MassChallenge

Equalize Digital, Inc. is a company dedicated to enhancing web accessibility through a combination of software and service offerings. Its primary product, the Accessibility Checker, is an automated scanning tool specifically designed for WordPress websites, enabling real-time monitoring and reporting on accessibility status as content, themes, and plugins are updated. In addition to this software, Equalize Digital provides comprehensive audits, remediation services, and custom website solutions to assist clients in ensuring their digital content is accessible to all users. The company's mission is to act as a catalyst for positive change on the web, helping to create a more inclusive online environment.

Carta Digital develops a platform, Biblewhere, which serves as a Bible search engine and database architecture. It also develops an unparalleled databank of curated content, linked to any name in the Bible, and connected to the relevant verses.

Advisers and go-to-market strategists, funding and sales accelerators for startups and INC5000 fast growth companies

CatapultX is utilizing AI to integrate brands into video, anywhere.

Voike has developed a digital music platform tailored for emerging markets, focusing on the unique consumption habits of users in these regions. The platform allows advertisers to effectively reach this audience through both online and offline channels. Additionally, Voike offers a social media solution that facilitates voice-based communications, enabling users to share messages with friends and family. This service is particularly beneficial for prepaid cellphone users who may not have access to unlimited data, as it simulates an online experience that allows for the distribution of voice messages across various social media platforms. Through these innovations, Voike aims to enhance digital media engagement in emerging markets.

Wevo, Inc. is a Boston-based company that offers a marketing technology platform designed to enhance digital experiences prior to their launch. Founded in 2016, Wevo utilizes artificial intelligence and crowdsourced insights to help digital marketers optimize website conversion rates. The platform identifies reasons why visitors may not be converting, compares potential page performances, and provides actionable recommendations to improve conversion outcomes. By analyzing webpages before they go live, Wevo enables businesses to make data-driven decisions that can lead to more effective online strategies.

Habu is a marketing data operating system that helps brands enhance their first-party data while prioritizing privacy. The company's modular platform is designed to integrate with existing marketing technologies, including legacy systems, allowing marketers to avoid additional investments in new platforms. Habu enables brands to establish a robust data foundation, uncover actionable insights, and deliver personalized marketing across multiple channels. With its focus on automated privacy compliance, Habu supports clients in navigating the complexities of data management in a privacy-conscious environment. The company is headquartered in San Francisco and has additional offices in Boston and New York.

Software de Referidos o recomendaciones para Incrementar ventas. Plataforma SaaS de incremento de ventas a través del marketing de referidos. Medición del ROI con analíticas de “referrals” con la digitalización del marketing de “boca a boca”. Software “Member gets Member”

KPI6.COM Srl develops a solution that allows users to listen conversations on social media, analyze what matters to them, and gain predictive insights that will assist them to make business decisions. Its solution enables users to discover influencers on Twitter; analyze various conversations that involve users brand and measure the degree of appreciation of their business; launch location-based searches and gain insights on authors from specific places; discover and identify their competitors; find potential clients; and analyze and classify conversations, and use insights from the past to predict the future. The company is based in Rome, Italy.

Node is a private platform that allows brands to have their products sampled and promoted by hundreds of verified micro-influencers. Node supports over 100 brands across North America in generating UGC content through campaigns that are streamlined and data-driven.

Nuestra empresa crea herramientas y tecnología innovadora para marcas líderes a nivel global con Creadores de Contenido influyente ayudando a una correcta colaboración recompensada por generar y distribuir contenido patrocinado. Desde el 2013 hemos completado más de 2 millones de transacciones para nuestros clientes que van desde pequeñas empresas y startups hasta organizaciones Fortune 500. Democratizamos los medios La manera de crear, consumir y compartir contenido ha cambiado, por ello logramos que cualquier persona como estudiantes universitarios y amas de casa o celebridades, periodistas y bloggers tengan la oportunidad de monetizar sus redes sociales vía piezas de contenido creativas e influyentes.

Developer of an AI-powered dashboard platform designed to increase an online store's return on advertisement spending. The company's platform leverages machine learning models and big data to fully supercharge the real-time prediction, creation, and optimization of new campaigns, generate timely reports to facilitate data-driven decisions, and perform creative testing to generate lead conversions, enabling owners of online retail stores to manage and optimize advertisement campaigns.

IMIX Consulting S.A.S engages in the creation and development of inclusive digital ecosystems based on financial inclusion. It offers a digital platform for financial inclusion that transforms transactional processes, as well as enables physical and digital channels to provide a portfolio of financial services products closer to its customers. The company provides digital linking of people and shops. It serves financial and microfinance entities; and shops. The company is based in Bogotá, Colombia. It has additional locations in Quito, Ecuador; Lima, Peru; and San José, Costa Rica.

Virtual Internship Partners provide remote internships that develop 21st Century professional skills, including the use of digital technology and online platforms, that make students more employable and career-ready.

Developer of cyber security tools intended to protect against online counterfeits, rogue websites, grey market operators, and unauthorized content. The company helps to monitor, identify, and quickly remove counterfeit and infringing content online, enforce against grey market activity, and protect channel partner relationships by proactively monitoring, enabling businesses to ensure that control is maintained for brand & content online, achieving long-term benefits and improvements.

Inkit Inc. is a technology company based in Minneapolis, Minnesota, specializing in direct mailing services for businesses. Founded in 2016, it offers an automated platform that enhances customer engagement through personalized campaigns and streamlined logistics. Inkit's services include address validation, automated direct mail, and the creation of paperless records of customer communications. Its solutions cater to a wide range of industries, including retail, ecommerce, financial services, and healthcare, enabling organizations to communicate effectively with their customers while maintaining compliance with security standards. The company's mission focuses on empowering businesses to optimize their customer outreach through innovative technology.

Waterdata is a provider of AI solutions that help retailers to transform their data into profitable automated marketing actions.

Operator of an online marketplace intended to offer book camps for kids. The company's platform offers parents a central location to find book camps based on their desired criteria and connects them with camp providers, giving parents an effortless way to discover camp options and plan their children's school breaks and provides the best return on marketing, enabling parents to get an unparalleled insight into opportunities and amazingly smooth back-office support.

Empowers connects and rewards thousands of talented minds to solve creative challenges using leading-edge technologies.

Developer of a social marketing and e-commerce platform intended to connect consumers to small businesses in diverse communities. The company's platform addresses primary small business needs such as target marketing, promotions, reviews, analytics, and community building through incentives and hyperlocal deliveries and also allows customers to locate businesses within their communities to upscale sales opportunities through mobile orders and purchases, enabling minority business owners to amplify their brand and shoppers of all affinity groups to shop safely among small businesses in minority communities.

Nexcv operates a recruitment marketing platform that focuses on automating talent acquisition through social media. The platform modernizes the hiring process by transforming job descriptions into engaging video campaigns, allowing employers to effectively target and connect with their ideal candidates. By managing recruitment campaigns across multiple social networks, Nexcv streamlines the sourcing process, saving time and enhancing the overall efficiency of recruitment efforts.

Jump.in is a digital marketing agency that helps its clients jumpstart their careers. Its goal is to give an opportunity for a career that will assure social and financial mobility for a better life. The company was founded in 2018 and is headquartered in Tel Aviv, Israel.

NeuroApplied offers customer-focused marketing based on the study of the customers’ collective subconscious. The company applies machine-learning analytics, in combination with neural-networks computing, to online picture games in order to provide its clients with useful data collected from the associative subconscious of their customers. Its SaaS-based platform provides an intuitive dashboard for insights that is nonintrusive, and visually stimulating for respondents. NeuroApplied was founded by Lior Moyal, Elhanan Meirovithz, and Inna Schneiderman in June 2016.

Digital Onboarding Inc. is a technology company that specializes in a SaaS-based platform aimed at enhancing the new account activation process for financial institutions, such as banks and credit unions. Founded in 2015 and headquartered in Boston, Massachusetts, the company offers an automated solution that facilitates seamless communication with customers, improving engagement and education regarding financial products and services. Through its platform, Digital Onboarding enables institutions to create personalized email and SMS reminders, guiding customers through tailored digital journeys that encourage the adoption of essential services like direct deposit and online bill pay. By streamlining the onboarding experience, the company helps banks and credit unions strengthen relationships with account holders, ultimately driving profitability through increased customer activation and engagement.

Popspots, LLC is a digital advertising network that focuses on enhancing the retail experience for grocers and brands through innovative technology. Founded in 2016 and based in Austin, Texas, the company provides a range of digital advertising services aimed at local businesses and media buyers across various U.S. markets, including major cities like Los Angeles, Houston, and Birmingham. By leveraging digital solutions, Popspots addresses challenges such as out-of-stocks and planogram compliance, thereby improving product awareness and driving sales in grocery environments. Since its inception, the company has expanded its presence in grocery stores nationwide, collaborating with well-known brands to ensure effective consumer engagement and measurable advertising impact.

Decidata develops solutions to help companies bridge the gap between their online and offline marketing strategy. Decidata's proprietary technology detects, monitors and analyzes every TV commercial, allowing our clients to synchronize them in real time with their digital marketing campaigns. This solution is a first step towards a full digital integration of marketing campaign purchase and monitoring, based on Programmatic TV and Digital Billboards.

Operator of a digital platform intended to offer online courses for students. The company's web education platform offers courses in the formats of video lessons, interactive maps and exercises, enabling students to learn math, physics, chemistry history, geography, biology and more in an entertaining manner.

Operator of an online marketplace intended to simplify the purchase of printed items. The company's platform offers a comprehensive portfolio through an automated process that simplifies the purchase of printed and promotional items, advertising prints, custom textiles and large formats, enabling businesses and freelancers to purchase business cards, brochures, flyers, posters for business promotion from the comfort of their homes or office at competitive prices.

Brightbites operates a marketing and research platform designed to assist food manufacturers in gaining insights into specific consumer demographics and niches. The company offers a subscription-based service in which consumers receive a monthly food box. Participants are encouraged to evaluate the products and provide detailed feedback, earning rewards for their engagement. This approach enables Brightbites to facilitate fast and actionable consumer opinions at a significantly reduced cost. By employing a lean testing process, Brightbites delivers valuable documents, results, and data to manufacturers throughout various stages of product development, enhancing their ability to meet consumer demands effectively.

SOCIALYTE is an agency that connects brands to 500 hand-selected tastemakers, representing branded media on over 60% of the world's most followed personal style blogs, as well as digital properties for Vanity Fair, Glamour, Details, Lucky, and Teen Vogue. In the past year, we've launched 500+ native advertising campaigns for Fortune 500 companies such as Coca Cola, Intel, 3M, NBC Universal, and fashion and beauty brands such as Coach, Olay, Nivea, IWC, Gap, Nordstrom, Diesel, Guess, and H&M.

Heepsy is an influencer marketing platform that facilitates connections between agencies, brands, and influencers. Founded in 2016 and headquartered in Bilbao, Spain, the company provides tools for businesses to discover Instagram influencers tailored to specific campaign themes, locations, follower counts, and engagement rates. This enables brands to identify authentic influencers who align with their marketing goals and enhance the effectiveness of their campaigns. By streamlining the search process, Heepsy empowers brands to make informed decisions in their influencer partnerships.

Dig has developed a dating app that connects dog people based on what is important to them: their need for their future significant other to be compatible with their four-legged companion and the lifestyle of being a dog owner or lover. Dig is a novel app at the intersection of the booming pet tech and online dating industries. Dig has created a community of the most dedicated and emotional dog-lovers and dog owners. Dig leverages the demand for pet-forward relationships, experiences, and data by connecting the dog-loving community online as well as through localized events. In the US alone, there are 20 million single dog owners age 25 and over. Dig connects pet companies with this growing market with some of the lowest costs of user acquisition in the dating industry. Dig users range from 18-75+. The majority of Dig users are 25-35 year old single dog-owners and dog-lovers in US metro areas. Dig’s users are strongly attached pet parents and those who see themselves as future pet parents. Small/medium dog businesses are customers for the daily deal and event sponsorships, and larger pet companies and businesses that want to be known as dog-friendly are partners and customers for larger sponsorships and co-promotional campaigns, and monthly Dig deals advertisement placements. Companies pay Dig through vendors and sponsorships for Dig events, to be featured on the Dig custom-built in-app advertising platform "daily deals," and for co-promotional creative and content for the Dig Unleashed blog and newsletter. Dig app users will pay for in-app purchases and monthly subscription tiers. Dig offers a variety of free features to enhance the dating-with-dogs experience, and additional paid feature options are being developed. Global Dating Insights says Dig "has been a viral hit over the past 12 months, landing features in Forbes, Bloomberg, Cosmopolitan, Cheddar and more," and "CEO Leigh Isaacson is building a highly engaged community of pet lovers and creating one of the sector’s strongest niche offerings." See all Dig press at DigDates.com/press.

Brands Of Holding Inc. is a holding company that operates an e-commerce marketplace, enabling brands to sell a variety of products, including apparel, accessories, lifestyle items, and personal care products. Founded in 2015 and headquartered in San Juan, Puerto Rico, the company serves markets in Latin America, including Nicaragua, Argentina, and Mexico. Brands Of provides local entrepreneurs with essential digital tools for exporting their products and enhancing their brand visibility. Through its platform, the company offers digital marketing services, consulting, and business intelligence, effectively targeting consumers both locally and within the diaspora of their home countries, particularly US Hispanics.

Black Business University endeavors to empower, educate and ignite black entrepreneurs to live and lead bigger lives, and create massive business & financial legacies. By leveraging the power of digital marketing, they're creating a course marketplace for personal, professional and business development that has the power to change black economy forever.

MirrAR.io specializes in an augmented reality platform tailored for innovative fashion brands, enabling a seamless integration with existing online websites, mobile applications, and social media channels. This platform enhances the customer experience by allowing consumers to visualize their preferred fit, color, and style, ultimately driving engagement and increasing sales. By providing an immersive shopping experience, MirrAR.io has demonstrated the potential to achieve up to a 25% conversion rate on website trials and a sales increase exceeding 37%. The company focuses on delivering responsive customer experiences that foster strong customer advocacy and loyalty.

Sportskred makes it easier for marketers to connect with their audience in an authentic and scalable way. They work with influencers in sports to get your message out organically and creatively.

nDash provides content creation software & services backed by the world's top freelance writers.

Mintrics LTD operates a social video analytics platform that consolidates the performance analysis of videos across major social media channels, including Facebook, YouTube, Instagram, and Twitter, into a single dashboard. Founded in 2015 and headquartered in London, with an office in Cairo, the company enables users to gain insights into video consumption and audience engagement. By providing detailed reports, Mintrics helps clients identify what captivates their viewers and what content fails to engage them. The platform allows users to compare videos, track performance metrics, and understand audience preferences, ultimately aiding in data-driven decision-making to enhance viewership. Additionally, it offers a competitive leaderboard feature for monitoring competitor performance.

Describli is an online platform designed to support independent authors in managing their writing and marketing efforts. By leveraging data and analytics, it offers authors insights into their readership and sales trends, enabling them to refine their marketing strategies and connect with potential readers more effectively. The platform also fosters a writing community, allowing authors and readers to engage through writing prompts and interactive games, enhancing the overall experience of both creating and consuming literature. Through these features, Describli empowers self-publishing authors to take control of their work and achieve greater success in the competitive publishing landscape.

Mark Labs Inc. is a data analytics software company that specializes in providing a platform for nonprofits and their donors to understand and communicate social impact data. Founded in December 2015 and based in Washington, D.C., with an additional location in London, the company enables donors to track, analyze, and report the impact of their grant-making and sustainability initiatives. Nonprofits benefit from the platform by tracking their activities and reporting outcomes to funders. Mark Labs employs artificial intelligence and innovative methodologies to assess the Environmental, Social, and Governance (ESG) performance of investments. By offering actionable insights into ESG risks and opportunities, the company empowers clients to make informed investment decisions and effectively communicate the impact of their portfolios to stakeholders.

StoreLevel offers next-generation omni-channel solutions. Audit, panels and field surveys to ensure the effectiveness of your marketing strategies in a precise manner, on a large scale and at a national level.

Amondo is a developer of a content curation tool designed to capture and showcase content generated around live events and campaigns. Its platform allows users to create curated feeds, known as Imprints, which compile photos, videos, and social media content related to specific events. These Imprints can be easily shared and embedded across various online platforms, including social media and venue screens. Additionally, the platform offers functionalities for monetization through brand messaging, data capture, and e-commerce, enabling users to derive new value from their content.

The smartest way to schedule your social media marketing. - Automate your content calendar, and get the perfect ratio of content types, by using categorised queues. - Get 3x more engagement, by automatically repeating your posts for increased visibility. - Recycle your evergreen content for new audiences - Easily customise your posts for each different social network SmarterQueue is currently the only application that lets you follow best practices for social media (i.e. balanced-out content types, repeating posts to reach new audiences) without any effort.

BCG reported that 70% of Gen Z discover products through content platforms, not directly on a retailer website. Social commerce is NOW. The global fashion E-commerce digital advertising allocation is $200 billion. Mai is making social visual discovery shopping a reality on every photo and video across any social platforms or devices. Viewers can click and shop the clothing they see while watching videos, such as TV shows, movies, and other digital media. Mai bridges the gap between social content and e-commerce, through a fully-automated AI computer vision technology, a sophisticated e-commerce bidding system, and a user personalization system. At Mai, we have spent three years working with top computer vision AI scientists, AI engineers, and fashion experts that created the world’s 1st fully automated video fashion shopping solution. We are connected with numerous top global e-commerce platforms, with total 200M SKUs available, daily updated with an out-of-stock rate <3%. Moreover, Mai is already live with two of the biggest social content platforms in Asia, with more to come. Mai has won the No.1 winner of MIT AI Idol contest in Jul 2020, and also won the title of “Most fundable company by investment value” at the biggest Asia Internet Conference in Nov 2020.

Lobster IT Limited operates a social content marketplace that facilitates the buying and selling of photo licenses. The platform connects users from social media platforms such as Instagram, Flickr, Facebook, YouTube, and Vimeo, enabling brands, agencies, and media outlets to license visual content directly from everyday users. Leveraging advanced artificial intelligence technology, Lobster efficiently searches through vast amounts of online content, utilizing image recognition and metadata to identify high-quality, authentic visual materials. This innovative approach allows semi-professional photographers and videographers to monetize their work while offering clients a diverse range of genuine and relatable images and videos, often more compelling than traditional stock photography. Founded in 2013 and based in London, Lobster aims to simplify the search for relevant content, making it accessible for various media campaigns and storytelling needs.

Mark Labs Inc. is a data analytics software company that specializes in providing a platform for nonprofits and their donors to understand and communicate social impact data. Founded in December 2015 and based in Washington, D.C., with an additional location in London, the company enables donors to track, analyze, and report the impact of their grant-making and sustainability initiatives. Nonprofits benefit from the platform by tracking their activities and reporting outcomes to funders. Mark Labs employs artificial intelligence and innovative methodologies to assess the Environmental, Social, and Governance (ESG) performance of investments. By offering actionable insights into ESG risks and opportunities, the company empowers clients to make informed investment decisions and effectively communicate the impact of their portfolios to stakeholders.

Their solution uses user behavioral data obtained from mobile devices to provide personalized advertisements to website visitors who leave without purchases.

Burst Insights is a short-form video discovery engine that tracks brands and influencer video content under 30 seconds on Instagram, Twitter Video, and Vine. It develops in-demand insight tools that lead to improved consumer engagement.

Ader, Inc. is an online marketplace that connects brands with eSports influencers on Twitch, facilitating live endorsements to promote various products and services. Founded in 2014 and based in Boston, Massachusetts, Ader offers a range of promotional solutions, including playthroughs where products are showcased during gaming sessions, and shoutouts, where streamers briefly discuss their favorite products. The platform also conducts market research through surveys, allowing brands to gather feedback from verified Twitch streamers and their audiences. This enables companies to understand consumer opinions and engage with the gaming community effectively. By leveraging the vast audience of over 100 million gamers on Twitch, Ader provides a strategic marketing avenue for brands looking to tap into the gaming market.

Small Fry creates economic opportunity in urban communities by employing talented lower-income youth, aged 17-24, to drive local small business growth online. They harness virtual apprenticeship to train and employ youth to optimize the web presence of small businesses through a spectrum of services including social media and search engine marketing. Youth earn income and gain skills that lead to career mobility while small businesses get affordable online marketing to save time and build revenue.

Moteefe is an e-commerce platform founded in 2014 that enables individuals and businesses to sell customized merchandise through social media channels. It offers a comprehensive solution for merchants of all sizes, allowing them to quickly transform their brand and creative designs into market-ready products. The platform caters to both individual entrepreneurs and larger retailers, facilitating the creation and global distribution of custom clothing and merchandise. By streamlining the process of selling personalized items online, Moteefe empowers users to reach a broader audience and enhance their brand presence.

Vidsy Media Limited is a London-based company that operates an online content creation platform designed to help global brands efficiently produce original video advertisements. Founded in 2014, Vidsy connects brands with a community of over 6,000 vetted creators, enabling the development of effective mobile video ads tailored for various digital channels. The platform supports a range of video formats, including short-form videos, GIFs, and animations, allowing brands to quickly adapt to market changes and capitalize on digital opportunities. Through its fully managed services and technological capabilities, Vidsy aims to transform digital advertising, providing brands with the tools necessary for consistent growth in an evolving landscape.

Vidsy Media Limited is a London-based company that operates an online content creation platform designed to help global brands efficiently produce original video advertisements. Founded in 2014, Vidsy connects brands with a community of over 6,000 vetted creators, enabling the development of effective mobile video ads tailored for various digital channels. The platform supports a range of video formats, including short-form videos, GIFs, and animations, allowing brands to quickly adapt to market changes and capitalize on digital opportunities. Through its fully managed services and technological capabilities, Vidsy aims to transform digital advertising, providing brands with the tools necessary for consistent growth in an evolving landscape.

Encore Alert is a social media analytics platform designed to assist marketers by providing timely alerts and actionable recommendations based on social data opportunities. The tool enables digital marketers to respond effectively to relevant social media activities, enhancing their engagement strategies. It is utilized daily by mid-market brands, including NASA, WeddingWire, Georgetown University, and the Consumer Electronics Association. Encore Alert focuses on helping enterprise brands and advertisers collect, curate, and amplify customer-generated marketing content. The company is currently in the process of raising a seed round of funding from notable investors in the tech and marketing sectors.

Lobster IT Limited operates a social content marketplace that facilitates the buying and selling of photo licenses. The platform connects users from social media platforms such as Instagram, Flickr, Facebook, YouTube, and Vimeo, enabling brands, agencies, and media outlets to license visual content directly from everyday users. Leveraging advanced artificial intelligence technology, Lobster efficiently searches through vast amounts of online content, utilizing image recognition and metadata to identify high-quality, authentic visual materials. This innovative approach allows semi-professional photographers and videographers to monetize their work while offering clients a diverse range of genuine and relatable images and videos, often more compelling than traditional stock photography. Founded in 2013 and based in London, Lobster aims to simplify the search for relevant content, making it accessible for various media campaigns and storytelling needs.

Encore Alert is a social media analytics platform designed to assist marketers by providing timely alerts and actionable recommendations based on social data opportunities. The tool enables digital marketers to respond effectively to relevant social media activities, enhancing their engagement strategies. It is utilized daily by mid-market brands, including NASA, WeddingWire, Georgetown University, and the Consumer Electronics Association. Encore Alert focuses on helping enterprise brands and advertisers collect, curate, and amplify customer-generated marketing content. The company is currently in the process of raising a seed round of funding from notable investors in the tech and marketing sectors.

AWR Ideas is taking contextual advertising outside the internet to the physical world. Imagine doing what Google does on the internet with adwords but in the physical word. According to the place a person visits, the time, the context, to have the possibility to send an ad. To have real statistic feedback on this ads, not just mere estimations. The empathy of an ad is higher if it cares, thus the possibility to become a call to action, if it´s in context the odds are higher to care for it. We develop hardware/software solutions for contextual communication for the real world.

Faze1 is a data-powered outbound marketing platform for the home services industry. We combine consumer demographics and location-based information with a suite of tools that reinvents the way businesses leverage traditional marketing channels. Our solution provides SMBs everything they need to find, reach, and track customers in a single platform. Faze1 drives greater sales productivity by helping businesses reach the right audiences through more informed and effective marketing campaigns.

Apifia develops an influencer activation platform for Facebook. It offers Mavrck, an influencer activation platform that measures how well friends engage with users’ posts on Facebook; taps into the power of influential women and moms on Facebook who control the everyday spending in the household; and provides data to enhance user’s market research, email marketing, and advertising efforts. Chris Worfel, Lyle Stevens, and Sean Naegeli founded it on February 1, 2012. Its headquarters is in Boston in Massachusetts.

OfferLogic, Inc. is a marketing technology company based in Waltham, Massachusetts, specializing in providing a platform that assists businesses in creating, managing, and optimizing marketing programs in real-time. The platform enables clients to secure exclusive placements on retail websites, present various promotions such as coupons and free trials, and implement trigger-based email campaigns. It integrates seamlessly with CRM and marketing automation tools, catering to diverse teams including merchandising, sales, and retention marketing. Founded in 2012 and previously known as AdAgility, Inc., OfferLogic has developed a significant partner network and operates a range of owned websites, positioning itself as a key resource for businesses targeting small and medium-sized enterprises. As of September 2019, OfferLogic operates as a subsidiary of Rokt Pte Ltd.

ViralGains, Inc. operates a video marketing platform aimed at enhancing the advertising experience for brands and consumers. Founded in 2012 and headquartered in Boston, the company focuses on enabling advertising agencies and brands to connect with their target audiences through engaging video content. By integrating videos into various online environments such as blogs, social games, and social news, ViralGains facilitates two-way conversations between brands and consumers. This approach allows marketers to gather insights into consumer preferences and sentiments, ultimately helping them tailor their messaging to generate awareness, motivate intent, and influence purchase decisions. The platform measures consumer interactions with video content, enhancing the overall effectiveness of marketing strategies.

Edfolio is harnessing the power of online education to train college grads with practical skills to prepare them for jobs in tech. We work with employers to figure out the skills they need, and then curate a free training curriculum from the world’s best online education. These job-focused curricula train students for in-demand jobs like UX Design, Data Science and Digital Marketing. We then connect these qualified candidates with employers who are looking to hire

SocialMadeSimple is a provider of social media marketing tools and services tailored for small businesses and individual professionals. The company combines its innovative platform with a team of marketing experts to offer affordable, full-service social media solutions. Their approach focuses on creating unified and cohesive social media strategies that generate results for multi-location brands on a hyper-local level. SocialMadeSimple reaches its target market through a blend of direct sales and marketing efforts, forming Whitelabel partnerships with larger companies that already offer marketing tools, as well as collaborating with local marketing agencies and smaller affiliates. This strategy allows them to effectively serve a diverse clientele and enhance their social media presence.

Infinite Analytics, Inc. specializes in providing a personalization platform tailored for ecommerce organizations globally. Founded in 2012 by two MIT graduates in Cambridge, Massachusetts, with an additional office in Mumbai, the company offers a suite of tools designed to enhance the online shopping experience. Its flagship products include Infinite Enrich, which transforms raw product data into actionable insights; Infinite Search, which delivers personalized search results to facilitate product discovery; and Infinite Recommend, which optimizes the purchasing journey through tailored recommendations drawn from a diverse array of over 20 widgets. The platform leverages advanced machine learning, natural language processing, and predictive analytics to develop a comprehensive understanding of customer behavior, thereby enabling businesses to increase conversions and reduce customer acquisition costs. Additionally, Infinite Analytics provides plugins and software development kits to support integration with various ecommerce platforms.

IntegralReach has developed a predictive analytics platform that aggregates data from various sources, including set-top boxes, smart TVs, tablets, and streaming servers. This comprehensive integration allows media companies and inventory owners to enhance the value of the audiences they reach. The cloud-based platform is designed to provide timely intelligence and actionable insights derived from data collected from millions of households. In addition to its analytics capabilities, IntegralReach specializes in managing services for digital content, focusing on information retrieval and data processing.

Redeemr is a social loyalty program that works with Facebook, Twitter, and many more social media sites. The SF-based startup lets SMBs, brands, as well as celebrities develop repeated fan engagement on various social media sites and utilize their social presence to fans into customers for their business by rewarding their social as well as customer loyalty.

MessageAMP's purpose is to project the marketing messages of small, medium, and enterprise size B2B/B2C companies across several widely adopted digital channels such as social, mobile, email and the web.

Her Campus Media is a leading media portfolio focused on serving college and GenZennial women through various platforms, including Her Campus, College Fashionista, Spoon University, InfluenceHer Collective, and Her20s. The organization is dedicated to empowering young women by providing them with a range of resources, including a magazine, community platform, and opportunities for peer-to-peer marketing. Her Campus Media also hosts proprietary events such as Her Conference® and College Fashion Week®, which foster community engagement and professional development. By leveraging its extensive on-campus chapter network, the company effectively connects brands with its targeted audience, offering customized content and experiential advertising solutions. The commitment to supporting the next generation is reflected in the success of its team members, who have secured prominent positions in the media and marketing sectors.

SocMetrics, Inc. provides a Web-based self-service platform for agencies and brands. Its platform enables customers to identify existing influencers, understand promising advocates, engage target list, drive desired messages and actions, and monitor and analyze campaign ROI. The company was founded in 2010 and is based in Cambridge, Massachusetts. As of July 11, 2017, SocMetrics, Inc. operates as a subsidiary of Grapevine Logic, Inc..

Olapic Inc. is a visual marketing platform that transforms consumer-generated photos and videos into valuable brand assets for marketing and e-commerce use. Founded in 2009 and headquartered in New York, the company specializes in collecting, curating, publishing, and analyzing visual content from social media to enhance brand engagement and boost sales performance. Olapic offers various solutions, including predictive consumer-generated ads, ad retargeting, and Instagram shopping, catering to brands and retailers across multiple sectors such as apparel, beauty, home, and travel. The platform enables businesses to create authentic marketing experiences that resonate with consumers, driving engagement and improving campaign effectiveness. As of September 2020, Olapic operates as a subsidiary of Social Native LLC, with additional offices in Cordoba, Argentina, and London, United Kingdom.

inStream Media, Inc. is a targeted marketing technology company based in Waltham, Massachusetts, specializing in enhancing customer engagement for brands and retailers. Founded in 2007, the company provides a marketing platform called SmartConnect, which delivers tailored advertisements to customers at the point of sale. This software utilizes various factors, such as store location, time of day, and customer spending patterns, to optimize marketing efforts. inStream Media offers a range of services, including SmartConnect Receipts, SmartConnect eReceipts, and loyalty program integration, as well as in-store marketing and promotional analytics. The company collaborates with national retailers and Fortune 100 brands, including notable names like TimeInc., Kraft, Purina, and Unilever, to transform everyday transactions into effective marketing opportunities that enhance the shopping experience and drive sales.