East Ventures

East Ventures is a venture capital firm founded in 2009, with offices in Singapore, Tokyo, and Jakarta. The firm specializes in seed, early-stage, and Series A investments, focusing on technology and consumer sectors, including fintech, e-commerce, and education technology, primarily in Southeast Asia. East Ventures has supported over 170 companies across the region, with notable investments in Indonesia's unicorns such as Tokopedia and Traveloka. The firm typically invests between $0.1 million and $0.5 million and has been recognized for its consistent performance, being named the most active investor in Southeast Asia. In 2018, it launched a joint venture called EV Growth, aimed at providing growth capital to startups throughout Southeast Asia. East Ventures continues to play a significant role in nurturing the startup ecosystem in the region.

Gavin Adrian

Investment Professional

David Audy

Operating Partner

Batara Eto

Co-Founder and Managing Partner

Devina Halim

Principal

Sang-Uh Han

Partner

Tomoki Hirata

Principal

Wai Kit Koh

Managing Partner

Yinwei Liang

Principal

Taiga Matsuyama

Co-Founder and Managing Partner

Jumpei Mouri

Director

Yoshiharu Okubo

Principal

Avina Sugiarto

Partner

Emily Tampi

Managing Director, Finance

Wesley Tay

Principal

Jordy Tenka

Investment Professional

Alda Wardhana

Principal

Zhengyi Zhu

Investment Professional

Past deals in FMCG

RPG Commerce

Series B in 2022
Developer of direct-to-consumer brands designed to build, launch, acquire, and scale an e-commerce business globally. The company builds a three-sixty-degree product that is consumer-centric, providing customers with various products in one place.

Fresh Factory

Seed Round in 2022
Fresh Factory operates a hyperlocal cold chain fulfillment platform designed for businesses that sell perishable goods. The company provides an online platform that allows users to select a warehouse based on their target expansion area. Once products are shipped to the chosen warehouse, Fresh Factory handles inventory management, storage, picking, packing, and last-mile delivery services. This enables businesses to distribute their products through e-commerce channels, ensuring faster delivery while maintaining freshness and quality control.

Grow Commerce

Seed Round in 2022
Grow Commerce specializes in acquiring and scaling brands to maximize their growth potential. The company provides brand owners with fair and flexible valuation options, facilitating their ability to sell their businesses. By leveraging a technology-driven approach, Grow Commerce aids in accelerating the growth of acquired businesses, allowing owners to achieve their financial objectives more swiftly. This combination of operational support and strategic valuation empowers business owners to make informed decisions about cashing out their investments.

Bananas

Seed Round in 2022
Bananas offers supermarket delivery services to make grocery shopping more convenient and cost-effective. Customers can have goods delivered quickly after placing an order thanks to the company's use of the rapid commerce idea and delivery of items like meat, veggies, drinks, and several other daily necessities. To promptly deliver fresh food to customers' hands, their pickers and riders put forth a lot of effort. They also make sure that everything is done in a safe and clean manner. The company's fresh fruits and vegetables are primarily sourced directly from hardworking local farmers and small businesses, giving customers peace of mind knowing that their money is supporting local businesses and communities throughout Indonesia.

Legit Group

Seed Round in 2021
Legit Group is a cloud kitchen company operating in Southeast Asia, specializing in the creation of food and beverage brands tailored for delivery services. The firm offers a dual-platform approach that caters to both offline and online dining experiences. For offline dining, food is prepared for immediate consumption, while the online dining service ensures that meals remain fresh and in optimal condition during delivery, even under challenging circumstances. This model allows Legit Group to provide customers with affordable, high-quality food options, emphasizing convenience and freshness in the growing delivery market.

KitaBeli

Series A in 2021
KitaBeli is a startup that sells daily essentials, fast-moving consumer goods (FMCG), and other household items.

KitaBeli

Seed Round in 2020
KitaBeli is a startup that sells daily essentials, fast-moving consumer goods (FMCG), and other household items.

FOWD

Angel Round in 2017
FOWD is a comprehensive entertainment company in Japan.

RedMart

Series A in 2013
RedMart Limited operates an online grocery platform in Singapore, providing a wide range of products including fresh produce, meat, seafood, dairy, bakery items, frozen foods, beverages, alcohol, health and beauty products, household supplies, and items for babies and children. Founded in 2011, RedMart is not a traditional retailer; instead, it serves as a bridge for manufacturers to connect directly with consumers, offering innovative marketing and data analytics capabilities. The company specializes in home delivery services, allowing customers to conveniently order groceries and essentials online. RedMart has been a subsidiary of Lazada South East Asia Pte. Ltd. since November 2016, enhancing its operational reach within the e-commerce landscape.

RedMart

Seed Round in 2013
RedMart Limited operates an online grocery platform in Singapore, providing a wide range of products including fresh produce, meat, seafood, dairy, bakery items, frozen foods, beverages, alcohol, health and beauty products, household supplies, and items for babies and children. Founded in 2011, RedMart is not a traditional retailer; instead, it serves as a bridge for manufacturers to connect directly with consumers, offering innovative marketing and data analytics capabilities. The company specializes in home delivery services, allowing customers to conveniently order groceries and essentials online. RedMart has been a subsidiary of Lazada South East Asia Pte. Ltd. since November 2016, enhancing its operational reach within the e-commerce landscape.
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