a community-driven, SaaS-enabled marketplace, initially targeting high-end hotels in major cities. By curating a pool of qualified temporary workers, Gofer ensures that businesses can access flexible and reliable staff who match the standards of their permanent employees. This approach helps companies reduce training and hiring costs while providing workers with desirable job environments, prompt payments, and recognition. The platform manages all necessary paperwork and payments digitally, while also offering training and briefing to minimize on-site training time, thus enhancing efficiency for both businesses and workers.

Hotelhero

Pre Seed Round in 2018
Hotelhero GMBH is an online marketplace that specializes in providing software as a service (SaaS) solutions tailored for the hotel industry. Founded in 2017 and headquartered in Berlin, Germany, the company assists independent hotels and small chains in discovering, comparing, and selecting digital tools and systems suitable for their specific operational needs. Hotelhero offers a carefully curated selection of partners to ensure quality, providing hoteliers with all relevant information to streamline the often tedious software selection process. Their platform features a discovery, matchmaking, and evaluation tool that personalizes searches based on individual hotel requirements. By facilitating the adoption of innovative technology, Hotelhero aims to help hoteliers reduce costs, increase revenues, and adapt to the evolving expectations of guests.

GuestU

Seed Round in 2017
GuestU is a technology company that offers software-as-a-service (SaaS) mobile solutions specifically designed for the hospitality industry. Founded in 2015 and headquartered in London, the company operates in the United States, Spain, and China. GuestU provides a customizable mobile concierge platform that allows hotels, guesthouses, short-term rentals, and hostels to enhance the guest experience. This platform integrates with over 100 hotel systems, including property management systems, point of sale systems, and security locks, enabling hospitality providers to streamline operations and improve guest engagement. The mobile app offers features such as useful information, booking services, and offline GPS-guided routes, helping hoteliers to boost guest satisfaction. With a customer base exceeding 400 clients across more than 55 countries, GuestU is committed to optimizing the digital experience for both guests and hospitality operators.

Impala

Seed Round in 2017
Impala Enterprise Ltd, founded in 2016 and based in London, United Kingdom, specializes in developing cloud-based software tailored for the management of small and medium-sized hotels. Its platform streamlines various operational aspects, including bookings, staff management, finance, and task coordination. Additionally, Impala offers a secure and user-friendly universal REST API that allows for seamless integration with multiple hotel systems, ensuring bank-grade security and full compliance with GDPR regulations. The company's infrastructure is designed to be robust, utilizing geographically diverse hosting to enhance reliability and performance.

Reputize

Seed Round in 2016
Reputize is a London-based SaaS company specializing in end-to-end Online Hotel Reputation Management. It helps the hospitality industry monitor, collect, and amplify guest reviews across multiple channels to improve customer experience, manage brand reputation, enhance OTA rankings, and grow revenue.

Cheerfy

Seed Round in 2016
Cheerfy develops a Wi-Fi based customer recognition and relationship platform that provides in-store Wi-Fi access, collects real-time customer data, and enables personalized engagement. The platform includes a restaurant-focused digital experience with five products: Loyalty, Shop, Places, Pay, and Kiosk. It serves restaurants, hotels, retailers, brands, and other customers across Southern Europe and the United Kingdom and is based in London, dating to 2014. The company emphasizes replacing siloed apps with an integrated, customer-centric suite to manage digital experiences and post-visit communications.

Hyre

Seed Round in 2016
Hyre operates an online marketplace that directly connects event staff with event organizers. Its platform enables event organizers to hire event staff such as bartenders, servers, and chef assistants for their events. Founded in 2015, Hyre is headquartered in Toronto, Canada.

orderbird

Series C in 2016
orderbird provides an intuitive iPad-based point of sale (POS) system for the hospitality industry. Its software enables service staff to send orders wirelessly to the kitchen or bar, optimizing business operations and offering a flexible alternative to traditional systems.

PoshPacker

Seed Round in 2015
☆ Recognized as the poshtel site by National Geographic ☆ PoshPacker created a new travel category in the lodging travel space, by blending the concepts of "posh”+social+budget. Through a vetting process that combines human curation and technological algorithms, they offer a curated selection of poshtel (posh/modern hostels), themed hotels, and stylish and affordable travel accommodation. They currently have over 1500 properties in 460 cities across 60 countries. They provide the security and reliability of a trusted OTA with the uniqueness of off the beaten path lodging experience. Users can search by their interest, and find inspirational travel blogs. For hoteliers PoshPacker is a marketing solution, enabling them to reach and resonate with millennials through their digital innovations including their geolocation instagram technology, and vibes tagging system. They offer hoteliers a brand to differentiate themselves among the budget lodging sector.

Roomatic

Seed Round in 2015
Roomatic is a technology company that provides a guest engagement platform for hotels, enabling seamless communication between guests and hotel services through a smartphone application. The platform allows guests to easily order services such as taxis, report issues, and connect directly with room service. Additionally, Roomatic's application facilitates the collection of instant feedback from guests during their stay, helping hotels address any concerns before check-out. This proactive approach not only enhances the guest experience but also aids hotels in improving their amenities and services based on customer input, ultimately helping to bolster their online reputation and reduce negative reviews.
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