BrandProject

BrandProject is a venture capital firm founded in 2013 and based in Toronto, Ontario, with an additional presence in New York City. The firm specializes in early-stage investments, focusing on consumer products, services, marketplaces, and technology companies across North America. BrandProject typically acts as the first investor in a funding round and often takes sole stakes in its investments. The firm has played a significant role in developing several innovative brands, including Daily Harvest, Freshly, and Ritual, among others. By providing capital and strategic support, BrandProject aims to help emerging companies establish and scale their operations in competitive markets.