WhatCounts

WhatCounts is an email marketing company that specializes in helping commercial customers maximize their marketing efforts through personalized and targeted communications. The company offers a range of services, including electronic communications, mobile marketing, broadcast voice messaging, database management, and customer intelligence, all designed to enhance clients' email marketing strategies. With a focus on delivering substantial return on investment, WhatCounts partners with over 800 customers to integrate email with social media, mobile design, and web solutions to drive revenue. Headquartered in Atlanta, Georgia, the company also has offices in Seattle, Sydney, Baltimore, and other regional locations, providing flexible deployment options and content automation services to meet the diverse needs of its clients.

Scott Bernstein

CEO

Past deals in Email

Blue Sky Factory

Acquisition in 2011
Blue Sky Factory, Inc. specializes in email marketing solutions, offering a comprehensive range of services to enhance client campaigns. The company provides campaign setup, quality assurance testing, and email deliverability to ensure effective communication with target audiences. Additionally, it offers reporting and analytics to track performance and optimize strategies. Beyond these core services, Blue Sky Factory also supports marketing strategy development and creative design, which includes concept development, static and rich email design, microsite design, and the creation of digital assets such as flash presentations and landing pages. This diverse suite of offerings positions Blue Sky Factory as a key player in the email marketing industry.
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