Endeavor Catalyst

Endeavor Catalyst, established in 2012, is a venture capital arm of Endeavor Global, a non-profit supporting entrepreneurs in developing countries. Based in New York with global offices, Catalyst invests in early to growth-stage companies across sectors such as agriculture, education, enterprise software, fintech, healthcare, and smart cities. Focusing on Latin America, the Middle East, Africa, and Southeast Asia, Catalyst targets companies with revenues between $0.5 million and $15 million, aiming to take up to a 10% stake. It co-invests in financing rounds of $5 million or more, with a portfolio comprising over 200 companies across 32 markets, including several unicorns. Catalyst's unique model aligns with Endeavor's mission, providing a platform for high-impact entrepreneurs to scale and create jobs.

Jackie Carmel

Managing Director

Emre Kurttepeli

President

Past deals in Colombia

Simetrik

Series B in 2024
Simetrik, founded in 2017 and based in Bogotá, Colombia, provides verification and reconciliation services for transactional data, focusing on financial control and automation for corporate clients. The company offers a no-code/low-code platform that enhances efficiency and productivity, allowing finance and operations teams to customize and maintain automations for a variety of use cases. Simetrik's secure big data infrastructure supports high volumes of data while mitigating operational, compliance, and reputational risks. Currently, it reconciles $75 billion in total payment volume annually across 28 countries, serving notable clients such as Mercado Pago, Rappi Bank, and NuBank. The platform integrates various data sources, regardless of origin or format, enabling businesses to gain control over their financial movements and receive accurate results at a reduced cost.

Simetrik

Series B in 2024
Simetrik, founded in 2017 and based in Bogotá, Colombia, provides verification and reconciliation services for transactional data, focusing on financial control and automation for corporate clients. The company offers a no-code/low-code platform that enhances efficiency and productivity, allowing finance and operations teams to customize and maintain automations for a variety of use cases. Simetrik's secure big data infrastructure supports high volumes of data while mitigating operational, compliance, and reputational risks. Currently, it reconciles $75 billion in total payment volume annually across 28 countries, serving notable clients such as Mercado Pago, Rappi Bank, and NuBank. The platform integrates various data sources, regardless of origin or format, enabling businesses to gain control over their financial movements and receive accurate results at a reduced cost.

Elenas

Series B in 2022
Elenas is a leading social commerce platform in Latin America, primarily focused on empowering women to create online businesses and generate additional income through the sale of cosmetics, beauty products, and accessories. The platform enables users to sell a variety of branded items, including skincare, makeup, and personal care products, via popular social media channels such as WhatsApp and Facebook. It supports tens of thousands of women in Colombia and millions across the region, providing a comprehensive digital solution to help them establish online stores, manage customer interactions, and grow their businesses from home. Elenas takes care of product sourcing, delivery, and payment collection, allowing sellers to concentrate on their sales efforts and customer relations.

R5

Seed Round in 2022
R5 is a company based in Colombia that simplifies vehicle ownership for its customers. It operates an online platform designed to facilitate financing through the use of assets like cars and motorcycles as collateral. The platform caters primarily to low-income individuals, allowing them to refinance high-interest debt or secure funds for business investments. Additionally, R5 offers a digital solution for purchasing compulsory vehicle insurance at affordable rates, enabling customers to leverage their vehicles to access credit options with lower interest rates. This approach aims to make financial services more accessible and manageable for its users.

Habi

Series C in 2022
Habi is a technology-driven real estate company based in Bogotá, Colombia, that specializes in simplifying the homeownership process for middle-class customers throughout Latin America. Founded in 2019, Habi utilizes a proprietary pricing algorithm and advanced analytical tools to facilitate quicker and more efficient transactions for buying and selling residential properties. By reducing the time required for sales and minimizing risks associated with traditional real estate processes, Habi eliminates the need for intermediaries and empowers clients with essential information. The company's innovative platform aims to enhance the overall experience of homeownership, making it more accessible and streamlined for its users.

TUL

Series B in 2022
Tul is a marketplace designed for the buying and selling of hardware and construction materials, founded in 2020 and headquartered in Bogotá, Colombia. The company operates an e-commerce application that connects construction material manufacturers with small businesses. Through its online store, Tul offers a wide range of hardware and construction products, allowing users to purchase everything they need in one location. The platform facilitates delivery to the buyer's chosen destination, helping businesses manage their inventory needs efficiently while providing customers with easy access to the parts required for their projects.

Chiper

Series B in 2021
Chiper is a prominent B2B e-commerce platform serving corner stores in Latin America, with operations in Colombia, Mexico, and plans for expansion into Brazil. The company connects thousands of the region's 3.7 million corner stores, creating one of the largest networks of bulk buyers globally. By aggregating demand and enhancing the supply chain, Chiper enables these stores to access a diverse range of products, including groceries and household items, at competitive prices. The platform eliminates intermediaries, allowing retailers to directly connect with producers and streamline their procurement processes, ultimately supporting the growth and sustainability of local businesses.

99 Minutos

Series B in 2021
99 minutos is a last-mile logistics disruptor for LatAm's burgeoning e-commerce space. The company enables enterprise e-commerce clients to reliably same-day deliver products at low cost - a first for the region. Currently operating in Mexico, Chile, Colombia, and Peru. The company was founded in 2014 by Alexis Patjane and is headquartered in Mexico City, Mexico.

MUY

Series B in 2019
MUY is a mobile application associated with a chain of cloud restaurants that focuses on providing quality and affordable homemade food in Latin America. Founded in 2018, the company operates an integrated network of physical and cloud kitchens, utilizing a proprietary technology platform to enhance operational efficiency and customer satisfaction while minimizing costs. By offering a diverse range of dishes, MUY aims to make quality dining accessible to a wider audience across Colombia, Brazil, and Mexico.

Merqueo

Series A in 2019
Merqueo is a Colombian company founded in 2017, specializing in the delivery of groceries and home essentials. Operating from its own dark-store infrastructure, Merqueo offers a wide selection of products ranging from fresh fruits and vegetables to household items and personal care products. Customers can choose from 2,000 to 10,000 items, including frozen foods, dairy products, pharmaceuticals, and spirits, all available through its user-friendly website and mobile application. By providing home delivery services, Merqueo aims to offer convenience and affordability in grocery shopping for its users. The company is headquartered in Bogotá, Colombia.

Platzi

Venture Round in 2018
Platzi Inc. is an online education platform that specializes in providing live and recorded classes focused on design, marketing, programming, and business. Founded in 2010 and headquartered in San Francisco, California, the company aims to facilitate lifelong learning by offering courses that teach in-demand skills to over 80,000 students worldwide. Platzi's curriculum includes application and web development, online marketing, interface design, and server administration, among others. The platform promotes real-time collaboration among students and industry professionals, enhancing the learning experience. Classes are conducted in Spanish, English, and Portuguese, utilizing video and interactive lessons to teach practical skills. With a strong emphasis on completion rates and student engagement, Platzi strives to prepare its users for the evolving demands of the tech industry.

Xertica

Series A in 2018
Xertica Labs Inc. is a leading cloud consulting company based in San Francisco, California, with additional offices across Latin America, including Colombia, Mexico, Ecuador, Peru, and Argentina. Founded in 2016, Xertica specializes in enabling digital transformation for over 4,000 firms by offering a range of services that enhance communication, collaboration, security, and productivity. With a team of 200 highly qualified professionals, the company focuses on implementing advanced technologies in Software, Infrastructure, and Platform as a Service. Xertica employs a unique methodology that emphasizes the human aspect of technological change through in-person training and consulting, which fosters successful implementation and change management. Recognized as the largest Google Cloud Partner in Latin America, Xertica is also expanding its service offerings in Big Data, Analytics, and Machine Learning to further enhance business decision-making and operational efficiency.

Ofi

Series A in 2017
OFI is a technology solutions provider based in Bogota, Colombia, founded on April 16, 2014. The company serves small, medium, and large enterprises through its B2B portal, offering a range of products including stationery, software, and hardware. Additionally, OFI operates as a managed services firm specializing in digital transformation and automation services. Its offerings include public cloud management, data center services, and process automation, aimed at helping clients innovate and enhance their return on investment. By leveraging its expertise, OFI enables businesses to adopt suitable technological solutions tailored to their specific needs.

Bodytech

Series B in 2016
Bodytech, founded in 1997 by Nicolás Loaiza and Gigliola Aycardi as part of an MBA project, is the second-largest gym company in Latin America. It operates over 75 locations in Colombia, 18 in Peru, and 48 in Chile, aiming to enhance health and well-being through exercise and nutrition. The company provides a range of services including full-service gyms, high-performance facilities, and specialized gyms for children. Its offerings encompass advanced cardio and weight training equipment, group fitness classes, swimming pools, saunas, and spa services. Additionally, Bodytech supports its members with a network of health professionals, including doctors, physiotherapists, and nutritionists, ensuring comprehensive health services. Bodytech is also a member of Endeavor, a global entrepreneurship network, and its founders were recognized as nominees for the World Entrepreneur of the Year Award in 2015.
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