Kantar Media is a leading global media research company that specializes in media measurement and analytics. It provides clients with valuable insights into audience behavior, advertising effectiveness, and media consumption patterns. By leveraging a deep understanding of the media landscape, Kantar Media delivers data-driven solutions that assist brands, agencies, and media owners in optimizing their marketing strategies and achieving measurable results. The company focuses on campaign development and optimization, offering services that include audience research, competitive intelligence, and insights into consumer behavior, particularly for advertising on various platforms such as radio and the Internet. Kantar Media is part of the Kantar Group, reinforcing its commitment to delivering comprehensive marketing communication and advertising expenditure information.
Newsaccess Ltd. is a media intelligence agency based in Dublin, Ireland, specializing in media monitoring and analysis services. The company operates the NewsMetrics platform, which allows clients to evaluate press, broadcast, and online content while analyzing the effectiveness of public relations expenditures. Newsaccess provides a comprehensive suite of multi-channel media monitoring services, including press, broadcast, internet, social media, and international media monitoring. In addition, the agency offers public relations analysis services that include real-time news analysis and qualitative assessments. Their media evaluation reports help clients identify key influencers, benchmark against competitors, track PR campaign performance, monitor brand health in the media, and gain insights for informed communication decisions. Newsaccess Ltd. has been operational since 1987 and has functioned as a subsidiary of Kantar Media Research Inc. since February 2017.
SecondSync
Corporate Round in 2013
SecondSync is a company based in Bristol, United Kingdom, that specializes in analyzing social media conversations related to television broadcasts, particularly on Twitter. By offering insights into audience engagement and discussions, SecondSync provides valuable data that aids in media planning, audience research, and commissioning. Their services focus on delivering social analytical data that enhances understanding of television viewership, helping clients make informed decisions based on audience interactions and preferences.
JFC Informatique et Media
Acquisition in 2001
JFC Informatique et Media is specialises in the provision of audience analysis systems for the print, television and radio industries.
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