Big Idea Ventures

Founded in 2019, Big Idea Ventures is a venture capital firm specializing in early-stage investments in alternative protein companies. It focuses on plant-based food products and ingredients, as well as cell-based meats. The firm invests primarily in Asia and North America.

Bill Arnold

Director - GFRP Fund

Christian Cadeo

Managing Partner

Henrietta Hearth

Vice President Global Acceleration

Andrew D Ive

General Partner

Michael Lightman

Managing Partner

Caroline Mak

Senior Director of Acceleration

Tom Mastrobuoni

Investor

Jack Pearson

Analyst

Qaynat Sharma

Partner

Van Truskett

Investor

Adrien Villalonga

Associate

Past deals in FMCG

Hooked

Equity Crowdfunding in 2023
Hooked Foods is a Swedish company founded in 2019 that specializes in developing plant-based seafood alternatives, primarily focusing on tuna and salmon products. By creating delicious and nutritious vegan-friendly seafood options, Hooked Foods aims to promote a healthier marine ecosystem and provide consumers with protein-rich meals. The company's commitment to innovation in plant-based cuisine is part of a broader mission to lead the transition towards more sustainable seafood consumption.

Novel Farms

Pre Seed Round in 2022
Novel Farms, Inc. is a Berkeley, California-based company founded in 2020 that specializes in the production of cell-based meat delicacies. It focuses on developing cruelty-free, low-cost, and tunable bioscaffolds through microbial fermentation and proprietary tissue engineering technology. The company's mission is to create gourmet meat alternatives that replicate the taste and texture of conventional meats, appealing to a new generation of conscious consumers. By producing whole-muscle cuts of cultivated meat, Novel Farms aims to make synthetic meat-based delicacies accessible and desirable, transforming the consumption of cell-based meat into a sought-after culinary experience.

The Good Pulse Company

Pre Seed Round in 2022
The Good Pulse Company develops functional proteins and ingredients derived from pulses for use in plant-based foods and supplements, including plant-based cheeses and meats. It concentrates on maximizing the functionality and nutritional value of components extracted from pulse seeds such as peas and soy, and pursues the production of functional meat proteins through precision fermentation to offer sustainable, ethical food options without compromising taste or experience.

Mewery

Pre Seed Round in 2022
Mewery specializes in cultivating pork meat using proprietary bioreactors that grow pork cells on microalgae-based media. This process takes around six to seven weeks and significantly reduces land use, water consumption, and carbon emissions compared to traditional farming methods.

The Mushroom Meat

Pre Seed Round in 2022
The Mushroom Meat Co. is a B2B food technology company that develops animal-free, mushroom-based meat alternatives and clean-label ingredients for meat-style applications. Through a proprietary and tunable platform, it produces a range of products such as beefless patties, porkless shreds and beefless shreds, often integrated with gourmet mushrooms and upcycled plant proteins, and it can create customized shapes and flavors. The products are gluten-free, soy-free, vegan, paleo-friendly and free of the top-12 allergens, enabling vegan, paleo and allergen-free menus with meaty textures and flavors.

Meatless Kingdom

Pre Seed Round in 2022
Meatless Kingdom is an Indonesian food technology startup focused on producing and distributing plant-based food products, primarily using mushrooms. The company caters to both B2B and B2C markets, supplying hotel, restaurant, and catering chains with meat-like texture products, and offering convenient, tasty, nutritious, and MSG-free options for consumers.

Kabocha Milk

Pre Seed Round in 2022
Kabocha Milk is a producer of innovative beverages focused on delivering high-quality, nutrient-rich plant-based milk derived from the Kabocha squash. The company specializes in offering shelf-stable Kabocha milk, addressing the seasonal availability of Kabocha in New Zealand. Its product line includes packaged Kabocha milk, smoothies, and milkshakes, catering to consumers in Japan and Korea. Kabocha Milk emphasizes health and wellness by providing dairy-free, vegan, preservative-free, and cholesterol-free options, appealing to health-conscious individuals seeking nutritious alternatives to traditional dairy products.

CF Foods Group

Pre Seed Round in 2022
CF Foods Group, founded in 2021, specializes in the development of alternative proteins for the agribusiness sector. The company focuses on lab-grown meat production, offering a range of cell-cultivated proteins that include beef, pork, chicken, duck, turkey, and quail. By leveraging advanced technology and scientific research, CF Foods Group aims to optimize the production of meat alternatives, enabling clients to create innovative plant-based products. The company's commitment to preserving nature while advancing food technology positions it as a forward-thinking player in the evolving food industry.

MOA

Seed Round in 2021
MOA make healthy food for a sustainable world that solves growing global food demands. They are establishing a new industry of sustainable food that solves growing global food demands without the need for arable land. They are focused on designing high-value, natural and nutritious food.

Grounded Foods

Seed Round in 2021
Grounded Foods Co. is a West Hollywood-based company that specializes in producing plant-based cheeses crafted from cauliflower and hemp seeds. Founded in 2019 by behavioral economist Veronica Fil and international award-winning chef Shaun Quade, the company employs a proprietary fermentation process that utilizes imperfect vegetables to create products that closely resemble the flavor and texture of dairy cheese. Their product lineup includes gruyere style cheese, camembert style cheese, marinated hemp seed feta, and hemp seed cream cheese, all designed to offer high nutritional value while promoting environmental sustainability. Grounded Foods sells its offerings through both retail stores and online channels, aiming to provide consumers with viable dairy-free alternatives.

Yofix

Series A in 2021
Yofix develops and manufactures dairy-free, soy-free fermented plant-based foods enriched with probiotics. Their products include yogurt alternatives, drinks, desserts, and frozen yogurts, all made from cereals, lentils, grains, and seeds, offering a clean label with no artificial additives or preservatives.

Hooked

Seed Round in 2021
Hooked Foods is a Swedish company founded in 2019 that specializes in developing plant-based seafood alternatives, primarily focusing on tuna and salmon products. By creating delicious and nutritious vegan-friendly seafood options, Hooked Foods aims to promote a healthier marine ecosystem and provide consumers with protein-rich meals. The company's commitment to innovation in plant-based cuisine is part of a broader mission to lead the transition towards more sustainable seafood consumption.

New Breed Meats

Pre Seed Round in 2021
New Breed Meats specializes in plant-based meat products designed to mimic the appearance, cooking experience, and taste of animal-derived meats. Their products are free from the top eight allergens, soy, gluten, and GMOs.

The Frauxmagerie

Pre Seed Round in 2021
The Frauxmagerie specializes in crafting plant-based cheese products. Their offerings include aged and fresh cheese alternatives made from just five natural ingredients: cashews, nutritional yeast, vegan probiotics, salt, and bacterial cultures.

Gathered Foods

Series B in 2021
Gathered Foods Corporation, operating under the brand name Good Catch, specializes in the development, production, and sale of plant-based seafood alternatives in the United States. Founded in 2016 and based in Heath, Ohio, the company offers a variety of products, including plant-based tuna, frozen entrées, and appetizers, all crafted from a unique blend of six legumes—peas, chickpeas, lentils, soy, fava beans, and navy beans—alongside seaweed and algae extract to enhance flavor. These products are designed to replicate the taste and experience of traditional seafood while being free from dairy, gluten, and GMOs, providing a cruelty-free option for consumers seeking alternatives to seafood. Gathered Foods sells its products through both retail stores and online channels, catering to a growing market of health-conscious and environmentally aware consumers.

GreenGourmet Foods

Pre Seed Round in 2020
The world's first Restorative Food company that revives your health, restores farmer livelihoods and rejuvenates the planet! We use sustainable indigenous ingredients to create nutritionally-rich avatars of familiar foods! Our first product range is inspired by traditional Indian dairy favourites.

Yoconut Dairy Free

Seed Round in 2020
Yoconut Dairy Free is a San Francisco-based company that specializes in producing plant-based coconut yogurt. Its offerings include a variety of flavors such as Madagascar Vanilla Bean, Chocolate Coconut, Lemon Cream, and Pineapple. The yogurt is crafted from creamy coconut milk and is designed to be healthy and allergy-friendly, containing natural electrolytes and no added sugars. Yoconut aims to provide a delicious and nutritious alternative for those seeking gluten-free and plant-based food options.

Novel Farms

Pre Seed Round in 2020
Novel Farms, Inc. is a Berkeley, California-based company founded in 2020 that specializes in the production of cell-based meat delicacies. It focuses on developing cruelty-free, low-cost, and tunable bioscaffolds through microbial fermentation and proprietary tissue engineering technology. The company's mission is to create gourmet meat alternatives that replicate the taste and texture of conventional meats, appealing to a new generation of conscious consumers. By producing whole-muscle cuts of cultivated meat, Novel Farms aims to make synthetic meat-based delicacies accessible and desirable, transforming the consumption of cell-based meat into a sought-after culinary experience.

Evo Foods

Pre Seed Round in 2020
Founded in 2019 and based in Mumbai, India, Evo Foods specializes in producing plant-based liquid eggs using proprietary technology and indigenous Indian ingredients like moong beans and peas. Their cholesterol-free product offers a high protein content and egg-like texture.

Grounded Foods

Pre Seed Round in 2019
Grounded Foods Co. is a West Hollywood-based company that specializes in producing plant-based cheeses crafted from cauliflower and hemp seeds. Founded in 2019 by behavioral economist Veronica Fil and international award-winning chef Shaun Quade, the company employs a proprietary fermentation process that utilizes imperfect vegetables to create products that closely resemble the flavor and texture of dairy cheese. Their product lineup includes gruyere style cheese, camembert style cheese, marinated hemp seed feta, and hemp seed cream cheese, all designed to offer high nutritional value while promoting environmental sustainability. Grounded Foods sells its offerings through both retail stores and online channels, aiming to provide consumers with viable dairy-free alternatives.

PATCH Organics

Seed Round in 2019
Founded in 2011, PATCH Organics produces and sells plant-based pumpkin seed milk in various flavors. Its products are allergen-free, animal-friendly, environmentally friendly, and offer a similar nutrition profile to dairy milk.

Phuture

Seed Round in 2019
Phuture Limited is a Hong Kong-based company founded in 2018 that specializes in producing plant-based minced meat products. Focused on sustainability, Phuture aims to provide alternatives to traditional meat by offering non-genetically modified, halal options that closely mimic the taste and texture of pork. The company's proprietary processing technology incorporates rice into its product blend, enhancing the flavor and mouthfeel to create a satisfying experience for consumers. Through innovation in food technology, Phuture seeks to redefine the culinary landscape and promote healthier lifestyles by making plant-based eating more accessible and enjoyable.

Confetti Snacks

Pre Seed Round in 2019
Confetti Snacks is a Singapore-based producer of plant-based snacks derived from nutrient-dense vegetables and upcycled ugly produce. Its products feature heritage Singaporean flavors and authentic spices, delivering vegan snacks rich in minerals and fiber. Packaging uses environmentally friendly materials, including 100% home-compostable packets. The company emphasizes sustainability and social impact, channeling a portion of proceeds to alleviate global hunger and malnutrition.
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