The Riverside Company is a prominent global private equity firm established in 1988, headquartered in New York. It specializes in making control and non-control investments in growth-stage businesses valued at up to $400 million. With a diverse portfolio that includes over 80 companies, Riverside has completed more than 480 transactions across various sectors, including business services, consumer brands, education and training, franchising, healthcare, software, information technology, and specialty manufacturing. The firm operates internationally, with investment activities spanning the United States, Canada, Europe, Japan, South Korea, Australia, and New Zealand.
Apollo Interactive, Inc. operates as a digital advertising agency. It offers Internet advertising, online marketing, Web designing and development, online media planning and buying, search engine marketing, Website analytics, programming, managed hosting, and email marketing services; and Extranets, Intranets, and e-business portal services. The company has strategic partnerships with Nielsen/NetRatings, double click, Omniture, BlueHornet, Trellian, and Rockspace Hosting. Apollo Interactive, Inc. was founded in 1995 and is based in Culver City, California with additional offices in Dallas, Texas; and Charlotte, North Carolina.
Corporate Visions is a leading marketing and sales messaging, tools and training company that helps global B2B companies create more sales opportunities, win more deals and increase sales profitability by improving the conversations salespeople have with customers. Companies engage Corporate Visions in three areas: developing differentiated messages that concentrate on customer needs; deploying tools that support critical steps in the buying cycle; and delivering sales skills training that enables salespeople to capture more value.
MMG Fusion, LLC designs software solutions to meet the professional needs of dentists. The company provides The Dashboard that tracks new patients, organizes and categorizes marketing statistics, and integrates seamlessly with the practice management software; a Patient Engagement tool that gives staff a breakdown of confirmed and unconfirmed appointments, patient lists, online scheduling, and more, as well as facilitates online scheduling, appointment reminders, and email marketing campaigns; local directories for managing and optimizing local listings, and integrating with ROI software to show patients and revenue results; Rank Tracker, a tool to monitor rankings on Google for local key words for bringing new patients to the Website; Review Tracker to monitor various reviews from Google, Yelp, YellowPages, CitySearch, and more, as well as remove negative reviews; and Marketing Tracker ROI that categorizes marketing spend calculating conversions and revenue. It also provides social media solutions; and Call Analysis, a tool to track various calls and conversions from campaigns, as well as finds the right words for staff to use to increase conversions and new patients. The company is based in Severna Park, Maryland.
MarketMuse, Inc. is an AI-based content intelligence and strategy platform that assists users in researching, planning, creating, and optimizing content. Founded in 2013 and based in Boston, Massachusetts, the company provides a comprehensive suite designed for SEOs, content strategists, editors, and marketers. The platform analyzes vast amounts of online content to develop detailed blueprints that guide users on how to effectively cover topics. By assessing a customer's website and identifying topical gaps, MarketMuse recommends prioritized improvements within an SEO impact framework. This approach significantly accelerates content research and strategy formulation, enabling brands to achieve substantial increases in organic search traffic. Over 120 organizations, including notable names such as IBM and GSK, utilize MarketMuse to enhance their content marketing efforts.
Affinitiv, Inc. is a marketing technology company that specializes in serving automotive manufacturers and dealerships. Founded in 1999 and based in Chicago, Illinois, Affinitiv offers a comprehensive analytical technology platform designed to help clients produce, manage, measure, and optimize multi-channel communications across digital, traditional, and mobile channels. Its solutions also include social media strategies that enhance marketing campaigns and foster deeper engagement with target audiences. The company's capabilities provide an end-to-end solution that supports a consistent consumer experience throughout the customer lifecycle, ultimately driving brand loyalty and increasing revenue for automotive manufacturers, dealership groups, and individual dealers. Affinitiv has additional offices in various locations, including Ohio, New York, Florida, and California.
Screenvision Media is a cinema, video, and media organization based in New York that specializes in providing advertising and marketing solutions within movie theaters across the United States. Founded in 1976, the company curates engaging storytelling through a variety of services, including on-screen advertising, in-lobby promotions, and comprehensive marketing programs tailored for national, regional, and local advertisers. Screenvision Media also offers cinema advertising representation to theatrical exhibitors, ensuring a broad reach across its extensive network of screens. By focusing on innovative and effective media solutions, the company aims to enhance the moviegoing experience for audiences while delivering impactful messaging for brands.
Doctor.com is the first marketing automation platform purpose-built for healthcare organizations. We've been first to market with leading reputation management and patient acquisition services including ProfileSync, ProfilePromote, and the Doctor.com ReviewHub, which was the subject of a case study on the Google Enterprise blog. All Doctor.com services connect to a proprietary network of leading consumer health and local business sites that collectively reach over 100M patients monthly, giving our clients an unrivaled advantage in their online marketing. As one of the fastest-growing SaaS companies in the healthcare vertical, they're fortunate to be backed by world-class investors and supported by a truly exceptional team.
Spectrio, LLC specializes in providing in-store marketing solutions that integrate content and technology. The company offers a comprehensive suite of customer engagement services, including digital signage, interactive kiosks, Wi-Fi marketing, in-store music, on-hold messaging, and scent marketing. Spectrio caters to a diverse clientele, ranging from small independently owned businesses to large Fortune 500 companies, helping them effectively communicate their marketing messages and engage with customers. Founded in 1986 and based in Oldsmar, Florida, the company was previously known as Audio Messaging Solutions, LLC before rebranding in 2011. Spectrio also has a strategic partnership with Health Media Network, further enhancing its service offerings.
DMA’s award-winning system, measurement analytics, and strategic concepts provide a foundation for profitability growth for financial institutions throughout the U.S. and Canada. DMA focuses on managing for income sustainability by integrating management, finance, marketing, and sales. DMA is a premier provider dedicated to driving cross-functional activities for increased bottom-line performance in these tough economic times.
Brandmuscle Inc. is a provider of web-based local marketing software and services, catering to brands and their affiliates in the United States and internationally. The company offers a range of solutions, including BrandBuilder for managing local marketing campaigns, DesignTracker for graphics management, LocationBuilder to enhance the local digital presence of multi-location brands, and DisplayTracker for creating customized point-of-sale materials. Additionally, Brandmuscle provides digital menus for tablets, local marketing execution services, and comprehensive program management, including co-op and trade promotion management and loyalty program fulfillment. Serving a diverse set of industries such as automotive, financial services, and retail, Brandmuscle is headquartered in Chicago with additional offices in Cleveland, Austin, and Los Angeles. Founded in 2000, the company employs over 650 professionals and has been recognized for its rapid growth and excellence in local marketing automation.
TradeOne provides an integrated suite of web based tools and services for managing the full spectrum of channel marketing and incentive programs. A perfect union of technology and people empowering our clients with easy to use web based tools, peace of mind with strong financial controls, thought leadership and innovation, quality audit work, robust reporting and “concierge” class customer service.
WhatCounts is an email marketing company headquartered in Atlanta, Georgia, with additional offices in Seattle, Sydney, and Baltimore. It specializes in providing a range of services designed to enhance email communications for commercial customers. These services encompass personalized email marketing, mobile marketing, broadcast voice messaging, database management, and customer intelligence. WhatCounts focuses on leveraging data and automation to help over 800 clients drive revenue through effective marketing strategies that include email, social media, and web solutions. The company emphasizes the importance of delivering smart and tailored messages to target audiences, ensuring a substantial return on investment for its customers.
Tensator provides custom space and queue management products that accelerate queues, reduce wait times and generate marketing opportunities that improve sales.
WorkPlace Media
Acquisition in 2007
WorkPlace Media, Inc. is a media company, specializes in helping marketers to reach employed consumers.
AIA Corporation is a promotional products distributor that operates a network of distributorships across the United States. The company specializes in helping businesses develop marketing and advertising programs by providing a diverse range of promotional products, including corporate apparel, branded items, and high-end gifts. AIA Corporation offers essential services such as advanced technology, back-office support, order financing, and sales coaching, which enable distributors to enhance their efficiency and profitability. By focusing on integrated marketing solutions, AIA empowers entrepreneurs to grow their businesses and effectively reach their customers in today's digital landscape.
Experient—A Maritz Global Events Company leads the industry as one of the best-known and most-respected brands in the event management world. Our core services include providing registration, housing, event planning and management, site sourcing/contract negotiation, and lead retrieval services to progressive associations, government agencies and for-profit trade show producers with the support of an extensive supplier network. Experient employs professionals dedicated to fulfilling our vision of perfecting the event experience to deliver leading-edge thinking, experience, and technology solutions for meetings, conventions, and tradeshows around the world
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