STENDERS
Acquisition in 2024
Stenders is a cosmetic company that specializes in producing and selling a wide range of showering, bathing, and body care products. The product lineup includes body care items such as sun care, hand care, sauna honey, yogurts, lotions, body butter, and body and massage oils. In addition, Stenders offers skin care products, including creams, tonics, and lip butter, as well as hair care solutions, which comprise shampoos, conditioners, and treatments tailored for both men and women. The company emphasizes the use of natural ingredients, such as plant oils, extracts, and essential oils, along with beeswax and honey, allowing customers to access a variety of beauty products at affordable prices.
Beauty Industry Group
Acquisition in 2021
Beauty Industry Group, established in 2004 and headquartered in Salt Lake City, Utah, is a prominent player in the beauty sector, specializing in professional hair extensions and related products. The company boasts a global network of over 50 distributors, alongside a significant direct-to-consumer presence. Its product offerings extend beyond hair extensions to include lash enhancement and various beauty items, which are marketed through e-commerce platforms and direct sales to stylists, salons, national and independent beauty distributors, as well as professional beauty retailers. Through its diverse range of businesses, Beauty Industry Group aims to meet the needs of both consumers and industry professionals in the ever-evolving beauty market.