Gellify
Gellify is an innovation platform based in Bologna, Italy, that specializes in investing in B2B digital software startups and facilitating their growth through a unique process known as "Gellification." Established in 2016, Gellify connects these startups with traditional companies aiming to enhance their processes, products, and business models via Open Innovation. The firm focuses on various sectors, including software, manufacturing, technology, and healthcare, among others. Additionally, Gellify has created a B2B Innovation Community called “EXPLORE,” which aims to unite entrepreneurs, innovators, and professionals through events and hybrid experiences. With a global presence that includes locations in the United Arab Emirates, Spain, and Portugal, Gellify provides critical capabilities for digital transformation, enabling companies to innovate effectively.
REBO Smart Bottle
Seed Round in 2021
REBO is a smart water bottle developed by The Re-company, founded by former Procter & Gamble executives with a mission to create products that benefit both the planet and society. The bottle is designed to be environmentally friendly, made from recyclable stainless steel and free from hazardous chemicals. Its accompanying app tracks hydration levels and sends reminders to encourage regular water intake, promoting health and well-being. A unique feature of REBO is its integration with blockchain technology, which records each use and generates credits that are monetized through sponsorships. The funds generated support Plastic Bank, an organization that compensates individuals in underprivileged communities in emerging countries for collecting ocean-bound plastic waste, offering them a premium rate above market value to ensure sustainable income. REBO aims to make a positive impact by fostering environmental responsibility and supporting social equity. The product is also under preliminary review for Gold Standard certification, further emphasizing its commitment to sustainability.
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