General Atlantic

Insider is a growth management platform that assists digital marketers in optimizing their strategies across the entire marketing funnel, from acquisition to retention and revenue generation. Founded in 2012 and headquartered in Singapore, the company utilizes advanced artificial intelligence and machine learning technologies to provide real-time predictive segmentation. This enables marketers to create personalized customer journeys across various channels, including web, mobile, and advertising platforms. Insider's unified data layer simplifies implementation and usage, reducing reliance on complex IT integrations. The platform is designed to minimize marketing waste by enhancing cross-channel customer experiences and optimizing return on ad spend. With a focus on delivering insights that enhance personalization efforts, Insider serves a diverse range of industries, including retail, finance, automotive, and travel, and has established a global presence with offices in multiple countries.

Staffbase is a company that specializes in enhancing employee communication through its comprehensive Communications Cloud platform. The platform is designed for large and international organizations across various sectors, including manufacturing, healthcare, logistics, automotive, retail, and energy. It enables employers to securely engage with their workforce, ensuring that employees have easy access to relevant corporate information and digital workplace tools, including existing intranets. With a focus on mobile compatibility, Staffbase's solutions allow companies to effectively connect with their employees, regardless of their location, whether in the office, at home, or on the factory floor. Serving over 2,500 leading organizations worldwide, Staffbase is dedicated to transforming the way companies communicate with their employees.

Back Market is an online marketplace specializing in refurbished electronics, offering a wide range of certified devices and appliances to customers across 13 countries, including the United States, France, Germany, the United Kingdom, and several others in Europe and Asia. Founded in 2014 by Thibaud Hug de Larauze, Quentin Le Brouster, and Vianney Vaute, the company is headquartered in Paris, France, and has expanded its operations to include offices in New York, Berlin, and Bordeaux, employing around 480 people. The platform connects consumers with professional sellers, making refurbished products accessible at reduced prices while promoting the sustainability of electronic goods.

PayFit is a technology company focused on simplifying and automating payroll and human resource management for small and medium-sized businesses. Its software enables users to efficiently manage payroll processes while providing visibility and automation, supported by payroll experts. The platform consolidates various HR functions, including tracking working hours, onboarding, managing leave requests, and handling expense reports, all within a single online system. By streamlining these essential functions, PayFit facilitates the digital transformation of businesses, offering a growing range of features and services tailored to meet their specific needs in payroll and HR management.

Fireblocks develops a blockchain-based platform focused on securely managing and transferring digital assets between exchanges, wallets, custodians, and counterparties. It caters to various financial institutions, including banks, fintech companies, hedge funds, and liquidity providers.

An India-based proptech platform that offers brokerage-free property search, connecting property owners with tenants and buyers with sellers directly to eliminate intermediaries. The service enables users to buy, sell, and rent properties in a single place without brokerage fees, delivering a convenient and hassle-free real estate experience. Founded in 2014 by IIT and IIM alumni Akhil Gupta, Amit Kumar Agarwal and Saurabh Garg, NoBroker aims to simplify transactions by consolidating listings and enabling informed choices.

Devo Inc., established in 2011 with headquarters in Cambridge, Massachusetts, specializes in developing a cloud-native platform for centralized log management. The company offers Devo, a multi-tenant enterprise solution that collects machine data from diverse sources, enabling real-time analytics and insights into applications, infrastructure, and business systems through built-in applications, dashboards, and alerts. Additionally, Devo provides Data Operations for data collection and management, Service Operations for application monitoring, and Machine Learning Workbench for data science teams. Its products cater to various use cases such as threat detection, centralized log management, and AIOps, serving clients in financial services, retail, telecommunications, and software industries.

Matillion Ltd. specializes in cloud data integration software solutions that empower companies to effectively utilize their data. The company offers a range of products, including Matillion ETL for Amazon Redshift and Matillion ETL for Snowflake, both of which facilitate the extraction, loading, and transformation of structured and semi-structured data in cloud environments. Additionally, Matillion Data Loader serves as a SaaS-based tool that loads data from source systems into cloud data warehouses, enhancing data accessibility for informed decision-making. Matillion also provides a business intelligence solution for self-service reporting and analytics, alongside Matillion Exchange, a marketplace for users to share and download integration jobs. With a client base that includes Fortune 500 companies and mid-sized tech enterprises, Matillion operates from its headquarters in Manchester, United Kingdom, and has offices in New York, Denver, and Seattle. The company, established in 2010, is dedicated to accelerating data readiness and maximizing the impact of data across various industries.

Wellhub is a corporate wellness platform that connects employees with a network of partners to support fitness, physical health, mindfulness, nutrition, and sleep. The company helps firms create a healthy and engaged workforce by focusing on physical well-being and providing options that integrate wellness services into a single subscription. By promoting activity and healthy behaviors, Wellhub aims to drive lasting behavioral change, improve employee engagement and performance, and contribute to overall business success.

Guideline is a retirement plan technology company that automates the administration and compliance of employer-sponsored 401(k) plans. It provides an online platform that covers plan design and setup, enrollment and education, administration and recordkeeping, compliance and reporting, and investment management, integrating participants' financial information to offer ongoing recommendations. The platform handles payroll integration and streamlined workflow for small and growing businesses, with transparent pricing based on a flat fee per participant rather than asset-based charges. Founded in 2015, Guideline is headquartered in San Mateo, California, with an additional office in Portland, Maine.

JumpCloud operates a Directory-as-a-Service platform that securely manages and connects users to their systems, applications, files, and networks. Its cloud-based solution automates server management tasks such as user accounts, permissions, patches, security, and compliance. JumpCloud also provides identity management services for IT teams and businesses, enabling secure access to resources regardless of provider or location.

JumpCloud operates a Directory-as-a-Service platform that securely manages and connects users to their systems, applications, files, and networks. Its cloud-based solution automates server management tasks such as user accounts, permissions, patches, security, and compliance. JumpCloud also provides identity management services for IT teams and businesses, enabling secure access to resources regardless of provider or location.

Unacademy is an online learning platform based in Bangalore, India, that focuses on providing educational content for major competitive examinations. Originally launched in 2015 after starting as a YouTube channel in 2010, the platform offers a wide range of short video lectures on various subjects, which are accessible for free. By promoting self-learning, Unacademy aims to help aspiring students effectively prepare for their competitive exams. The platform's emphasis on accessible and comprehensive educational resources has positioned it as a significant player in the online education sector.

ManoMano is an online marketplace headquartered in Paris that connects consumers with a network of merchants offering do‑it‑yourself, home‑improvement, and gardening products. The platform combines product listings with a community of DIY enthusiasts who share tips and advice, and it uses data‑driven insights to provide competitive pricing. Founded in 2013, ManoMano serves customers across Europe and beyond, enabling them to purchase household items directly from sellers at affordable prices.

Chime is a mobile banking and finance platform that automatically sets aside a predetermined amount into savings after transactions. It earns revenue from merchant transaction fees, aligning incentives and enabling users to avoid fees, save money, and lead healthier financial lives.

Riskified Ltd. is a fraud prevention platform based in Tel Aviv, Israel, that supports online merchants in managing eCommerce risks. Founded in 2013, the company offers a next-generation platform that integrates with various eCommerce systems to deliver decisive approve or decline recommendations for transactions. Utilizing advanced machine learning and insights from a global network of merchants, Riskified helps businesses identify and verify their consumers, thereby reducing fraud and enhancing operational efficiency. The platform enables merchants to increase sales while providing a safer and more seamless shopping experience. Riskified serves a diverse range of industries, including fashion, electronics, and travel, and counts notable brands like Wayfair, SHEIN, and Macy's among its clientele. The company primarily generates revenue by granting access to its risk management services and reviewing the legitimacy of eCommerce transactions.

Pendo is a technology company based in Raleigh, North Carolina, that provides a product experience platform designed to enhance user engagement with software products. The platform integrates analytics, user guidance, communication tools, and feedback mechanisms, allowing product teams to better understand user interactions and optimize trial conversions and onboarding processes. By leveraging actionable insights, Pendo enables businesses to make informed decisions about feature development and product adoption. Its client base includes notable organizations such as Verizon, Morgan Stanley, and Salesforce. Additionally, Pendo supports the global community of product and digital leaders through initiatives like Mind the Product and various sponsored events and podcasts.

Founded in 2008, Ginkgo Bioworks designs, engineers, and licenses organisms for various applications. It discovers molecules for flavors, sweeteners, cosmetics, crops, pharmaceuticals, and generates probiotic bacteria for health benefits. The company serves markets such as cultured ingredients, carbon mitigation, probiotics, and natural product discovery.

Founded in 2012, Blend Labs designs and develops digital lending platforms that streamline mortgage, consumer loan, and deposit account applications. Serving over 300 financial institutions, including Wells Fargo and U.S. Bank, the company processes billions in loans daily, helping millions of consumers access credit.

Alkami Technology provides cloud-based digital banking solutions for credit unions and banks through its Alkami Digital Banking Platform, a SaaS offering designed to onboard and engage both retail and business users, accelerate revenue, and improve operational efficiency via a true cloud, multi-tenant architecture. The platform supports retail features such as P2P payments, card controls, alerts, account aggregation, rewards, personal finance management, and analytics, along with business banking capabilities like payroll, wires and payments, and sub-user permissions, plus integrated mobile banking and marketing tools. It also includes an integrated content management system for one-to-one product marketing and cross-sell opportunities, and covers marketing, bill pay, and other core digital banking functions. Alkami was founded in 2007 and is headquartered in Plano, Texas.

Mafengwo is a prominent Chinese travel social networking site that facilitates the sharing of travel experiences among users. The platform boasts over one million entries of user-generated travel guides and more than five million ratings and reviews, catering to a diverse array of travel-related needs, including information on hotels, flights, travel routes, visas, and insurance. Since its inception, Mafengwo has served over 25 million users, emphasizing user experience by continually enhancing its social platform for sharing travel information. Its core product, the Travel Guide, encompasses more than 95% of global travel destinations and has surpassed 100 million downloads. In 2012, Mafengwo expanded its offerings by integrating booking services from major platforms such as Booking, Agoda, Ctrip, and eLong, further solidifying its position in the travel industry.

Opendoor is a digital platform for residential real estate in the United States that enables consumers to buy and sell homes online. It operates an end-to-end marketplace with Sell to Opendoor, where sellers sell directly to the company, List with Opendoor, which partners with agents to list homes, and Opendoor Marketplace, a capital-light venue that connects sellers with institutional and retail buyers. The platform also provides integrated title insurance and escrow services through its subsidiaries, aiming to simplify transactions and accelerate the home buying and selling process.

Doctolib is an online healthcare platform and management software provider based in Paris. The company offers a patient-facing service that enables users to find nearby health practitioners and book appointments 24/7, and a practitioner-focused software suite that helps clinics manage bookings, organize patient consultations, and reduce missed appointments. Founded in 2013, Doctolib serves a range of medical specialties and aims to improve access to care while increasing efficiency for doctors and clinics, contributing to better work-life balance for practitioners and more convenient care for patients.

Seismic is a global leader in enablement, providing a unified platform that empowers customer-facing teams with skills, content, tools, and insights to drive revenue growth. Serving over 2,000 organizations worldwide, Seismic automates sales material creation, improves close rates, and enhances marketing impact.

ByteDance develops global digital content platforms like TikTok and Douyin, fostering user connection and creativity through short videos. It also offers enterprise collaboration tools and AI services, driven by advanced recommendation engines.

SessionM, Inc. is a cloud-based customer engagement and loyalty platform that enables brands to enhance their relationships with customers through personalized interactions. The platform collects and analyzes customer behavior from various channels, including in-store, online, and mobile, allowing for real-time data integration and insights. By utilizing advanced machine learning and a rules-based engine, SessionM delivers tailored marketing automation and loyalty solutions, which help businesses engage customers more effectively with targeted offers and recommendations. The company's services also include a reporting tool that assesses the impact of loyalty programs on revenue. Headquartered in Boston, Massachusetts, SessionM operates globally with additional offices in major cities such as New York, Chicago, Pittsburgh, London, and Amsterdam. Incorporated in 2010, the company has positioned itself as a key player in the customer loyalty sector, focusing on helping enterprises create profitable customer relationships.

CrowdStrike is a cloud-native cybersecurity company that provides the Falcon platform, a unified security solution for endpoints, cloud workloads, identity and data. The platform combines antivirus, endpoint detection and response, IT hygiene, threat intelligence, and managed threat hunting, along with incident response and ransomware protection. It also offers professional services and training to strengthen cybersecurity capabilities. CrowdStrike serves a wide range of sectors worldwide, including public sector, financial services, healthcare, energy and large enterprises. Founded in 2011 and headquartered in Irvine, California, it maintains a global presence with operations across the United Kingdom, Australia and New Zealand, Asia Pacific and the Middle East. The company positions itself as a leader in cloud-native security, enabling rapid detection and response to threats across an organization's IT ecosystem.

SigFig is a wealth management company that focuses on providing personalized investment advice to investors of all wealth levels. Founded in 2007 and headquartered in San Francisco, the company leverages a blend of design, data science, and technology to empower users with the information and guidance necessary for achieving their financial goals. Through partnerships with major financial institutions, SigFig enhances the investment management process by offering accessible and affordable guidance tailored to individual needs. Its enterprise technology is designed to be secure, scalable, and compliant, allowing partners to accelerate their time to market. Additionally, SigFig's innovation initiatives support product development and client engagement, further solidifying its commitment to improving the investment experience for both investors and financial advisors.

Opendoor is a digital platform for residential real estate in the United States that enables consumers to buy and sell homes online. It operates an end-to-end marketplace with Sell to Opendoor, where sellers sell directly to the company, List with Opendoor, which partners with agents to list homes, and Opendoor Marketplace, a capital-light venue that connects sellers with institutional and retail buyers. The platform also provides integrated title insurance and escrow services through its subsidiaries, aiming to simplify transactions and accelerate the home buying and selling process.

Turbonomic is a Boston-based software provider specializing in Application Resource Management (ARM) and Network Performance Management (NPM). The company offers AI-powered technology designed to optimize application performance, compliance, and cost in real time. Its hybrid cloud management platform integrates with leading application performance management and IT service management solutions, creating a unified control plane for automating IT resource management. By dynamically adjusting resource supply based on workload demand, Turbonomic enables organizations to maintain optimal application health across on-premises and multi-cloud environments. This capability allows businesses to self-manage their IT resources in real time, ensuring performance while reducing costs.

FlixBus, operated by FlixMobility, is a notable provider of intercity travel, focusing on affordable, convenient, and environmentally-friendly transportation solutions. Since its inception in 2013, the company has established Europe's largest long-distance bus network and introduced green long-distance trains in 2018, alongside a pilot for all-electric buses in Germany and France. The platform offers travelers a sustainable alternative to private transportation, featuring amenities such as free WiFi, flexible online booking, and innovative ticketing systems. FlixBus also expanded its services to the United States in 2018, bringing its unique travel model to a broader audience. By collaborating with regional bus partners and private train companies, FlixMobility combines technological innovation with traditional transportation expertise, positioning itself as a leader in the evolving mobility landscape. As a result, FlixBus has transformed the travel experience for over 100 million people across Europe and the United States while contributing to job creation in the mobility sector.

Avant, LLC is a financial technology company that operates an online marketplace lending platform, providing consumers access to personal loans for purposes such as debt consolidation, medical expenses, and family vacations. Founded in 2012, Avant utilizes big data and machine-learning algorithms to streamline credit options and offer a tailored approach to lending. The company partners with banks and financial institutions to facilitate loan processing and verification, ensuring compliance with credit policies while minimizing fraud and risk. Additionally, Avant operates an institutional marketplace that allows investors to purchase loans generated through its technology. Headquartered in Chicago, Illinois, Avant also maintains offices in Los Angeles, California, and London, United Kingdom, serving customers both domestically and internationally.

Vox Media is a prominent media company that specializes in creating, publishing, and distributing online content tailored to young adults globally. Founded in 2012, it operates a diverse portfolio of brands, including SB Nation, which focuses on sports and fan communities; The Verge, a technology publication; Polygon, aimed at adult gamers; Vox.com, which covers news and interests; Eater, centered on food and dining; Racked, which focuses on shopping, beauty, and fashion; Curbed, dedicated to real estate and home; and Re/code, a tech business publication. Additionally, Vox Media encompasses Vox Creative, a division that develops marketing narratives for brands, and offers advertising services through Vox Advertising and the Concert advertising solution. Headquartered in Washington, D.C., with offices in New York City, Vox Media is committed to sustainable editorial practices and responsible industry leadership.

BuzzFeed, Inc. is a tech-driven media company that specializes in delivering breaking news, original reporting, and entertainment content across various digital platforms. Founded in 2006 and headquartered in New York, BuzzFeed engages a global audience with its diverse offerings, which include articles, quizzes, videos, and lifestyle content through well-known brands such as Tasty. The company also emphasizes investigative journalism through BuzzFeed News and produces original content for multiple formats via BuzzFeed Studios. Additionally, BuzzFeed Commerce focuses on social commerce products, licensing, and strategic partnerships. With a reach of over 200 million users, BuzzFeed aims to create shareable content that resonates across the social web.

Box is a cloud content management and file sharing service that offers secure storage and collaboration tools for users and enterprises. Founded in 2005, the company launched its platform in 2006 with the aim of facilitating access to and sharing of content across various devices and networks. Box serves over 8 million users, providing features that allow individuals and organizations to securely manage their critical information in the cloud. The platform supports a wide range of content formats and includes tools for governance and e-signature, enhancing workflow management and collaboration. Headquartered in Redwood City, California, Box continues to evolve its offerings to meet the needs of businesses across various industries.

Box is a cloud content management and file sharing service that offers secure storage and collaboration tools for users and enterprises. Founded in 2005, the company launched its platform in 2006 with the aim of facilitating access to and sharing of content across various devices and networks. Box serves over 8 million users, providing features that allow individuals and organizations to securely manage their critical information in the cloud. The platform supports a wide range of content formats and includes tools for governance and e-signature, enhancing workflow management and collaboration. Headquartered in Redwood City, California, Box continues to evolve its offerings to meet the needs of businesses across various industries.

Gilt Groupe is an online retail platform based in New York City that specializes in luxury goods. It offers a wide selection of merchandise, including fashion for men, women, and children, as well as home decor and unique experiences in select cities. The company provides clothing, shoes, and accessories for men, and a diverse range of products for women, including handbags, jewelry, watches, health and beauty items, and maternity wear. For children, Gilt Groupe features clothing, toys, books, and home essentials, while its home category includes furniture, bedding, decor, and kitchen products. Founded in 2007 by Alexandra Wilkis Wilson, Alexis Maybank, and others, Gilt Groupe operates as a subsidiary of Hudson's Bay Company since February 2016, focusing on delivering an accessible and streamlined shopping experience for luxury lifestyle brands.

Privalia is an e-commerce platform that specializes in the sale of fashion and household products. Founded in 2006 by Jose Manuel Villanueva and Lucas Carne, the company operates from Barcelona, Spain, with an additional office in Sao Paulo, Brazil. The website allows customers to search for items based on brand name or product type, offering a diverse range of clothing for men, women, and children, including tops, jackets, shoes, and accessories. In addition to fashion, Privalia features a selection of home and décor items such as kitchenware, furniture, textiles, electronics, and leisure goods. The platform showcases products from various well-known brands, enhancing its appeal to consumers seeking quality merchandise at competitive prices.