Innovate UK

Innovate U.K. is a NPO that offers funding services to support science and technology innovations. The organization offers services and information on births, deaths, marriages, business, self-employed, childcare, parenting, citizenship, law, disabled persons, transportation, education, environment, housing, money, tax, travel, immigration, and jobs. Innovate U.K. is based in Swindon.

Mike Biddle

Programme Director of Industrial Strategy Challenge Fund

Will Drury

Executive Director, Digital and Technologies

Paul Gadd

Deputy Director

Dr. Tom Jenkins

Deputy Director

Scott James O'Brien

Director, Innovation Finance

Nigel Walker

Deputy Director, Lending and Investor Partnerships

Dave Wilkes

Director of Innovation Ecosystem

Past deals in Digital Media

MediaCity Immersive Technologies Innovation Hub

Grant in 2025
MediaCity Immersive Technologies is a unique setting with the highest amount of creative, media, mix technology enterprises outside of London.

Holly Health

Seed Round in 2023
Holly Health is a digital health coaching application that assists individuals in transforming their health intentions into actionable daily habits for improved mental and physical wellbeing. Utilizing proprietary AI systems, the service mimics the support of a human health coach, offering personalized guidance to users. The application features tools such as habit reminders, tailored health content, and progress tracking, all aimed at helping users establish and maintain healthier routines. Recognized as one of the top health apps for weight management, stress reduction, wellness, and sleep, Holly Health achieved a notable evaluation score of 89% from ORCHA, a leading health app assessment organization. Launched internationally in Summer 2021, the company aims to support five million individuals by 2025 and is actively partnering with primary care practices in the UK, having established over 100 collaborations to date.

Sum Vivas

Grant in 2023
Sum Vivas digital humans provide businesses with a novel and inventive method to build immersive and engaging experiences for their customers. It creates interactive, AI-powered artificial individuals, surroundings, apparel, and 3D digital assets for usage in both the physical and digital worlds.

Damibu Ltd

Grant in 2023
Damibu Ltd is a technology company specialising in innovative digital solutions, particularly for healthcare and public sector organisations. They focus on creating platforms that simplify content management and distribution, enhancing communication efficiency. Notably, their product Damibu Feeds aids NHS groups in the UK by automating content sharing among GP surgeries, saving time and resources. Their approach emphasises user-friendly designs and interoperability, ensuring seamless integration with existing systems. Damibu's commitment to improving digital health communication is evident in their solutions, which aim to streamline processes, ensure content accuracy, and enhance patient engagement through reliable and accessible information dissemination.

Birmingham Open Media

Grant in 2023
BOM is a creative technology organization that creates socially relevant immersive experiences and digital skills training.

Kids Speech Labs

Grant in 2023
Kids Speech Labs is a digital health company focused on transforming the delivery of speech and language therapy services through innovative technology. The company develops AI-driven solutions that include remote monitoring tools and interactive speech and language games. These resources empower parents to track their children's speech development effectively. By leveraging artificial intelligence, Kids Speech Labs aims to enhance the therapeutic experience, making it more accessible and engaging for children and their families.

Green Bean Studios

Grant in 2023
Green Bean Studios develops retail, music, TV, film, and immersive events/attractions to inspire children to learn, discover, nurture, and appreciate the world's natural resources.

Tycho Medlink

Grant in 2023
Tycho Medlink is to help people achieve new levels of rehabilitation through digital therapy.

i2 media research

Grant in 2023
i2 media research limited is a small interdisciplinary team of experts in how humans and technology can work together – for the benefit of consumers and business. We're the expert consumer insight and user experience research and strategy consultancy based at Goldsmiths University of London, delivering rigorous research and innovation to business. Founded in 2002 as a spin off from Psychology at Goldsmiths, University of London, we are now in our 16th successful year of business. Fully self-funded through commissioned projects and through collaborative research and development projects, i2 media has successfully completed more than 200 commissions, focused on both sides of (and across) the digital divide: from late adopters, to people with very specific access and usability needs, to the earliest adopters of the latest technology and service innovations.

Panivox

Grant in 2022
Panivox is an Editor, Player and Publishing Platform for interactive titles.

The Round

Grant in 2021
The Round is a software as a service (SaaS) company that specializes in real-time animation streaming for virtual applications. It has developed an end-to-end media platform aimed at creating and distributing live digital performances. By leveraging proprietary transit protocols and advanced virtual reality technology, The Round transforms environments into immersive, holographic venues. This innovation allows users to experience live entertainment in augmented reality, effectively bringing theatrical performances to life and enhancing the way audiences engage with digital content.

DataLase

Grant in 2021
DataLase Ltd is the leading provider of materials for laser coding and marking of products and packaging. Their revolutionary materials can be used to create specialised ink solutions that enable the high-speed, in-line digital printing of variable information with lasers allowing late stage customisation. DataLase® proprietary technology can be used on outercase, product and primary packaging to print date and lot codes, 2-D data matrix codes, barcodes, images and graphics across a wide range of markets.

Glimpse Protocol

Grant in 2020
Glimpse Protocol Limited is a London-based company that specializes in ethical advertising services through its innovative privacy-preserving technology platform. Founded in 2019, the company provides a software development kit (SDK) that allows application creators to generate revenue while ensuring the protection of personal data. Glimpse Protocol's platform employs patent-pending technology to secure private information and maintain compliance, processing minimal data to deliver accurate digital advertisements without disclosing any user data. This approach enables organizations to sustain advertising effectiveness in an increasingly cookieless environment, aligning with responsible media practices.

Echobox

Grant in 2020
Echobox Ltd is a content automation platform that specializes in optimizing online publishing for businesses and institutions. Established in 2012 and headquartered in London, with additional offices in New York and Hong Kong, the company offers a suite of products designed to enhance social media engagement and newsletter distribution. Its platform leverages artificial intelligence to identify viral content and provides recommendations on optimal sharing times for articles across social networks. By automating the content sharing process, Echobox helps clients save time, increase visibility, and boost engagement with their audience. The company's focus on simplicity and effective product management supports its mission to streamline the online publishing landscape.

WOWSOME app

Grant in 2020
The Augmented Reality app WOWSOME taps the print medium into the possibility of setting things into motion in print by integrating it with digital content. Its Motion Print function allows print content to come alive with Video, 3D, Animations, Call-to-Action, Deals and much more.

Barr Media

Grant in 2020
Barr Media is a creative technology agency. They help businesses resonate with their audience across all digital channels. They use digital technology and marketing strategies to enhance their business's ability to attract new customers and communicate. They design, develop, and deliver products, platforms, and campaigns.

SMASH

Grant in 2020
SMASH connects diverse and innovative content creators with decision-makers in the film & TV industry by providing the content creators with a suite of digital tools including a Pitch Builder, Pitch Protector, Talent Discoverer, and Smart Contracts on one easy-to-use platform.

Ampersand Health

Grant in 2020
Ampersand is pioneering the development of behavioural science based digital medicines for people living with long term inflammatory conditions. We deliver measurable improvements in mental health and quality of life for patients and significant, well-evidenced savings for healthcare providers.

LAB

Grant in 2020
LAB is a digital agency based in the United Kingdom that provides a comprehensive range of digital services. The company specializes in website design and development, electronic commerce, and search engine optimization. Additionally, LAB incorporates neuromarketing techniques to enhance its offerings, allowing clients to effectively engage with their target audiences. By combining these services, LAB aims to help businesses improve their online presence and drive growth in a competitive digital landscape.

Ampersand Health

Grant in 2019
Ampersand is pioneering the development of behavioural science based digital medicines for people living with long term inflammatory conditions. We deliver measurable improvements in mental health and quality of life for patients and significant, well-evidenced savings for healthcare providers.

Storm ID

Grant in 2018
Storm ID is an award-winning digital consultancy that partners with ambitious, forward thinking clients, helping them transform processes and experiences as well as re-imagine legacy business models. The team at Storm ID are passionate about rethinking the future, combining their expertise in transformation consultancy with fast, agile delivery to create great user experiences that make a measurable difference.

Corporation Pop

Grant in 2018
Corporation Pop designs original and engaging interactive tools that help their clients communicate with their audience. Founded in 2007, the company is headquartered in Manchester, Manchester, United Kingdom.

Miotify

Grant in 2017
Miotify Ltd. is a company based in Windsor, United Kingdom, that focuses on enhancing digital health applications through its software and online toolkit. Founded in 2015, Miotify enables both developers and non-IT personnel to create applications within a structured framework, ensuring quality is built into the process from the beginning. The platform facilitates the auto-generation of evidence necessary for regulatory submissions, thus streamlining compliance. Additionally, Miotify's algorithms transform data from devices and sensors, allowing for remote patient monitoring and providing valuable insights for clinical decision-making. The software supports medical practitioners and researchers by offering features such as iterations tracking, business case testing, and lifecycle management, which contribute to the safe and effective collection and analysis of clinical data.

Soluis

Grant in 2017
Soluis Group is a UK-based creative studio that specializes in design visualization, animation, software development, and more.

Blooskai

Pre Seed Round in 2015
Blooskai products intend to deepen video interactivity for the audience, increase product monetization among video and audio content, and enable alternative advertising models to increase consumer market traction. Founded in 2017

Firefly Experience (Firef.ly)

Grant in 2015
Firef.ly is a mobile app that passively and actively stitches together the most important moments of any trip into a digital story of your travels. We integrate the best of trip planning, travel guides, journaling and mementos in a beautiful experience, designed for today’s smartphone-enabled traveller. We at Firef.ly see a huge gap in the travel market for someone who looks at the entire lifecycle of travel and connects the dots; we aim to build a massively scalable travel ecosystem that consolidates the fragmentation currently seen in the travel space. We like to think of ourselves as Path for travel with the authority of Lonely Planet and insights of Nike+. Our founding team includes leaders from award-winning digital agencies, experienced travel technology veterans, and trusted veterans from Lonely Planet.
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