Equativ

Equativ is an ad tech company that specializes in providing a digital marketplace for advertisers. The company develops direct and programmatic advertising software aimed at optimizing the value of advertisement impressions. Its platform efficiently manages inventory and ad delivery across multiple formats and devices, utilizing advanced forecasting, targeting, and big data analytics. This approach enables publishers to enhance their revenue from premium and programmatic advertisements without the need for third-party vendors. Equativ focuses on delivering brand and privacy-safe solutions, combining client expertise with engineering to ensure a high level of professionalism and technical sophistication in its services.