East Ventures

East Ventures is a venture capital investment firm established in 2009, headquartered in Singapore, that focuses on multi-stage investments in Southeast Asia's technology sector. The firm has a diverse portfolio, investing in companies across various industries, including e-commerce, fintech, health tech, and gaming. As a prominent player in the region, East Ventures has supported over 300 tech companies, notably backing influential startups such as Tokopedia, Traveloka, and Ruangguru. The firm is recognized for its active role in the startup ecosystem, being named the most active investor in Southeast Asia and Indonesia. Furthermore, East Ventures is committed to sustainable development and social impact, having signed the Principles of Responsible Investment, which aligns with its initiatives and practices focused on environmental, social, and governance (ESG) factors.

David Audy

Operating Partner

Willson Cuaca

Co-Founder and Managing Partner

Devina Halim

Principal

Sang-Uh Han

Partner

Melisa Irene

Partner

Wai Kit Koh

Managing Partner

Yinwei Liang

Principal

Hideo Natsume

Venture Capitalist

Avina Sugiarto

Venture Partner

Emily Tampi

Managing Director, Finance

Wesley Tay

Principal

Jordy Tenka

Investment Professional

Zhengyi Zhu

Investment Professional

Past deals in Personal Finance

Pocket

Pre Seed Round in 2022
Pocket is an Indonesia-based fintech business families with a comprehensive platform for financial health.

Lista

Seed Round in 2022
Lista is a rapidly growing financial technology company based in the Philippines, focused on assisting the nation's 110 million citizens in achieving financial progress. As a leading credit and financial management application, it offers direct access to credit scores and reports, providing users with immediate insights into their financial health. With over 2.5 million downloads, Lista equips individuals with tools to enhance their financial literacy and improve their credit standing. Additionally, the company has developed a bookkeeping app tailored for micro, small, and medium enterprises (MSMEs), allowing them to manage finances effectively by tracking debts, recording transactions, and issuing invoices. Backed by prominent regional venture capital funds, Lista is recognized as one of Southeast Asia's promising startups.

JiPay

Seed Round in 2022
JiPay is a financial platform that facilitates the management of household spending for employers and domestic workers. The JiPay app, in conjunction with a prepaid Mastercard, allows employers to issue a dedicated card to their domestic helpers, enabling them to make approved purchases. This system includes features such as app-based top-ups, budgeting tools, spending limits, and real-time purchase monitoring. By promoting a cashless economy, JiPay helps households gain better control over their finances while fostering trust between employers and domestic workers.

Firstcard

Venture Round in 2022
Firstcard is a financial technology company focused on assisting students in managing their finances effectively. The company offers debit cards designed specifically for this demographic, featuring no annual sign-up or overdraft fees and no minimum account balance requirements. Additionally, Firstcard provides cashback rewards on every transaction, making it easier for college students to save money on everyday purchases. Through its mobile application, Firstcard aims to simplify financial management for students, empowering them to handle their expenses with greater ease and efficiency.

Lista

Pre Seed Round in 2021
Lista is a rapidly growing financial technology company based in the Philippines, focused on assisting the nation's 110 million citizens in achieving financial progress. As a leading credit and financial management application, it offers direct access to credit scores and reports, providing users with immediate insights into their financial health. With over 2.5 million downloads, Lista equips individuals with tools to enhance their financial literacy and improve their credit standing. Additionally, the company has developed a bookkeeping app tailored for micro, small, and medium enterprises (MSMEs), allowing them to manage finances effectively by tracking debts, recording transactions, and issuing invoices. Backed by prominent regional venture capital funds, Lista is recognized as one of Southeast Asia's promising startups.

Crezit

Seed Round in 2020
Crezit, Inc., founded in 2019 and based in Minato, Japan, operates in the finance and consumer credit sector. The company provides a variety of financial products and services, accessible through a mobile application. Crezit aims to transform the lending experience by prioritizing transparency and simplicity, moving away from traditional lending models. This approach enables consumers to access credit and financial services more easily and efficiently.

GarageBank

Seed Round in 2020
GarageBank Corporation, established on January 22, 2020, specializes in the planning, development, sales, and leaseback services for individuals. The company has developed a property asset management and utilization application called "Cashari," which provides users with instant access to the asset value of their owned items, including digital gadgets and branded products. This user-friendly app allows individuals to easily access funds as needed. In a strategic move to expand its service offerings, Cashari has recently begun to include outdoor and leisure goods, brand watches, and clothing-related items, broadening the scope of assets that can be managed and monetized through the platform.

Overflow

Seed Round in 2020
Overflow, Inc. is a Tokyo-based company founded in 2017 that offers a platform focused on job matching services specifically for engineers and designers. In addition to job placement, the platform provides comprehensive information and consultancy services related to personal finance, including topics such as credit cards, insurance, investments, loans, and household savings. Overflow aims to enhance users' financial literacy and efficiency through its personal money management services and strategic consulting in digital media. The company also supports businesses in managing their human resources, from recruitment to development, fostering a sustainable workforce in the software sector.

JULO

Series A in 2019
JULO provides affordable unsecured personal loan (KTA) exclusively to smartphone users.They strive to provide low cost loan product to the masses while ensuring that it's economically viable to their lender partners. This is achieved by exercising prudent underwriting assessments to ensure that approved applicants are both able and willing to pay back.They also reward positive behavior by giving cashback bonus and allowing good customers to borrow a higher amount at lower interest rate at loan maturity.

Jojonomic

Venture Round in 2019
Jojonomic is a mobile personal financial application that aims to transform financial management for users. The company specializes in developing expense management software that provides a cloud-based interface for comprehensive business management. This software encompasses various functions, including human resources, finance, sales and marketing, and operations. By offering these tools, Jojonomic enables businesses to operate more efficiently and supports teams in achieving optimal results.

JULO

Series A in 2018
JULO provides affordable unsecured personal loan (KTA) exclusively to smartphone users.They strive to provide low cost loan product to the masses while ensuring that it's economically viable to their lender partners. This is achieved by exercising prudent underwriting assessments to ensure that approved applicants are both able and willing to pay back.They also reward positive behavior by giving cashback bonus and allowing good customers to borrow a higher amount at lower interest rate at loan maturity.

PasarPolis

Seed Round in 2018
PasarPolis is an insurtech startup based in Jakarta, Indonesia, founded in 2015 by Cleosent Randing. The company operates an online insurance comparison platform that aims to make insurance accessible to emerging consumers. It provides a variety of insurance options, including health, life, car, personal accident, property, and travel insurance. Through its online portal, PasarPolis enables customers to obtain quotes and manage claims efficiently, ensuring access to fast and affordable insurance plans.

JULO

Seed Round in 2017
JULO provides affordable unsecured personal loan (KTA) exclusively to smartphone users.They strive to provide low cost loan product to the masses while ensuring that it's economically viable to their lender partners. This is achieved by exercising prudent underwriting assessments to ensure that approved applicants are both able and willing to pay back.They also reward positive behavior by giving cashback bonus and allowing good customers to borrow a higher amount at lower interest rate at loan maturity.

CAMPFIRE

Series A in 2017
CAMPFIRE, Inc. is a prominent player in Japan's crowdfunding sector, focusing on planning, developing, and managing various cloud funding platforms. Its flagship platform, CAMPFIRE, supports individuals and organizations looking to launch projects confidently, having facilitated around 15,000 initiatives that garnered approximately $70 million from over 700,000 contributors. In addition to CAMPFIRE, the company offers specialized services including GoodMorning for socially beneficial projects, CLOSS for fashion-related endeavors, and FAAVO, which focuses on regional projects. It also features polka, a unique application for personal fundraising events, CAMPFIRE Bank for financial services, and Gojo, a community wallet application for shared finances among family and friends. Founded in 2011 and headquartered in Tokyo, CAMPFIRE caters to a diverse clientele, including individuals, creators, companies, non-profit organizations, universities, and local governments, addressing a wide range of financial needs.

Jojonomic

Seed Round in 2016
Jojonomic is a mobile personal financial application that aims to transform financial management for users. The company specializes in developing expense management software that provides a cloud-based interface for comprehensive business management. This software encompasses various functions, including human resources, finance, sales and marketing, and operations. By offering these tools, Jojonomic enables businesses to operate more efficiently and supports teams in achieving optimal results.

Cermati

Series A in 2016
Cermati operates an online platform that enables Indonesians to research, compare, and select financial products. Founded in 2014 and based in West Jakarta, the company aims to make financial information more accessible and useful, empowering individuals to take control of their financial situations and save money. Cermati's platform offers trusted financial information and manages the entire customer onboarding process, including in-person meetings for document signing with partner banks. By leveraging technology, Cermati seeks to transform the financial landscape in Indonesia, helping users make informed decisions that align with their financial needs.

Seedly

Seed Round in 2016
Seedly is a Singapore-based FinTech startup launched in 2016, focused on providing a personal finance assistant platform aimed at helping young working adults manage their finances effectively. By allowing users to sync up to five bank accounts, Seedly offers an intuitive budgeting app that automatically categorizes expenses and provides an overview of balances and monthly cash flow. With its user-friendly interface, Seedly enables its 40,000 users to make informed financial decisions and optimize their spending habits. Additionally, the platform encourages users to connect with peers to gather insights and advice before making significant financial choices, thereby fostering a collaborative approach to personal finance management.

Jojonomic

Seed Round in 2015
Jojonomic is a mobile personal financial application that aims to transform financial management for users. The company specializes in developing expense management software that provides a cloud-based interface for comprehensive business management. This software encompasses various functions, including human resources, finance, sales and marketing, and operations. By offering these tools, Jojonomic enables businesses to operate more efficiently and supports teams in achieving optimal results.

Cermati

Seed Round in 2015
Cermati operates an online platform that enables Indonesians to research, compare, and select financial products. Founded in 2014 and based in West Jakarta, the company aims to make financial information more accessible and useful, empowering individuals to take control of their financial situations and save money. Cermati's platform offers trusted financial information and manages the entire customer onboarding process, including in-person meetings for document signing with partner banks. By leveraging technology, Cermati seeks to transform the financial landscape in Indonesia, helping users make informed decisions that align with their financial needs.

CAMPFIRE

Seed Round in 2012
CAMPFIRE, Inc. is a prominent player in Japan's crowdfunding sector, focusing on planning, developing, and managing various cloud funding platforms. Its flagship platform, CAMPFIRE, supports individuals and organizations looking to launch projects confidently, having facilitated around 15,000 initiatives that garnered approximately $70 million from over 700,000 contributors. In addition to CAMPFIRE, the company offers specialized services including GoodMorning for socially beneficial projects, CLOSS for fashion-related endeavors, and FAAVO, which focuses on regional projects. It also features polka, a unique application for personal fundraising events, CAMPFIRE Bank for financial services, and Gojo, a community wallet application for shared finances among family and friends. Founded in 2011 and headquartered in Tokyo, CAMPFIRE caters to a diverse clientele, including individuals, creators, companies, non-profit organizations, universities, and local governments, addressing a wide range of financial needs.

Wagely

Wagely is a developer of a financial wellness platform designed to alleviate employee financial stress. The platform enables employees to access wages they have already earned but have not yet received, thereby eliminating the need for cash advances. By providing this access, Wagely aims to enhance employees' financial health, allowing them greater flexibility to manage their finances, pay bills on time, avoid late fees, and address unforeseen expenses.
Spot something off? Help us improve by flagging any incorrect or outdated information. Just email us at support@teaserclub.com. Your feedback is most welcome.