eEquity

Mediatool is a comprehensive platform designed to support the planning, execution, tracking, and optimization of media and marketing campaigns. It facilitates collaboration between advertisers and agencies by integrating traditional and digital media channels. The platform aims to increase productivity and streamline marketing activities, allowing teams to work more efficiently. By providing real-time performance data, Mediatool helps marketing professionals and brands make informed decisions to optimize their investments and drive revenue growth. This approach eliminates the need for spreadsheets and encourages a more effective way of managing marketing efforts.

Briqpay offers a payment platform that facilitates online business-to-business sales, providing merchants with comprehensive control over the customer journey. This includes account creation, checkout processes, and access to data analysis in the back office. By developing a payment application programming interface, Briqpay ensures a seamless customer experience and automates payment flows across various markets. This approach not only enhances user experience but also supports e-commerce businesses by delivering valuable customer insights, ultimately driving sales growth.

John Henric is a fashion and lifestyle brand that sells smart casual, outerwear, and wedding outfits, along with accessories and bags. They create dressed fashion for people who are confident enough to be sophisticated but curious enough to be fashionable by combining simplicity with timeless elegance. It develops men's accessories with personality and character for those who believe that being well-dressed and unique does not have to be mutually exclusive. Jonh Henric focuses on the affordable luxury segment, selling men's fashion apparel and accessories via its own webshop and physical stores.

Venture Design is a home interior and furnishing company that specializes in the development, production, and marketing of a wide range of furniture products suitable for both indoor and outdoor use. The company offers items including chairs, children's furniture, lighting, dining, kitchen, and various home interior accessories. By focusing on environmentally friendly and sustainable products, Venture Design aims to meet the needs of customers looking for quality and responsible design in their living spaces. The company also engages in online sales, making its products accessible to a broader audience.

ZOO.se is a pet store based in Stockholmsvagen that specializes in providing a comprehensive selection of pet supplies through both its online platform and physical hypermarkets. The company offers a wide range of products catering to various animals, including cats, dogs, aquatic animals, and reptiles. Its inventory includes pet food, cages, toys, and medical supplies. In addition to retail offerings, ZOO.se also provides veterinary services, ensuring that pet owners can meet the healthcare and nutritional needs of their pets effectively.

Briqpay offers a payment platform that facilitates online business-to-business sales, providing merchants with comprehensive control over the customer journey. This includes account creation, checkout processes, and access to data analysis in the back office. By developing a payment application programming interface, Briqpay ensures a seamless customer experience and automates payment flows across various markets. This approach not only enhances user experience but also supports e-commerce businesses by delivering valuable customer insights, ultimately driving sales growth.

Gordon Delivery is a startup that, by digitizing the load-mile flow, aims to change the service experience in e-commerce. Service-oriented Gordoneers supplies goods to consumers and Gordon supports traders through the process - from received orders to satisfied customers. With a rapidly growing market under change, Gordon distinguishes itself among logistics actors by taking responsibility for the customer experience and building its business based on today's and future consumer needs.

Sweef consists of a small group of design and furniture fans who are allergic to soulless mass production. It sells furniture and interior design products via its website, as well as directly from a showroom based in Stockholm.

Karma develops an application that helps restaurants, grocers and cafés reduce their food waste by selling their surplus to consumers at reduced prices. Its application serves as a sales channel via which merchants offer take away food items to registered users. Elsa Bernadotte, Mattis Larsson, Hjalmar Nordegren, Ludvig Berling, and Steven van Wel founded Karma on September 1, 2015. Its headquarters is in Stockholm in Sweden.

Son of a Tailor is a Denmark-based company located in Copenhagen that specializes in custom-fitted T-shirt tailoring services. The company focuses on providing clients with wardrobe essentials tailored to their exact measurements, utilizing innovative processes to minimize waste in clothing production. By prioritizing high-quality materials, Son of a Tailor aims to deliver ethical and sustainable clothing options that stand apart from mass-produced garments.

PS of Sweden is a manufacturer specializing in the design and production of anatomical bridles and various horse riding gear for the equestrian industry. The company offers a diverse range of products, including jumping saddle pads, headpieces, throat latches, cheek pieces, riding plants, horse equipment, and riding clothes. By focusing on anatomical design, PS of Sweden aims to enhance comfort for both horses and riders, ensuring a better experience during riding.

aim'n is a fashion designer and manufacturer specializing in women's activewear and athleisure. The company offers a diverse range of products, including swimwear, tights, leggings, tops, shorts, and outerwear, along with various accessories. By focusing on fashionable and comfortable apparel, aim'n caters to the needs of women seeking versatile clothing that combines performance with style. The brand emphasizes quality and design, ensuring that customers have access to a wide selection of trendy sportswear from a single source.

Verso Skincare is a retailer of spas and skincare products. They provide retinol, hydroxy acids, beta-glucans, ceramides, fruit enzymes, turmeric, and other ingredients and offer products including face oil, face masks, and face cream.

NA-KD.com is the next generation of fashion marketplaces. A predominantly mobile-based online shopping sanctuary for fashion addicts all over the world. Combined with a unique merchant service that unleashes the e-commerce power of digital brands and social influencers. Funded by the original founder and team behind Nelly.com (170 million USD online fashion store).

Preglife AB, founded in 2009 and based in Stockholm, Sweden, develops a mobile application that supports pregnant women and new parents across several European markets, including Sweden, Norway, Denmark, Finland, Poland, Germany, and the UK. The app is the most downloaded in the Nordic region, offering a week-by-week guide to pregnancy, allowing users to track their progress and manage their delivery schedule. It provides a variety of resources, including diet plans, exercise suggestions, and tips on pregnancy-related issues, all created by experienced midwives. Additionally, the app features a Play channel with relaxation exercises and informative video clips, making it a comprehensive health care tool for families. Preglife's mission is to ensure that mothers have access to up-to-date and easily accessible information during their pregnancy journey.

Twistshake is an online retailer specializing in baby products designed for children aged 0 to 4 years. The company focuses on the baby feeding market, offering a diverse range of items including thermoses, pacifiers, teethers, sippy cups, and squeeze bags. Twistshake aims to provide safe, well-designed, and user-friendly products that simplify the lives of parents with young children, ensuring they have access to affordable and reliable feeding solutions for their little ones.

Lavendla is a digital funeral home founded in 2014 and based in Stockholm, Sweden. The company offers an innovative platform that allows customers to plan and arrange funerals online, providing an alternative to traditional methods. By facilitating funeral bookings and planning services through its digital platform, Lavendla enhances accessibility and transparency regarding funeral costs. This service enables relatives to organize funerals at their convenience, ensuring they can make arrangements whenever and wherever they choose. In addition to funeral services, Lavendla also provides assistance with related legal matters, further supporting families during challenging times.

NA-KD.com is the next generation of fashion marketplaces. A predominantly mobile-based online shopping sanctuary for fashion addicts all over the world. Combined with a unique merchant service that unleashes the e-commerce power of digital brands and social influencers. Funded by the original founder and team behind Nelly.com (170 million USD online fashion store).

Ideal of Sweden sells mobile and fashion accessories with high design content through an online first direct-to-consumer model supported by a unique and global influencer network.

KidsBrandStore is an online store selling quality clothes for children and adolescents aged 8-16 years. They offer today's youth a unique trendy utbut.

NA-KD.com is the next generation of fashion marketplaces. A predominantly mobile-based online shopping sanctuary for fashion addicts all over the world. Combined with a unique merchant service that unleashes the e-commerce power of digital brands and social influencers. Funded by the original founder and team behind Nelly.com (170 million USD online fashion store).

Refunder AB is an online shopping portal based in Stockholm, Sweden, founded in 2012. It operates as the largest cashback platform in the region, allowing users to earn money back on their purchases from various well-known online retailers. By utilizing the Refunder.se platform, users can shop across hundreds of stores and receive cashback on each transaction, in addition to accessing special offers. This service enhances the online shopping experience by providing an incentive for consumers to shop through its platform, effectively rewarding them with cash back for their purchases.

Vaadin specializes in providing modern web components and developer productivity tools for creating enterprise web applications with Java backends. Its offerings include the Vaadin Framework, which simplifies the development of HTML5-based user interfaces by eliminating the complexities associated with programming web and communication layers. Additionally, Vaadin Elements, built on Google Polymer, offer reusable web components for front-end developers. The company supports its open-source core products with commercial add-ons, tools, and services. With a user base of over 150,000 developers, Vaadin Framework is recognized as a leading web framework for business applications on the Java platform, widely adopted by major enterprises and public organizations globally.

Caliroots is a streetwear fashion retail company with both retail stores and an online presence. It provides its users with a mix of streetwear and sneakers from various brands. Based in Stockholm, Sweden, Caliroots was founded in 2003.

Royal Design is a prominent online retailer specializing in furniture, lighting, and home decor, offering a wide range of products for both home and office environments. The company features an extensive selection that includes textiles, rugs, kitchenware, tableware, jewelry, and outdoor accessories. As the largest online furniture store in its category, Royal Design is committed to providing quality design products to enhance living spaces. Customer support is readily available via email and phone to assist with inquiries and purchases.

Footway is an online shoe retailer headquartered in Kista, Sweden. The company operates a platform with specialized online stores, offering a diverse selection of approximately 800 brands, including well-known names such as Nike, Adidas, Converse, and Dr. Martens. Footway serves around 2 million customers across approximately 24 markets, providing a wide range of footwear options tailored to various preferences and needs.

Prisjakt Sverige AB, founded in 2002 and located in Ängelholm, Sweden, specializes in online price comparison services across various categories, including beauty and health, home and garden, audio and video, computers and accessories, sports and outdoors, phones and GPS, games and consoles, kids and toys, and camera and photo. The company assists consumers in identifying the lowest prices and the most suitable products from numerous retailers by aggregating prices from online stores and providing comprehensive filtering options. As a subsidiary of Schibsted ASA, Prisjakt aims to enhance the shopping experience by enabling customers to make informed purchasing decisions.