Identity Ventures

Identity Ventures is a European venture capital firm that supports LGBTQ+ led technology startups. It invests in early-stage companies across Europe, the United States, and the United Kingdom, focusing on diverse leadership as a driver of innovation and performance. The firm aims to advance inclusive entrepreneurship and create social and financial impact by backing startups founded by LGBTQ+ individuals.

Past deals in Search Engine Optimization

Peec AI

Convertible Note in 2025
Peec AI is a Software as a Service (SaaS) company that provides a platform enabling businesses to monitor, analyze, and enhance their brand visibility and product discoverability on AI search platforms. Its conversational AI technology helps businesses optimize for Large Language Model (LLM) based answer engines, track visibility trends, and benchmark performance against competitors, thereby empowering them to improve their visibility in AI search results.
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