Wollef

Founded in 2013, Wollef is a venture capital firm based in Mexico City. It invests primarily in technology startups operating in sectors such as digital economy, software-as-a-service, internet of things, big data, fintech, and mobile across Latin America.

Fernando Barragán

Investor

Maria Sol Bertlshofer

Principal

Luis Gza

Partner

Eric Pérez-Grovas

General Partner

Past deals in Colombia

Foodology

Series B in 2022
Foodology operates delivery-focused digital restaurant brands across Latin America, specializing in scaling these brands via cloud kitchen networks. With over 80 kitchens in Colombia, Mexico, Brazil, and Peru, the company leverages technology and infrastructure to streamline food processing, enabling brands to rapidly iterate concepts without substantial setup costs.

Favik

Pre Seed Round in 2022
Founded in 2020, Favik is a Colombian-based online platform designed to empower influencers by providing end-to-end brand creation and management services. It offers marketing, retail, technology, operations, finance, and business strategy solutions, enabling content creators to efficiently produce, manage, and deliver their branded products.

Zubale

Series A in 2022
Zubale is a technology-driven company that serves as critical infrastructure for retailers in the e-commerce sector. It operates a marketplace that connects retailers with gig workers, facilitating efficient back-end operations and enhancing service quality through improved fill rates and timely deliveries. By leveraging a platform that allows businesses to crowdsource various digital tasks, Zubale enables independent workers to complete assignments and earn rewards. The company has achieved remarkable growth, completing over 3 million jobs across 90 cities and 16,800 stores in Mexico, Colombia, and Costa Rica, with plans to expand further across Latin America. Co-founders Allison Campbell and Sebastian Monroy bring extensive retail experience from their backgrounds at Walmart and Procter & Gamble, enhancing Zubale's capabilities in the region.

Foodology

Series A in 2021
Foodology operates delivery-focused digital restaurant brands across Latin America, specializing in scaling these brands via cloud kitchen networks. With over 80 kitchens in Colombia, Mexico, Brazil, and Peru, the company leverages technology and infrastructure to streamline food processing, enabling brands to rapidly iterate concepts without substantial setup costs.

Favik

Pre Seed Round in 2021
Founded in 2020, Favik is a Colombian-based online platform designed to empower influencers by providing end-to-end brand creation and management services. It offers marketing, retail, technology, operations, finance, and business strategy solutions, enabling content creators to efficiently produce, manage, and deliver their branded products.

Foodology

Convertible Note in 2020
Foodology operates delivery-focused digital restaurant brands across Latin America, specializing in scaling these brands via cloud kitchen networks. With over 80 kitchens in Colombia, Mexico, Brazil, and Peru, the company leverages technology and infrastructure to streamline food processing, enabling brands to rapidly iterate concepts without substantial setup costs.

Liftit

Series B in 2020
Liftit S.A.S., founded in 2016 and based in Bogotá, Colombia, is a B2B logistics company that operates a cargo transportation platform. This platform connects providers of cargo transportation services with companies or individuals who need these services. It serves as a marketplace for shippers requiring delivery of various goods, such as home items, electronics, and construction materials, to independent truck drivers capable of fulfilling those needs. Liftit's technology aims to optimize, measure, analyze, and solve problems in the logistics industry by monitoring operations in real-time and tracking services from order placement to dispatch.

Liftit

Series A in 2018
Liftit S.A.S., founded in 2016 and based in Bogotá, Colombia, is a B2B logistics company that operates a cargo transportation platform. This platform connects providers of cargo transportation services with companies or individuals who need these services. It serves as a marketplace for shippers requiring delivery of various goods, such as home items, electronics, and construction materials, to independent truck drivers capable of fulfilling those needs. Liftit's technology aims to optimize, measure, analyze, and solve problems in the logistics industry by monitoring operations in real-time and tracking services from order placement to dispatch.
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