Endeavor

Paymob is a digital payments enabler based in Cairo, Egypt, founded in 2015. The company focuses on building payment infrastructure technologies that enhance financial inclusion in the Middle East and Africa (MEA) region. By providing integrated payment services, Paymob helps businesses of all sizes transition from cash to electronic payments, thereby unlocking new opportunities and efficiencies. Its software aims to minimize the risks associated with fraud and theft while speeding up money circulation. By empowering underserved communities with access to a variety of electronic payment and money transfer options, Paymob plays a crucial role in bridging the financial inclusion gap in the region.

Tamara is a prominent shopping and payments platform based in Riyadh, Saudi Arabia, and serves the GCC region. Founded by Abdulmajeed Alsukhan and his partners, the company aims to transform the shopping, payment, and banking experience for consumers. With a workforce of over 350 employees, Tamara has established a significant presence, operating offices in the UAE, Egypt, Germany, and Vietnam. Since its inception in September 2020, Tamara has raised approximately $366 million in both equity and debt from notable investors, including Sanabil Investments and Goldman Sachs. The platform boasts around 6 million customers and partners with more than 15,000 merchants, featuring a mix of global and regional brands as well as local small and medium enterprises. Tamara empowers merchants by providing flexible payment options through its application programming interfaces, allowing clients to increase sales by offering installment payment plans.

Noon Academy operates an online learning platform that focuses on enhancing educational experiences for students in the Middle East. Founded in 2013 and headquartered in Riyadh, Saudi Arabia, with offices in Cairo, Egypt, and Bengaluru, India, the platform has successfully taught 12 million students. It offers a blend of free educational content and tutoring services, allowing students to study collaboratively in groups, compete with peers, and request on-demand tutoring. The platform is designed to prepare students for various examinations, including general aptitude and achievement tests. Additionally, Noon Academy supports teachers by enabling them to build followings and earn income based on their performance and student feedback. By integrating elements of peer-to-peer learning and advanced technology, Noon Academy aims to provide equitable access to high-quality education for every student.

Grinta is a pharmaceutical supply chain company focused on modernizing the distribution of medical products across Africa. By operating a managed marketplace, Grinta integrates artificial intelligence and machine learning technologies to enhance the interactions between manufacturers, distributors, wholesalers, and independent pharmacies. This approach aims to create a data-driven and efficient supply chain that provides pharmacies with a user-friendly experience. Grinta's platform enables access to a comprehensive range of traceable and trackable pharmaceutical and medical products from various vendors, ultimately empowering local pharmacies to better serve their communities.

54gene is a healthcare company founded in 2019 by Dr. Abasi Ene-Obong, focused on advancing genomic research in Africa. Headquartered in San Francisco with an office in Lagos, Nigeria, the company aims to address the underrepresentation of African genetic data in pharmaceutical research, where only 2% of genetic material used is from African populations. By developing a pan-African biobank, 54gene seeks to identify new drug targets and create diagnostics and treatments for various diseases, including cancer, cardiovascular, and neurodegenerative diseases. Additionally, the company offers genetic testing and molecular diagnostics services to enhance understanding of the human genome and improve access to essential healthcare solutions.

Talk360 is a telecommunications company based in Leusden, the Netherlands, that offers affordable international calling services through its user-friendly mobile application. The app enables both businesses and individuals to make low-cost calls to any mobile and landline number globally, even without an internet connection. Recognizing the need for reliable communication in emerging markets, particularly in Africa, Talk360 aims to enhance accessibility by launching a single checkout platform tailored for the continent. This platform will integrate various local payment methods and currencies, along with over 1.25 million cash points of sale, allowing approximately 500 million Africans to access digital services previously unavailable to them. By bridging communication gaps, Talk360 strives to ensure that everyone, regardless of their background, can engage in affordable and effective communication.

Tamara is a prominent shopping and payments platform based in Riyadh, Saudi Arabia, and serves the GCC region. Founded by Abdulmajeed Alsukhan and his partners, the company aims to transform the shopping, payment, and banking experience for consumers. With a workforce of over 350 employees, Tamara has established a significant presence, operating offices in the UAE, Egypt, Germany, and Vietnam. Since its inception in September 2020, Tamara has raised approximately $366 million in both equity and debt from notable investors, including Sanabil Investments and Goldman Sachs. The platform boasts around 6 million customers and partners with more than 15,000 merchants, featuring a mix of global and regional brands as well as local small and medium enterprises. Tamara empowers merchants by providing flexible payment options through its application programming interfaces, allowing clients to increase sales by offering installment payment plans.

Instabug, Inc. is a mobile observability platform that assists developers in enhancing the quality and performance of their applications. Founded in 2012 and initially known as AStarApps, the company is headquartered in Giza, Egypt, and has expanded its operations to California, United States. Instabug provides advanced tools for crash and bug reporting, application performance monitoring, and user feedback collection, enabling developers to identify and resolve issues effectively. The platform supports over 4 billion devices globally, offering real-time insights throughout the application lifecycle to help mobile teams deliver seamless user experiences and drive sustained growth. Through its AI-powered capabilities, Instabug aims to empower developers and enterprises to optimize their applications and enhance overall user satisfaction.

Apollo Agriculture Ltd. is an agtech company based in Nairobi, Kenya, that supports smallholder farmers by providing financial and technical assistance. Founded in 2015, the company offers loans to help farmers acquire essential inputs such as fertilizer, seeds, and crop insurance, along with access to expert advice. By utilizing agronomic machine learning, remote sensing, and mobile technology, Apollo customizes financing packages based on individual farmer needs, assessing credit risk through satellite and soil data. This tailored approach aims to enhance farming practices and significantly increase crop yields, thereby maximizing profits for farmers in emerging markets.

Clickatell Inc. specializes in mobile messaging and transaction services that enable businesses and consumers to connect and interact through chat. The company’s Mobile eXchange platform facilitates the delivery of short message services, allowing users to send and receive messages globally. Clickatell offers a range of messaging solutions, including alerts, marketing campaigns, two-factor authentication, and customer relationship management, all aimed at enhancing mobile customer engagement. Additionally, it provides mobile transaction services such as prepaid mobile top-ups and a suite of USSD-based self-service banking products that help financial institutions streamline operations. Clickatell Secure, a multi-factor authentication solution, protects customer accounts and transactions, while Chat Desk serves as a digital contact center for real-time customer support. With a focus on chat-based commerce, Clickatell empowers consumers to manage purchases, track orders, and resolve issues through simple text or chat interactions, serving a diverse clientele that includes enterprises, government entities, and application developers worldwide. Founded in 2000, Clickatell is headquartered in Redwood City, California, with offices in Cape Town, South Africa, and Lagos, Nigeria.

Brimore is a social commerce platform that connects emerging brand owners with a network of individual distributors, enabling them to market and sell their products via social media. The platform facilitates a parallel distribution channel, allowing small local manufacturers to reach consumers directly through freelance sales agents. By leveraging data analytics, Brimore provides nationwide coverage across all twenty-seven governorates, enhancing the visibility and accessibility of emerging brands in the market. This approach supports local businesses by expanding their sales reach and fostering a community-driven sales model.

Brimore is a social commerce platform that connects emerging brand owners with a network of individual distributors, enabling them to market and sell their products via social media. The platform facilitates a parallel distribution channel, allowing small local manufacturers to reach consumers directly through freelance sales agents. By leveraging data analytics, Brimore provides nationwide coverage across all twenty-seven governorates, enhancing the visibility and accessibility of emerging brands in the market. This approach supports local businesses by expanding their sales reach and fostering a community-driven sales model.

TradeDepot Inc. is a technology-driven distribution platform based in Lagos, Nigeria, founded in 2016. The company aims to revolutionize the fast-moving consumer goods (FMCG) sector in Africa by connecting top consumer goods companies directly with retailers. TradeDepot's SaaS platform offers features such as predictive trade intelligence, real-time stock level access, and the ability to place bulk orders online. It also enables the auto-generation of sales promotions, helping to enhance sales and streamline operations. By focusing on improving the distribution of food, beverages, and personal care products, TradeDepot seeks to build the largest retail distribution network in Africa and improve the livelihoods of retail store owners. The company also has an office in Wilmington, Delaware, reflecting its commitment to expanding its reach and impact.

Yassir is a leading super app based in Algiers, Algeria, that offers a range of on-demand services, including ride-hailing, food delivery, and financial services. Founded in 2016, Yassir has developed a mobile application that allows users to book drivers at any time and place, along with options for ordering food and groceries. The company operates in 45 cities across multiple countries and aims to enhance daily services through its technology-driven platform. Recently, Yassir has expanded its offerings to include digital payment solutions, enabling users to pay, save, and borrow online, thereby contributing to the digital economy in the region. With significant backing from notable investors, Yassir is focused on creating a marketplace that meets various consumer needs while embedding social values in its operations.

Twiga Foods Ltd. operates a mobile-based business-to-business supply platform that serves retail outlets, kiosks, and market stalls across Africa. Founded in 2013 and headquartered in Nairobi, Kenya, the company facilitates the ordering of various supplies, including bananas, pineapples, and tomatoes, through its platform. By leveraging a cashless system, Twiga connects millions of small and medium-sized vendors in urban markets, streamlining the supply chain and enhancing access to essential goods.

54gene is a healthcare company founded in 2019 by Dr. Abasi Ene-Obong, focused on advancing genomic research in Africa. Headquartered in San Francisco with an office in Lagos, Nigeria, the company aims to address the underrepresentation of African genetic data in pharmaceutical research, where only 2% of genetic material used is from African populations. By developing a pan-African biobank, 54gene seeks to identify new drug targets and create diagnostics and treatments for various diseases, including cancer, cardiovascular, and neurodegenerative diseases. Additionally, the company offers genetic testing and molecular diagnostics services to enhance understanding of the human genome and improve access to essential healthcare solutions.

Halan is a ride-hailing application that provides two and three-wheeler vehicle rides and on-demand logistics. The application also caters to businesses, offering smart-tech last-mile delivery through their integrated smart services using motorcycle and tricycles. It allows customers to request motorbike or tuk-tuk rides, or order food or goods for delivery via motorbikes or cargo tricycles. Halan also offers on-demand logistics solutions to support large organizations and small businesses alike in their distribution and supply chain. It also provides convenience and safety, while for the driver it offers incremental business. The application has delivered partnerships with fast-food chains like McDonald’s, KFC and Pizza Hut in Egypt. Halan was founded in November 2017 and is based in Cairo, Al Qahirah, Egypt.

Maxab is a B2B e-commerce platform based in Cairo, Egypt, that connects food and grocery retailers with suppliers, focusing on underserved markets. Founded in 2018, the company aims to transform the informal grocery and food market through innovative technologies and efficient supply chain solutions tailored to the needs of local retailers. Maxab's mobile platform facilitates an e-marketplace and offers logistics services, ensuring timely and accurate distribution of goods. By enhancing access to a wide range of products and providing operational support, Maxab empowers retailers to streamline their procurement processes and improve their overall business efficiency.

TeamApt is a financial technology company that develops digital banking and payment platform for financial transactions. It offers an end-to-end omnichannel digital banking service called Moneytor Digital Banking, enabling banks to offer retail, merchant, and corporate banking services through digital channels, Aptpay for automation of digital banking business operations, settlements, reconciliations, and tracks digital transformation processes with web and mobile interfaces. TeamApt was founded in 2015 and is headquartered in Lekki, Lagos, Nigeria.

Vezeeta is a digital healthcare platform based in Heliopolis, Egypt, that connects patients with healthcare providers across the Middle East and Africa, including Egypt, Saudi Arabia, Jordan, and Lebanon. Founded in 2011, the platform allows patients to search, compare, book, and review doctors, leveraging more than 200,000 verified reviews to enhance the decision-making process. Vezeeta offers a user-friendly experience, enabling patients to schedule appointments for in-clinic, virtual, or at-home consultations in as little as one minute. In addition to patient services, the company provides innovative software solutions for healthcare providers, facilitating clinic management and improving overall healthcare experiences. With features like live scheduling, automated appointment reminders, and comprehensive information on healthcare providers, Vezeeta aims to empower patients and enhance access to quality healthcare in the region.

Copia Global Inc. is an e-commerce company based in Nairobi, Kenya, that focuses on providing a consumer catalog order and delivery system for middle to low-income individuals in the developing world. Founded in 2013, the company leverages mobile technology and a network of local agents to facilitate access to a diverse range of quality goods at reasonable prices. Its platform enables users, including those without direct internet access, to browse products and place orders with local shopkeepers, who can then fulfill these orders and manage payments through a mobile payment system. This approach not only empowers consumers but also enhances the distribution capabilities of local businesses, making it easier for rural and peri-urban populations to access essential products conveniently.

Swvl, LLC is a mobility company that offers an application enabling users to book fixed-route bus and van trips at affordable rates. Launched in 2017 and headquartered in Dubai, the app allows customers to reserve rides on underutilized buses during peak commuting hours without surge pricing. Swvl operates in several countries, including Egypt, Kenya, and Pakistan, providing a reliable alternative to traditional public transportation and ridesharing services. The company's primary focus is on creating a cost-effective, safe, and environmentally friendly mass transit solution, allowing commuters to travel between designated pick-up points within cities using its technology-driven platform.

Property Finder is a leading property portal operating in the Middle East and North Africa (MENA) region, founded in 2005 by Michael Lahyani. Initially launched as a print magazine, the company transitioned to a digital platform and has expanded its services across several countries, including the UAE, Qatar, Bahrain, Saudi Arabia, and Egypt. Property Finder facilitates over 14 million monthly visits, connecting home seekers with real estate brokers and developers through its web and app platform. The company offers a wide range of real estate listings, allowing users to search for properties to buy, sell, lease, or rent. It is recognized for its innovative approach in the proptech sector, having introduced features such as Verified Listings, an AI-driven subscription model called PF Flex, and Data Guru, a tool providing market insights for informed decision-making. Property Finder is also known for its commitment to industry collaboration, hosting events to share market knowledge and best practices among real estate professionals.

Cellulant Corporation is a prominent multinational payments company based in Nairobi, Kenya, focused on digitizing payments across Africa's largest economies. Established in 2004, Cellulant offers a comprehensive mobile payments platform that connects businesses and governments, facilitating consumer payments, digital banking, and remittance solutions. The company provides several innovative products, including Mula for general payment processing, Agrikore—a blockchain-based tool for agricultural transactions, and Tingg, which enables card, bank, and bill payments. By delivering locally relevant payment methods and supporting multiple currencies, Cellulant addresses the complex payment requirements of various businesses, making it easier for merchants to accept and manage payments.

Entersekt is an innovator of mobile-first fintech solutions. Financial services providers and other enterprises rely on its patented mobile identity system to provide both security and the best in convenient new digital experiences to their customers, irrespective of the service channel. Entersekt serves clients in North America, Europe, and Africa, and has offices in all three markets.

Vezeeta is a digital healthcare platform based in Heliopolis, Egypt, that connects patients with healthcare providers across the Middle East and Africa, including Egypt, Saudi Arabia, Jordan, and Lebanon. Founded in 2011, the platform allows patients to search, compare, book, and review doctors, leveraging more than 200,000 verified reviews to enhance the decision-making process. Vezeeta offers a user-friendly experience, enabling patients to schedule appointments for in-clinic, virtual, or at-home consultations in as little as one minute. In addition to patient services, the company provides innovative software solutions for healthcare providers, facilitating clinic management and improving overall healthcare experiences. With features like live scheduling, automated appointment reminders, and comprehensive information on healthcare providers, Vezeeta aims to empower patients and enhance access to quality healthcare in the region.

DLocal operates a payments technology platform aimed at facilitating online payments in emerging markets, primarily for global e-commerce companies. Founded in 2016 and headquartered in Montevideo, Uruguay, the company offers over 900 payment methods across more than 40 countries. DLocal's primary goal is to bridge the payments innovation gap between global enterprises and customers in these high-growth regions, including Africa, Asia, and Latin America. Its platform, One dLocal, allows global merchants to efficiently handle both pay-in and pay-out transactions, enabling them to reach billions of underserved consumers. The company generates revenue by charging merchants fees for its payment processing services, with a significant portion of its income derived from operations in Brazil.