Placewise

Placewise is a global proptech company specializing in digital solutions for the shopping center industry. Established in 2004, it operates in multiple locations across Europe, the USA, Dubai, and Hong Kong, serving over 100 shopping center customers worldwide. The company's core product, The Mall Performance Cloud, integrates all digital touchpoints within a shopping mall environment into a single data layer. This enables Placewise to offer point-to-point solutions for loyalty schemes via mobile and integrated advertising solutions, ultimately helping shopping center owners increase sales. Placewise is committed to providing measurable results and continuously expands its global market position and product development, backed by venture and private equity funds.

Susan Bonsak

CEO

3 past transactions

Placewise

Acquisition in 2019
Placewise is a global proptech company specializing in digital solutions for the shopping center industry. Established in 2004, it operates in multiple locations across Europe, the USA, Dubai, and Hong Kong, serving over 100 shopping center customers worldwide. The company's core product, The Mall Performance Cloud, integrates all digital touchpoints within a shopping mall environment into a single data layer. This enables Placewise to offer point-to-point solutions for loyalty schemes via mobile and integrated advertising solutions, ultimately helping shopping center owners increase sales. Placewise is committed to providing measurable results and continuously expands its global market position and product development, backed by venture and private equity funds.

iColumn

Acquisition in 2019
iColumn is a digital marketing agency specializing in loyalty marketing.

Mall-Connect

Acquisition in 2018
Mall-Connect is a developer of a digital marketing platform aimed at transforming the marketing landscape for shopping centers. The company offers a comprehensive solution that integrates various digital channels into a unified platform specifically designed for malls. By enhancing the pre-shopping, shopping, and post-shopping experience, Mall-Connect seeks to increase foot traffic and boost store revenues. Its services focus on converting anonymous visitors into loyal shoppers, thereby fostering greater customer engagement and loyalty. With an emphasis on providing cost-effective and easily implementable solutions, Mall-Connect addresses the unique needs of shopping centers in the digital age.
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