FJ Labs

Founded in 2015, FJ Labs is a New York-based venture capital firm focusing on stage-agnostic investments in marketplaces and consumer-facing startups. Their investment range varies from $50,000 to $5,000,000, typically at seed or series A stages.

Matias Barbero

Investor

Zineb Belghiti

Analyst

Agapitos Diakogiannis

Investor

Fabrice Grinda

Partner

William Guillouard

Venture Partner

Arne Halleraker

Partner

Christopher Keshian

Investor

Ariel Lebowits

CFO

Mark Lurie

Venture Partner

Jose Marin

Partner

Daniel Simon

Venture Partner

Luke Skertich

Investor

Guimar Vaca Sittic

Venture Partner

Jeff Weinstein

Partner

Andrea Xu

Investor

Past deals in Market Research

Baton Market

Series A in 2025
Baton Market, founded in 2021 and based in Richmond, Massachusetts, offers data-driven business valuation services aimed at empowering small business owners. The company focuses on providing accurate business valuation estimates that help maximize the value of enterprises. By leveraging first-party financial data, Baton Market specializes in producing refined valuations tailored specifically for small businesses, making these insights accessible to owners. The company's mission is to ensure that small business owners receive fair compensation for their efforts and contributions, promoting the idea that ownership of small businesses should be attainable for all.

Alerzo

Venture Round in 2024
Founded in 2019, Alerzo is a B2B e-commerce company based in Ibadan, Nigeria. It offers an innovative platform that modernizes the operations of informal retail stores by providing on-demand inventory distribution and financial services. The platform also delivers real-time market trends, customer feedback, and consumer purchasing data to brands and manufacturers.

User Interviews

Series B in 2022
User Interviews, Inc. is a company that specializes in providing a platform for recruiting participants for product tests and market research. Founded in 2013 and based in Brooklyn, New York, it offers tools such as Recruit, which facilitates flexible participant recruitment across various research types, and Research Hub, a centralized system for managing research participants. Additionally, User Interviews provides resources like the UX Research field guide to assist researchers, designers, and product managers at all levels of experience. The platform enables users to easily access a diverse panel of participants through features like screener surveys, calendars, incentives, and messaging, and it allows for the creation of a Research CRM that can accommodate up to 100 contacts free of charge. The company was previously known as MobileSuites, Inc. before rebranding in 2015.

Thingtesting

Seed Round in 2022
Thingtesting is an online platform dedicated to reviewing upcoming brands and products. It offers exclusive content and behind-the-scenes views, fostering a community of paying members who seek comprehensive guides to new brands.

BlueOcean

Series B in 2022
BlueOcean is an always-on brand intelligence platform delivering data and insights that drive actions and outcomes. The platform aids companies in measuring brand awareness and tracking marketing indicators. BlueOcean allows businesses to assess their competitors' marketing efforts. It can assist a brand in gaining insight into several parts of a competitor's marketing approach, such as the selling points its advertising emphasize.

Alerzo

Series B in 2022
Founded in 2019, Alerzo is a B2B e-commerce company based in Ibadan, Nigeria. It offers an innovative platform that modernizes the operations of informal retail stores by providing on-demand inventory distribution and financial services. The platform also delivers real-time market trends, customer feedback, and consumer purchasing data to brands and manufacturers.

Alerzo

Series A in 2021
Founded in 2019, Alerzo is a B2B e-commerce company based in Ibadan, Nigeria. It offers an innovative platform that modernizes the operations of informal retail stores by providing on-demand inventory distribution and financial services. The platform also delivers real-time market trends, customer feedback, and consumer purchasing data to brands and manufacturers.

User Interviews

Series A in 2021
User Interviews, Inc. is a company that specializes in providing a platform for recruiting participants for product tests and market research. Founded in 2013 and based in Brooklyn, New York, it offers tools such as Recruit, which facilitates flexible participant recruitment across various research types, and Research Hub, a centralized system for managing research participants. Additionally, User Interviews provides resources like the UX Research field guide to assist researchers, designers, and product managers at all levels of experience. The platform enables users to easily access a diverse panel of participants through features like screener surveys, calendars, incentives, and messaging, and it allows for the creation of a Research CRM that can accommodate up to 100 contacts free of charge. The company was previously known as MobileSuites, Inc. before rebranding in 2015.

Showcase Insights

Pre Seed Round in 2020
SHOWCASE is a next-gen product research startup, leveraging technology to generate targeted, efficient, agile consumer insights.

User Interviews

Seed Round in 2019
User Interviews, Inc. is a company that specializes in providing a platform for recruiting participants for product tests and market research. Founded in 2013 and based in Brooklyn, New York, it offers tools such as Recruit, which facilitates flexible participant recruitment across various research types, and Research Hub, a centralized system for managing research participants. Additionally, User Interviews provides resources like the UX Research field guide to assist researchers, designers, and product managers at all levels of experience. The platform enables users to easily access a diverse panel of participants through features like screener surveys, calendars, incentives, and messaging, and it allows for the creation of a Research CRM that can accommodate up to 100 contacts free of charge. The company was previously known as MobileSuites, Inc. before rebranding in 2015.

Teikametrics

Series A in 2018
Founded in 2015, Teikametrics specializes in e-commerce optimization for online marketplaces. Its AI-driven platform offers pricing optimization, inventory management, and operational efficiency tools, empowering retailers of all sizes to enhance profitability.

Pulse

Convertible Note in 2018
Pulse Q&A Inc. is an innovative company specializing in an artificial intelligence-based platform that delivers crowdsourced data aimed at technology executives. Founded in 2017 and headquartered in San Francisco, the company enables users, particularly Chief Information Officers, to gather insights by creating questions and sharing them with peers, customers, or prospects. This process allows users to test messaging and positioning in real time before launching new products or refreshing existing messages. By providing access to relevant conversations and data, Pulse Q&A empowers decision-makers to make informed choices that drive meaningful outcomes in innovation and spending.

Meero

Seed Round in 2017
Founded in 2016, Meero aims to revolutionize photography by supporting photographers worldwide. It manages the photoshoot process end-to-end, offering tools for file compatibility, CRM, marketing, and educational resources. Meero's cutting-edge AI reduces post-production time significantly, ensuring consistent photo rendering and fair pricing.

Sprig

Series B in 2015
Sprig is a product development lifecycle research platform that aims to enhance user experiences through actionable insights. Founded in April 2013 by Morgan Springer, Neeraj Berry, Matt Kent, and Gagan Biyani, the company is based in San Francisco, United States. Sprig offers tools for concept and usability testing, as well as in-product surveys, allowing businesses to gather valuable feedback on new ideas, designs, and prototypes, as well as existing product experiences. Notable companies, including Dropbox, Square, Opendoor, and Loom, utilize Sprig's services to improve their products and better meet user needs.
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