MassChallenge

MassChallenge is a non-equity startup accelerator headquartered in Boston, Massachusetts, with additional locations in Israel, Mexico, Switzerland, Texas, and the UK. Founded in 2009, it focuses on fostering innovation and entrepreneurship by supporting high-potential startups across various industries globally. MassChallenge provides expert mentorship, a tailored curriculum, and access to corporate partners without taking any equity from the startups. Its programs, including specialized initiatives like MassChallenge FinTech and MassChallenge HealthTech, aim to facilitate partnerships between startups and established companies to drive innovation and growth. To date, MassChallenge has helped over 1,200 alumni raise more than $2 billion in funding and create over 65,000 jobs, demonstrating its significant impact on the global innovation ecosystem.

Cait Brumme

Acting CEO

Cait Brumme

Managing Partner

Siobhan Dullea

CEO

Matt Lashmar

Managing Director

Camila Lecaros

Managing Director

Yonit Serkin

Managing Director

Devon Sherman

Founding Director, Head of MassChallenge FinTech

Michelle Williams

Vice President and Head of Texas Strategy

Past deals in FMCG

Nature Knows

Non Equity Assistance in 2021
Nature Knows specializes in offering fresh, ready-to-eat fruits and vegetables, emphasizing convenience and health in their product line. The company utilizes innovative, breathable, and eco-friendly packaging to enhance the freshness and appeal of its offerings. In addition to fruits and vegetables, Nature Knows also provides a range of plant-based snacking and meal products, catering to consumers seeking nutritious and sustainable food options.

KerlyGirl

Non Equity Assistance in 2021
KerlyGirl is a B2C startup offering an e-commerce site selling hair masks, curl creams, and serums. Its products are specifically catered to people with Type 3 and 4 hair — the very tightest coils — and are all plant-based and COSMOS-certified organic.

Jericoo Good Ethics

Non Equity Assistance in 2021
Jericoo Good Ethics is a sustainable online supermarket in Mexico, delivering fresh organic products to your door, in zero-waste packaging.

Femly

Non Equity Assistance in 2021
Femly LLC is a manufacturer and distributor of feminine hygiene care products, specializing in organic and environmentally friendly options. Founded in 2016 and based in Upper Marlboro, Maryland, the company offers a range of products including organic cotton tampons, day and night pads, and menstrual cups. Femly emphasizes the use of certified organic cotton, free from pesticides, to enhance women's health and comfort. In addition to its product line, Femly provides monthly subscription services, online ordering, and home delivery, ensuring convenience for its customers. The company also supplies feminine care products to restrooms in various organizations such as hotels, co-working spaces, and colleges, making its products widely accessible.

FairFlavor Foods

Non Equity Assistance in 2021
FairFlavor is developing vegan dairy alternatives to help millennials that are flexitarians that care about their health, the environment, and are bored with the available options, with cheeses, gelato, and desserts with unique creaminess and mouthfeel achieved through a patented fermentation process, and made of a nutritious novel nut that grows naturally in the Indonesian rainforest.

Pricepally

Non Equity Assistance in 2021
Pricepally operates an e-commerce platform focused on food and grocery shopping, founded in 2019 and based in Lagos, Nigeria. The platform aims to provide access to affordable, nutritious, and secure food items in urban areas across Africa. Pricepally functions as a digital food cooperative, allowing consumers to connect directly with local farmers, wholesalers, and producers. It enables users to buy food in bulk or share bulk purchases with others, leveraging collective bargaining power to reduce costs. The online store offers a wide range of products, including groceries, baby products, packaged food, and various ingredients, ensuring that customers have access to fresh and high-quality food items.

FlexSea

Non Equity Assistance in 2021
FlexSea specializes in the development of innovative biomaterials sourced from renewable marine resources, specifically seaweed, to create sustainable packaging solutions. The company focuses on producing compostable biopolymer materials that serve as alternatives to conventional plastic film packaging. These materials are designed to degrade within weeks and can break down in various environments, including marine, soil, and home-composting settings. By providing environmentally friendly packaging options, FlexSea enables clients to maintain product freshness and safety while minimizing environmental impact.

Greencovery

Non Equity Assistance in 2021
Greencovery specializes in food upcycling technology that allows food companies to produce sustainable ingredients from side-stream production. The company’s proprietary platform accelerates the time-to-market for new components that would otherwise be difficult to recover, enhancing both feasibility and sustainability for its clients. Greencovery's technology has versatile applications, enabling the production of circular flavors, supplements, and various food ingredients, particularly catering to the expanding markets for sports nutrition, beverages, and protein alternatives. By effectively recovering valuable products from side-streams, Greencovery supports the food industry in creating more sustainable practices.

SGMA

Seed Round in 2020
SGMA specializes in coatings & advanced materials using Sol-gel process. It develops practical, sustainable solutions for today’s global problems. SGMA’s technology platform has a wide range of applications. The first area we are aiming to address is that of food packaging. The company is actively engaged in a program to help Starbucks, McDonald’s, Coca-Cola, Yum! Brands and the World Wide Fund for Nature. SGMA’s Technology Platform provides a quickly scalable solution to address the zero-plastic goal with a potential cost reduction, as the solution is delivered via a mono-material which is 100% recyclable. It has applications beyond the initial coffee cup solution, being able to address trays, boxes, and beyond. The company is led by CEO Dr Fanya Ismail and was founded in 2017.

Fuddis

Non Equity Assistance in 2020
Fuddis is a food tech company that provides a platform aimed at enhancing online growth for businesses in the food and grocery sectors. It offers a range of services designed to streamline supply chain management and improve customer relationship handling. By allowing users to select meal suppliers and set discount budgets for employees, Fuddis enables businesses to provide instant benefits to their workforce without incurring any setup costs. This approach not only enhances employee satisfaction but also fosters operational efficiency and drives growth for its clients.

HanaBi

Non Equity Assistance in 2020
HanaBi wants to offer these customers a ready-to-go solution to penetrate the in-wash fabric solid scent booster market, and to their consumers better product to fulfill their long-lasting fragrance expectations.

Ful Foods

Non Equity Assistance in 2020
FUL Foods BV, founded in 2020 and based in Delft, Netherlands, specializes in producing sustainable beverages that focus on natural nutrition and plant-based protein. The company aims to cater to environmentally conscious consumers by offering products designed to reduce carbon footprints while enhancing health. Its flagship product, "waterFUL," is a carbonated drink enriched with a trademarked carbon-negative ingredient derived from microalgae. This innovative formulation boasts key proteins and immune-boosting nutrients, leveraging advances in microalgae stability and digestibility. FUL Foods sells its products online, providing a convenient and refreshing option for those seeking nutritious and environmentally friendly beverage choices.

SmartFish

Non Equity Assistance in 2020
SmartFish offers quality marine products to the market and contributes to good fishing management and sustainability. It markets seafood products that have a sustainability guarantee, reducing the number of intermediaries and seeking that more steps in the value chain remain in the cooperatives. It also negotiates with cooperatives with an open book policy to make the profits transparent at each link in the chain.

Abeja Reyna

Grant in 2019
Manufacturer of natural beauty care products intended to provide beneficial properties of honey. The company's products are made with honey nutrients that are free of paraben and are known for their moisturizing, antibacterial, and antioxidant properties, providing customers with organically made sustainable products.

BFT

Grant in 2019
BFT focuses on innovative sugar beet processing to create products with distinctive properties that benefit both food producers and consumers. By offering artificial sweeteners that reduce the glycemic load of foods, BFT addresses the growing concerns related to high glycemic stress in modern diets. Their products are designed to support human metabolism, positively influencing glycemic response and providing metabolic support after sugar intake. This approach not only aids in the formulation of gluten-free and lactose-free foods but also plays a role in combating the increasing prevalence of lifestyle diseases linked to high sugar consumption, thereby promoting improved nutrition and overall well-being.

Agrowave

Non Equity Assistance in 2019
Agrowave is a provider of agricultural services focused on creating an efficient farm-to-market mobility supply chain. The company operates a network of mobile pickup stations at farm gates, allowing farmers to sell their produce directly from their locations. Agrowave offers customized sorting, grading, and packaging services to ensure quality, alongside providing comprehensive logistics support. With a technology-driven approach, the company simplifies the first-mile logistics process, enabling farmers to complete transactions with minimal effort and facilitating easier access to markets for their products.

Hempfy

Non Equity Assistance in 2019
Hempfy focuses on innovative food and beverages, based on proprietary cold infusion technology for harvesting and processing THC-free hemp plants, compliant with Swiss legislation. All their products are 100% Swiss made : they grow Hemp, produce and develop their products exclusively in Switzerland from bottom to top. Their production is based on bespoke quality, starting from selecting the best seeds, clearest spring water till final production by the very "Swiss way of doing things".

Fresh.Land

Non Equity Assistance in 2019
Fresh.Land is a digital platform designed to connect farmers directly with consumers, enabling the sale of fresh fruit and vegetables without the involvement of middlemen. This innovative approach allows farmers to sell their harvests directly to retailers, significantly reducing the time it takes for produce to reach stores—from months to just a few days. By streamlining the supply chain, Fresh.Land significantly lowers carbon emissions, food waste, and the use of chemicals in food production. The platform provides farmers with the necessary digital infrastructure and expertise, fostering a more sustainable food industry while ensuring that consumers receive high-quality, fresh produce straight from the farm.

Phool

Non Equity Assistance in 2019
Phool is a company dedicated to managing and recycling floral waste, primarily generated from religious places of worship. It operates on a circular economy model, transforming this waste into various organic products, including patented organic fertilizers, charcoal-free incense sticks, and biodegradable packaging materials. By focusing on sustainability, Phool not only addresses the environmental issue of floral waste but also empowers marginalized communities by providing employment opportunities, particularly for women. Through its innovative approach, the company aims to create a positive impact on both the environment and society.

Fresh Strips

Grant in 2018
Fresh Strips is a smart packaging company that provides low cost solutions which ensure safety for heat sensitive products.

Brightbites

Non Equity Assistance in 2018
Brightbites operates a marketing and research platform designed to assist food manufacturers in gaining insights into specific consumer demographics and niches. The company offers a subscription-based service in which consumers receive a monthly food box. Participants are encouraged to evaluate the products and provide detailed feedback, earning rewards for their engagement. This approach enables Brightbites to facilitate fast and actionable consumer opinions at a significantly reduced cost. By employing a lean testing process, Brightbites delivers valuable documents, results, and data to manufacturers throughout various stages of product development, enhancing their ability to meet consumer demands effectively.

SoaPen

Non Equity Assistance in 2018
Manufacturer of roll-on soap bottles intended to promote hygiene habits through playful means. The company's bottles contain soap that is non-irritating, non-toxic, and free from SLS, parabens, phthalates, and any animal by-product, enabling kids to have a fun and playful way to wash their hands.

MAKOMAS

Non Equity Assistance in 2018
Makomas is a food and beverage company that specializes in producing 100% natural juice drinks inspired by the flavors of West Africa. The company focuses on using fresh, sustainably grown ingredients sourced directly from small farmers in the region. Its products are crafted from a variety of organic fruits, flowers, leaves, and roots, all selected for their scientifically proven health benefits. Makomas aims to provide consumers with gourmet super juices that contain no added sugar, artificial colors, or preservatives, highlighting traditional African recipes while promoting health and sustainability.

Fieldmotion

Non Equity Assistance in 2018
FieldMotion is a provider of field service management software that aims to enhance operational efficiency by minimizing the time and costs associated with field-worker form-filling and job allocation. The platform enables real-time communication between field teams and office staff, facilitating effective data capture, job scheduling, and accountability. By allowing employees to use their existing mobile devices, FieldMotion streamlines processes, reduces paperwork, and accelerates the turnaround from call-out to invoicing. This not only improves customer service but also contributes to long-term growth and increased revenue margins for clients. Overall, FieldMotion's solutions support the transition to a paperless environment, promoting better time management and operational effectiveness.

OCEO

Non Equity Assistance in 2018
OCEO is a consumer company based in Bangalore, India, founded in 2016, that focuses on water purification services. The company offers an Internet of Things (IoT)-enabled water purifier designed to address the increasing demand for safe drinking water. This smart purifier operates efficiently in the background, anticipating user needs to save time and resources. OCEO aims to provide sustainable, intelligent, and affordable water purification solutions, catering to diverse lifestyles and ensuring access to clean water for users around the globe.

Farmster

Grant in 2017
Farmster is a marketplace for agricultural produce in emerging markets, where most farmers do not have access to the internet. Famers post their produce into the marketplace via an AI-based SMS chatbot, and buyers search for produce by location, time of sale and quantity using the Farmster app or website. Farmster expands connections within the agricultural value chain.

MilkBuddy

Grant in 2017
In developing countries, especially the millions of children, are vulnerable. The nutrition is based on milk and this milk can spoil by bad conditions of the environment . That’s why they are developing a mobile processing unit to ensure food safety and shortening the supply chain. Starting at this point the process means, that they can ensure the best quality of their final product and distribute it locally to the customers.

MagicTomato

Grant in 2017
MagicTomato operates an online grocery marketplace that focuses on providing locally made and sourced products. Established in September 2016 in the Geneva area, the company emphasizes sustainability through a decentralized business model that minimizes food waste and packaging. It offers a wide range of non-industrial and GMO-free products, including fruits, vegetables, dairy, meats, and beverages, sourced from around 30 local artisans. With a commitment to freshness, MagicTomato ensures same-day delivery for over 800 items, making it convenient for consumers to access high-quality groceries. The business has achieved break-even status, reflecting its successful integration into the local market.

Food Blockchain

Seed Round in 2017
FoodBlockchain.XYZ is building Food Supply Chain 2.0: through the combination of sensor systems, blockchain and smart contracts Food Blockchain XYZ can assure quality, safety and origins of food throughout the entire supply chain. Smart Contracts powered by their crypto-token Foodcoin will promptly and transparently resolve any financial disputes, allowing creation of new commercial relationships and financial innovation within the food supply chains.

eFarm.cm

Grant in 2016
eFarm.cm is an online marketplace designed for buying and selling agricultural products in Cameroon and beyond. The platform leverages information and communication technology to connect farmers and agricultural dealers with buyers, facilitating the marketing of agricultural goods. eFarm.cm offers various online payment methods and collaborates with logistics companies to ensure the safe transport and delivery of products. Additionally, the platform provides features such as email and SMS alerts, and online chat support to enhance customer engagement. As the agricultural sector in Cameroon and Africa continues to grow, eFarm.cm serves as a vital resource for enabling producers to reach broader markets effectively.

Superb Smoothies

Grant in 2016
Superb Smoothies provides delicious, healthy and convenient foods that help to reduce this food waste. Their products are packed with delicious, healthy, fruit and vegetables, super seeds and superfoods with no added sugar, salt or preservatives. These Superb mixes are stored in a cupboard for up to 2 years and are much less likely to be wasted. Not that They will need 2 years to use them. They are confident that they are so delicious and easy to use that they won't last in your cupboard for long.

Brave Foods

Grant in 2016
Brave Foods is a producer of plant-based snacks focused on delivering nutritious and sustainable dietary options. The company offers products made from natural ingredients that are rich in protein and fiber, ensuring they are both vegan and energizing. By emphasizing sustainable nutrition, Brave Foods aims to make healthy eating appealing and accessible for consumers.

TFC Simulations

Grant in 2016
TFC Simulations is a Swiss company active in the manufacture of high quality simulators for the automotive, aviation and construction industries.

My Fruit Truck

Grant in 2016
My Fruit Truck brings fresh fruits and vegetables from the local market to your door. It works like the ice cream truck in the USA, it passes by your neighbourhood and you can pick your own selection of fresh fruits and vegetables directly from the truck. Bought on the day, the produces are guaranteed fresh and delivered to your door. We also adapt the selection to your preference, to help you find with us your fruits and vegetables one-stop-shop.

Safi Organics

Grant in 2016
Safi Organics specializes in producing organic fertilizers designed to enhance agricultural yields for rural farmers. The company utilizes a carbon-negative approach by converting locally sourced agricultural waste into fertilizers through proprietary low-cost, decentralized biomass conversion reactors. This innovative process not only increases farmers' productivity and income but also addresses environmental concerns by reducing waste and mitigating pollution linked to traditional waste burning practices. By providing quality organic fertilizers, Safi Organics supports sustainable farming and promotes environmental stewardship in the agricultural sector.

Smart Validation Service

Grant in 2015
Dry foods, such as nuts and cereals, have been associated with recalls costing up to $ 30 Mio per incident, caused by bacteria contamination. Processors are now required to prove they reduce harmful bacteria during their process which involves tedious procedures. They offer a process monitoring service which reduces the risk of recalls, ensures regulatory compliance, gives real-time overview of bacteria reduction and unlock the saving potential of minimum $ 100 K/line/year.

FoPo Food Powder

Grant in 2015
FoPo extends food shelf life from 2 weeks to 2 years by freeze drying & turning it into powder, while reducing food waste & helping farmers. In FoPo, they collect ugly fruits & vegetables before expiry from groceries & farms, freeze dry them, & turn them into food powder to preserve their nutrients, prolong shelf life, & maximize logistics. It can be used for smoothies, soups, fruit shakes, & more. The product will be sold via online, supermarkets, humanitarian mission agencies & food companies. With low price, reduced food waste & support for local businesses & farmers, FoPo creates value from the inefficiency in the food system.

Feed Me Pronto

Non Equity Assistance in 2015
A healthy lifestyle is extremely important and something many strive for on a daily basis. High quality options are limited, especially during the work week or when trying to meet your family's needs. We decided to change that. Our driving force is #dontslowdownforfood. At Feed Me Pronto, we carry quality grab and go meals created by a chef whose passion is nutrition and career has encompassed award winning prepared food. We also provide hundreds of snacks for adults and kids, have amazing self-serve beverage options and carry eco-friendly sundries for urban city dwellers. And all of this lives in a unique eco-friendly retail enviornment.

TFC BioSciences

Grant in 2014
TFC BioSciences specializes in the development and manufacture of liposome-based fluorescence detection systems known as Fluorosomes®. These innovative tools are designed to enhance drug discovery processes by measuring passive drug diffusion through membrane bilayers and characterizing interactions between P-glycoprotein and various drugs. By leveraging their Fluorosome® platform, TFC BioSciences aims to provide healthcare professionals with advanced research tools that prioritize performance, user-friendliness, and efficiency, thereby facilitating more effective ADMET studies in drug development. The company is committed to continuously expanding its technology to support the evolving needs of the pharmaceutical industry.

Global Village Fruit

Grant in 2013
Global Village Fruit has an extensive network of suppliers, partnerships with Whole Foods Market, and a positive international reputation. They've imported their first shipment and will soon raise funds on evidence-based sales projections. Global Village Fruit introduces new wonderfruit to the US market, beginning with India's jackfruit.

Green City Growers

Grant in 2013
Green City Growers (GCG) is an urban farming company dedicated to cultivating food in underutilized spaces such as rooftops and raised beds. Founded in 2008 by Jessie Banhazl and headquartered in Boston, GCG specializes in the installation and maintenance of urban farms, offering a range of services that include ecological landscaping, consulting and design, and indoor growing maintenance. The company emphasizes organic, regenerative, and pesticide-free agricultural practices, catering to businesses, food service providers, and homeowners. GCG has experienced significant growth, achieving 50% annual growth over five years, and is now focused on expanding its reach beyond Boston. Through educational programs and hands-on experiences, GCG promotes sustainable farming practices and aims to enhance food accessibility in urban environments.

GG's Originals

Grant in 2012
GG's Original is a manufacturer of Gluten-Free gourmet potato pancakes and bakery items for retail and food service organizations.

Pushpins

Grant in 2010
Provider of a mobile application that gives consumers access to digital coupons. The company provides mobile coupon application that delivers instant coupons and rewards when users scan the barcodes of products in the grocery store.

Fenugreen

Grant in 2010
Fenugreen, founded in 2010, is a company that specializes in manufacturing FreshPaper, a biodegradable and compostable paper product designed to extend the freshness of fruits and vegetables. Made from organic spices, FreshPaper emits a maple-like scent that helps preserve produce for a longer duration. Initially introduced at farmer's markets in Cambridge, MA, the product has since gained global recognition and is utilized by farmers and families worldwide. In addition to its focus on fresh produce, Fenugreen is committed to social initiatives that support local food banks in the United States and assist small-scale farmers in developing countries.
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