Affle

Jampp is a growth platform based in Buenos Aires, Argentina, specializing in programmatic advertising for on-demand applications. Founded in 2011, the company provides a demand-side platform that utilizes contextual and behavioral signals to enhance user acquisition and retargeting strategies. Jampp focuses on driving incremental performance through its advertising solutions, making it a preferred choice for major mobile brands seeking to optimize their marketing efforts. The platform enables clients to effectively promote their applications and games, facilitating growth in both customer engagement and in-app purchases.

Appnext is a mobile discovery platform based in Bnei Brak, Israel, focused on enhancing app experiences for users and driving app growth for developers and marketers. Established in 2012, the company offers a recommendation engine that facilitates both in-app and on-device app discovery. Through partnerships with leading mobile publishers, OEMs, and operators, Appnext utilizes advanced timeline technology to predict user preferences and promote relevant apps at key moments throughout the day. With a community of over 60,000 developers and a user base of 650 million globally, Appnext connects publishers and advertisers in a transparent marketplace, enabling them to optimize monetization and advertising strategies effectively.

Mediasmart is a Spanish company specializing in real-time optimization of mobile advertising for smartphones and tablets. Founded in January 2012, it was an early entrant into the mobile programmatic ecosystem, offering a proprietary technology platform that provides access to a vast global mobile inventory through over twenty-seven ad exchanges and supply-side platforms. The company's algorithms effectively manage large data sets, demonstrating their capability to deliver measurable results. Mediasmart's technology can handle more than 800,000 ad requests per second and is available for direct client use on a self-serve basis or through APIs, supporting both real-time bidding and programmatic direct buys. With offices in Madrid, London, and Paris, Mediasmart aims to enhance media investment and engagement across various mobile advertising formats.

RevX is a technology company based in Bengaluru, India, specializing in mobile advertising solutions aimed at enhancing user acquisition, engagement, retention, and conversion for marketers. The company provides a platform that utilizes predictive advertising software to deliver personalized product ads tailored to individual user behaviors within mobile applications. Key offerings include a Dynamic Product Ads engine that creates tailored banner and native ads based on users' browsing activities, and an Optimization Engine that automatically adjusts marketing strategies to meet specific performance goals using predictive analytics. Additionally, RevX features a Self-Serve Interface for marketers to manage campaigns independently, along with rich analytics and real-time product recommendations. The platform supports programmatic media buying and leverages extensive data to optimize marketing spend, allowing mobile marketers to effectively reach and engage a diverse audience across various channels.

Affle is a global technology company with a proprietary consumer intelligence platform that delivers consumer engagement, acquisitions and transactions through relevant Mobile Advertising. The platform aims to enhance returns on marketing investment through contextual mobile ads and also by reducing digital ad fraud. While Affle's Consumer platform is used primarily by online & app companies for mobile advertising & monetization, its Enterprise platform helps offline companies to go online through platform based app development, enablement of O2O commerce and through its Customer data platform. Founded in 2005, Affle Holdings investors include Microsoft, D2C (an NTT DoCoMo subsidiary), Itochu, Bennett Coleman & Company Ltd. (BCCL), Centurion Private Equity amongst others. For more information visit www.affle.com

Oneof India’s first full-service mobile ad agency.