Impression Ventures

Goose Insurance Services is a Vancouver-based company founded in 2017 that offers a mobile-first platform for buying travel and other insurance products. It provides a self-serve application for discovery, quoting, and purchasing across life, health, property, and travel coverage through an MGA/MGU model, targeting digitally native consumers in North America. The app includes features such as travel medical insurance options, reminders when near airports or borders, and an in-app emergency service locator, along with brokerage services to simplify selecting appropriate coverage. The firm aims to provide simple, inexpensive, and relevant insurance via a mobile-first self-service approach.

Founded in 2016, Symend is a global leader in digital debt recovery solutions. It empowers enterprises across financial services, telecommunications, and utilities sectors to optimize collection effectiveness through personalized engagements driven by applied behavioral science and AI.

Brim Financial Inc., established in Toronto, Canada in 2015, specializes in issuing non-banking credit cards. The company offers a range of card types including reward cards, travel cards, and standard credit cards, all designed to enhance users' payment experiences. Brim's platform stands out with features such as embedded plans, custom security measures, unlimited rewards programs, digital installment plans, and real-time monetary advisory services accessible via an in-app digital portal. Formerly known as KREDITShare Inc., the company rebranded to Brim Financial Inc. in September 2017.

Founded in 2016, Symend is a global leader in digital debt recovery solutions. It empowers enterprises across financial services, telecommunications, and utilities sectors to optimize collection effectiveness through personalized engagements driven by applied behavioral science and AI.

FlexPay is an AI-driven platform based in Montréal, Quebec, Canada, that specializes in recovering lost revenues from declined transactions. Founded in 2017, the company employs advanced machine learning models to salvage between 50% and 70% of declined payments. By analyzing various transaction attributes, FlexPay's system addresses issues on a transaction-by-transaction basis, utilizing a proprietary decline salvage and risk balancing strategy. The platform integrates seamlessly with existing customer relationship management systems and payment gateways, allowing merchants to improve their recovery rates while maintaining customer retention and account health. Through its innovative approach, FlexPay aims to mitigate the financial impact of payment declines and reduce chargeback costs for businesses.

Finaeo develops a digital insurance software platform that connects life and health insurance carriers, brokers, and clients globally. Its marketplace accelerates policy fulfillment and streamlines distribution, empowering independent brokers to enhance efficiency.

Goose Insurance Services is a Vancouver-based company founded in 2017 that offers a mobile-first platform for buying travel and other insurance products. It provides a self-serve application for discovery, quoting, and purchasing across life, health, property, and travel coverage through an MGA/MGU model, targeting digitally native consumers in North America. The app includes features such as travel medical insurance options, reminders when near airports or borders, and an in-app emergency service locator, along with brokerage services to simplify selecting appropriate coverage. The firm aims to provide simple, inexpensive, and relevant insurance via a mobile-first self-service approach.

Goose Insurance Services is a Vancouver-based company founded in 2017 that offers a mobile-first platform for buying travel and other insurance products. It provides a self-serve application for discovery, quoting, and purchasing across life, health, property, and travel coverage through an MGA/MGU model, targeting digitally native consumers in North America. The app includes features such as travel medical insurance options, reminders when near airports or borders, and an in-app emergency service locator, along with brokerage services to simplify selecting appropriate coverage. The firm aims to provide simple, inexpensive, and relevant insurance via a mobile-first self-service approach.

Avesdo Technologies Inc., established in 2016 and headquartered in Toronto, Canada, with an additional office in Vancouver, specializes in developing a cloud-based platform for real estate developers. This platform streamlines the sales process of new construction developments, enabling homebuilders and developers to monitor, adjust, and optimize sales in real-time from any device. It offers real-time data to sales staff, facilitating deal generation and closure, and provides inventory management capabilities. Avesdo's platform aims to enhance the user experience for home buyers, sales teams, and developers, enabling a completely paperless process from marketing to post-sale. It also provides real-time control and insights into marketing and sales teams, deal flow, and operations, helping developers sell faster, improve their bottom line, and streamline operations.

Founded in 2016, Symend is a global leader in digital debt recovery solutions. It empowers enterprises across financial services, telecommunications, and utilities sectors to optimize collection effectiveness through personalized engagements driven by applied behavioral science and AI.

Finaeo develops a digital insurance software platform that connects life and health insurance carriers, brokers, and clients globally. Its marketplace accelerates policy fulfillment and streamlines distribution, empowering independent brokers to enhance efficiency.

Sensibill Inc., established in Toronto, Canada in 2012, operates a cloud-based application that helps users manage and track their spending via receipts. The company's AI-powered platform enables end-users to easily monitor their financial habits while providing financial institutions with personalized insights to assist customers in building healthier finances. Sensibill has reached over 60 million users across North America and the U.K., transforming SKU-level data into actionable insights for both consumers and institutions.

Zoocasa, Inc. operates an online platform, Zoocasa.com, designed to facilitate the search for residential properties in Canada. Founded in 2008 and based in Toronto, the company provides users with comprehensive listings and mapping technology, enabling personalized searches for homes based on various criteria such as location, price range, and property type. The platform aggregates data from multiple sources, including direct feeds from real estate agents and brokers, to enhance the user experience. By combining real estate information with community, demographic, and lifestyle insights, Zoocasa empowers Canadians to make informed decisions in the buying and selling process. As a tech-driven brokerage, it aims to streamline the real estate transaction experience and improve overall customer satisfaction. Zoocasa, Inc. operates as a subsidiary of Rogers Communications Inc.

PerfectlySoft Inc. specializes in providing a web server and toolkit designed for developers utilizing the Swift programming language to create applications and REST services. Founded in 2015 and headquartered in Newmarket, Canada, the company focuses primarily on enhancing the development of mobile applications that require backend server connectivity. Its platform allows developers to use Swift for both client-facing and server-side development, streamlining the process of building cloud and mobile technologies as well as web and cross-platform applications. By enabling developers to work in a single programming language, PerfectlySoft aims to increase productivity and efficiency, allowing for reduced code complexity and a more cohesive development experience.

PerfectlySoft Inc. specializes in providing a web server and toolkit designed for developers utilizing the Swift programming language to create applications and REST services. Founded in 2015 and headquartered in Newmarket, Canada, the company focuses primarily on enhancing the development of mobile applications that require backend server connectivity. Its platform allows developers to use Swift for both client-facing and server-side development, streamlining the process of building cloud and mobile technologies as well as web and cross-platform applications. By enabling developers to work in a single programming language, PerfectlySoft aims to increase productivity and efficiency, allowing for reduced code complexity and a more cohesive development experience.

Brim Financial Inc., established in Toronto, Canada in 2015, specializes in issuing non-banking credit cards. The company offers a range of card types including reward cards, travel cards, and standard credit cards, all designed to enhance users' payment experiences. Brim's platform stands out with features such as embedded plans, custom security measures, unlimited rewards programs, digital installment plans, and real-time monetary advisory services accessible via an in-app digital portal. Formerly known as KREDITShare Inc., the company rebranded to Brim Financial Inc. in September 2017.

Sensibill Inc., established in Toronto, Canada in 2012, operates a cloud-based application that helps users manage and track their spending via receipts. The company's AI-powered platform enables end-users to easily monitor their financial habits while providing financial institutions with personalized insights to assist customers in building healthier finances. Sensibill has reached over 60 million users across North America and the U.K., transforming SKU-level data into actionable insights for both consumers and institutions.

Wealthsimple Financial Inc. is a Toronto-based company that specializes in providing digital investment advisory services across Canada and operates additional offices in Brooklyn, New York, and London, United Kingdom. Founded in 2014, Wealthsimple offers a range of financial tools designed to help investors grow and manage their money. The company builds diversified portfolios of exchange-traded funds (ETFs) on behalf of its clients, offering accessible and affordable investment management without the high fees and account minimums typical of traditional firms. Wealthsimple also provides on-demand financial planning solutions and a hybrid savings and spending product known as Wealthsimple Cash. As of September 2020, Wealthsimple operates as a subsidiary of Purpose Advisor Solutions Inc.

Wealthsimple Financial Inc. is a Toronto-based company that specializes in providing digital investment advisory services across Canada and operates additional offices in Brooklyn, New York, and London, United Kingdom. Founded in 2014, Wealthsimple offers a range of financial tools designed to help investors grow and manage their money. The company builds diversified portfolios of exchange-traded funds (ETFs) on behalf of its clients, offering accessible and affordable investment management without the high fees and account minimums typical of traditional firms. Wealthsimple also provides on-demand financial planning solutions and a hybrid savings and spending product known as Wealthsimple Cash. As of September 2020, Wealthsimple operates as a subsidiary of Purpose Advisor Solutions Inc.