Learfield

Learfield is a prominent player in the college athletics sector, with a history spanning over four decades. The company manages multimedia and sponsorship rights for nearly 130 collegiate institutions, conferences, and arenas, supporting athletic departments at various competitive levels. As the title sponsor of the Learfield Directors’ Cup, it underscores its commitment to enhancing collegiate sports. Learfield offers a wide range of services to its partners, including professional concessions, ticket sales, branding, licensing and trademark consulting, as well as digital and social media expertise. Additionally, the company aids in campuswide business and sponsorship development and provides advanced venue and technology systems through its affiliated companies.

Greg Brown

President and CEO

Stephen D. Royer

Director

6 past transactions

Paciolan

Acquisition in 2017
Paciolan, founded in 1980, specializes in providing automated ticketing services for sports and entertainment venues. The company offers a comprehensive platform that integrates ticketing, marketing, fundraising, and analytics, enabling venues to manage customer relationships effectively and optimize revenue potential. Paciolan's technology facilitates the online and mobile purchase of tickets while enhancing fan engagement through in-event tools and personalized messaging. With over 30 years of experience, Paciolan focuses on helping venues fill empty seats and capture unrealized revenues, positioning itself as a partner that supports brands in fostering meaningful and profitable connections with their audiences.

Mogo Interactive

Acquisition in 2017
Mogo Interactive is an integrated digital marketing firm. They help brands engage and transact with customers across display, video, Facebook, mobile & search. They're a close-knit team of 50+ digital marketing experts, trusted by over 200 customers across the U.S. and Canada. Mogo Interactive's vision is to elevate brands in the online world. As a leader in innovative digital marketing, Mogo designs and deploys customized marketing and media solutions to help clients capture the power of the digital world and realize exceptional results.

GoVision

Acquisition in 2016
GoVision is a full-service LED screen provider that specializes in state-of-the-art video solutions.

SME

Acquisition in 2016
SME is a renowned brand development agency serving the sports entertainment, higher education and collegiate athletics industries.

ANC

Acquisition in 2015
ANC Sports Enterprises, LLC specializes in the design and integration of dynamic video display systems, offering a range of products and services for stadiums, entertainment venues, transportation hubs, and retail spaces across North America. The company provides various display solutions, including LED and LCD signage, rotational displays, and scoring systems, alongside advanced control platforms such as its award-winning LiveSync™ system. ANC's comprehensive service platform encompasses venue assessments, content creation, display operation, and maintenance, as well as marketing consultation and graphic design. Founded in 1997 and headquartered in Purchase, New York, with an additional office in Atlanta, Georgia, ANC aims to enhance commercial environments through innovative digital media experiences.

Nelligan Sports Marketing

Acquisition in 2014
Nelligan Sports Marketing provides sales and marketing expertise for sports properties worldwide. NSM is dedicated to building long-term relationships with clients through exceptional management of properties represented and by maximizing revenue growth through our corporate relationships. NSM has a proven track record of helping universities generate the additional resources that are necessary to advance their most pressing strategic initiatives. NSM utilizes its expertise to maximize the value of the university's marketing assets within the framework of each individual institution's mission and philosophy.
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