Alibaba Group

Alibaba Group is the largest online and mobile commerce company globally, primarily known for its extensive e-commerce platforms that connect buyers and sellers. It operates notable marketplaces in China, including Taobao, which focuses on consumer-to-consumer transactions, and Tmall, which caters to business-to-consumer interactions. The company's core business lies in its China commerce retail division, which is a significant source of cash flow. In addition to retail and wholesale transactions, Alibaba also generates revenue from various sectors, including international commerce, local consumer services, cloud computing, digital media and entertainment, and logistics through its Cainiao network. Alibaba's diverse portfolio positions it as a key player across multiple industries, including retail, logistics, and technology.

Tony Park

Senior Director, Head of International Business

Joseph Tsai

Executive Vice Chairman

Amy Young

US Investment Associate

Past deals in Fashion

Ably

Corporate Round in 2024
Ably Corporation operates a fashion platform that enables customers to buy and sell products among themselves. The platform features a forum where influencers and celebrities can establish online stores to showcase and sell their products. This model allows users to stay informed about the latest fashion trends and purchase clothing items similar to those worn by their favorite public figures. Ably aims to create a community-driven marketplace that connects consumers with the fashion choices of influential personalities.

KNOWIN Trend Lab

Venture Round in 2021
Knowin is a vertical community e-commerce platform for sports categories dedicated to creating a trendy fashion space for young people.

Enda Athletic

Grant in 2021
Enda Athletic is a Kenyan sports shoe brand that specializes in producing footwear suitable for both athletic and casual use. Founded in 2015 by Navalayo Osembo and Weldon Kennedy, the company aims to share the legacy of Kenyan running excellence with a global audience. By drawing inspiration from the world’s greatest runners in Kenya, Enda seeks to establish itself as a prominent institution in the sports footwear industry. The brand operates out of Nairobi, Kenya, and is dedicated to promoting the country's rich athletic heritage through its products.

Xiaohongshu

Series E in 2021
Xiaohongshu, founded in 2013 and based in Shanghai, is a lifestyle sharing platform that facilitates the exchange of experiences through text, images, and videos. Initially created to assist overseas travelers with shopping, it has transformed into a vibrant community focused on various lifestyle topics, including cosmetics, fashion, food, travel, entertainment, reading, fitness, and childcare. The platform allows users to post their favorite products, share shopping experiences, and discover global merchandise, particularly in the luxury and fashion sectors. It serves as both a social network and a social e-commerce platform, enabling users to review and purchase products from abroad.

AliExpress Russia JV

Funding Round in 2021
AliExpress Russia is a leading cross-border and domestic e-commerce platform in Russia.

Farfetch

Corporate Round in 2020
Farfetch is an online platform established in 2008 that connects buyers and sellers of personal luxury goods. It unites various independent fashion boutiques and offers a diverse range of products, including bags, dresses, shoes, and accessories. The company partners with over 1,000 luxury goods sellers to provide their inventory to nearly one million active customers, charging a commission for each sale. Farfetch operates a modular technology platform designed to enhance the luxury fashion ecosystem, utilizing a proprietary technology stack to support its applications, services, and data. In addition to its digital marketplace, Farfetch also includes Browns stores and the New Guard Group, and it offers solutions that facilitate the e-commerce operations of luxury brands. The company's focus on connecting luxury brands closely with the fashion industry underlines its commitment to the sector.

Farfetch

Convertible Note in 2020
Farfetch is an online platform established in 2008 that connects buyers and sellers of personal luxury goods. It unites various independent fashion boutiques and offers a diverse range of products, including bags, dresses, shoes, and accessories. The company partners with over 1,000 luxury goods sellers to provide their inventory to nearly one million active customers, charging a commission for each sale. Farfetch operates a modular technology platform designed to enhance the luxury fashion ecosystem, utilizing a proprietary technology stack to support its applications, services, and data. In addition to its digital marketplace, Farfetch also includes Browns stores and the New Guard Group, and it offers solutions that facilitate the e-commerce operations of luxury brands. The company's focus on connecting luxury brands closely with the fashion industry underlines its commitment to the sector.

Perfect

Series B in 2019
Perfect Corp. is a technology company that specializes in augmented reality (AR) and artificial intelligence (AI) solutions for the beauty and fashion industries. Founded in 2014 and headquartered in New Taipei, Taiwan, with an additional office in San Jose, California, the company offers a range of products designed to enhance the shopping experience. Its key offerings include YouCam for Web, which provides makeup try-on plugins for e-commerce businesses, and YouCam for Enterprise, a comprehensive suite of beauty solutions featuring virtual makeup applications, AR skin diagnostics, AI product recommendations, and live streaming capabilities. Additionally, Perfect Corp. provides consumer-facing mobile apps like YouCam Makeup and YouCam Perfect, enabling users to virtually try on products, diagnose skin conditions, and share their experiences. By partnering with major brands, Perfect Corp. aims to facilitate personalized and engaging shopping journeys in a digital-first marketplace.

Bit Starlight

Series A in 2019
Bit Starlight is a fashion short video sharing application developer. The company specializes in the short video field. It has a short fashion video sharing community “sugar suit”. Users can watch short fashion videos in the community to understand beauty, life, clothing, matching, etc. In terms of content, at the same time, you can also share short videos, dry goods, and single items.

Tokopedia

Series G in 2018
Tokopedia is an Indonesian technology company established in 2019, aimed at democratizing commerce through digital innovation. It operates an online marketplace that allows individuals and businesses to create and manage their online stores without charge. The platform offers a wide range of products, including fashion accessories, beauty and health items, electronics, food, and toys, serving as a comprehensive e-commerce destination for customers. Tokopedia has successfully reached over 99% of districts in Indonesia, empowering more than 10 million merchants and boasting a user base of over 100 million. The company is committed to fostering a Super Ecosystem that facilitates the discovery and initiation of various commerce activities. To support this vision, Tokopedia collaborates with strategic partners across various sectors, including logistics and financial technology, while providing extensive payment options throughout Indonesia. Its contributions have significantly impacted the Indonesian economy, accounting for more than 1% of its growth.

YCloset

Corporate Round in 2018
At YCloset, users were able to enroll for a monthly fee and rent clothes and accessories free of charge. Founded in 2015, the Beijing-based online platform operated in about 40 cities in China, including Beijing, Shanghai, Guangzhou and Shenzhen. They had partnered with over a hundred fashion brands providing the rental service. The firm announced that it would close down its operations by August 15, 2021.

Trendyol

Acquisition in 2018
Trendyol is a leading e-commerce platform based in Istanbul, Turkey, specializing in retailing a diverse range of products including fashion items for women, men, and children, as well as shoes, bags, accessories, cosmetics, and home decor. Established in 2010, Trendyol has grown to become the largest internet employer in Turkey, employing approximately 2,000 people. The company focuses on providing a seamless shopping experience powered by technology, allowing customers to purchase what they want at their convenience. In 2018, Trendyol formed a strategic partnership with Alibaba Group, marking the largest investment in Turkey's internet sector to date. With its extensive product offerings and commitment to customer satisfaction, Trendyol serves as a central hub for online shopping in Turkey and the MENA region.

Paytm Mall

Venture Round in 2018
Paytm Mall is the online and mobile marketplace division of Paytm E-Commerce, which is a part of One97 Communications. The platform provides a wide array of domestic and international products, including categories such as fashion, electronics, consumer durables, and home furnishings. It enables customers to conveniently shop from home while offering products at discounted rates. Paytm Mall aims to enhance the online shopping experience by providing a diverse selection of items to meet various consumer needs.

Xiaohongshu

Series D in 2018
Xiaohongshu, founded in 2013 and based in Shanghai, is a lifestyle sharing platform that facilitates the exchange of experiences through text, images, and videos. Initially created to assist overseas travelers with shopping, it has transformed into a vibrant community focused on various lifestyle topics, including cosmetics, fashion, food, travel, entertainment, reading, fitness, and childcare. The platform allows users to post their favorite products, share shopping experiences, and discover global merchandise, particularly in the luxury and fashion sectors. It serves as both a social network and a social e-commerce platform, enabling users to review and purchase products from abroad.

Daraz.pk

Acquisition in 2018
Daraz.pk is the largest online shopping platform in Pakistan, catering to fashion enthusiasts and the general public alike. The platform is designed to provide a user-friendly experience, supported by a responsive customer service team. Daraz offers a wide selection of products, including designer clothing, footwear, bags, and accessories, with the convenience of free shipping on orders over Rs 1,500, a 7-day return policy, and cash on delivery options. The website aims to enhance the shopping experience by delivering products directly to customers’ doorsteps, regardless of their location, while keeping individual preferences and budgets in mind. With a comprehensive range of fashion items that surpasses traditional retail hubs, Daraz has established itself as a prominent player in the e-commerce industry. The platform also provides gift cards and international shipping options, allowing customers to send packages to 231 countries globally. Through its innovative approach, Daraz seeks to shift local shopping habits towards the growing trend of online commerce.

Tokopedia

Series F in 2017
Tokopedia is an Indonesian technology company established in 2019, aimed at democratizing commerce through digital innovation. It operates an online marketplace that allows individuals and businesses to create and manage their online stores without charge. The platform offers a wide range of products, including fashion accessories, beauty and health items, electronics, food, and toys, serving as a comprehensive e-commerce destination for customers. Tokopedia has successfully reached over 99% of districts in Indonesia, empowering more than 10 million merchants and boasting a user base of over 100 million. The company is committed to fostering a Super Ecosystem that facilitates the discovery and initiation of various commerce activities. To support this vision, Tokopedia collaborates with strategic partners across various sectors, including logistics and financial technology, while providing extensive payment options throughout Indonesia. Its contributions have significantly impacted the Indonesian economy, accounting for more than 1% of its growth.

Paytm Mall

Venture Round in 2017
Paytm Mall is the online and mobile marketplace division of Paytm E-Commerce, which is a part of One97 Communications. The platform provides a wide array of domestic and international products, including categories such as fashion, electronics, consumer durables, and home furnishings. It enables customers to conveniently shop from home while offering products at discounted rates. Paytm Mall aims to enhance the online shopping experience by providing a diverse selection of items to meet various consumer needs.

Ruhnn Holding Limited

Post in 2016
Ruhnn Holding Limited operates key opinion leader (KOL) cultivation and incubation platforms in China, focusing on the sale of fashion and lifestyle products through its online stores. The company offers a variety of items, including women's apparel, cosmetics, shoes, and handbags, catering to consumer demands. Additionally, Ruhnn provides KOL sales and advertising services to third-party merchants, facilitating brand promotion and product sales. As of March 31, 2020, the company had established 19 online stores and collaborated with 168 signed KOLs. Founded in 2016 and headquartered in Hangzhou, Ruhnn Holding has positioned itself as a significant player in the evolving landscape of social commerce in China.

Mei.com

Private Equity Round in 2015
As the leading Luxury & Fashion Flash Sales website in Asia, Glamour Sales entered into the China market in April 2010. We remain committed to authentic products with attractive discounts to our smart shoppers. To date, Glamour Sales has established official partnerships with over 2,000 international luxury, fashion, beauty and lifestyle brands. Daily flash sales begins each morning at 9am. All products of Glamour Sales are highly curated by our fashion and beauty experts. We strive to deliver a first class luxury shopping experience to you.

Zulily

Post in 2015
Zulily, LLC is an online retailer based in Seattle, Washington, specializing in providing a diverse range of merchandise aimed primarily at mothers shopping for their families. Founded in 2009, Zulily offers a curated selection of products that includes apparel and accessories for men, women, and children, as well as children's toys, infant gear, home décor, kitchen accessories, and personal care items. The company operates on a flash sales model, featuring limited-time offers through its desktop and mobile platforms, allowing customers to discover new products at competitive prices. Zulily has expanded its reach internationally, serving customers in Canada, Australia, and the United Kingdom, and continues to attract millions of shoppers seeking unique finds for their homes and loved ones.

Yinman

Venture Round in 2014
Chinese fashion

1stdibs

Series C in 2014
1stdibs is an online marketplace that connects collectors and design enthusiasts with sellers of vintage, antique, and contemporary items, including furniture, home decor, jewelry, watches, art, and fashion. The platform serves as a venue for respected dealers and makers to showcase their offerings, appealing to sophisticated buyers who value unique and high-quality designs. In addition to its primary marketplace, 1stdibs operates Design Manager, a separate platform that provides software solutions for interior designers. The company generates revenue primarily through fees for marketplace services, alongside additional income from advertisements and software services.

ShopRunner

Private Equity Round in 2013
ShopRunner is a membership program designed to enhance the online shopping experience by providing free 2-day shipping, free returns, and seamless checkout at over 100 top retailers. The service connects consumers with a diverse range of products, including clothing, beauty, electronics, and more, from prestigious brands such as Neiman Marcus, Saks Fifth Avenue, and Bloomingdale's. In addition to fast shipping, ShopRunner members benefit from exclusive deals that can be combined with their shipping advantages, making it easier to shop for a wide variety of items in one place. The platform aims to streamline the online shopping process while ensuring convenience and accessibility for its users.
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