SnackFutures

Established by Mondelēz International in 2018, SnackFutures is an innovation hub dedicated to exploring emerging snacking trends globally. It focuses on building and growing small brands with significant potential, leveraging entrepreneurial talent and technologies.

Richie Gray

Vice President and Global Head

Past deals in Nutrition

Urban Legend

Seed Round in 2024
Urban Legend is a food product company focused on promoting healthy eating habits through innovative alternatives to traditional junk food. The company specializes in producing low-fat donuts that are designed to have low caloric content while maintaining high nutritional value. This unique approach allows consumers to indulge in their favorite treats without the associated negative health impacts, making it possible for them to enjoy a guilt-free culinary experience.

Mezcla

Grant in 2023
Mezcla is a plant-based snack company that develops protein bars with a Puff-Crispy texture derived from puffed pea protein. Its products use soy, dairy, and gluten-free ingredients and come in flavors such as vanilla, cocoa peanut butter, and hot chocolate, offering convenient, protein-rich snacks that provide a tasty alternative to traditional bars while emphasizing texture and variety in the snack aisle.

Wonder Monday

Grant in 2022
Wonder Monday specializes in producing high-quality cheesecakes that cater to health-conscious consumers. Their products are keto-friendly, gluten-free, contain no artificial ingredients, and have zero added sugar, making them suitable for individuals with diabetes or gluten intolerance.

Pan’s

Grant in 2022
Pan’s provides nutritious, meaty-textured mushrooms and snacks for vegetarians and mushroom lovers. The company was founded in 2007 and is based in Vancouver, Washington, United States.

Nunbelievable

Grant in 2022
Nunbelievable is a baked goods company that specializes in handcrafted cookies, offering a variety of flavors such as chocolate chip, peanut butter, and oatmeal raisin. The company focuses on creating natural, artisanal products that include options for low-carb, keto-friendly, gluten-free, and low-sugar diets. In addition to providing high-quality baked goods, Nunbelievable is committed to social responsibility, donating meals to partner soup kitchens and organizations. This dual mission allows customers to enjoy their cookies while contributing to the fight against hunger.

GoNanas

Grant in 2022
GoNanas is a women-owned food company specializing in allergen-friendly banana bread. Their products are gluten-free, vegan, and free from common allergens like nuts, making them suitable for various dietary needs.

Oat haus

Grant in 2022
Oat Haus is a producer of vegan, gluten-free oat-based spreads, specifically known for its granola butter. Made with organic ingredients such as oats, flax, maple syrup, coconut oil, olive oil, salt, and spices, Oat Haus offers a healthy alternative for consumers seeking new spreads or school-safe snacks. The company's granola butter has a unique texture reminiscent of nut butter and a flavor profile akin to liquid oatmeal cookies, catering to those looking for nutritious and convenient food options. Oat Haus focuses on delivering products that are nut-free, gluten-free, organic, and vegan, appealing to a diverse range of dietary needs and preferences.

Yolélé

Grant in 2022
Yolélé is a US-based, purpose-driven African food company that brings underutilized African ingredients to global markets through value-added products centered on fonio, an eco-friendly, gluten-free ancient grain. The company focuses on smallholder farmers and supports biodiverse, regenerative, climate-resilient farming systems, creating economic opportunities in rural Africa. Yolélé's products are designed to be nutritious, easy to cook, and appealing to international audiences, combining traditional ingredients with modern formats to deliver healthy, sustainable snacks and foods while promoting biodiversity and resilience in food systems.

Elite Sweets

Grant in 2021
Elite Sweets is a manufacturer of protein-packed donuts that are supposed to be a healthier alternative to sweets. The company's donuts are baked, gluten-free, protein-packed, and produced with low-sugar and keto-friendly ingredients, allowing customers to enjoy treats regardless of their diet or health situation.

NuSkool

Grant in 2021
NuSkool is a snack company founded in 2017 and based in Austin, Texas. It develops and markets low-sugar snack bars and other low-sugar foods focused on healthy, clean ingredients. The products emphasize natural ingredients, good fiber content, and minimal added sugar to offer convenient, full-flavor snacks.

Sourse

Grant in 2021
Sourse is a food technology company dedicated to setting high standards for efficacy and sustainability in the functional snacks category. It specializes in developing new formats for vitamins and supplements, with a mission to design clean, delicious, and functional snacks that serve both people and the planet. The company's first product is vitamin-infused chocolate.

Uplift Food

Seed Round in 2019
Uplift Food, established in 2018, is an Australian-based company that manufactures and retails functional food products designed by dietitians. The company specializes in creating snacks that support gut health and mood, utilizing ingredients like organic green banana flour, probiotics, and vitamin D mushrooms. Uplift Food's products are available for purchase through its online platform.
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