Dentsu Group

Dentsu Inc. is a prominent Japanese international advertising and public relations company, founded in 1901. It offers a comprehensive range of services across eight key domains, including Marketing, Digital Marketing, Creative Sphere, Promotions, Media, Content, Public Relations, and Global Business. Dentsu operates through nine global network brands, such as Carat, iProspect, and Isobar, alongside various specialist brands. The company is recognized for its innovative approach, emphasizing not only technological advancements but also organizational and business model reforms to deliver significant value and solutions tailored to client needs. Dentsu is also involved in producing and marketing sports and entertainment content globally. While it generates the majority of its revenue in Japan, it maintains a presence in Europe and the Americas, continually striving to assist clients with their business challenges and foster sustainable growth.

Andre Freire de Andrade

CEO EMEA

Natasha Doctor

Associate Director, Programmatic

Hiroshi Igarashi

President and CEO

Yashwin Naidu

Performance Director

Pankaj Nayak

Managing Director, Media Group, dentsu Singapore

Greg Reilly

President

Past deals in Digital Marketing

Sushi Top Marketing

Venture Round in 2023
Operator of a non-fungible token (NFT) distribution platform intended to offer a culture of token graph marketing. The company's platform offer assistance in town distribution with NFT shot, NFT certification, one shot, audio shot, NFT convenience store and many more which help in issuing, receiving, planning and system development of NFTs, enabling businesses to distribute and receive NFTs quickly.

IDN

Series D in 2022
IDN Media Company is a prominent multi-platform digital media entity in Indonesia, catering primarily to affluent Millennials and Gen Z. Founded in 2014 and based in Surabaya, it operates several digital platforms, including IDNtimes.com, which offers engaging content such as visuals, quizzes, and listicles; IDNtv, a producer of web series and branded videos; and Popbela.com, which focuses on lifestyle and pop culture for young urban women. Additionally, IDN Media has IDN Creative, an agency dedicated to native advertising, and IDN Event, which organizes live events showcasing the creativity and talents of its target audience. The company aims to democratize access to accurate and positive information, ultimately serving as a voice for the younger generations in Indonesia.

FIREBUG

Venture Round in 2020
FIREBUG Inc. provides media content, startup produce, artist produce, and other related marketing services. It offers marketing planning in the mass and digital fields, support for public relations and PR activities, TV commercials production, and media buying. Further, the company plans events and distributes videos for smartphones. The company was founded in 2016 and is based in Tokyo, Japan.

BitStar

Venture Round in 2020
BitStar Inc. specializes in influencer marketing and support services, catering to a diverse range of industries including travel, gaming, cosmetics, and consumer goods. The company offers a variety of promotional services, including analytics through an in-house developed tool, event management for pop-up stores, and merchandising solutions. Additionally, BitStar provides specialized support services such as VTuber and music production, along with fan club services through its platform called Costa. The company also facilitates media exposure for influencers, including appearances on television and in magazines, while enabling overseas casting opportunities. Founded in 2014 and based in Tokyo, Japan, BitStar aims to empower individuals, particularly content creators on platforms like YouTube, to showcase their creativity and flourish in a supportive environment.

Xseed Digital

Venture Round in 2019
Xseed Digital, the gamification arm of SEGA Games, focuses on digital marketing, advertising, and media businesses

Markable Creators

Series A in 2019
BCG reported that 70% of Gen Z discover products through content platforms, not directly on a retailer website. Social commerce is NOW. The global fashion E-commerce digital advertising allocation is $200 billion. Mai is making social visual discovery shopping a reality on every photo and video across any social platforms or devices. Viewers can click and shop the clothing they see while watching videos, such as TV shows, movies, and other digital media. Mai bridges the gap between social content and e-commerce, through a fully-automated AI computer vision technology, a sophisticated e-commerce bidding system, and a user personalization system. At Mai, we have spent three years working with top computer vision AI scientists, AI engineers, and fashion experts that created the world’s 1st fully automated video fashion shopping solution. We are connected with numerous top global e-commerce platforms, with total 200M SKUs available, daily updated with an out-of-stock rate <3%. Moreover, Mai is already live with two of the biggest social content platforms in Asia, with more to come. Mai has won the No.1 winner of MIT AI Idol contest in Jul 2020, and also won the title of “Most fundable company by investment value” at the biggest Asia Internet Conference in Nov 2020.

Data Artist

Acquisition in 2018
Data Artist Inc. provides marketing consulting services. The company was founded in 2013 and is based in Tokyo, Japan.

Kaizen Ad

Series C in 2017
Kaizen Platform Inc. is a marketing technology company that specializes in enhancing digital customer experiences through its various services, including UI/UX design, video production, and strategic marketing solutions. Founded in 2013 and operating from San Francisco and Tokyo, the company offers a range of tools for brands, agencies, and freelancers to collaborate on creating and testing marketing materials. Notably, Kaizen Ad serves as a video creative platform that delivers high-quality video advertisements efficiently, leveraging a global network of experienced designers. The platform facilitates multichannel marketing by integrating various tools and resources, allowing users to personalize content, automate conversions, and access analytics for performance improvement. Kaizen Platform caters to multiple sectors, including retail, finance, education, and healthcare, thereby supporting organizations in their digital transformation efforts.

Gleam Futures

Acquisition in 2017
Gleam Futures Limited, based in London, United Kingdom, specializes in talent management services for a new generation of digital creators who have gained prominence on social media platforms. Founded in 2010, the company focuses on developing and managing 'digital-first' talent, helping them expand into various fields such as television, publishing, licensing, branding, and film. Additionally, Gleam Futures offers services that enhance the online presence of digital creators, including content management, website planning, and online advertising. In 2017, it became a subsidiary of Dentsu Aegis Network Ltd.

SesliHarfler

Acquisition in 2017
Founded in 2006, SesliHarfler is a leading digital creative agency with a solid reputation for creativity and strategic project execution, offering a full suite of digital communications services including digital, social, production and 360 marketing solutions to its clients in the Turkish market. The recipient of a number of prestigious creative awards both in Turkey and abroad, SesliHarfler's creative capabilities are seen as a driving force behind its growth. Well respected in the market, its client portfolio includes a number of prominent local and multinational corporations.

Intimate Merger

Venture Round in 2016
Intimate Merger, Inc. develops and sells data management platforms for marketing companies. The company was founded in 2013 and is based in Tokyo, Japan. Intimate Merger, Inc. is a subsidiary of FreakOut Holdings, inc.

Mangham Gaxiola Pte Ltd

Funding Round in 2015
Founded in 2012, Mangham Gaxiola was last year voted Singapore’s most desirable independent creative agency in Marketing Magazine’s annual survey of over 1,000 marketers. The agency is known for premium quality creative work that spans the financial, automotive, fashion, electronics, beauty and FMCG sectors. The wide range of services provided include creative advertising campaigns in mass media, digital media and social media; creative content applications to increase consumer engagement with websites, which are marketing tools in themselves; and designs for the building of brand identities for stores.

Tribeck

Venture Round in 2014
Tribeck operates mainly on owned media consulting, such as corporate websites, and has grown through its competitive advantage based on its unique research and analysis know-how.

Dentsu International

Acquisition in 2012
Dentsu Aegis Network is a global communications network headquartered in London, specializing in brand, media, and digital communications services. With a presence in 110 countries and a workforce of over 22,000 specialists, it operates through six main brands: Carat, iProspect, Isobar, Posterscope, Vizeum, and the Dentsu agency. The network also includes various multi-market brands, such as Amnet and 360i, which enhance its service offerings. Dentsu Aegis Network focuses on providing a comprehensive and integrated approach to communication, including digital creative execution, content creation, media planning, and marketing analytics. The organization aims to be a leading choice for clients seeking innovative solutions to engage consumers and strengthen brand relationships in the connected economy. Recently, Dentsu Aegis Network has expressed its intention to acquire a 51% stake in Barnes, Catmur & Friends, further expanding its capabilities in the market.

Steak

Acquisition in 2011
Steak Group is a London-based advertising company founded in 2005 that specializes in digital marketing services. It provides a range of solutions, including pay-per-click advertising, search engine optimization, and media marketing. The company also offers digital design services such as web design and development, digital advertising creative, and e-commerce site development. Additionally, Steak Group focuses on connecting brands with affiliates to enhance marketing campaigns and provides insight services that include market research, consumer insights, and digital strategy consultancy. The company was acquired by Dentsu in June 2011.

Innovation Interactive

Acquisition in 2010
Innovation Interactive is a marketing company that specializes in digital advertising services, catering to clients across the United States, Europe, and Asia. Founded by Will Margiloff, the company focuses on delivering online marketing solutions that help growing businesses connect with their customers effectively. In 2010, Innovation Interactive was acquired by Dentsu, enhancing its capabilities and reach in the competitive marketing landscape.

Cyber Communications

Acquisition in 2009
Cyber Communications is the largest Media Rep in Japan, and the digital media wing of the Dentsu Group.

McGarryBowen

Acquisition in 2008
McGarryBowen is an integrated marketing communications agency that focuses on delivering comprehensive advertising and brand services to its clients. The agency is dedicated to building strong brands and fostering business growth through a range of offerings, including advertising, digital solutions, brand design, and social media services. By prioritizing client needs and aiming to provide superior service, McGarryBowen positions itself as a partner in developing effective marketing strategies that help organizations enhance their brand presence and achieve their business objectives.

OPT

Corporate Round in 2006
OPT, Inc. is a Japanese e-marketing company focused on enhancing customers' internet marketing efforts to drive sales. The company prioritizes maximizing clients' return on investment (ROI) by developing tailored solutions that address specific marketing challenges. OPT provides a comprehensive range of services, including advertisement creation, website development, marketing strategy formulation, and support for communication and IT strategies. The firm operates across four primary business areas: advertising, technology, solutions, and content. Emphasizing a "market in" approach rather than a "product out" philosophy, OPT has developed proprietary tools for objective measurement of marketing effectiveness. This data-driven strategy enables the company to continually refine and improve clients' marketing initiatives, fostering sustainable growth and market innovation.
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