East Ventures

East Ventures, established in 2009, is a leading, sector-agnostic venture capital firm headquartered in Tokyo with offices in Singapore and Indonesia. It provides multi-stage investment, from Seed to Growth, to over 300 tech companies across Southeast Asia. East Ventures is renowned for being an early backer of prominent regional tech companies like Tokopedia, Traveloka, and Ruangguru. It has been recognized as the most active investor in Southeast Asia and Indonesia, and the most consistent top-performing VC fund globally. Committed to sustainable development, East Ventures is Indonesia's first venture capital firm to sign the Principles of Responsible Investment (PRI), supported by the United Nations (UN).

Gavin Adrian

Investment Professional

David Audy

Operating Partner

Willson Cuaca

Co-Founder and Managing Partner

Batara Eto

Co-Founder and Managing Partner

Devina Halim

Principal

Sang-Uh Han

Partner

Melisa Irene

Partner

Wai Kit Koh

Managing Partner

Yinwei Liang

Principal

Taiga Matsuyama

Co-Founder and Managing Partner

Jumpei Mouri

Director

Hideo Natsume

Venture Capitalist

Roderick Purwana

Managing Partner

Avina Sugiarto

Partner

Emily Tampi

Managing Director, Finance

Wesley Tay

Principal

Jordy Tenka

Investment Professional

Jordy Tenka

Investment Professional

Zhengyi Zhu

Investment Professional

Past deals in Fashion

Novelship

Series B in 2023
Novelship is an online marketplace that facilitates the buying and selling of authentic, limited-edition sneakers, streetwear, and collectibles. Catering to the sneaker and streetwear community, it offers products from renowned brands such as Nike, Air Jordan, Yeezy, Supreme, and Kaws. The platform emphasizes authenticity by carefully curating and professionally verifying each item in its collection. By focusing on the Southeast Asian market, Novelship connects users with a diverse range of street fashion, enabling them to access genuine products at competitive prices.

Cariuma

Venture Round in 2022
CARIUMA is a Brazilian sneaker brand established in 2018, based in Rio de Janeiro. The company specializes in manufacturing and distributing sneakers for men and women, focusing on sustainability and comfort. CARIUMA's products are crafted from natural materials, including raw rubber from the Hevea brasiliensis tree, fair-trade cotton, and chromium VI-free leather. By adopting an eco-conscious approach, CARIUMA aims to offer stylish footwear that is responsibly made. The brand distributes its products through an online platform and pop-up stores, catering to consumers seeking trendy and sustainable options in the sneaker market.

Novelship

Series A in 2022
Novelship is an online marketplace that facilitates the buying and selling of authentic, limited-edition sneakers, streetwear, and collectibles. Catering to the sneaker and streetwear community, it offers products from renowned brands such as Nike, Air Jordan, Yeezy, Supreme, and Kaws. The platform emphasizes authenticity by carefully curating and professionally verifying each item in its collection. By focusing on the Southeast Asian market, Novelship connects users with a diverse range of street fashion, enabling them to access genuine products at competitive prices.

Kasual

Seed Round in 2021
Kasual is an innovative e-commerce clothing platform based in Indonesia, launched in 2017, that specializes in men's trousers. The company combines functionality with personal customization, allowing customers to tailor their clothing to meet individual preferences. By integrating production and manufacturing capabilities, Kasual offers affordable alternatives to traditional retail, thereby disrupting the fashion and digital industries. Its focus on delivering high-quality products with unique features positions Kasual as a next-generation direct-to-consumer brand in the instant commerce sector.

1SEC

Seed Round in 2021
1sec is a virtual influencers in Japan,develop in-house and management. IMPACT to CEKAI in 1 second. Based on the concept of making CEKAI happy in one second, US based in Los Angeles and Japan, based in Tokyo, virtual influencers × AI, fashion & music & The company will develop a number of CEKAI's first and first projects in Japan in the field of enter teignment.

Follop

Venture Round in 2019
Follop, Inc. is a Tokyo-based company that develops a mobile application focused on influencer marketing and public relations services. Founded in 2019, Follop enables social media influencers to promote hotels, restaurants, beauty products, and leisure facilities through photos and videos on various platforms. The application serves as a marketing tool for brands, allowing them to collaborate with influencers to enhance their visibility. Additionally, Follop offers an in-app wallet, allowing users to manage their earnings from promoting products and services listed on the app. By facilitating the purchase of these items through social media marketing, Follop helps users monetize their online presence effectively.

Shoppr

Seed Round in 2015
Shoppr Labs Sdn Bhd, founded in 2013 and based in Kuala Lumpur, Malaysia, specializes in developing a mobile shopping application. The app focuses on fashion, enabling users to discover clothing items inspired by the outfits of trendsetters and everyday fashion enthusiasts. Shoppr aims to simplify the shopping experience by providing a platform where users can learn how to style their outfits and search for desired clothing items all in one location.

Kaumo

Venture Round in 2014
Kaumo is an e-commerce company that specializes in providing a diverse selection of beauty, fashion, home decor, and gifts. It aims to enhance the shopping experience by offering curated content that aggregates information on various categories, including gourmet food, health, and home kitchen appliances. This approach allows consumers to access valuable insights and make informed purchasing decisions.

Tokopedia

Series D in 2013
Tokopedia is an Indonesian technology company established in 2019, aimed at democratizing commerce through digital innovation. It operates an online marketplace that allows individuals and businesses to create and manage their online stores without charge. The platform offers a wide range of products, including fashion accessories, beauty and health items, electronics, food, and toys, serving as a comprehensive e-commerce destination for customers. Tokopedia has successfully reached over 99% of districts in Indonesia, empowering more than 10 million merchants and boasting a user base of over 100 million. The company is committed to fostering a Super Ecosystem that facilitates the discovery and initiation of various commerce activities. To support this vision, Tokopedia collaborates with strategic partners across various sectors, including logistics and financial technology, while providing extensive payment options throughout Indonesia. Its contributions have significantly impacted the Indonesian economy, accounting for more than 1% of its growth.

Shopdeca.com

Seed Round in 2013
PT. Shopdeca Global operates an online store based in Jakarta, Indonesia, specializing in a diverse range of products including women's and men's apparel, footwear, accessories, jewelry, home living items, tech gadgets, and travel products. Founded in 2013, the company focuses on curating high-quality, uniquely designed products from both local and international designers. Shopdeca aims to provide customers across Indonesia with an innovative and convenient online shopping experience, catering to those who seek not only quality products but also a distinctive approach to lifestyle shopping. As of 2016, Shopdeca is a subsidiary of migme Limited.

Berrybenka

Seed Round in 2012
Berrybenka is an online fashion and beauty eCommerce platform based in Jakarta, Indonesia. It operates similarly to a department store by curating a diverse selection of local and international brands, allowing customers to shop for a wide range of products, including clothing, accessories, shoes, bags, and beauty items for both men and women. The company is committed to meeting the fashion needs of its customers by continually launching new products and trends. Berrybenka emphasizes excellent customer service as its top priority, offering benefits such as easy product returns, on-site paid services, and free shipping to enhance the shopping experience.
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