Swander Pace Capital

Swander Pace Capital is a private equity firm established in 1996 and headquartered in San Francisco, California. The firm specializes in investing in growth-oriented, middle-market consumer companies across various sectors, including branded food, household products, personal care, pet products, and e-commerce. With additional offices in New Jersey and Ontario, Swander Pace Capital leverages its industry expertise to acquire or invest in consumer products companies that hold strong market positions in attractive niches. The firm provides its portfolio companies with a blend of financial and strategic consulting support aimed at fostering long-term value creation. Over the years, Swander Pace Capital has successfully managed investments in consumer companies generating total revenues exceeding $2.0 billion.

Virginia Calvo

CFO and CCO

Tyler Matlock

Managing Director

Past deals in Dietary Supplements

T-Bev

Private Equity Round in 2021
T-Bev specializes in the production of natural and organic caffeine and functional botanical extracts. The company focuses on providing standardized, premium quality herbal and botanical ingredients tailored for various applications, including functional foods, beverages, and dietary supplements. Additionally, T-Bev manufactures freshly brewed tea powder, natural sweeteners, and tea extracts, catering to the food and beverage, cosmetic, and pharmaceutical industries. By emphasizing customization, T-Bev enables clients to create products that meet their specific requirements.

Bragg Live Food Products

Acquisition in 2019
Bragg Live Food Products, Inc. is a company based in Santa Barbara, California, that specializes in manufacturing and distributing organic health and wellness products. Founded in 1912, Bragg offers a diverse range of items, including its well-known apple cider vinegar, extra virgin olive oil, salad dressings, liquid aminos, and various sauces and seasonings. The company focuses on using high-quality certified organic ingredients to create products that promote a healthy lifestyle. Bragg's offerings are available through distributors, retail stores, and online platforms, catering to a growing market of health-conscious consumers seeking natural alternatives to support their dietary needs.

Bragg Live Food Products

Pre Seed Round in 2019
Bragg Live Food Products, Inc. is a company based in Santa Barbara, California, that specializes in manufacturing and distributing organic health and wellness products. Founded in 1912, Bragg offers a diverse range of items, including its well-known apple cider vinegar, extra virgin olive oil, salad dressings, liquid aminos, and various sauces and seasonings. The company focuses on using high-quality certified organic ingredients to create products that promote a healthy lifestyle. Bragg's offerings are available through distributors, retail stores, and online platforms, catering to a growing market of health-conscious consumers seeking natural alternatives to support their dietary needs.

J.R. Watkins

Private Equity Round in 2018
J.R. Watkins is a manufacturer and supplier of consumer goods specializing in household and personal care products made from natural ingredients. The company offers a range of items including soap, oils, and over-the-counter remedies, all crafted from plant-based materials and enriched with handpicked natural oils and extracts. These products are designed to provide hydration and luxurious nourishment to customers. J.R. Watkins facilitates online shopping, allowing customers to conveniently purchase their products, while also addressing inquiries through phone, email, and online applications.

J.R. Watkins

Acquisition in 2018
J.R. Watkins is a manufacturer and supplier of consumer goods specializing in household and personal care products made from natural ingredients. The company offers a range of items including soap, oils, and over-the-counter remedies, all crafted from plant-based materials and enriched with handpicked natural oils and extracts. These products are designed to provide hydration and luxurious nourishment to customers. J.R. Watkins facilitates online shopping, allowing customers to conveniently purchase their products, while also addressing inquiries through phone, email, and online applications.

Reliance Vitamin

Venture Round in 2017
Reliance Vitamin is a health & wellness company that provides dietary supplements and sports nutrition products.

Swanson Health Products

Acquisition in 2016
SwansonVitamins.com offers guaranteed lowest prices on vitamins, supplements, organic foods and so much more. Family owned since 1969!

Swanson Health Products

Private Equity Round in 2016
SwansonVitamins.com offers guaranteed lowest prices on vitamins, supplements, organic foods and so much more. Family owned since 1969!

Captek Softgel International

Acquisition in 2015
Captek Softgel International, Inc. is a privately-owned, FDA registered and audited manufacturer based in Cerritos, California, specializing in custom dietary supplement formulations. Founded in 1996, the company offers a diverse range of products including vitamins, minerals, carotenoids, herbals, botanicals, oil softgel capsules, specialty softgel products, and vegetarian capsules. Captek operates high-efficiency encapsulation lines that produce over three billion softgels annually, utilizing a facility that spans approximately 85,000 square feet, which includes production areas, analytical and pilot laboratories, and warehousing. The company adheres to FDA current Good Manufacturing Practices (cGMPs) and has received independent certification from NSF International, ensuring the quality and safety of its products for the healthcare sector.

Applegate Farms

Acquisition in 2009
Applegate Farms LLC, founded in 1987 and based in Bridgewater, New Jersey, specializes in the production and sale of natural and organic meat products. The company offers a wide range of refrigerated items, including deli meats, hot dogs, bacon, and sausages, as well as frozen products such as burgers and breakfast sausage. Applegate Farms is committed to sourcing meat from animals raised humanely without antibiotics or hormones, ensuring their products are free from chemical nitrates, artificial ingredients, and preservatives. The company's mission, encapsulated in the phrase "Changing the Meat We Eat," emphasizes accessibility to high-quality, responsibly produced meats while also focusing on educating consumers and supporting sustainable farming practices. As of 2015, Applegate operates as a subsidiary of Hormel Foods Corporation.
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