Cuponatic Latam

Cuponatic is a prominent e-commerce platform founded in 2010, specializing in daily deals across Chile, Colombia, Mexico, and Peru. As the second largest player in the daily deal market in these regions, it has established a substantial presence with over 130,000 daily visits and more than 2,000 transactions. The company boasts a diverse merchant base of over 12,500 businesses, offering more than 80,000 deals annually. Cuponatic has cultivated an active customer base of 342,000 individuals across four emerging markets and has demonstrated consistent profitability since 2013, with significant revenue growth. The firm employs a skilled in-house IT team that leverages a proprietary technology platform, allowing for rapid innovation and flexibility. Cuponatic's business model focuses on an omnichannel strategy that includes inventory expansion and offline pick-up centers. The company is well-positioned in a favorable market characterized by a growing middle class and increasing internet accessibility, particularly through mobile devices.