Buenavista Equity Partners

GED is an independent private equity group founded in 1996, operating primarily in the Iberian Peninsula and South-Eastern Europe. The firm manages over €300 million across multiple private equity vehicles, focusing on buyouts and expansion deals that enhance portfolio value through a buy and build strategy. GED targets medium-sized companies in Romania, Bulgaria, Spain, and Portugal, aiming to establish them as regional market leaders. The firm also engages in opportunistic real estate investments through its GED Opportunity fund, which concentrates on value-added opportunities in South Eastern Europe. GED has a strong track record in these regions, supported by its offices in key cities such as Madrid, Seville, Bucharest, Sofia, and Oporto. Its investment focus spans various sectors, including healthcare technology, energy, transport, and communication.

Rafael Lopez Armenta

Partner

Ignacio Castellar Cuadrado

Associate

Juan Jose García

Deputy Managing Partner

María González

Investment Director of GED Infrastructure

Javier Gonzalez

Investment Director

Álvaro Moraga Gómez-Olea

Investment Director

Víctor Hernández

Partner

Anca Ionescu

Deputy Managing Director

Ioana Lazar

Partner

Francisco Lino Marques

Partner

Bibi Sattar Marques

Partner

Javier Martínez

Operating Partner and Infra Counselor

Nuria Oses Mugica

Partner

Victoriano Lopez-Pinto Fernandez de Navarrete

Managing Partner

Jose Navarro

Senior Investment Analyst

Rafael Alvarez-Hevia

Senior Investment Analyst

Past deals in Portugal

Hoopers

Seed Round in 2024
Hoopers is a Portuguese startup focused on creating a digital community platform for basketball players, fans, and enthusiasts. The company aims to foster connections within the basketball community through a variety of initiatives, including online and offline experiences, revitalized courts, organized events, and innovative products. By combining these elements, Hoopers seeks to enhance engagement and interaction among basketball participants, providing a comprehensive space for sharing content and experiences related to the sport. The company is currently incubated at Startup Lisboa and Startup Braga, positioning itself as a developer of a global basketball tech community.

Pleez

Venture Round in 2024
Pleez is a restaurant management software company based in Lisboa, Portugal, founded in 2020. The company specializes in providing data-driven insights and machine learning-backed recommendations to help restaurants optimize their delivery offerings. Pleez's platform includes features such as competitor data analysis, pricing strategies, promotional suggestions, and menu composition enhancements. Additionally, it offers AI-powered tools for creating attractive delivery menu visuals and dish descriptions. By automating various aspects of delivery management, Pleez allows restaurant owners to focus on food preparation while the platform streamlines order processing and enhances customer experience.
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