East Ventures

East Ventures is a venture capital firm founded in 2009, headquartered in Tokyo with offices in Singapore and Indonesia. It operates as a sector-agnostic investor, providing multi-stage capital from seed to growth for technology startups across Southeast Asia. The firm has backed more than 300 companies in the region, including notable names such as Tokopedia, Traveloka, Ruangguru, and Xendit, and focuses on early-stage technology companies to drive regional growth. East Ventures emphasizes active involvement in the Indonesian and broader Southeast Asian ecosystems and is recognized for its long-standing commitment to responsible investing, having signed the Principles for Responsible Investment. The firm combines investment with guidance and ESG-aligned practices to support sustainable development of the regional tech sector.

Gavin Adrian

Investment Professional

David Audy

Operating Partner

Willson Cuaca

Co-Founder and Managing Partner

Batara Eto

Co-Founder and Managing Partner

Devina Halim

Principal

Sang-Uh Han

Partner

Tomoki Hirata

Principal

Melisa Irene

Partner

Takeshi Kaneko

Managing Partner

Wai Kit Koh

Managing Partner

Yinwei Liang

Principal

Taiga Matsuyama

Co-Founder and Managing Partner

Jumpei Mouri

Director

Roderick Purwana

Managing Partner

Avina Sugiarto

Partner

Emily Tampi

Managing Director, Finance

Wesley Tay

Principal

Jordy Tenka

Investment Professional

Jordy Tenka

Investment Professional

Zhengyi Zhu

Investment Professional

Past deals in Procurement

Kyberlife

Seed Round in 2025
Kyberlife operates an e-commerce procurement marketplace for life sciences, pharmaceutical, and healthcare industries. The platform functions as an open marketplace that enables healthcare organizations to search, compare, and purchase a broad catalog of authenticated instruments, pharmaceuticals, and equipment by connecting vendors and customers. It supports streamlined procurement, facilitating communication and verified supply access to help organizations obtain qualified products efficiently.

Bababos

Seed Round in 2023
Bababos is a platform that facilitates raw material procurement for small and medium-sized manufacturing enterprises. It offers access to high-quality materials like polymers, chemicals, steel, and other metals from various suppliers, streamlining the buying process through digitization. Bababos also provides flexible payment options, helping manufacturers manage their cash flow effectively.

Praktis

Series A in 2023
PTS Supply Chain is lending brand owners a helping hand in managing day-to-day operational activity.

Bababos

Pre Seed Round in 2023
Bababos is a platform that facilitates raw material procurement for small and medium-sized manufacturing enterprises. It offers access to high-quality materials like polymers, chemicals, steel, and other metals from various suppliers, streamlining the buying process through digitization. Bababos also provides flexible payment options, helping manufacturers manage their cash flow effectively.

Gokomodo

Series A in 2022
Gokomodo operates a supply chain platform and services for the agribusiness and commodities sector, featuring a procurement marketplace that provides easy access to quality agricultural products and streamlines sourcing and purchasing at competitive prices to improve efficiency, transparency, affordability, and access to resources for agribusinesses.

Praktis

Seed Round in 2021
PTS Supply Chain is lending brand owners a helping hand in managing day-to-day operational activity.

FoodMarketHub

Series A in 2021
FoodMarketHub operates a procurement and inventory management platform designed to assist restaurants in controlling their purchasing processes. By leveraging big data and artificial intelligence, the company enhances restaurant procurement and food cost management. Its comprehensive solution covers all aspects of the restaurant supply chain, from the restaurant outlet and central kitchen to warehouses and suppliers. Key features include central kitchen management, integration with accounting and point-of-sale systems, notifications, and effective inventory management. This enables clients to seamlessly manage the entire value chain from the farm to the restaurant, ultimately lowering food costs and improving operational efficiency. FoodMarketHub's services are currently available in Malaysia, Hong Kong, Taiwan, Thailand, and Singapore.
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